THEME

The Device That Binds the Book Together

DEVELOPMENT

Developing Your Theme . . .

• Is both visual and

verbal

• Relate to the school

• Relates to the year

• Is clear to the reader

A GREAT THEME

• Type• Color• Shape• Pattern/Texture

VISUAL THEMEIDENTIFIERS

THEME VISUALSGO ON THE

• Cover• Endsheet• Title page• Opening/Closing• Dividers• Folios• Secondary story packages• Index letter indicators

ON THE COVER

• Name of school + city, state• Year• Book name + volume number• Theme statement/logo

• Theme statement• Year• Book name

ON THE SPINE

Theme / Logo

Year / Book Name

Shape /Pattern

Type /Color

ubiquity 2011

Theme Statement/Logo

School Name/City/State

Year/Book Name/Volume Number

ON THE ENDSHEET• Theme statement• Table of contents

Table of Contents

ON THE TITLE PAGE• Theme statement• Year• Name of book + volume number

• School name• Street address/city/state/zip• Phone/fax number w/area code

• Website address• Student population• Staff population

OPTIONAL TITLE PAGE INFO

• Principal• Each Class’s Population• Athletic League

School Contact Information

Student/Staff Population

Optional Information

Consistent VisualTheme Elements

Year/Book Name/Volume #

Colophon Theme/Logo Index Letters

• Sierra Middle School• Parker, CO• Jed Palmer, Adviser• Ahren Moydell, editor

THE VIEWWITHIN

QuickTime™ and a decompressor

are needed to see this picture.

• Carlson High School• Gibraltar, MI• Sandra Strall, Adviser• Hollie Agee, Julianne Chesney,

editors

EBB TIDEC THE DIFFERENCE

• Casa Roble High School• Orangevale, CA• Dan Austin, Adviser• Aarika LaMarr, Becca Moore, • Kenny Teeter, editors

RAMPAGESOUR BETTER IS BETTER

TEST YOUR THEME Recognizable?Repeatable?Relevant?Refreshing?Realistic?

RecognizableRepeatableRelevantRefreshingRealistic

IF IT’S NOT

RETHINK ITIT’S TIME TO

THEME DEVELOPMENT createdin conjunction with Paul EnderHerff Jones Special Consultant

are needed to see this picture.THANK YOU

THEME

Documents

Transcript of THEME