The world’s libraries. Connected. Collecting and exploiting library data to inform strategy : the...

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The world’s libraries. Connected. Collecting and exploiting library data to inform strategy: the shift to data- driven approaches. SCONUL annual conference 2013 Dublin, June 21, 2013 Titia van der Werf Senior Program Officer OCLC

Transcript of The world’s libraries. Connected. Collecting and exploiting library data to inform strategy : the...

Page 1: The world’s libraries. Connected. Collecting and exploiting library data to inform strategy : the shift to data-driven approaches. SCONUL annual conference.

The world’s libraries. Connected.

Collecting and exploiting library data to inform strategy: the shift to data-driven approaches.

SCONUL annual conference 2013

Dublin, June 21, 2013

Titia van der Werf

Senior Program OfficerOCLC

Page 2: The world’s libraries. Connected. Collecting and exploiting library data to inform strategy : the shift to data-driven approaches. SCONUL annual conference.

The world’s libraries. Connected.

Measuring performance: libraries

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The world’s libraries. Connected.

An exemplar of data-driven decision making

Thinking the unthinkable: a library without a catalogue -- Reconsidering the future of discovery tools for Utrecht University library

Simone Kortekaas at the

LIBER Conference 2012

Page 4: The world’s libraries. Connected. Collecting and exploiting library data to inform strategy : the shift to data-driven approaches. SCONUL annual conference.

The world’s libraries. Connected.

Source: http://bit.ly/Sf09Ix

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The world’s libraries. Connected.

Patterns, sensors and triggers

Source: http://www.drivingnews.net/wp-content/uploads/2011/04/car-dashboard-icons.jpg

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The world’s libraries. Connected.

Understanding user behaviour

… interacting with the user

… improving the user experience

Learning from the platforms

Page 8: The world’s libraries. Connected. Collecting and exploiting library data to inform strategy : the shift to data-driven approaches. SCONUL annual conference.

The world’s libraries. Connected.

Understanding user behaviour

… interacting with the user

… improving the user experience

Learning from the platforms

Page 9: The world’s libraries. Connected. Collecting and exploiting library data to inform strategy : the shift to data-driven approaches. SCONUL annual conference.

The world’s libraries. Connected.

Source: http://www.exp-platform.com/Pages/2012RecSys.aspx

Page 10: The world’s libraries. Connected. Collecting and exploiting library data to inform strategy : the shift to data-driven approaches. SCONUL annual conference.

The world’s libraries. Connected.

Source: http://www.exp-platform.com/Pages/2012RecSys.aspx

Page 11: The world’s libraries. Connected. Collecting and exploiting library data to inform strategy : the shift to data-driven approaches. SCONUL annual conference.

The world’s libraries. Connected.

Source: http://www.exp-platform.com/Pages/2012RecSys.aspx

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The world’s libraries. Connected.

The information broker

becomes

a broker of the users’ knowledge

Learning from the platforms

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The world’s libraries. Connected.

Data-driven approach:

• Not only collect data, but also analyse and act upon it;

• Understand what is happening under the hood:

put a system in place of sensors, triggers and

controlled experiments;

• It is all about mass: deployment and mining at scale

• Learn from continuous interactions with users;

• Feed user-knowledge back into the system.

Learning from the platforms

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The world’s libraries. Connected.

Aggregate level• Leveraging user activity data in “discovery

ecosystems” => improving the user experience

• User behaviour data in “delivery eco-systems” => improving fulfillment

• Business intelligence about the “collective collection” => realising efficiencies

Aggregating data for more impactful strategy planning

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The world’s libraries. Connected.

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The world’s libraries. Connected.

To support:

•  Better end user experiences (recommendation, kindred works, identities network, …)

• Better intelligence about the collective collection (print management at mega-scale, cloud library, …)

OCLC Research: making the data work harder

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The world’s libraries. Connected.

Building blocks:

1. Virtual Authority File - VIAF

2. Faceted Application of Subject Terminology -FAST

3. Workset algorithm (based on modeling work such as FRBR)

OCLC Research: making the data work harder

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The world’s libraries. Connected.

North American print book resource: 45.7 million distinct publications 889.5 million total library holdings

http://www.oclc.org/content/dam/research/publications/library/2012/2012-05.pdf

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The world’s libraries. Connected.

31,406 titles2%

467,486 titles28%

University of Melbourne Library (UMV) TitlesDuplicated in Hathi Trust Digital Library - January 2012

Digitized public domain (US) Digitized in copyright (US)

OCLC Research Library Partnership: individual partner reports.

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The world’s libraries. Connected.

Topics for which UCD ranks first in WorldCatin number of title-holdings

Centers of institutional attention & library investment

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The world’s libraries. Connected.

We are also mining other large datasets for data-driven approaches:

• Pilot with the Europeana dataset => to improve the user experience

• Pilot with the preservation metadata set of the Bibliothèque nationale de France => to build sensors and triggers for enable the library to act upon digital preservation threats

Mining other datasets

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The world’s libraries. Connected.

Asking the right questions

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The world’s libraries. Connected.