The Value of Priority Placement YellowPages is just the start

www.YellowPages.ca

Yellow Pages, YellowPages.ca and the Walking Fingers & Design are trademarks of the Yellow Pages Group Co. in Canada.

The Value of Priority PlacementYellowPages.ca is just the start

• Be seen first to be chosen first

• Dominate your category, Push your business across the web and Pull in customers from search engines

• Get the edge over your competition and be visible to millions of online and mobile shoppers

www.YellowPages.ca


The best exposure.

The widest reach.

The Total Value of Placement

www.YellowPages.ca


Priority Placement

• Be first: appear at the top of the list and get the jump on your competition

• Be aggressive: choose your perfect mix of 5 online and 2 mobile placement options with hundreds of heading and market combinations to secure the highest visibility for your business

• Be everywhere: reach the most ready-to-buy online and mobile Canadian shoppers with a network that delivers prominent visibility for your business - where and when they like to shop

To get picked first, you need to be seen first

with Online Priority

Placement compared to regular listings2

1) Comscore Feb 2012

2) YellowPages.ca click data, Sept 2011- May 2012, 4336 market/heading combinations. Represents national average. Individual results may vary.

On average

15xmore clicks

and calls

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Dominate YellowPages.ca and beyond

Premium exposure on YellowPages.ca and selected properties

One investment

in Priority Placement

delivers huge value

Note: Business listings on RedFlagDeals.com is for applicable headings only.

Source: comScore Media Metrix, January 2013

www.YellowPages.ca


Push your business across the web

Generate more leads with visibility on popular online and mobile destinations – we push your business out there.

Our powerful

partnerships help drive

your bottom line results

Note: Business listings on RedFlagDeals.com is for applicable headings only.

Source: comScore Media Metrix, November 2012

Our network is constantly growing and changing. You can rest assured that we are always generating quality exposure for your business.

And more…

www.YellowPages.ca


Pull customers from search enginesWhen local buyers search on Google, Yahoo and Bing, chances are they’ll find you on Yellow Pages online and mobile

However people

search, we help them

find you

Millions of YellowPages.ca Search Results every month start on search engines

The high relevancy of Yellow Pages listings means they get indexed and ranked higher by search engines.

You are more likely to be found and called if your listing is placed to capture attention on Yellow Pages.

www.YellowPages.ca


Your business deserves a network that connects 1.5 million local business listings with 25 million online Canadians and 9 million with smartphones

More shoppers

from more places.

Get more value from

Yellow Pages.

DOMINATE

PUSH

PULL

www.YellowPages.ca


Step up to stronger performancePosition yourself to get the jump on your competitors

Capture customers

from your competition

Keep your own

customers

with your online

placement

Source: YellowPages.ca click data, April 2012 – August 2012, 10413 market/heading combinations. Represents national average. Individual results may vary.

www.YellowPages.ca


Top 50 HeadingsYellowPages.ca Online

However people


find you

Source: YPG Internal Data, by click volume January to December 2012

11. Veterinarians12. Florists-Retail13. Garages-Auto

Repairing14. Contractors-

General15. Chinese Foods16. Computer Sales

& Service17. Clinics18. Employment

Agencies19. Estheticians20. Plumbing

Contractors

1. Restaurants2. Beauty Salons3. Dentists4. Lawyers5. Banks

6. Physicians & Surgeons7. Hotels8. Clinics-Medical9. Pizza10. Furniture Dealers-Retail

21. Motels22. Government

Listings23. Churches & Other

Places of Worship24. Automobile

Dealers-New Cars25. Optometrists26. Tire Dealers-Retail27. Renovations

& Home Improvements

28. Caterers29. Sporting Goods-

Retail30. Pet Grooming-

Clipping & Washing

31. Funeral Homes32. Health, Fitness &

Exercise Services33. Massage

Therapists-Reg'd.34. Electric Contractors35. Landscape

Contractors & Designers

36. Appliances-Major-Sales & Service

37. Hospitals38. Automobile

Repairing & Service39. Grocers-Retail40. Travel Agencies

41. Automobile Dealers-Used Cars

42. Roofing Contractors43. Moving and Storage44. Electronic

Equipment & Supplies-Retail

45. Child Care Services46. Automobile Renting47. Escort Service48. Pharmacies49. Kitchen Cabinets50. Retirement

Communities & Homes

www.YellowPages.ca


Top 50 HeadingsYellow Pages Mobile

However people


find you

Source: YPG Internal Data, by click volume January to December 2012

1. Restaurants2. Beauty Salons3. Pizza4. Physicians

& Surgeons5. Banks

6. Dentists7. Taxis8. Lawyers9. Hotels10. Clinics-Medical

11. Grocers-Retail12. Veterinarians13. Pharmacies14. Garages-Auto

Repairing15. Furniture Dealers-

Retail16. Tire Dealers-Retail17. Automobile Dealers-

New Cars18. Sporting Goods-Retail19. Florists-Retail20. Computer Sales

& Service

21. Churches & Other Places of Worship

22. Estheticians 23. Automobile Parts

& Suppliers-New24. Health Fitness

& Exercise Services25. Optometrists26. Caterers27. Contractors-General28. Motels29. Hospitals 30. Plumbing Contractors

31. Schools-Academic-Elementary & Secondary

32. Pet Grooming Services33. Escort Services34. Employment Agencies35. Child Care Services36. Automobile Body

Repairing & Painting37. Automobile Dealers-

Used Cars38. Service Stations-

Gasoline, Oil & Natural Gas

39. Travel Agencies40. Appliance-Major-Sales

& Service

41. Electric Contractors42. Shoes-Retail43. Women’s Apparel-

Retail44. Funeral Homes45. Chiropractors D.C.46. Spas-Beauty, Health

& Destination47. Renovations & Home

Improvements48. Tattooing49. Automobile - Renting50. Jewellers-Retail

The Value of Priority Placement YellowPages is just the start

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