USA 2013

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21st -22nd November 2013The Westin, Dallas, USA

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2 0 0 + AT T E N D E E S

3 R D

A N N UA L 2DAY S

30+ CxO MVNO & MNO CASE STUDIES

INNOVATIVE SUBSCRIBER

RETENTION:NEW MOMENTUM:

BYOD & SIM ONLY

STRATEGY:

AVOIDING ROAMING

BILL SHOCK:MAINTAINING

SUCCESS:ENTERPRISE &

DATA ONLY:

Scott AllanDirectorTing, USA

Sponsors

Co-located with the leading LTE North America

Bringing a collective audience of:1250+ High-level Attendees

150+ Distinguished Speakers75+ Exhibitors and Meeting Rooms

40+ Analysts, Press & Influential Bloggers!

THE US EDITION OFTHE 7 PART GLOBALMVNOS INDUSTRYSUMMIT SERIES

Richard BorensteinVP Business DevelopmentItsOn, USA

Ahmed KhattakCEOGSM Nation, USA

Daniel NealCEOKajeet, USA

Ryan Wuerch, CEOSolavei, USA

Michael KieschnickCEOCredo Mobile, USA

Aaron PollackDirector of MarketingGreatCall, USA

David GlickmanCEOUltra Mobile, USA

Hartie ChangBusiness Development Manager CHT Global, USA

Steven van WelCo-Founder & CEO Karma, USA

Sarah NeillCo-Founder & CEODOODAD, USA

Jean GottschalkPresidentTelecom North America,USA

www.mvnoindustrysummit.com/usa

LAUNCHING, DIFFERENTIATING & SURVIVING THERESURGENT NORTH AMERICAN MVNO MARKET!

Associate Sponsor: Networking Tool Sponsor:

Co-located with & the 2nd Annual

HEAR FROM 30+ DYNAMIC SPEAKERS SHOWCASING INNOVATIVE BUSINESS MODELS & FUTURE PLANS:

OVER60% DISCOUNT FOR MVNOS

Event Supporters & Exhibitors

WELCOME

www.mvnoindustrysummit.com/usa

@telecomstweet#MVNOIS

Welcome to the 3rd Annual MVNO Industry Summit USA!

Informa Telecoms & Media is excited to announce that it is once again

time to host the second flagship event in the Global MVNOs

Industry Summit Series!

Returning to Dallas on the 21 & 22 November 2013the only

dedicated event for the North American market brings together 200+

senior representatives from new and established MVNOs from the

US and Canadian, as well as global markets, with carriers, resellers,

MVNE, MVNAs, and their BSS/OSS partners.

This is an exciting time for the revitalised North American MVNO

business, and the MVNOs Industry Summit USA really is the only

networking and learning event to showcase innovative business

models for the growing data, enterprise and M2M markets, new

approaches to long distance calling markets and increased

movement from US carriers’ wholesale departments. Don’t miss

key insight from CxO level MVNOs and MNOs, as well as interactive

debate around BYOD strategies, data sharing, changes brought by

WiFi to roaming, and of course the dynamic MVNO-MNO

relationship.

2013 brings a packed agenda and a busy event! Additionally, the

opportunity to network is once again extended as the MVNO Industry

Summit USA co-locates with LTE and Connected Cars North

America, to bring “one of the key events for an essential area of

communications industry” (CEO, Desscon, MVNOs 2012 attendee).

We look forward to seeing you on the 21 & 22 November 2013 to

conclude the year on a high and wrap up business before wishing you a

Happy Thanksgiving!

See you in Dallas!

MVNOs Industry Summit USA team!

VISIONARY SPEAKERS ALREADY CONFIRMED FOR 2013:

StrategicPartner:

OfficiallyEndorsed by:

BILL STONEExecutive Director, Network StrategyVerizon Wireless

BILL D’AGOSTINOGeneral Manager, Board MemberFirstNet

GORDON MANSFIELDAVP Small Cell SolutionsAT&T

NAROTHUM SAXENASenior Director AdvancedTechnology & StrategyUS Cellular

SOLYMAN ASHRAFIVice President, Product ManagementMetro PCS

ROGER HUTTONCEONetAmerica Alliance

JEFF CARLISLEExecutive Vice President forRegulatory Affairs and Public PolicyLightSquared

ERIC GRAHAMSVP, Strategic RelationsC Spire Wireless

Over 30 Connected Car Visionaries Across 2 Days:

Previous Auto OEM speakers and attendees include:

Harry Lightsey,Executive Director of GlobalConnected Consumer Public PolicyGeneral Motors, USA

John McLaughlin,National Manager CrossCar Line Planning,Toyota, USA

Edward Griffor,Walter P. Chrysler Technical FellowChrysler Group, USA

Christopher Wolf,Partner & Global Privacy LawPractice DirectorHogan Lovells & Co-Chair,Future of Privacy Forum, USAHakan Kostepen,

Executive Director, Product Strategy& InnovationPanasonic Automotive SystemsAmerica, USA

Jason Lee,Senior Manager, Product PlanningClarion, USA

Pre-Event Focus Days:

The ONLY 4G eventin North America!

BRINGING YOU TWO CO-LOCATED SUMMITS

Who Will you Meet?

Senior Decision Makers:

C-Level

Head of MVNO/E/Wholesale

Vice President

Business Development

Director

28%24%

18%6%

24%

Value Chain Representation:

MVNO

MVNE

MNO

Regulator/Legal

49%28%14%9%

Source: Past MVNO Industry Summit USA attendees

Identifying Innovative Services that will TriggerConsumer Demand for the Connected Car

www.mvnoindustrysummit.com/usa

@telecomstweet#MVNOIS

DAY ONE – 21 NOVEMBER 2013

“A great opportunity to meet not just MVNOs butall sectors of the industry involved in MVNOs.”

Voiamo Group (MVNOs World Congress ’13)

8.15am Registration & Refreshments

9.00am Welcome to the MVNO Industry Summit USA! Introductory Speech & Speed Networking

9.10am Chair’s opening remarks & global perspective• Assessing the viability of MVNOs globally • Success factors and growth patterns• Global and regional MVNO forecast to 2018 • How do MVNOs fit in TCL macro changes?• Global threats and local opportunitiesDario Talmesio, Principal Analyst – Head of Europe, Informa Telecoms & Media, UK

9.40am ‘Resurgence’, ‘renaissance’…. Why is the US MVNOmarket revitalised and what are the key lessons insurvival?• New technologies and new business models: which have had the highestimpact on supporting MVNO survival?

• How have conditions in the US changed in favour of MVNOs since the mid-2000s?

• In what ways can MVNOs prepare to meet declining consumer satisfactionwithin the telecoms industry?

Scott Allan, Director, Ting, USA

10.10am Welcome the new US MVNO mover• Do you think an innovation gap exists in the US MVNO market? • Why was your product born? Tell us about idea to launch process for yournew MVNO

• Customer control over voice, text and data across multiple devices: how is thissmart new move?

• Differentiating with just cloud software and device offerings• Multi-device flexibility: will this conquer a limited number of devices offered? Richard Borenstein, VP Business Development, ItsOn, USA

10.40am Refreshments & Networking: Visit the LTE NA/ Connected Cars NAand MVNO Industry Summit USA shared exhibition floor. Takeadvantage of this extended networking opportunity! We love makingintroductions – ask us to connect you with your next business contact!

11.40am Venture Capitalist ‘Fire Side Chat’: What makes a soundMVNO investment?An interactive session with a leading MVNO investor. Join the investmentconversation! The audience will have the opportunity to ask questions, as wellas have questions directed at them!Bubba Murarka, Managing Director, Draper Fisher Jurveston, USA

12.10am MNO-MVNO Relationship: From a local MVNO competitorto a global OTT partner• MNO and the traditional MVNO concept• How were MVNOs competing in the past• New age. New rules. New opportunities• How to compete in the new enviromentUwe Luehrig, CEO, Simfonics, Germany

12.40am The future MVNO: Exploring the concept of the coffeeshop player• Outlining the benefits of Starbucks becoming an MVNO?• Examining the proposed approach and key recommendations• Identifying mobile data products and services • Launching an MVNO pilot programAlex Besen, Founder & CEO, The Besen Group, USA

1.10pm Lunch & Networking: Visit the LTE NA/ Connected Cars NA andMVNO Industry Summit USA shared exhibition floor. Take advantageof this extended networking opportunity! We love makingintroductions – ask us to connect you with your next business contact!

2.10pm Afternoon Chair’s introductionWhitey Bluestein, Corporate Development & Mobile Strategy Advisor,Bluestein & Associates, LLC, USA

2.15pm Carrier & MVNO Panel Discussion: Why are MVNOs goodfor the wireless industry? What should carriers do tosupport them?• How have MVNOs led in customer delight and how have carriers moved tocompete with them?

• Assessing the threat from MVNOs to the carrier’s trump card: brand strengthand recognition?

• Tested steps in superior service delivery: what technology are MVNOs &MNOs relying on and how are they utilising LTE infrastructure effectively?

• Looking at how MVNOs and MNOs can work together to monetise the data surgeJean Gottschalk, President, Telecom North America, USA Michael Kieschnick, CEO, CREDO Mobile, USA Scott Allan, Director, Ting, USA

2.55pm Empowering MVNOs to enhance the customer experiencethrough cloud-based billing & customer care• Taking control of capital and operational costs through a low-risk investmentstrategy

• Tools to harness the entire customer lifecycle and fast time to market tolaunch new services

• How to provide a better user experience by creating personalized dataservices and promotions to up-sell, cross-sell and bundle through social mediachannels, such as Facebook and Twitter applications

• Alleviating customer support pressure and costs by enabling customers toeffectively manage their services

• Assessing the effect of family, friends and group plans using web self-careand self-care tools with real-time usage visibility

Namit Garg, Director, Business Line Manager, Redknee, Canada

3.20pm Award your subscribers, recruit more: innovative stepsto building your customer base• Understanding the need to reinvigorate and sustain your distribution model• Evaluating Multi-level marketing (MLM) strategies• New approaches: what risks are applied to long term profitability and how canthey be prepared for?

Ryan Wuerch, CEO, Solavei, USA

3.45pm Refreshments & Networking: Visit the LTE NA/ Connected Cars NAand MVNO Industry Summit USA shared exhibition floor. Takeadvantage of this extended networking opportunity! We love makingintroductions – ask us to connect you with your next business contact!

4.20pm Creating an adaptable business model to both establishand expand your MVNO with• The importance of adapting your business models to acknowledge culturaldifferentiations

• The need to understand the different distribution channels in the US• How flexible OSS/BSS platforms are essential to effectively acquire andretain customers

Paul Wade, CEO, Smarter Mobile, UK

4.45pm Progressive alchemy: how aggressive activism &philanthropy leads to business growth• Why an MVNO? Studying the development from a credit card product to cellular• Attracting and retaining subscribers: maintaining the balance betweendifferentiation and too much differentiation

• How to measure success: what accounts for success and how to supportcharitable causes as well as the bottom line

• Evaluating the impact of the MVNO on nonprofits and political activismMichael Kieschnick, CEO, CREDO Mobile, USA

5.15pm MVNO Italy PosteMobile: Launch lessons from a leader• Understanding the Italian market and the position of Poste Mobile within it • How is the MVNO evolving in terms of offers, demand, positioning and KPIresults

Roberto Giacchi, CEO, PosteMobile, Italy

5.45pm Close of Day 1 followed by Drinks Reception

Exploring New Momentum in the US MVNO Market

Nurturing Infant Players & the MNO-MVNO Relationship

Customer Experience: is the MVNO Taking charge of US Service Delivery?

Pricing & Business Model Challenges

ANALYST

ANALYST

INTERACTIVE

MVNO

MVNO

MVNO

MVNO

MVNO

MVNO

TECHNOLOGY

TECHNOLOGY

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www.mvnoindustrysummit.com/usa

DAY TWO – 22 NOVEMBER 2013

ANALYST

MVNO

MVNO

“Very good opportunity to exchangeideas and meet with people of interest.”

Fenercell (MVNOs World Congress ’13)

@telecomstweet#MVNOIS

8.15am Registration & Refreshments

9.00am Chair’s opening remarks Todd Bricker, Principal, CSMG, USA

9.10am Getting better with age...maintaining strength in the USmarket• How have long-standing US MVNOs managed to survive given historicallyhigh MNO wholesale rates?

• Which market segments have proven successful to tap into, and which lookespecially promising as we look ahead?

• Does US MNO consolidation threaten MVNOs?Daniel Neal, CEO, Kajeet, USA

9.40am Reaching the immigrant population: Sink or SIM• How to target long distance caller groups• Tying in additional value added services: an update on money transfer services• Analysing calling plans: which are proving most popular and which pre-paidmodels will shape future success?

David Glickman, CEO, Ultra Mobile, USA

10.10am BYOD BRAINSTORM: The effects of the growing supportfor the no contract era• Why is the industry loosening strict control over subscriber client device options? • Examining the evolution of handset manufacturers’ strategies and effect onMVNO’s profitability

• Which obstacles does the developing trend of no contract subscriptions knockdown for MVNOs?

• How are carriers’ wholesale teams supporting BYOD MVNOs?• Adding value to the consumer: what weight do network-based parentalcontrols, web filtering and location services carry?

Moderator: Whitey Bluestein, Corporate Development & Mobile StrategyAdvisor, Bluestein & Associates, LLC, USAAhmed Khattak, CEO, GSM Nation, USA Scott Allan, Director, Ting, USA

10.50am Refreshments & Networking: Visit the LTE NA/ Connected Cars NAand MVNO Industry Summit USA shared exhibition floor. Takeadvantage of this extended networking opportunity! We love makingintroductions – ask us to connect you with your next business contact!

11.40am ROAMING REVIEW: Will MVNOs answer data bill shockfor roaming customers in the US• Investigating the steps being taken to create truly international customer plans• Dissecting the growing importance of social principles in marketing strategyand collective networking

• Assessing the impact of carrier competition from Wi-Fi roaming andinternational co-operation

• Revisiting the technology requirements and products available to supportMVNOs seizing the roaming opportunity

• How multi-IMSI technology can offer more attractive rates John Mardini, President, Voyager Mobile, USA Steven van Wel, Founder & CEO, Karma, USA Senior Representative, BICS, Belgium

12.20pm Opportunities in international roaming for MVNOs• How does international roaming provide the unique opportunity for MVNOs towork with much higher margins, and to differentiate their mobile product?

• Looking at how MNOs are exploring the MVNO roaming market• Examining the complexities, advantages and disadvantages of multi-IMSIsolutions

• Multi-IMSI case study: Telna MVNO Jean Gottschalk, President, Telecom North America, USA

12.50pm Simplifying Data Roaming for the next generation ofOTT smartphone user• Recognising the gap in the market for a data roaming service• Why data over a straight forward voice and text offering?• How to heighten the appeal over local carriers• Getting global expansion rightSarah Neill, Co-founder & CEO, DOODAD, USA

1.15pm Lunch & Networking: Visit the LTE NA/ Connected Cars NA andMVNO Industry Summit USA shared exhibition floor. Take advantageof this extended networking opportunity! We love makingintroductions – ask us to connect you with your next business contact!

2.15pm PANEL DISCUSSION: Long Distance Services - theforgotten market?• Is there enough demand for long distance calling MVNO and MNO serviceswithin the US still?

• Identifying market segments and driving engagement• How to differentiate your service and compete with OTT players• Assessing cloud based solutions which aid MNO MVNOs and independents toleverage the strength of their brand

• How are overseas players entering the market and what competition lies ahead?David Glickman, CEO, Ultra Mobile, USA Senior Representative, Network IP, USA

2.55pm MVNO/ MNO/ M2M: Is there enough opportunity for allecosystem players in M2M and Internet of Things?• How will the MNO wish to play a bigger role in the M2M market affect theirrelationship with MVNO M2M partners?

• Identifying the investment needed by MVNOs to stay competitive with VASand pricing offers

• How can the MVNO leverage its strengths in innovation and knowledge of thecustomer level?

Please visit www.mvnoindustrysummit.com/usa for further speaker details

3.20pm Growing a specialised service & subscriber base• Identifying a great idea and carving a niche in a competitive market• Maintaining profits from additional services• What makes a winning MVNO service? Tips from the experiencedAaron Pollack, Director of Marketing, GreatCall, USA

3.45pm Refreshments & Networking: Visit the LTE NA/ Connected Cars NAand MVNO Industry Summit USA shared exhibition floor. Takeadvantage of this extended networking opportunity! We love makingintroductions – ask us to connect you with your next business contact!

4.15pm Regional carrier update: North American mobile andcable operators’ wholesale and data strategy• How are carriers trying to differentiate their data propositions?• Assessing approaches to LTE services: premium vs. cost saving strategies• Understanding current and future plans for carrier MVNO launches andwholesale partner network extension

Please visit www.mvnoindustrysummit.com/usa for further speaker details

4.40pm Supporting workforce mobility: how the MVNO issolving the enterprise MVNO data problem• What can the MVNO do to help improve enterprise customers’ workforcemobile data solution?

• How to make it possible for customers to only pay for what they have used• Are technical advances supporting the enterprise cause?Hartie Chang, Business Development Manager, CHT Global, USA

5.05pm Investigating the MVNO & carrier data sharing solution• What interest is building from MVNOs for data insight and monetisation?• How are carrier partners responding? Examining the benefits for both parties• Examples of how data analytics brings service improvement, driving up ARPUand reducing churn

Todd Bricker, Principal, CSMG, USA

5.30pm Close of MVNOs Industry Summit USA!

BYOD & the Simple SIM Only Approach

Utilising WiFi & Data Roaming to Build on Subscriber Bases

MVNO Targeting: Segment markets & M2M

Enterprise & Data Update: ‘The Next Wave’ of MVNO Monetisation

INTERACTIVE

INTERACTIVE

INTERACTIVE

MVNO

MVNO

M2M MVNO

CARRIER

CARRIER

Contact the MVNO Industry Summit Team

Content & SpeakingEnquiries: Lucy AshtonE: lucy.ashton@informa.com T: +44 (0)20 7017 6089

Sponsorship & ExhibitionEnquiries:Daniel PitchfordE: daniel.pitchford@informa.com T: +44 (0)20 7017 7115

Marketing & PressEnquiries: Bernadett NagyE: bernadett.nagy@informa.com T: +44 (0)20 7017 5506

www.mvnoindustrysummit.com/usa

@telecomstweet#MVNOIS

“Best industry event with manyplayers from the MVNO community.”

A1 Telecom Austria AG (MVNOs World Congress’13)

September 2014Sao Paulo, Brazilwww.mvnoindustrysummit.com/latam

23-24 September 2013Dubai, UAEwww.mvnoindustrysummit.com/me

1-2 October 2013Cape Town, South Africawww.mvnoindustrysummit.com/africa

15 - 16 October 2013Bangkok, Thailandwww.mvnoindustrysummit.com/asia

Make sure you save the date! MVNOs Industry Summit Series in 2013 - 14!

ASIA 2013

10-11 September 2013Polandwww.mvnoindustrysummit.com/cee

Event Supporters & Exhibitors

BICS delivers best-in-classinternational wholesalesolutions to any communicationservice provider worldwide.

Through its Mosaic portfolio, a comprehensive,flexible and innovative suite of solutions designed tobe used individually, or collectively, BICS meets theexisting and future requirements of the globaltelecoms industry.Our passionate and creative teams located in Brussels,Bern, Dubai, Singapore and New York, continuouslystrive to provide our customers with the highest levelsof quality, reliability and interoperability enabling themto maximise their end-user value.With our successful consolidation strategy, and acontinuing focus on technological advancementand innovation, we have achieved a world-leadingposition in the international Voice and Mobile Datamarkets.

CDRator creates market-leadingsolutions for MNO, MVNE andMVNO service providers thatmanage and support high-volume subscriber bases.For the past 11 years we havebecome one of the fastest-growing companies in the billingindustry, creating one successstory after another for 38 globalpartners. Our uniquelyaffordable, end-to-end solutionsautomate billing and customercare to help our customersincrease profits and customersatisfaction.

JSC INGENIUM is aTelecommunicationsengineering companyspecialized in CORE

NETWORK technology for Mobile Operators-MNOs and MVNOs-. With offices in fourcountries, it currently has operationaldeployments in more than ten countriesfrom which it offers services to more than40 different MVNOs worldwide.It offers a full range of 3G and 4G CoreNetwork Infrastructure, adding a suite ofNGN Service Enablers for smoothcoexistence and step by step migrationfrom 3G to 4G technologies. JSCINGENIUM’s offer also includes BSSsolutions to deploy turn-key solutions forits customers.Extending the Mobile Core

NetworkIP providesinternational longdistance services forwireless, wired and VoIP

networks to mobile operators, distributors andagents.Since 1998, NetworkIP has offered cloud-basedturnkey products and services with a difference.With NetworkIP, you get the best combination ofcompetitive pricing, call quality, and innovativetechnologies. But you also get our supportbefore, during and after the sale, geniusreporting tools and marketing intelligence thatleads you to maximize customer adoption,engagement, and ARPU. We’ll even help withsales training and incentive programs for yoursales associates, loyalty programs andmulticultural marketing. All that leads to moreand more satisfied subscribers which in turnleads to lower churn and greater profits.

MTS is aglobalprovider of

MVNE Services and offers acomplete end to end solution forMVNOs and MVNAs. The MTSMVNE managed services andcloud solution provides new andexisting MVNOs and MVNAswith a quick time to market,flexible personalization, and rapidintegration into their existingoperations. This allows MVNOsand MVNAs to focus theirefforts on sales and marketingrather than back officetechnology and complex MNOintegrations.

Learn more at www.mtsint.com

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Sponsors

Associate Sponsor:

Simfonics is a leading provider of enabling infrastructure and services for M2Mand MVNx industry players. Simfonics provides all relevant traffic nodes, controlplane and business management solutions in a fully realtime managed servicefashion for telecommunications companies and end-to-end solution providersenabling them to deliver unique next generation services.

Fastest time to market, compliance to standards, automation and flexibilitytogether with a minimized complexity, allow Simfonics to reduce the number ofintegration points therefore length of deployment and total cost of ownership.

Simfonics suite of high performing solutions & mobility services are used byleading industry players across Europe and the Americas. Simfonics clients takeadvantage leveraging their solutions on Simfonics cutting the edge technology.

Simfonics has offices in Madrid, Düsseldorf, Sao Paulo and Miami.

Networking Tool Sponsor:

Redknee is a leading global provider of real-time converged billing and customercare software for service providers around the globe. We serve over 200 networkoperators in more than 90 countries, and our solutions include advancedconverged billing, rating, charging, policy, and wholesale settlement for allsubscriber types across any communication platform, including mobile, landline,broadband, cable and satellite.

Redknee's award-winning solutions bill for all types of transactions, includingcontent, data, voice, and enables service providers to monetize the value ofeach subscriber transaction while personalizing the user experience to meetmainstream, niche and individual market segment requirements.

MVNOS INDUSTRY SUMMIT

EXHIBITION & NETWORKING ZONE

8-10 April 2014 Berlin, Germanywww.mvnoworldcongress.com