The Urge to Merge
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The Urge to Merge Kathleen A. Hansen, Professor University of Minnesota School of Journalism and Mass Communication SLA, Toronto, June 8, 2005
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The Urge to Merge. Kathleen A. Hansen, Professor University of Minnesota School of Journalism and Mass Communication SLA, Toronto, June 8, 2005. New SIC Category “Information and Communication”. - PowerPoint PPT Presentation
Transcript of The Urge to Merge
The Urge to MergeThe Urge to MergeKathleen A. Hansen,
ProfessorUniversity of MinnesotaSchool of Journalism and
Mass CommunicationSLA, Toronto, June 8, 2005
Kathleen A. Hansen, Professor
University of MinnesotaSchool of Journalism and
Mass CommunicationSLA, Toronto, June 8, 2005
New SIC Category“Information and Communication”
New SIC Category“Information and Communication” Sector for “Publishing and
distributing information and cultural products, providing the means to transmit or distribute these products as well as data or communications, and processing data.
Sector for “Publishing and distributing information and cultural products, providing the means to transmit or distribute these products as well as data or communications, and processing data.
“It includes establishments previously classified in the SIC in manufacturing (publishing); transportation, communications, and utilities (telecommunications and broadcasting); and services (software publishing, motion picture production, data processing, online information services and libraries.”
“It includes establishments previously classified in the SIC in manufacturing (publishing); transportation, communications, and utilities (telecommunications and broadcasting); and services (software publishing, motion picture production, data processing, online information services and libraries.”
What does this mean?What does this mean?
Communications industries and library/information science industries are now recognized as being more similar to one another than they once were
Communications industries and library/information science industries are now recognized as being more similar to one another than they once were
Still some fundamental differences in cultures and missions two industriesStill some fundamental differences in cultures and missions two industries
Journalism -- creating messages and delivering them to an audience across many different channels
Library/info science -- managing information architecture that supports proper organization of, access to and delivery of many types of information to many types of people, not defined simply as audiences
Journalism -- creating messages and delivering them to an audience across many different channels
Library/info science -- managing information architecture that supports proper organization of, access to and delivery of many types of information to many types of people, not defined simply as audiences
Mergers have happened so now what?
Mergers have happened so now what?
How do we think creatively about their effect on curriculum and pedagogy in these fields?
Need to understand how media industries are evolving in order to understand how a merged curriculum might best serve those who want to function in these industries
How do we think creatively about their effect on curriculum and pedagogy in these fields?
Need to understand how media industries are evolving in order to understand how a merged curriculum might best serve those who want to function in these industries
Three Forces At WorkThree Forces At Work
Globalization
Information Technology
Industry Consolidation
Globalization
Information Technology
Industry Consolidation
“We Media: How audiences are shaping the future of news and
information”
“We Media: How audiences are shaping the future of news and
information” Shayne Bowman and Chris Willis -
API Audiences becoming participants More emphasis on PUBLISHING
rather than on filtering (traditional media role) or on organizing (traditional library role) information
Shayne Bowman and Chris Willis - API
Audiences becoming participants More emphasis on PUBLISHING
rather than on filtering (traditional media role) or on organizing (traditional library role) information
IN A NETWORKED WORLD, INDUSTRIES WHOSE PRIMARY VALUE LIES IN THEIR ABILITY TO CONNECT PEOPLE WILL
WIN
IN A NETWORKED WORLD, INDUSTRIES WHOSE PRIMARY VALUE LIES IN THEIR ABILITY TO CONNECT PEOPLE WILL
WIN
Implications?Implications?
Curriculum that deals with the fundamentals of human communication in a networked environment
Storytelling, information gathering, keeping historical record, organizing massive amounts of new information
Curriculum that deals with the fundamentals of human communication in a networked environment
Storytelling, information gathering, keeping historical record, organizing massive amounts of new information
Knowledge ManagementKnowledge Management Fad to talk about but it is still valid Putting knowledge into context
and synthesizing information in ways that help knowledge workers do their work and that add core value to information users
Fad to talk about but it is still valid Putting knowledge into context
and synthesizing information in ways that help knowledge workers do their work and that add core value to information users
Knowledge Management in the News Library
Knowledge Management in the News Library
Nora Paul and me - NRJ article Six information functions played by
news library - 1) Access 2) Training 3) Quality Control 4) Archiving 5) Revenue 6) Alerts
Nora Paul and me - NRJ article Six information functions played by
news library - 1) Access 2) Training 3) Quality Control 4) Archiving 5) Revenue 6) Alerts
Access and TrainingAccess and Training
Interface design issues Information users have tools on
their desktops -- do they know how to use them?
Systems that allow collaboration internally and externally
Interface design issues Information users have tools on
their desktops -- do they know how to use them?
Systems that allow collaboration internally and externally
Curriculum ImplicationsCurriculum Implications
Courses on interface design Search strategies Organizational communication
Courses on interface design Search strategies Organizational communication
Information QualityInformation Quality
Standards for metadata, tagging, corrections, thesauri, etc.
External quality issues -- what can information users trust?
Standards for metadata, tagging, corrections, thesauri, etc.
External quality issues -- what can information users trust?
Curriculum ImplicationsCurriculum Implications Information organization concepts
How do information users receive and process information?
How do communicators do their work?
Information organization concepts
How do information users receive and process information?
How do communicators do their work?
ArchivingArchiving
How to store and preserve large amounts of information in many different formats and channels?
Incorporating external databases Incorporating information created
by audience or patrons
How to store and preserve large amounts of information in many different formats and channels?
Incorporating external databases Incorporating information created
by audience or patrons
Curriculum ImplicationsCurriculum Implications
Nature of information creation -- special subject expertise
Information architecture, preservation issues
System design
Nature of information creation -- special subject expertise
Information architecture, preservation issues
System design
RevenueRevenue
Leveraging information as an asset -- not a dirty word
Content sharing Potential business value of digital
information Firewall and security issues
Leveraging information as an asset -- not a dirty word
Content sharing Potential business value of digital
information Firewall and security issues
Curriculum ImplicationsCurriculum Implications
Strategic thinking, marketing skills
Information policy issues
Strategic thinking, marketing skills
Information policy issues
AlertsAlerts
Using information to generate knowledge for corporate or community leaders
Capturing information on a regular basis
Identify, sift and interpret industry trends, etc.
Using information to generate knowledge for corporate or community leaders
Capturing information on a regular basis
Identify, sift and interpret industry trends, etc.
Curriculum ImplicationsCurriculum Implications
Information architecture
Organizational communication
Knowing how to communicate what you know
Information architecture
Organizational communication
Knowing how to communicate what you know
So What Does This Curriculum Look Like?
So What Does This Curriculum Look Like?
Perhaps might have six conceptual areas
Don’t get hung up on the number of areas or the way I’m naming things
Focusing on concepts here
Perhaps might have six conceptual areas
Don’t get hung up on the number of areas or the way I’m naming things
Focusing on concepts here
Communication SkillsCommunication Skills Mass media storytelling and
audience concepts Organizational communication Interpersonal communication Human-computer communication Cross-cultural communication
Mass media storytelling and audience concepts
Organizational communication Interpersonal communication Human-computer communication Cross-cultural communication
Information PolicyInformation Policy
Access laws and regulations Intellectual property issues Cross-border information flows Global information policies --
treaties, etc.
Access laws and regulations Intellectual property issues Cross-border information flows Global information policies --
treaties, etc.
Knowledge StructuresKnowledge Structures
How is information created? Where does it come from? Think about ALL information, not
just documents How do you make selection
decisions?
How is information created? Where does it come from? Think about ALL information, not
just documents How do you make selection
decisions?
Information ManagementInformation Management
Retrieval systems and schemes Digital asset management Multimedia storage and retrieval Archival preservation, especially
for digital materials
Retrieval systems and schemes Digital asset management Multimedia storage and retrieval Archival preservation, especially
for digital materials
Management of Information Organizations
Management of Information Organizations
Strategic thinking Marketing Collaborative planning HR for information workers
(ONGOING TRAINING is essential)
Strategic thinking Marketing Collaborative planning HR for information workers
(ONGOING TRAINING is essential)
Search StrategiesSearch Strategies
Information gathering skills Information evaluation skills Sources of information Legal and ethical use of
information
Information gathering skills Information evaluation skills Sources of information Legal and ethical use of
information
These Courses ExistThese Courses Exist
But they are spread across units or departments or schools within a college
Might allow students to build a degree program that puts appropriate pieces together from any unit in the merged entity
But they are spread across units or departments or schools within a college
Might allow students to build a degree program that puts appropriate pieces together from any unit in the merged entity
Silos Are Good for SilageSilos Are Good for Silage
They are terrible for interdisciplinary degree programs
Break out of curricular silos and encourage students and faculty to collaborate and create new paths into the information industries
They are terrible for interdisciplinary degree programs
Break out of curricular silos and encourage students and faculty to collaborate and create new paths into the information industries
