EVENT MAJOR SER IES S PONSOR

www.ceda.com.au

The untapped value of analytics

Keynote speaker: Professor Ujwal Kayande, Director of

the Centre for Business Analytics, Melbourne Business

School

Tuesday 27 November, 7.15am to 9.00am

Sofitel on Collins Melbourne

agenda

7.15am Registrations

7.30am Guests seated

7.35am Welcome Ben Luttrell Associate Director, Victoria & Tasmania, CEDA

7.40am Breakfast served

7.55am Introduction Antony Ugoni Director of Global Marketing and Analytics, SEEK

8.00am Presentation by Professor Ujwal Kayande Associate Dean (Academic) Professor Marketing & Director of the Centre for Business Analytics, Melbourne Business School

8.20am Moderated discussion

8.30am Audience Q & A

8.55pm Vote of thanks

9.00am Close

.

CEDA will be tweeting from this

event using #Analytics

Join the conversation and follow us on Twitter @ceda_news

sponsor

Event series sponsor

SEEK

SEEK is a diverse group of companies that have a unified purpose to help

people live more fulfilling and productive working lives and help organisations

succeed.

The SEEK Group encompasses a strong portfolio of employment, education

and volunteer businesses which span across Australia, New Zealand, China,

India, Bangladesh, Brazil, Mexico, Nigeria, South Africa, Kenya, Indonesia,

Philippines, Vietnam, Thailand, Malaysia, Hong Kong and Singapore. SEEK

makes a positive impact on a truly global scale with exposure to over 4 billion

people and approximately 28 per cent of global GDP.

Our employment marketplaces are focused on facilitating the matching

between jobseekers and employment opportunities. We develop world-class

technology product solutions to deliver against this. Across the SEEK Group

we service 150 million jobseekers and 700,000 hirers. We have over 340

million visits and over 3 million job ads per month.

Through our education businesses we have help thousands of students find

relevant career related education. We also offer leading online education

through Online Education Services (OES).

SEEK continues to innovate within the markets it operates in. We provide a

culture of excellence and acceptance in our workplaces and celebrate the

diversity of all our employees that contribute to the success of the SEEK

Group.

speaker

Professor Ujwal Kayande

Associate Dean (Academic)

Director of the Centre for Business Analytics, Melbourne

Business School

Twitter: @ujwalkayande

Professor Ujwal Kayande is the Founding Director of the Centre for Business

Analytics, Professor of Marketing and Associate Dean (Academic) at

Melbourne Business School. Professor Kayande is one of the world’s leading

experts on marketing analytics, and a sought-after speaker and media

commentator on the topic.

Professor Kayande has taught at business schools such as the Wharton

School, Indian School of Business, Pennsylvania State University, Mannheim

Business School, and ESSEC, and has also been the Head of the School of

Management and Marketing at the Australian National University. He is an

Honorary Fellow at the Institute for Sustainable Innovation & Growth at Fudan

University, Shanghai, China.

Professor Kayande has won several prestigious awards for his research and

teaching. In 2015, he was awarded the EMAC-IJRM Best Paper Award by the

European Marketing Academy. In both 2015 and 2017, he was selected by

Melbourne Business School students to receive the Master of Business

Analytics Teaching Excellence Award. He has also been awarded the American

Marketing Association’s Donald Lehmann Award, the Australia/NZ Marketing

Academy’s Distinguished Researcher Award, and the Smeal MBA Teaching

Excellence Award from Pennsylvania State University. Professor Kayande

currently serves as Senior Editor of the International Journal of Research in

Marketing, and sits on the Editorial Boards of the several top international

academic journals, including the Journal of Marketing Research, Journal of

Service Research, and Customer Needs and Solutions.

Professor Kayande has consulted on business analytics and strategy for a

number of global blue-chip organisations. He has been a co-founder of a

software technology company and currently sits on the Advisory Boards of two

technology start-ups.

.

CEDA will be tweeting from this

event using #Analytics

Join the conversation and follow us on Twitter @ceda_news

chair

Antony Ugoni

Head of Marketplace Analytics, SEEK

Twitter: @seekjobs

Antony is one of Australia’s leaders in analytics and in 2013 accepted an

opportunity at SEEK to develop the analytics capability.

Antony began his career as a Biostatistician to the Alfred Group of Hospitals

jointly with Monash Medical School. He then moved to a lecturing role in

Biostatistics at the University of Melbourne. Antony has co-authored more

than 50 peer reviewed articles in medical research and still actively contributes

to this industry today.

From 2000 to 2013 Antony worked at National Australia Bank leading many

ground breaking teams and projects. Antony started as the lead for its Credit

Card Fraud Analytics Group which used data driven insights to reduce fraud

losses by more than 50% in a market that was experiencing fraud losses

growing at 30% per annum. Antony was then offered the opportunity to lead

the Customer Analytics team which, in his tenure, identified more than $100b

worth of revenue opportunities.

Antony holds an MSc from La Trobe University, is an Associate Lecturer at the

School of Physiotherapy, University of Melbourne, an Honorary Senior Fellow

Centre for Epidemiology and Biostatistics, University of Melbourne, a member

of the Advisory Board for the Centre of Business Analytics, University of

Melbourne, the Chairman of IAPA (Institute of Analytics Professionals, Australia)

and a Board Member of ADMA (The Association for Data-Driven Marketing and

Advertising

Please note attendee names are provided to aid networking and should not be added to mailing lists without permission from the individual.

corporate tables

CEDA would like to thank the following members for hosting a corporate table

at today’s event.

CSL Seek

attendees

Kylie Adeniyi Manager, Program Management Major Road Projects Authority Mark Alexander Executive Director, Melbourne Business School University of Melbourne Amir Aryani Head of Social Data Analytics Lab Swinburne University of Technology Robbie Bell Consultant Hudson Bernice Boo Coles Group Richard Bowen Chief Operating Officer CEDA National Office Howard Buckley Insights Manager, Director, Marketing CSL Limited Helena Bugeja ANZ Banking Group Michael Camilleri State Director, Victoria and Tasmania

CEDA Kate Campbell Digtal Channel Manager GlaxoSmithKline Peter Chamley Australasia Region Chair Arup Julie Coleman Director, People & Culture Monash University Genevieve Coyte Cushman & Wakefield Bridget Crameri Business Development Coordinator Woods Bagot Scott Cresswell Acting Customer Experience Measurement Lead City of Melbourne Meredith Crittenden Executive General Manager Industrial Control Technology Pty Ltd Paul Davies Director R&D Strategic and Portfolio Analytics CSL Charles De Fazio

Manager KPMG Aoife Dean Senior Director Group Taxation - Policy, Governance and Risk Management, Group T CSL Limited Claire Dean Marketing Specialist - B2B First State Super Marianne Di Giallonardo Director Corporate Services Maroondah City Council Katherine Di Pietrantonio Marketing Manager B2B First State Super Craig Dixon General Manger, Wholesale Services Melbourne Water Corporation Gabriela D'Souza Senior Economist CEDA National Office Andy Duncan Manager Business Planning & Strategy - Southern Region Lendlease

Dr Lance Emerson Chief Executive Officer Victorian Agency for Health Information Emma Evans Arq Group Daniel Fitzclarence Commercial Analyst GlaxoSmithKline Gerald FitzGibbon General Manager, Asset Manager Services Melbourne Water Corporation Mark Flower Member Engagement Manager, Victoria and Tasmania CEDA Caroline Fritsch Manager - Policy & Strategy .au Domain Marc Genreau Customer Focus Strategy Program Manager City of Melbourne Andy Gentry Principal Woods Bagot Xena Gillham Commerical Analyst GlaxoSmithKline

Please note attendee names are provided to aid networking and should not be added to mailing lists without permission from the individual.

Michael Gomez Manager, Asset Knowledge & Systems Melbourne Water Corporation Francois Gouws Managing Director and Chairman TRILITY Steve Graham Director Victorian Agency for Health Information Dr Michael Green Executive Director Victorian Department of Economic Development, Jobs, Transport and Resources Alistair Grevis-James Business Systems Analyst II, IT Applications CSL Limited Kelly Gurr SEEK Prof Jane Hamilton Dean and Head of School | La Trobe Business School La Trobe University David Hartley Senior Director - Fill/Finish Manufacturing, Csl Behring Broadmeadows CSL Limited Isaac Harvey Data Scientist, Operational Services CSL Limited Lisa Hind General Manager, Victoria State Office and National Outreach Network Federal Department of Industry, Innovation and Science Sarah Holmes Senior Manager, Strategy & Operations Macquarie Group

Caroline Hussey Team Leader, Service Delivery Business Enablement Melbourne Water Corporation Daniel Janides Snr Manager Finance Business Partnering, Finance CSL Limited Kent Kratzmann Engineering Manager Industrial Control Technology Pty Ltd Justin Langshaw Senior Account Manager SEEK Damien Lee Strategy and Business Development Siemens Kira Leeb Executive Director Victorian Agency for Health Information Dr Chris Li Senior Analyst Transport for Victoria Jacqui Lomas Sr Finance Director, Csl Behring Broadmeadows CSL Limited Peter Mason .au Relationship Manager .au Domain John McCallum Group Financial Controller Zinfra Group Scott McNally Key Account Manager SEEK Jack McPherson Segmentation and Data Analyst First State Super Linda Mellors Chief Executive - Health Services Mercy Health and Aged Care Group Debra Mika

General Manager Strategy and Product First State Super Amanda Mills Talent Acquisition Partner Arcadis Australia Pacific Cameron Mills Project Systems & Controls Manager Lendlease Lyn Morgain Chief Executive Officer CoHealth Robert Nicholson Partner Herbert Smith Freehills Prof Matthew Nicholson Associate Head of School - Research and Strategy La Trobe University Lucy Nicholson CEDA Individual Non Members David Norman Manager, Eastern Treatment Plant Melbourne Water Corporation Katherine Oliver Cleanaway Dominic Passaportis Director - Government Land Advice and Co-ordination Victorian Department of Environment, Land, Water and Planning Brittany Pearce Interior Designer Woods Bagot Seshu Pinnamaneni Senior Financial Analyst, Finance Group Reporting CSL Limited Robert Price Senior Manager BT Applications, CSL Limited Chloe Quin Digital Manager GlaxoSmithKline Jack Rejtman Business Development Director

University of Melbourne Katrina Rio Director Program Support Major Road Projects Authority Glenys Robinson Sector Strategic Manager (ICT) Digital Technology Victorian Department of Economic Development, Jobs, Transport and Resources Nick Rudzki BHP Les Schneider Manager Information Systems Maroondah City Council Anna Sklonina Control Systems Engineer Industrial Control Technology Pty Ltd Sebastian Sobczyk Senior Business Insights Manager GlaxoSmithKline Andy Steeds Deloitte Gene Tan Product Analyst First State Super Steve Taylor Group Manager - IT Zinfra Group Dr Ian Tho Head Of Advanced Analytics And Data Science RSM Dr Mike Timms Director of Research Development and QA Australian Council for Educational Research Jeremy Tobin Executive Officer, Compliance CoINVEST John Tomic

Please note attendee names are provided to aid networking and should not be added to mailing lists without permission from the individual.

Data & Policy Compliance Analyst .au Domain Bruce Tonkin Chief Operating Officer .au Domain Ewan Tosh Director, Strategy, Planning and Communications Victorian Agency for Health Information Holly Tucker Online Communications Advisor

CEDA Phoebe Twiggs Manager Business Analysis Allianz Australia Monica Vecchiotti Marketing Manager - B2B First State Super Phyllis Vellu Executive Assistant University of Melbourne Nicole Walker Associate

Macquarie Group April Walsh Interior Designer Woods Bagot Matt Ward Senior Manager KPMG Chris Warren Director, Insights Transport for Victoria Ben Wegener Data Scientist Newgate Australia Gavan Wills Manager, Marketing and Communications

Hudson Paula Wilton Director Victorian Agency for Health Information Suyi Xie Business development advisor Monash College Assoc Prof Suzanne Young Head of Department of Management and Marketing La Trobe University

notes

notes

CEDA Victoria

Mental health reform

DATE Tuesday 4 December, 12.00pm to 2.00pm

VENUE Sofitel on Collins Melbourne

SPEAKERS Prof Allan Fels AO, Professorial Fellow, University of Melbourne;

Prof Cathy Mihalopoulos, Deputy Director, Deakin Health Economics; Pro

Peter Butterworth, Professorial Fellow, Melbourne Institute of Applied

Economic and Social Research

EVENT OVERVIEW The Productivity Commission is conducting an 18-

month inquiry into the role of mental health in the economy. Join CEDA to

help explore the issues and get an early insight into what the inquiry could

mean for the sector.

Supported by CEDA member Mental Health Victoria

Health and human services: connecting people with progress

DATE Monday 10 December, 12.00pm to 2.00pm

VENUE Sofitel on Collins Melbourne

SPEAKERS Melinda Cilento, Chief Executive, CEDA; Rob Hulls, Director,

Centre for Innovative Justice, RMIT University; Melina Morrison, Chief

Executive Officer, Business Counil of Co-operatives and Mutuals and

James van Smeerdijk, Parnter, PwC

EVENT OVERVIEW At this CEDA research release event find out why health

and human services are so important to Australia’s future reform and

prosperity and what can be done to address the growing pressure on the

sector.

Sponsorship opportunities available

Rethinking business: Mariana Mazzucato

DATE Friday 14 December, 12.00pm to 2.00pm

VENUE Sofitel Melbourne on Collins

SPEAKER Mariana Mazzucato, Chair in the Economics of Innovation and

Public Value, Unviersity College London

EVENT OVERVIEW CEDA in collaboration with Monash University and the

Centre for Policy Development present a unique opportunity to hear from

Mariana Mazzucato, one of the world’s leading voices on the economics of

growth and innovation.

Supported by CEDA members Australian Unity and Monash University

about CEDA

CEDA is a respected independent national organisation with an engaged cross-

sector membership. More than 780 of Australia’s leading businesses,

organisations and academic institutions from around the country are members of

CEDA. For more than 50 years, CEDA has delivered informed discourse and

rigorous research to influence good public policy for Australia’s economic and

social development.

Membership

Organisations join CEDA because CEDA delivers exposure to high level thought

leadership, timely briefings on issues of economic importance, access to

networking and brand reach through sponsorship and hosting opportunities. In

addition to high profile public events, CEDA also delivers regular member only

events for employees of member organisations and exclusive Trustee only

boardroom briefings for senior executives from member organisations. These

provide a unique opportunity for peer-to-peer knowledge exchange and for

speakers and attendees to talk candidly on issues.

Research and policy

CEDA’s only agenda is to pursue good public policy to progress Australia’s

economic and social development. Since 1960 CEDA has produced more than

3000 publications, research reports and articles highlighting emerging issues and

directions in a diverse range of policy areas. Research in 2018 will focus on

inequality; community attitudes to economic growth and development; and a

major review of the purpose of economic growth and development in Australia.

For more information on CEDA membership, research and events please contact:

Michael Camilleri, State Director, Victoria and Tasmania 03 9562 8416 Michael.camilleri@ceda.com.au Mark Flower, Member Engagement Manager 03 9652 8405 mark.flower@ceda.com.au Jessica Lakey, Membership Advisor 03 9652 8417 Jessica.lakey@ceda.com,au

Ben Luttrell, Associate Director, Victoria and Tasmania 03 9652 8403 Ben.luttrell@ceda.com.au Esther Greco, Senior Event Coordinator 03 9652 8414 Esther.greco@ceda.com.au Zoe Hewison, Event Coordinator 03 9652 8403 Zoe.hewison@ceda.com.au

www.ceda.com.au