The University of Iowa Foundation. Dr. Matthew Howard Professor and John C. VanGilder Chair...
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UI Faculty /Staff Giving Volunteer Kick-Off July 9, 2015 on our campus The University of Iowa Foundation
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Transcript of The University of Iowa Foundation. Dr. Matthew Howard Professor and John C. VanGilder Chair...
UI Faculty /Staff GivingVolunteer Kick-Off
July 9, 2015on our campus
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
We Are Phil co-chairs
Dr. Matthew HowardProfessor and John C. VanGilder ChairChairman, Neurosurgery
Joni TroesterAssistant Vice PresidentUI Human Resources
Jerry SchnoorProfessor and Allen S. Henry ChairCollege of Engineering
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Why Are YOU Phil?
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
WE ARE PHILThe Basics
PHIL is short for philanthropy.
WE ARE PHIL is our annual appeal to encourage faculty & staff to give back.
PHIL WAS HERE is our philanthropy-awareness effort, focused primarily on students.
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
WE ARE PHILThe Basics
We Are Phil Week:
Sept. 28 – Oct. 2
Annual effort- our 3rd year!
Campus-wide focus on participation
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
WE ARE PHILThe Basics
Every gift counts
Any amount
Any fund within the UI Foundation (More than 2,000
funds to choose from)
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
UI FOUNDATION The Basics
The UI Foundation exists solely to provide support for the university. We are the preferred channel for private contributions to the University of Iowa.
A nonprofit IRC Sec. 501(c)(3) organization
We fundraise according to priorities set by the university.
Organized in 1956 to help the university meet needs beyond those provided for by state support, and to reach new levels of distinction by generating significant private gift support
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
The university’s comprehensive $1.7 billion fundraising initiative
2008-2016 Progress: $1.5 billion (7/2/2015)
▪ 88% of goal
▪ 82% of timeline
28.3% of current UI fac/staff have made a gift to the campaign!
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
For IOWA. Forever More. comprises several subcampaigns, including:
ALL fac/staff giving counts as part of We Are Phil.
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
The future of Phil
After concludes, WE ARE PHIL
will live on as our annual giving program for UI faculty and staff.
2016
During the comprehensive campaign (from now through the end of 2016), any gift to any fund at the UIF counts as both a campaign gift and as your participation in the WE ARE PHIL Faculty/Staff Giving Program.
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
WE ARE PHIL: Goals
Raise awareness of impact and importance of philanthropy at the UI
Make faculty/staff giving a growing and positive part of campus culture
Increase the number of faculty and staff who make annual gifts to support the UI
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Why is faculty and staff giving so important?
Our contributions benefit: Students Our community The state of Iowa The world Ourselves / Each other
But it’s not only about the money…
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Why is faculty and staff giving important?
Faculty and staff investment in the UI sends a powerful message to those outside the university:
We are fully invested in the work we do. By supporting the UI ourselves, we tell others that it is worthy of their support.
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Why do faculty/staff volunteers matter?
You: Help articulate the UI’s need for
philanthropic support – as well as its positive impact.
Lend credibility, showing that We Are Phil is endorsed by faculty/staff.
Inject energy, creativity, and enthusiasm into the program and customize it for your area.
Set an example through your own philanthropy.
Build meaningful relationships between the UI Foundation and the university.
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Why do we need faculty/staff volunteers?
Of all the We Are Phil things we do, YOUR events, emails, and other peer-to-peer encouragement is what’s really meaningful and effective.
THANK YOU!
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Volunteers’ To-Do List
Assemble your own We Are Phil committee to help brainstorm and plan.
Set a participation goal for your work unit. (Foundation staff will assist with a baseline.)
Communicate often with co-workers: inform them of goals, progress, where to find forms, events you’ve planned, ways co-workers can help, giving or impact stories from within your area.
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Volunteers’ To-Do List
Plan events, activities, and/or communications to increase awareness and participation among your coworkers.
Confirm that your colleagues received their We Are Phil materials (via Campus Mail).
Provide feedback to the UI Foundation (your development staff or Jen) from campus, and distribute information to your unit from the foundation.
Make a gift.
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Measuring Success in FY15
FY12 FY13 FY14 FY150
2
4
6
8
10
12
14
16
18
13.5% 13.7%
16.8% 16.9%
UI-wide Annual Giving Participation
Achieved
GOAL: 18% BY FY16
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Measuring Success in FY15
FY12 FY13 FY14 FY150
2
4
6
8
10
12
14
16
18
13.6 13.7
16.8 16.9Faculty/Staff Participation
Percentage
FY12 FY13 FY14 FY150
500
1000
1500
2000
2500
3000
3500
2135
2539
30283131
Faculty/Staff Donors
# of Donors
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
How did you do it?
SUE JENNI ERIC LIN
WE ARE PHIL WEEK
Sept. 28 – Oct. 2, 2015
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
WE ARE PHIL WEEK: UI-wide
Sept. 23: Contribution package mailed to all regular UI employees working 50% time +
▪ Letter from co-chairs▪ Contribution form▪ Donors will receive “tech tags”
Sept. 24: Email blast from Provost’s office urging engagement
Sept. 28: Email from UIF with new video and link to online giving options
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
WE ARE PHIL WEEK: UI-wide
Cambus posters, digital display ads, The Daily Iowan ads, Iowa Now coverage
Series of op-eds in The Daily Iowan
Giving link on HR Self-Service site
We Are Phil website: www.uifoundation.org/facultystaff
Video
Social media promotion
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
WE ARE PHIL WEEK: Phil Photo op
Our first campus-wide event!
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Social Media
Goal: Help spread the word about philanthropy on campus and share your inspiration/motivation for being PHILanthropic.
▪ #wearephil @philwashere
▪ #wearephil @uiphil
▪ Campus Philanthropy: www.facebook.com/philwashere
If you use social media, please follow us!
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Social Media
Sharing/Liking/Re-Tweeting our posts is an easy and effective way to help spread the word, whether you are posting on your personal streams or on behalf of your college, unit, or program.
Your Bendy Phil toolkit includes other “Social Media Ideas” to help you know what to post
Consider changing your profile pic to during WAP Week
What’s on Phil?•Message from co-chairs
•FAQs
•Your “job” description
•Logos
•Posters
Volunteer Toolkit
What’s on Phil?•Ideas for events and activities
•NEW: Event planning guide
•Email samples / Social media ideas
•Menu of materials/services
•A form for requesting them
Volunteer Toolkit
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
What’s on Phil?Items you can request from the foundation for your events/activities include:
Speakers for your eventWE ARE PHIL table set-up Event supplies like decorations, stickers, posters, extra contribution forms and brochures
Volunteer Toolkit
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
What’s on Phil?
The entire toolkit is also posted on the We Are Phil website:
Volunteer Toolkit
www.uifoundation.org/facultystaff
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Ideas
• Picnic/pot luck/ breakfast
• Invite performers• Bring in a food
truck!
Ideas
•Offer incentives. They do not have to cost a dime!
•Collective or individual
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Ideas
Feature speakers:•Students•Retirees •Co-chairs •Your fac/staff•Foundation staff
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
NEW: REWARDS!
Top 5 colleges/units We will bring you donuts/bagels & coffee
Units achieving 50% + participation WAP recognition display in your area
100% participation We will treat you to a catered breakfast or
lunch
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
PLEASE DON’T:
Single out individuals (unless they wish to share their inspiration for giving).
Pressure someone into making a gift.Make a gift on someone else’s
behalf.Focus on the size of gifts.Require a donation to win a prize or
incentive.Have supervisors directly ask
individual employees to give.
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
PLEASE DO:
Talk about the impact of giving, why it’s important.
Share your stories—about giving or benefiting from philanthropy—with each other.
Emphasize participation, team building. Be creative! Form workplace teams, set
participation goals. Make it easy, fast, and even FUN to
participate! Let us know what you’re doing, and call
Jen if you have questions.
T h e U n i v e r s i t y o f I o w a F o u n d a t i o n
Media Inquiries?
Dana LarsonExecutive Director, Communications and MarketingUI [email protected]
QUESTIONS/DISCUSSION
