The ultimate death of voice - WeDo Technologies · 2018-01-15 · OFFER TELCO ASSETS / CAPABILITIES...
Transcript of The ultimate death of voice - WeDo Technologies · 2018-01-15 · OFFER TELCO ASSETS / CAPABILITIES...
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The ultimate death of voiceImplications for TMD service
Lisbon, May 2015
2
DISCLAIMER
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...I cannot be held responsible if predictions are not materialized in the next years (Please do not 'bet the farm' based on them)...
A disclaimer before we start......and some most relevant zoom-ins (for those who sit in the back)
...with full confidence I can guarantee the probability of our predictions materializing between 0% and 100%...and we still believe that's the best in class result...
...I reserve the right to answer “honestly, I do not know”…and even more if do not know the answer...
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THE ULTIMATE DEATH OF VOICE
"We (telco) are not sexy anymore”
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MAKING TELCOS LESS RELEVANT TO THE END USER AND REDUCING THE BUSINESS TELCOS ARE ABLE TO CAPTURE
7%
38%
9%
Revenue per user $20 $22 $30
Addressed by telcos $16 (82%) $14 (64%) $14 (46%)
3%
28%
5% 41% 12%
23% 34%
2%
13% 3%
60%12%
70%
1 Global average 2 US/UK today; Source: Ofcom, Nielsen, Morgan Stanley Research, Delta Partners analysis
20202201512010
Traditional comms (voice, SMS) Connected people Media Transaction/Financial Data connectivity
5
Examples - 2015
A B
AttachmentQuality of life contribution
Brand meaningful score by sector
Finance & Insurance
Oil & Energy
Travel & Tourism
Auto
Beverages
Media
Public Transport
Telecom
Food Retail
Consumer Goods
Digital
3.5
3.6
3.7
3.8
3.9
4
4.1
4.2
4.3
4.4
4.5
3.25 3.5 3.75 4 4.25 4.5
Att
achm
ent
A
Quality of life contributionB
Digital
2010Telecoms
2010
2015
2015
70%
AS A RESULT, WE (TELCO) ARE NOT SEXY ANYMORE
71%
23% 17%
Source: Havas Media; Delta Partners analysis
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THE ULTIMATE DEATH OF VOICE
"We (telco) are not sexy anymore”
There is a big party going on…and everyone’s invited
7
MAJOR TRENDS ARE TRANSFORMING THE INDUSTRY
Ubiquitous affordable Bandwidth
Large number of Interconnected devices (IoT)
OTT space driven
by B2C
1
24
"Always on"
Cloud is becoming a
reality
Customer imperative
3
8
THERE IS A BIG PARTY GOING ON - THE TMD VALUE CHAIN IS GETTING MORE COMPLEX...
Source: Delta Partners analysis
Network IT
TMD value chain
Device
Connectivity
Internet of Things
Cloud
Content Transactions
Commerce
Search & Advertising
Mediation
9
MULTIPLE TELECOM, TECH AND SERVICE COMPANIES ARE FIGHTING FOR A PIECE OF THE VALUE CHAIN
Network IT
TransactionsContentConnectivity
Bus
ines
sC
onsu
mer
Devices
Mediation Internet of Things Cloud
Search/Advertising Commerce
Source: Delta Partners analysis
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TELCOS MOVE INTO AREAS THAT ALLOW THEM TO PUSH MORE TRAFFIC TO THEIR NETWORKS
NON-EXHAUSTIVETrend Recent examples (2015-2016)
Network IT
Device
Connectivity
Internet of Things
Cloud
Content Transactions
Commerce
Search & Advertising
Mediation
Verizon to Proceed With Yahoo Bid, Google Weighs Offer
Verizon Completes Its Acquisition of AOL For $4.4BComcast buys French startup StickyAds to
build out its digital video business
Comcast in Talks to Buy DreamWorks Animation for More Than $3 Billion
Philippine telecommunications firm PLDT, through unit Voyager Innovations, bought Singapore-based ecommerce startup Paywhere for US$5 million
Verizon's AOL to Buy Millennial Media for About $250 Million
Singapore Telecommunications (Singtel) is acquiring an additional 30.2% stake in MassiveImpact (leader in performance mobile adverti)
Sweden's TeliaSonera Confirms $115M Investment In Spotify
Singtel signed an agreement to acquire a 98% equity interest in US-based Trustwave, a leading specialist in managed security
Source: Reuters, Bloomberg, TechCrunch, Forbes, Delta Partners analysis
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IT AND NETWORK VENDORS ARE FIGHTING TO PROVIDE SOLUTIONS TO TELECOM OPERATORS AND EXPAND
Source: Reuters, Bloomberg, TechCrunch, Forbes, Delta Partners analysis
NON-EXHAUSTIVETrend Recent examples (2015-2016)
Nokia Launches $16.6 Billion Offer for Alcatel-Lucent
Dell Buys EMC For $67B In Largest Deal In Tech History
Ericsson and Cisco Strategic Deal Projected To Bring Each $1B More In Sales By 2018
Cisco To Buy Jasper Technologies For $1.4 Billion
Ericsson has acquired software and services companies for the last 5 years
Huawei unveils its Softcom strategy for network / IT cloudlisation and virtualization
Cisco purchased INTUCELL (SON vendor able to manage multi-vendors RAN network) and UBIQUISYS (indoor small cell solutions)
Alcatel-Lucent's global frame agreement with Telenor covers multi-vendors implementation including contextually aware network monitoring, performance, media optimisation, traffic steering, IT hardware and Big Data
Oracle spent $2.5bn in two network-tech acquisitions: Acme Packet (hardware and software managing IP voice and video transmission) and Tekelec(PCRF)
Amdocs purchased Bridgewater (Policy management) and Actix (RAN real-time analytics and optimisation)
Network IT
Device
Connectivity
Internet of Things
Cloud
Content Transactions
Commerce
Search & Advertising
Mediation
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OTTS ARE SCATTERED ALL OVER THE VALUE CHAIN DRIVING THE EVOLUTION OF THE DIGITAL ECOSYSTEM
Source: Delta Partners analysis
NON-EXHAUSTIVETrend Recent examples (2015-2016)
Network IT
Device
Connectivity
Internet of Things
Cloud
Content Transactions
Commerce
Search & Advertising
Mediation
Alibaba Reaches Deal to Buy Youku Tudou
LinkedIn buys Lynda.com for $1.5 billion
Naspers Takes Control of Russia's Avito in $1.2 Billion Purchase
The InMobi Acquisition Will Help Google Take On Facebook
Amazon in talks to buy online luxury retailer Net-a-PorterAlphabet's (formerly
Google) made a $1 billion investment into SpaceX
Rakuten Leads $530M Investment In Lyft
Magic Leap (AR startup) raises $793.5 million from Alibaba, Google, Qualcomm
PayPal-Xoom Deal Shakes Up the Payments World Alibaba Group Holding Ltd.'s
finance affiliates have joined the group seeking to buy out Momo
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IT'S LIKE A BIG PARTY HAPPENING NOW...AND EVERYONE IS INVITED
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THE ULTIMATE DEATH OF VOICE
"We (telco) are not sexy anymore”
There is a big party going on…and everyone’s invited
Do you wanna dance or 'pipe'?
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TO MAINTAIN THEIR RELEVANCE IN THE NEW DIGITAL ECOSYSTEM, TELCOS NEED TO ANSWER 2 CRITICAL QUESTIONS
Extended TMD value chain
Connectivity Devices / aggregation Content / services / apps
Building the 'telco of the future‘
How to maximize shareholder value from the core business?
A
How to capture part of the digital value creation?
B
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TRANSITION TOWARDS DIGITAL TELCO
Extended TMD value chain
Connectivity Devices / aggregation Content / services / apps
How to maximize shareholder value from the core business?
AHow to capture part of the digital
value creation?
• Regain relevance with end customers (from selling minutes/Mb to selling digital experiences)
1
17
TRANSITION TOWARDS DIGITAL TELCO
Extended TMD value chain
Connectivity Devices / aggregation Content / services / apps
How to maximize shareholder value from the core business?
AHow to capture part of the digital
value creation?
• Regain relevance with end customers (from selling minutes/Mb to selling digital experiences)
1
• Offer telco assets / capabilities to digital players and enable them to improve customer experiences
2
18
OFFER TELCO ASSETS / CAPABILITIES TO ENABLE DIGITAL PLAYERS
Operators' infrastructure, insights of customers and the capability to reach customers can enable digital players to provide better services in multiple ways
2
Access to million of subs
Payment relationship
Profile / behaviour
Own shops / POS
Network / other infrastructure
Insi
ghts
Rea
chIn
fra
Tele
com
ass
et e
nabl
emen
t
Enablement services offered to digital players
Customer profiles identification
Advertising Customer care
Logistics and distribution
Financial service platform
QoSSecurity / authentication
Cross-platform integration
Behavior tracking / contextual info
Telecom operators assets
19
TRANSITION TOWARDS DIGITAL TELCO
Extended TMD value chain
Connectivity Devices / aggregation Content / services / apps
How to maximize shareholder value from the core business?
AHow to capture part of the digital
value creation?
• Regain relevance with end customers (from selling minutes/Mb to selling digital experiences)
1
• Offer telco assets / capabilities to digital players and enable them to improve customer experiences
2
• Transform old factories to deliver IP centric services with the right quality and lowest cost
3
20
TRANSFORMATION OF OLD FACTORIES
To become a provider of amazing digital experiences, telcos will need to succeed in transforming their infrastructure/capabilities
3
Network IT platforms Offer Channels Customers
Provide the right quality and fastest time
to market at lowest cost
Analytics
Turning into an Analytical Organization
Anticipate and tailor customer needs at
minimum cost
Zoom-in on following slides
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External world
Our worldAnalytical intelligence
Reporting / Dashboards
Analytics – R&D
. . .
CRM
HLR
DPI
External sources & third party APIs
Management
Decision making
IT execution andfulfillment
Our clients Smart BI
Third parties
Commercialization
Third partexecution
Traditional Data Management frameworks
Big Data frameworks
Turning into an analytically driven organization
22
TRANSITION TOWARDS DIGITAL TELCO
Extended TMD value chain
Connectivity Devices / aggregation Content / services / apps
How to maximize shareholder value from the core business?
How to capture part of the digital value creation?
• Regain relevance with end customers (from selling minutes/Mb to selling digital experiences)
1
• Offer telco assets / capabilities to digital players and enable them to improve customer experiences
2
• Transform old factories to deliver IP centric services with the right quality and lowest cost
3
B
• Build an ecosystem of partnerships with digital players across verticals in both consumer and enterprise
4
• Consider investing in leading players in relevant verticals, do not compete creating own services
5
23
THE ULTIMATE DEATH OF VOICE
"We (telco) are not sexy anymore”
There is a big party going on…and everyone’s invited
Do you wanna dance or 'pipe'?
24
DIGITAL TELCO – SKILLS TELCO CANNOT FAIL TO DEVELOP IN TIME
• Next Gen Network– Collaborative, evolved, converged
• Next Gen IT– Horizontal platform enabling 3rd party systems/API
• Enablement of Partners and different business models• Delivering of a seamless Customer (digital) integrated experience• Analytics-driven operations
• New digital product ecosystem• Ability to integrate a large number of Partners• Personalisation and contextualisation
CORE INFRASTRUCTURE
OPERATIONS
&CAPABILITIES
OFFER
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SOME ILLUSTRATIVE TRADEOFFS
Dividend VS Stock appreciation
Network engineers VS Software engineers
Own innovations VS Outsourced innovation
Traditional channels VS Digital channels
Benchmark VS Immersive design
Marketeers VS Data scientists
Privacy VS Awareness
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THE ULTIMATE QUESTION
MANAGING EVOLUTION
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KEY TAKEAWAYS
...but can still look pretty
...so let’s go there before they run out of drinks
...yet dancing requires a different set of skills
"We (telco) are not sexy anymore”
There is a big party going on…and everyone’s invited
Do you wanna dance or 'pipe'?