The Twitter Mute Button

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The Twitter Mute Button Jennifer Golbeck Human-Computer Interaction Lab University of Maryland, College Park

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The Twitter Mute Button. Jennifer Golbeck Human-Computer Interaction Lab University of Maryland, College Park. Why do people insist on talking about the plot line of `24' when those of us on the West Coast haven't seen it yet? - PowerPoint PPT Presentation

Transcript of The Twitter Mute Button

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The Twitter Mute ButtonJennifer GolbeckHuman-Computer Interaction LabUniversity of Maryland, College Park

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Why do people insist on talking about the plot line of `24' when those of us on the West Coast haven't seen it yet?

Really, guys? We're going to tweet Glee spoilers? It's fine. I didn't want to watch it on tivo tomorrow or anything... nope... not me.

@user9452636 pls Stop spoiling 24 for those of us at work and who have it tivo'd....I'm too addicted to twitter to shut it off

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A Challenge

Preventing spoilers requires blocking 100% of tweets related to an event. This is insane.

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A Naïve Test – Blacklisting

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Building Blacklists

TV Shows Character names Actor names

Sports Player, coach, team names Positions, plays, events Stadiums, cities

Removed 1- and 2-letter words, punctuation, stop words

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Results

Overall, very effective 24 – 1 tweet missed (1.26%) Glee – 6 tweets missed (3.24%) NFC Championship – 20 tweets missed (1.64%)

But misses can be really bad!Wow. Two drives, two TDs. 7-7. This is going to be fun!

False positives are a problem 24 – 68.7% Glee – 30.5% NFC Championship – 70%

24

Glee

NFC

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Challenges

Areas of Research Social Computing Computational Linguistics UI issues

Applications Events Parental Control Unwanted content (e.g. politics)

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Questions / Contact

[email protected] @jengolbeck http://www.cs.umd.edu/~golbeck