The “Triple 3 ” of Maxxis
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Transcript of The “Triple 3 ” of Maxxis
The “Triple 3” of MaxxisWally ChenPresident
The 2010 Outlook
January 2010
Operating Metrics
Management Goals
Strategic Objectives
For the Betterment of Maxxis Family
Maxxis Maxxis FamilyFamily
Wally Chen’s Triple 3 of strategic directions
The center triangle showsthe 3 Strategic Objectives
of a company (WHAT)
TheCompany
W1 W2
W3
The 3 adjoining triangles show the 3 Management Goals
to achieve the WHAT (HOW)
H1
H2 H3
The 3 adjoining triangles show the 3 Operating Metrics
to achieve the Management Goals
O3O2
O1
TrulyGlobal
ContinuousInnovation
SolidGrowth
MaxxisMaxxisFamilyFamily
Wally Chen’s Triple 3 of MAXXIS
Global Growth Innovation++ ++
The 3 Strategic Objectives
Globality: Competing with everyone from everywhere for everything.
Focus: It’s a great challenge to find a fast-growing company, the key point is focus.
Product Leader: To lead, not to follow.
TrulyGlobal
100%TRUST
100%QUALITY
100%SERVICE
ContinuousInnovation
SolidGrowth
100 % Quality
The 3 Management Goals
Wally Chen’s Triple 3 of MAXXIS
100 % Trust100 % Service
MaxxisMaxxisFamilyFamily
The 3 Operating Metricsof 100% Quality Goal
Wally Chen’s Triple 3 of MAXXIS
100 % Quality 100 % Trust100 % Service
TrulyGlobal
100%QUALITY
ContinuousInnovation
SolidGrowth
BestProduct
WorkEthics
ContinuousImprovement
MaxxisMaxxisFamilyFamily
Work Ethics1. Integrity2. Accountability3. Commitment
Wally Chen’s Triple 3 of MAXXIS
100 % Quality 100 % Trust100 % Service
TrulyGlobal
100%QUALITY
ContinuousInnovation
SolidGrowth
BestProduct
WorkEthics
ContinuousImprovement
MaxxisMaxxisFamilyFamily
The 3 Measurements of 3 Operating Metricsof 100% Quality Goal
Best Product1. Highest Standard2. Cost effective method 3. Job training
Continuous Improvement1. TPS Kaizen2. New product pipeline 3. New development
technology
The 3 Operating Metricsof 100% Service Goal
Wally Chen’s Triple 3 of MAXXIS
100 % Quality 100 % Trust100 % Service
TrulyGlobal
LifetimeBenefit
BrandAmbassador
100%SERVICE
ContinuousInnovation
SolidGrowth
Trust-basedSelling
MaxxisMaxxisFamilyFamily
Wally Chen’s Triple 3 of MAXXIS
100 % Quality 100 % Trust100 % Service
TrulyGlobal
LifetimeBenefit
BrandAmbassador
100%SERVICE
ContinuousInnovation
SolidGrowth
Trust-basedSelling
MaxxisMaxxisFamilyFamily
Brand Ambassador1. Proud user2. Word of mouth3. Happy server
The 3 Measurements of 3 Operating Metricsof 100% Service Goal
1. Engage2. Listen 3. Commit
Trust-based SellingTrust Creation Process
Lifetime Benefit1. Channel management2. Enhancing customer
value3. Exceed expectation
LoyalCustomer
TrulyGlobal
100%TRUST
StrategicPartner
HonestEmployee
ContinuousInnovation
SolidGrowth
The 3 Operating Metricsof 100% Trust Goal
Wally Chen’s Triple 3 of MAXXIS
100 % Quality 100 % Trust100 % Service
MaxxisMaxxisFamilyFamily
LoyalCustomer
TrulyGlobal
100%TRUST
StrategicPartner
HonestEmployee
ContinuousInnovation
SolidGrowth
Wally Chen’s Triple 3 of MAXXIS
100 % Quality 100 % Trust100 % Service
MaxxisMaxxisFamilyFamily
Loyal Customer1. Maxxis tire only2. Maxxis family member 3. Generation by
generation
The 3 Measurements of 3 Operating Metricsof 100% Trust Goal
Strategic Partner1. Co-develop &
co-marketing2. Share resources 3. Long-term win-win
Honest Employee1. Honest2. Mutual respect &
communication 3. Forward-looking
The Score Table of Measurement (Ex. Work Ethics)
Wally Chen’s Triple 3 of MAXXIS
0 25 50 75 100
1. Integrity 2. Accountability 3. Commitment
ScoreItem
BestProduct
LoyalCustomer
TrulyGlobal
100%TRUST
WorkEthics
StrategicPartner
HonestEmployee
100%QUALITY
100%SERVICE
ContinuousInnovation
SolidGrowth
The Triple 3 Big Pictureof MAXXIS
Wally Chen’s Triple 3 of MAXXIS
100 % Quality 100 % Trust100 % Service++ ++
ContinuousImprovement
LifetimeBenefit
BrandAmbassador
Trust-basedSelling
MaxxisMaxxisFamilyFamily