The Tour Commentary - GEOTURISM PLAZA · 2021. 1. 4. · What is a Tour Commentary? The Tour...
Transcript of The Tour Commentary - GEOTURISM PLAZA · 2021. 1. 4. · What is a Tour Commentary? The Tour...
The Tour Commentary‘The Guide’s Speak’
The Tour Commentary : Preparation, Planning and Delivery
What is a Tour Commentary?
The Tour Commentary
A tour commentary is a narrative used by a tour guide to
describe a site and provide information about various
aspects of a country to tourists while on a tour. They are
generally referred to as the “guide’s speak” and include
general information and local stories about attractions or
sites, events and personalities in a country.
What are the contents of a Tour Commentary?
Parts of a Tour Commentary
• The Introduction
• The Briefing
• The Presentation
• The Closing
A tour guide should prepare the tour commentary before
beginning a tour and it is composed of the four main parts:
How does a tour guide prepare a tour commentary?
• Establish the needs and interests of the group.
• Confirm the itinerary.
• Access sources of information about sites to be
visited.
• Research on the facts about the attractions to
be visited.
• Prepare the text of the tour commentary based
on the established facts.
Preparing a Tour Commentary
The procedure for preparing a commentary is as follows:
The following guideline should be ensured :
• Distractions or interruptions including questions
from the audience will leave you floundering.
• Learn the concepts and meanings exhaustively
and deliver them with an inflection that reflects
both enthusiasm and authority.
•This helps you answer any questions and segue
back into your spiel (speech).
Planning the delivery of a Commentary
Know the contents of your tour commentary backwards
and forward but do not memorize in verbatim
Project the right Body Language
• They way you deliver the commentary can be
just as important as what you say, take your
time to work on it.
• Stand straight to convey confidence in your
product as you pitch your tour commentary.
• Maintain confidence, yet an easy going body
language so you appear approachable but not
aggressive.
• Take your cues from the tourists to see if your
body language is mirrored or if you need to
tone it down.
Planning the delivery of a Commentary
• Whether a single person or a group, pay
attention to their reactions, especially their facial
expressions and body language as you delivery
the commentary.
• Watch for signs of boredom or discomfort to
adjust your commentary accordingly e.g.
yawning, fidgeting and checking the time.
• Recapture attention by interrupting the spiel to
relate to a short personal experience or by
moving about to focus their attention to you.
Build natural relationship with your audience
Planning the delivery of a Commentary
Planning the delivery of a Commentary
• If you are extremely confident and talking to
one person, you can grasp his arm or shoulder
while making an important point as if to take
him into your confidence.
• Confirm the interests and expectations of the
visitors at the outset of the tour.
• Introduce yourself by clearly state: your
name, designation, purpose of the tour,
distance to be travelled, locations, events,
expectations and activities.
• Present the spiel in a conversational rather than
noted or memorized way.
• Make the commentary interesting, relevant,
simple and deliver it in logical sequence.
• Be sensitive to the group’s interests and tailor the
commentary to the group.
Delivery of Commentaries On-Transit
• Seek feedback throughout the tour to foster the
visitors’ attention.
• Respond to enquiries accurately and positively,
when an answer is not available, refer to the field
guides and other information sources.
• If an answer is still not available for a query,
apologize and refer the enquiry to an alternative
source of information.
• Focus on what you know, be specific and
express the information in terms of what the
visitors can see.
Delivery of Commentaries On-Transit
• Be accommodating and flexible towards visitors
allowing for different points of view and ways of
doing things.
• Allow enough time at each stop for visitors to
fully enjoy and gain information with private
time at the stop.
Delivery of Commentaries On-Transit
• Start with greetings and introductions.
• Deliver the spiel (convincing speech) in ways
that makes visitors interested.
• Use good sense of humor to deliver the spiel.
• Remember that spiels help people appreciate and
understand what they see.
• Face the entire group, not a few, speak slowly and
clearly with an audible voice.
• Always maintain eye contact with the visitors.
• Prepare yourself for questions that may be asked.
• Take control of your breathing and emphasize on
important words.
Delivery of Commentaries On-Site
• Use synonyms and examples when making
explanations.
• When mentioning a local name, repeat or spell it.
• Maintain silence if the need arises.
• Listen carefully to questions and other concerns.
• Never argue or debate with the visitors.
• Always end the tour by thanking the visitors and
wishing them a good day, evening or night.
• Issue the visitor questionnaire to obtain their
views, feedback, opinions and recommendations
of the day’s tour.
Delivery of Commentaries On-Site
Fostering Attention & Participation
Change your voice Speed
• A consistent pace of voice can make the
commentary delivery ineffective.
• Vary the speed of your voice depending on the
tourists and purpose of the communication.
• To gain attention and excite the visitors, speak
quickly and enthusiastically.
• Speak slowly to enable visitors to pay attention
to your words.
Fostering Attention & Participation
Punctuate with Pauses
• It is important to break the flow of information
during commentary delivery so that visitors
can understand what they just heard.
• A pause is taken when the guide has conveyed
an important point or wants the visitors to
anticipate.
Fostering Attention & Participation
Articulate Clearly
• It is important that your spiel is clear to the
audience.
• Avoid technical terms unless explained and
often use the simplest word.
• Learn basic foreign terms and phrases even if
you are not a linguist.
• Have expertise in pronunciation and
articulate each word clearly when you speak
to gain more confidence and clarity.
Fostering Attention & Participation
Posture
Shift the Pitch of your Voice
• Frequency of speech is called voice pitch.
• Depending on the aim of the speech, you can
use high and low pitches at times.
• Using extremes can tarnish the success of your
commentary delivery.
Fostering Attention & Participation
• A guide has to cultivate and maintain elegance
in way of standing and walking as it conveys
messages about personality.
Control your Voice Volume
• Volume of voice create a direct impact on the
audience.
• An average volume should be used in general.
• It can be loud or soft depending on the aim of
the commentary.
• When a mix of loudness and softness is used, it
adds special effects to the commentary.
Fostering Attention & Participation
• A gesture can communicate all that the guide
feels, consciously or unconsciously.
• Shaking of hands, head, holding, embracing or
patting on the back all convey varied messages.
Use of Gestures
• Facial expressions are most natural and
unconscious.
• They continually change during interactions and
are observed constantly by the audience.
• Smiling is considered to be pleasant and helpful.
Facial Expressions
Fostering Attention & Participation
Paraphrasing• Paraphrasing is simply explaining statements or
remarks in shortened or renowned versions of
facts so as to clarify the meaning visitors need.
Fostering Attention & Participation
“When thou art at Rome, do as they do at Rome.”-Miguel de Cervantes, Spanish writer
“I found Rome a city of bricks and left it a city of marble.”-Augustus, Roman emperor
Paraphrase Case Study:
• People seek enjoyment in travel, so present the
facts in a witty and humorous fashion.
• However, do not be a stand-up comedian,
always modulate your voice for variation and
emphasis.
Keep the Commentary Light
Keeping Visitors Enthusiastic
• Each country or county has its problems, do not
dwell on them, constantly highlight
improvements and progress being made.
Keep the Narrations Positive
• Tailor the information to each particular group.
• If the group is composed of farmers or
accountants, point out sites they might find
most interesting.
• Schedule and allow many photo opportunities.
Know and Involve your Audience
Keeping Visitors Enthusiastic
Be Accurate and Specific
Personalize the Information
Keeping Visitors Enthusiastic
• Present the information in a scholarly way that
is accurate and specific.
• Quiz the visitors on the spiel to add some
entertainment and interest.
• Groups are curious about the guide’s personal
and professional life.
• Turn their curiosity to an advantage and weave
some personal information into the commentary.
• Be aware that your life does not become the tour.
• Have a mastery of the subject, visitors will
respect a guide who knows his subject well.
• Adopt a friendly attitude and take responsibility
for creating and maintaining harmony.
• Let visitors know that their enjoyment is your
primary concern.
• Respect others and be a careful and concerned
listener.
• Establish and environment where visitors feel
free to contribute, is more interesting and
advantageous to all, in this way visitors are
more likely to approach a guide with minor
issues before they become major problems.
Developing Rapport, Cohesiveness & Order
“we’ll be leaving in about ten minutes” guarantees a late
departure. A clearer approach is to say “we’ll be departing
at eleven sharp, according to my watch it is ten forty.”
Developing Rapport, Cohesiveness & Order
• Give clear instructions, a guide who says:
• Follow through on promises, it is best to be
conservative with promises and do not mention
places and events visitors may not see.
• Avoid playing favorites and treat everyone the
same.
Developing Rapport, Cohesiveness & Order
• Do not give ultimatums that cannot be
enforced, e.g.
Telling visitors that if they are late,
they will be left behind, will they?
• Although leaving behind a perennially late
person may be extremely popular with other
tour members, it should never be done without
considerable warning and care.
Keeping the Commentary Updated
Keeping the spiel updated is fundamental to
enjoying the tour guiding job and ensuring the
spiel remains top-notch for repeat visitors. A spiel
can be kept lively using the following ways:
• Current issues can be of a subject matter or at a
site.
• Keeping updated on current issues gives some
measure of energy to the tour guide and
subsequently to the narration.
Keeping updated on current issues
Keeping the Commentary Updated
Striving for continuous Improvement
• Review the daily performance.
• Take an informal poll of the visitors and make
amendments with each tour.
Look at the attraction through the visitor’s eyes
• Remember most visitors may be seeing the
attraction or site for the first time.
• Imagine what can be improved, what may be of
interest and anticipate questions so that the
answers may be ready.
Keeping the Commentary Updated
As a performer, draw on the group’s energy
• The guide may feel renewed during the many
hours of the tour by looking at visitor’s reaction,
feelings their enthusiasm, asking open questions
to ensure active participation and eliminate
boredom.