The Three C's for Startups
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Transcript of The Three C's for Startups
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The three C’s for
startups
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messaging
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messaging
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Company messaging
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Company messaging:
How will you stand out?
Company messaging
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.
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Company messaging:Company messaging
*Remember: it’s crucial that you use non-
technical language.
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Company messaging:Company messaging
Your brand image should be consistent and transferable
from online to offline conversations.
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Content
Create useful content to show prospective
customers that you know your stuff.
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Content
Develop a list of priority keywords that relate to your product and the industry you
want to enter.
Make sure these keywords help readers connect with your
content.
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Content
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Content
Influential content can help you reach
new customers and can lead to increased sales and customer loyalty.
Content
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Confirmation
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Explain to your customers that they will benefit from this third-party
confirmation, too.
Your PR efforts will get your customers:
Confirmation
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Confirmation
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617-236-0500
Metis Communications
www.metiscomm.com617 – 236 – 0500
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