The TEAM Principal Agent: Manish Chanda 505-433-1289...

Everest Peak Realty @ Keller Williams

6240 Riverside Plaza Lane NW, Suite # 100, Albuquerque NM 87120

505-800-7150

www.EverestPeakRealty.com

The TEAM

Principal Agent: Manish Chanda 505-433-1289 [email protected] EverestPeakRealty.com

Manish Chanda is the Principal Agent and Listing/Marketing Specialist on your property. Manish’s job is to get to know

the wants and needs of our clients and keep up with market inventory. He will make marketing calls for you and your

property every day, looking for potential buyers and sellers. He and the Buyer’s Agent Team will initially meet with the

buyers to gain a full understanding of their needs. He and the Buyer’s Agent Team will then search those homes that fit

the buyers’ criteria, always showing your home first. He consults with the Team daily on the latest market updates.

Manish’s knowledge, sales skills, and positive mental attitude make him invaluable to you.

Buyer’s Agents: The Maez Group 505-750-0030 [email protected] EverestPeakRealty.com

Joe Maez and The Maez Group are Buyer’s Agents extraordinaire for the Team. They bring an unparalleled expertise in

providing value to Buyer’s and serving Buyer’s needs and expectations in the Sales Process. They will work with Manish

to find the best solutions for every Buyer in the home buying process!

Office Manager (Wonder Woman): Janice Kynjing 505-800-7150 [email protected]

Janice (and her staff of assistants) coordinates all of our marketing, including individual property listing coordination,

county and tax record documentation, internet related advertising projects at KW.com, ManishChanda.com, Homes.com,

Trulia.com, Zillow.com, Realtor.com and EverestPeakRealty.com, as well as unique campaigns that are created and

designed on an as needed basis to suit our client’s individual needs. Janice’s experience as a nurse and in office

administration helps her deal with the volume of sales that we generate. Janice oversees the paperwork for each

transaction, and works closely with the Team in solving any occasional problem that arises. During the transaction Janice

ensures your experience with us is smooth and uneventful. Janice coordinates with all the parties involved in the sale of

your home. Escrow, Title, Appraisal, Termite, Inspection, Lender, Buyer, Seller, Listing and Buyer Agents are just a few

of the many people she (and her team) contacts on your behalf. There are approximately 32 people to coordinate with in a

transaction. Janice consults with the team members on a daily basis, and is always ready and willing to go the extra step

for you. Janice’s personal, calm style adds balance to our team and makes her invaluable to you, our clients. She also

controls Manish’s daily schedule of activities.

Mortgage Financing: Justin Ledoux 505-489-4526 [email protected] AMECINC.org

Justin Ledoux at AMEC Platinum Mortgage Team is our Lender. Justin pre-approves all potential buyers to ensure that

only qualified candidates view your home. He has access to many different investors and financing programs, so

financing of your property is never a problem. His extensive background and experience in Real Estate Sales & Mortgage

Financing provides an aggressive approach to any finance question you may have. Justin and his team will compile all the

necessary documentation for the investor (lender). This includes information from the Agents, Escrow Company, Title

Company, Appraisal, and the Borrower. Justin coordinates the loan approval, loan documents, and loan closing with the

investor (lender) and the escrow company with integrity and precision and in a timely manner.

Title Officer: Tracy Debban-Friberg 505-889-4992 [email protected] FidelityAlbuquerque.com

Tracy assists in the marketing of all listings and closing of all property transactions. Tracy helps implement and

communicate our aggressive marketing techniques that will generate activity on your home. She reviews each Property

Profile and Title request on your property to ensure all deeds and records are in proper order. Tracy oversees the complete

escrow and closing process. Tracy and her team will compile all the necessary documentation required for closing and a

smooth Title transfer process. Tracy’s commitment to her job and our clients is second to none. She is available to answer

any of your title and closing questions.

http://www.everestpeakrealty.com/

https://www.facebook.com/AlbuquerqueAreaRealEstate

http://www.linkedin.com/pub/manish-chanda/3/882/520/

https://twitter.com/abqmanish

https://plus.google.com/u/0/+ManishChanda/

http://www.pinterest.com/manishchanda/

http://www.youtube.com/user/RealEstateABQNM

http://www.manishchanda.com/

http://www.everestpeakrealty.com/b/

mailto:[email protected]

http://www.everestpeakrealty.com/agents/Manish-Chanda


http://www.everestpeakrealty.com/Buyers-Information.aspx


http://www.kw.com/kw/agent/albuquerque-area-real-estate


http://www.homes.com/real-estate-agents/manish-chanda/id-19043302/

http://www.trulia.com/profile/manish/

http://www.zillow.com/profile/abqrealestate/

http://www.realtor.com/realestateagents/Manish-Chanda_Albuquerque_NM_1207446_351589383



http://www.amecinc.org/locations/new-mexico/


http://www.fidelityalbuquerque.com/



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TEN Reasons To HIRE A Coached and Trained Real Estate Agent

1. I will always tell you the truth regarding the market and pricing comparable properties.

2. I am an expert in our marketplace and I study the market statistics every day.

3. I aggressively look for sellers and buyers for my listings 2-3 hours per day.

4. I mastermind with top real estate professionals every week to stay ahead of the curve.

5. I follow a defined plan of action to get your home sold … I keep a rigorous schedule and

track my results.

6. I have the power to protect your equity by negotiating the best price for your home.

7. I am in a network of the most highly trained Real Estate agents in North America to attract

relocation buyers for your home.

8. I work with my Coach weekly strategizing how to sell your home for top market value in

the shortest amount of time.

9. I constantly improve my skills by attending at least 6 intense training seminars each year

taught by the #1 Real Estate Company, Keller Williams International (MAPS Coaching).

10. I am committed to becoming a great salesperson … I invest $20,000+ each year for

Coaching to help me develop my skills and hold me accountable to selling your home.












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Action Plan To Get Your Home SOLD

My Objectives are the Following:

1) To assist in getting as many qualified buyers as possible into your home until it is SOLD.

2) To communicate to you weekly the results of our activities.

3) To assist you in negotiating the highest dollar value...between you and the buyer.

The Following are the Steps I take to Get a Home SOLD....the “Pro-Active Approach”:

1) Submit your home to the South West Multiple Listing Service along with 350+ Real Estate

Portals.

2) Price your home competitively....to Open the Market Vs. Narrowing the Market.

3) Promote your home at Company Sales Meeting.

4) Develop a list of features of your home for the Brokers to use with their potential Buyers.

5) Email a features sheet to the top 12 Brokers in the market place for their potential buyers.

6) Suggest and advise as to any changes you may want to make in your property to make it more

saleable.

7) Constantly update you as to any changes in the marketplace.

8) Prospect 3-4 Hours per Day and talk to 25-35 people per day looking for potential buyers.

9) Contact over the next 7 days...my buyer leads, center of influence and past clients for their

referrals and prospective buyers.

10) Add additional exposure through a 'Cutting Edge' Text Msg. Marketing Rider.

11) Whenever possible pre-qualify the prospective Buyers.

12) Keep you aware of the various methods of financing that a buyer might want to use.

13) When possible have the co-operating Broker in the area tour your home.

14) Follow-up on the Brokers who have shown your home....for their feedback and response.

15) Assist you in arranging interim financing...if necessary.

16) Represent you on all offer presentations....to assist you in negotiating the best possible price and

terms.

17) Handle the follow-up upon a contract being accepted ...all mortgage, title and other closing

procedures.

18) Deliver your check at closing.












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Seller’s Guide To Interviewing A Real Estate Agent To SELL Your Property

1. Do you work as a Full-Time Realtor? 2. Do you have a Full-Time Assistant?

3. What area and in what aspect of the market do you specialize?

4. Do you have a written marketing plan specifically designed to sell my house?

5. How do you market properties to buyers?

6. How many properties have you sold in the last three (3) months?

7. What kind of marketing materials will you produce specifically for my home?

8. Do you have a written business plan and mission statement?

9. How often will I hear from you after my house is listed with you? May I cancel

the listing if I don’t?

10. How will you let me know what you are doing to market my property?

11. How do you find potential buyers?

12. What other marketing techniques will you use to get my property sold?

13. In what ways do you encourage other Realtors to sell my property? How do you

network?

14. What can I do to help sell my property?

15. How confident are you that you can sell my home? Why?

16. How many listings do you have? What percentage of your listings have sold

within the last 90 days?

17. What is the market trend now in my specific area?

18. Based upon what you know about my situation, should I sell?

19. If I give you the listing, what are the first seven (7) things you will do to sell my

Property in the first week?

When interviewing an agent, I believe in a level playing field. These questions are

designed to tell you if the agent is taking the listing for another reason than getting

your property SOLD!












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Where BUYERS Come From

Bought an Open House They Saw

1%Bought for a Combination of Reasons

3%Bought Advertised Property

3%Referral by Relocation Service

7%Responded to an Open House, But Purchased a Different Home

8% Responded to an Ad, But Purchased a Different Home

18% For Sale Sign

20% Name/Firm Recognition or Salesperson Contact

40%












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Tips To Getting Your Home SOLD:

First impressions are lasting: The front door greets the prospective buyer. Make sure it is fresh,

clean and scrubbed looking. Replace door mats if needed. Keep lawn trimmed and edged, and

remove debris from the yard each day. Make sure that the first impression from the exterior of your

home is a great one.

Decorate for a quick sale: Faded walls and worn woodwork reduce appeal. Why try to tell the

prospect how your home could look, when you can show them by improving the basic appearance

of your home? You can’t find a better investment when you’re selling a house than a few cans of

paint to brighten up the interior.

Let the sun shine in: Open draperies and blinds and let the prospect see how cheerful your home

can be. Dark rooms are not appealing to a prospective buyer.

Fix that faucet: Dripping water may discolor sinks and suggests faulty plumbing.

Repairs can make a difference: Make sure appliances are in good working order. Loose knobs,

sticking and squeaking doors and windows, warped cabinet drawers, holes in window screens, and

other minor flaws detract from home value. Have them all fixed – don’t let minor repairs be a

buyer’s objection. Many buyers believe there will be ten problems they haven’t noticed for every

one they do see.

From top to bottom: Display the full value of your home from your attic to basement, to your

utility space and garage by removing all unnecessary items. Make sure storage areas are as neat and

clean as they should be. Organize items in cabinets and remove items to enhance spaciousness.

Safety first: Keep stairways clear. Avoid cluttered appearances and possible hazards.

Make closets look bigger: Neat, well-ordered closets show that space is ample. Remove

unnecessary clothes and other items to maximize space.

Bathrooms help sell homes: Check and repair caulking in bathtubs and showers. Store as many

items as possible to keep counters clutter-free. Make this room sparkle!












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Arrange bedrooms neatly: Remove excess furniture. Use attractive bed coverings. Minimize

personal items, including photographs.

Harmonize the elements: FM radio or CDs playing softly. TV off. All lights on, day or night.

Drapes and blinds open in the daytime, closed at night as appropriate. If it’s hot, cool it; if it’s cold,

light a crackling fire.

You can sell pride of ownership faster and for more money: It’s called cleanliness, and

cleanliness has more buyers than used dirt. Put sparkle in your bathrooms and kitchen.

When An Agent Shows Your Home:

Never stay in your house with house hunters: Avoid being present in your home when it is

shown. The potential buyer will feel like an intruder and will hurry through the house. Let the agent

handle it. Remember, that agent has worked many hours with these people, knows what they’re

looking for, and how to work with them. Let him or her do the job without interference. You may

feel that an agent won’t show the important features of your home to the prospect, but the agent

knows people aren’t sold by details until they’ve become emotionally involved with the big picture

of your home. The presence of any member of the seller’s family can’t help, always unnerves

possible buyers, and often prevents a sale. Don’t put this obstacle in your

path – leave your home when buyers are coming.

Music is mellow: Turn off the blaring radio or television. Background “soft-playing” music is ok

but should not interfere with the agent and buyer being able to freely converse.

Pets underfoot: Keep pets out of the way – preferably out of the house. Many people are acutely

uncomfortable around some animals.

Why put the cart before the horse? Trying to dispose of furniture and furnishings to a potential

buyer before he has purchased the home often loses a sale. Don’t address selling items of personal

property with a prospective home buyer until after the contract has been written and negotiated.












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RE: Manish Chanda May 2012 To Prospective Client, I had the pleasure of having Manish Chanda list my house in April of 2012. By the end of May 2012, we had it not only under contract but closed on as well. I can’t guarantee that Manish can work the same kind of magic as he did with our house, but I can vouch that he will do his hardest to get to closing as quickly as is possible. Manish is a professional. He is smart about the market, smart in negotiations and honest in all his recommendations and dealings. When listing the house, we had already moved away from NM and the house had been a rental for 3 years. When word got to him that the house may come on the market, he approached us about having it listed with him. I came into town to interview multiple realtors and Manish stood out for a couple of reasons; He had done extensive analytics on comparable houses in our market, created a marketing plan that included an active method of getting potential clients to our listing and gave me honest feedback on condition of the house and how best to get it ready for market…in fact he connected me with the contractor who ultimately did the work (I recommend him as well). Manish’s way of actively seeking out my listing and doing the due diligence even before I signed with him illustrated to me that he was not going to sit around and wait for the house to sell but he would really do something to get it sold. Not living in NM anymore, it made me nervous to have construction on the house and how everything would turn out. Manish relieved me of that stress. He regularly went to the house, helped work through the contract work and made sure that what we had envisioned was getting done. He also went by to check to make sure the house was locked up and things were secure during construction and until sold. The small extra touches that Manish offered went a long way in making the stress of selling a house from afar much easier. I would highly recommend Manish whether you are buying or selling your house. He is an upstanding, honest businessman with a knack for analytics and a pulse on the marketplace. As a final note, we ended up with not only 1 offer, but 2 on the same day…in a market such as it is nowadays; I think that says a tremendous amount. Good Luck, Bethany & Stephen Connolly












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Why Everest Peak Realty @ Keller Williams?

Technology

Leading-edge tech tools and training give us the edge in effectively marketing your property online, 24 hours a day,

seven days a week! Through KW’s exclusive Keller Williams Listing System (KWLS), your property is fed to more

than 350 online search engines and available on KW’s Web network of more than 100,000 web sites.

Best of all, because of Keller Williams Realty’s “My Listings, My Leads” philosophy, every single Internet inquiry

on your property will come directly to us (Everest Peak Realty) so that we can follow up quickly on potential buyers

for your property.

Teamwork

Keller Williams Realty was designed to reward agents for working together. Based on the belief that we are all more

successful if we strive toward a common goal rather than our individual interests, we are confident that every Keller

Williams professional shares the common goal of serving you, our client, in the best way possible.

Knowledge

Keller Williams Realty helps us stay ahead of trends in the real estate industry through its comprehensive, industry-

leading training curriculum and research resources. It’s what prepares us to provide you with unparalleled service.

Reliability

Founded on the principles of trust and honesty, Keller Williams Realty emphasizes the importance of having the

integrity to do the right thing, always putting your needs first. It reinforces our belief that our success is ultimately

determined by the legacy we leave with each client we serve.

Track Record

We are proud to work for the largest real estate company in North America with over 100,000 agents. It’s proof that

when you offer a superior level of service, the word spreads fast.












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Through KW’s exclusive Keller Williams Listing System (KWLS), your

property is fed to more than 350 online search engines and available on

KW’s Web network of more than 100,000 websites












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Extended Marketing Reach

When you list with us, we’ll have access to the Keller Williams Listing System, or

KWLS. This proprietary, exclusive system ensures your property is marketed online

24/7 through more than 350 of the most popular search Websites, like Trulia, Zillow,

HomeFinder.com, and Google Maps.

Because KWLS directs searches to our listings, all the leads for anyone who inquires

on your house come to US – not some other agent who’s unfamiliar with your property.

Benefits of KWLS include:

• Marketing through national syndication and locally affiliated sites

• More pictures and more details about your house than traditional MLS

• Wider exposure for your listing

• A single property Website for your home

The Internet can be an endless sea of home searching. Through our partnership with

ListHub, KWLS casts a wide net to ensure your property is syndicated in a way that is

impactful, getting your home noticed by more potential buyers!












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Price Right—Attract Buyers

Pricing your property competitively will generate the most activity from agents and buyers.

Pricing your property too high may make it necessary to drop the price below market value to

compete with new, well-priced listings.












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Pricing Misconceptions

It is very important to price your property at competitive market value when we finalize the listing

agreement.

Buyers and Sellers Determine Value

The value of your property is determined by what a buyer is willing to pay and a seller is willing to

accept in today’s market.

Buyers make their pricing decision based on comparing your property to other properties SOLD in

your area. Historically, your first offer is usually your best.












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Price Ahead of the Market – Seller’s Market In a market with rising home values, if a seller wants a price that’s ahead of the market, the market

may go up enough to make that price attractive for buyers. Time can cure some mistakes and make

people look smart.












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Price Ahead of the Market – Buyer’s Market If sellers fall behind a market with falling home values, they can end up chasing the market down,

because home values are always falling faster than their price reductions.












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Price Right—Time on Market Works Against You

If you want to compete, be competitive.

• The buying market has a short attention span.

• Pricing your home right the first time is key.

• Proper pricing attracts buyers.

• An overpriced house will not sell.

• We want to generate offers before the market moves on to newer listings.












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What Sells—Right Price, Great Condition To get your home sold for the most money in the least amount of time, we have to price it

“in the market.”












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Price Competitively—The First 30 Days are Critical

The right price is important.

• A property generates the most interest when it first hits the market.

• The number of showings is greatest during this time if it is priced at a realistic market value.

• Starting too high and dropping the price later misses the excitement and fails to generate strong activity.

• Many homes that start high end up selling below market value.












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Pricing Strategies

1. An agent has no control over the market – only the marketing plan.

2. Never select an agent based upon price.

3. Pricing in rising and falling markets:

a. Overpricing in a rising market may be OK;

b. Overpricing in a falling market is disastrous.

Market trend is as important as pricing. Make sure your agent understands market trends.

4. Four kinds of numbers are used to represent your property:

a. Cost – What was paid plus capital improvements

b. Price – What the seller wants

c. Value – What the buyer is willing to pay

d. Market Value – What a willing buyer and seller will agree upon

5. Regression and progression:

a. Regression – the phenomenon of an expensive house being decreased in value because of the less desirable homes

around it.

b. Progression – the phenomenon of a home selling for more than it’s worth because of having more expensive

property or a more desirable area around it.

6. Substitution:

The value of an amenity is based upon what it will produce – not what it will cost.

7. Reasons for overpricing:

a. Over-improvement – a seller cannot select, add to their lifestyle, enjoy it and expect the buyer to pay the original

cost.

b. Need – the need for money does not increase the value.

c. Buying in a higher priced area.

d. Original purchase price was high.

e. Lack of factual comps.

f. Leaving room for bargaining.

g. Seller’s move isn’t necessary.

h. Corporate buyout.












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8. The largest impression and most impact a property makes on the market – upon buyers, and upon agents – is in

the first few weeks of the listing. Therefore, it should show the best and be priced the best during those weeks.

9. Make sure your agent understands the philosophy of buying up in a down market.

10. Benefits of proper pricing:

a. Faster sale which will save carrying costs and surety has value.

b. Less inconvenience.

c. Exposure to more prospects.

d. Increased salesperson response.

e. Better response to advertising efforts.

f. Attracts higher offers.

g. Means more money to sellers.

These pricing strategies were prepared and presented to you because one or more

of them may be a roadblock between you and your goals. My job is to identify these

potential pitfalls and to eliminate them.

Pricing Your Property

This is about strategy.

We will base your recommended price on:

• A detailed, custom market analysis

• The unique characteristics of your home and its setting

• Our expertise in the real estate market

Our primary goal is to NET YOU the most money possible.

We believe this pricing plan, is matched with our 18-point plan of action, to draw agents and buyers to your home and

position it as a highly appealing, highly competitive property.












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Features Of This Home

Being the seller, what features would most excite me/us about this property?

When I/we bought this home, what features caused me/us to buy it?

Property Address: ____________________________________________

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2. ___________________________________________________________

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3. ___________________________________________________________

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4. ___________________________________________________________

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5. ___________________________________________________________

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6. ___________________________________________________________

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7. ___________________________________________________________

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8. ___________________________________________________________

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9. ___________________________________________________________

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10. ___________________________________________________________

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What Are YOU Concerned About? Thinking about selling?

At Everest Peak Realty @ Keller Williams we want to act in YOUR best interest.

We are eager to have you share with us your concerns and expectations about the marketing of your property.

Please take a moment to complete the survey below.

What are you concerned about?

Not concerned Very concerned

Buyer Qualifications 0 1 2 3 4 5

Multiple Listings 0 1 2 3 4 5

Broker Commissions 0 1 2 3 4 5

Showing Procedures 0 1 2 3 4 5

Advertising 0 1 2 3 4 5

Open Houses 0 1 2 3 4 5

Inconveniences 0 1 2 3 4 5

Possessions 0 1 2 3 4 5

Pricing 0 1 2 3 4 5

Closing Costs 0 1 2 3 4 5

Security 0 1 2 3 4 5

Sale-ability 0 1 2 3 4 5

Financing 0 1 2 3 4 5

Negotiations 0 1 2 3 4 5

Thank you, and see you soon!

Manish Chanda, MBA










The TEAM Principal Agent: Manish Chanda 505-433-1289...

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