The Supply Chain Management of Smart (1)

8/2/2019 The Supply Chain Management of Smart (1)

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The supply chain

management of Smart


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How much do you know about

smart cars? Micro Compact Car, awholly-owned subsidiaryof Diamler-Benz,is thecompany behind Smart.

Originally a joint venturebetween Swatch andMercedes

The first Smart, called the

smart Micro Compact CarCity Coupe, came off theassembly line at the"Smartville" plant inHambach, France, in

1998.


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How much do you know about smart

cars?

The Smart City is a

two-seater car

measuring 2.5 metres

in length, 1.5 metres inwidth and 1.53 metres

in height.

It has been developed

mainly for in-city use.


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Smart's business strategy

To minimise the burden on the

environment caused by individual mobility

was a key target of MCC

Its size also makes it friendly to the

environment, as it needs a engine and can

be parked teo to one slot


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Smart Ville

The factory, located inHambach, France,covers 68 hectares

with 20 productionbuildings.

A test site was built in

an 18-monthperiod.The facility isreferred to asSmart-ville.


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Smart Ville

Suppliers and partners of

MCC occupy a number of on-

site buildings and investment

in factory development wasshared with suppliers.

The extension of smartville

resulted in an additional

investment by MCC of

arround 80 million euro in this

site by the end of the

year,securing the jobs of

around 2,000 employees.


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Smart Car and Logistics

What do they do for their

Transportation?


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Smart-ville

Transport links

Optimal transport plan

Conveyance


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Result

Save all step

Transportation costs reach minimize


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Supplier relationship

The smarts partnership accomplished in

Hambach.

The plant in Hambach is in every sense agreenfield.

This process is a conventional supplier

relationship.

It contains seven key system suppliers.


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Supplier integration

Just-in-time pull system, a car is made,

when a car is needed.

Suppliers have access to all the order'sinformation in the Smart-plant.

90% of the production steps for each

SMART car are developed by the

suppliers.


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Seven key system suppliers

Magna Space Frame

Unipart (Ymos) Doors

Surtema (Eisenmann) Paintshop Bosch Front Powertrain, Brakes, Lights

Mannesmann VDO Cockpit

Dynamit Nobel Plastic Body Pannels

Krupp Hoesch Rear powertrain


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Each system partner shares aconsiderable amount of responsibility.

It motivates the partners to achievecorporate goals by their input and ideas.

These are seven autonomous system insmartville.

These companies supply their moduleswhich are pre-constructed in Hambachdirectly to the production line.


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Share

The function of meeting room as market-place

To facilitate communication and exchange ideas

among staff and partners.

Standard performance measures for each

section of process are displayed electronically in

the marketplace

Measures Include of delivery performance,productivity targets and trends and qualification

of terms.


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Supply chain risk

Adaptability, Flexibility, Innovative system

Visibility of supplier risks

Trust, motivation and sharing of responsibilities


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Supply chain risk

Efficiency against Vulnerability- Some quality issues could appear

Controlling Smart Ville

The Supply Chain Management of Smart (1)

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