Beyond Hashtags: Upping Your Social Media Game for Enrollment
The role of hashtags in social media
description
Transcript of The role of hashtags in social media
Importance of Hashtags in Social
Media
Get more Social Engagement
Let’s see, how #screates imapct in social media
Tweets with hashtags get
2X more engagement than without
hashtags
17%21%55%25%
40%
Drops engagement by the use of more than 2 hashtagsHigher engagement by the use of 1-2 hashtagsRetweeted on tweets with 1 or more hashtagsOf tweets without hashtags get retweets
Of tweets with hashtags get retweet
When Facebook first started using Hashtags,
Post with # : 0.80% median viral per fan
Post without # : 1.30% median viral per fan
As time went on...
593 avg. interactions per post
416 avg. interactions per post
307 avg. interactions per post
188 avg. interactions per post
1-2 #
3-5 #
6-10 #
10+ #
On Google+, automatically hashtags are given based on posts’ content and allow to edit or add own hashtags
Add #s in comments & posts as well. Double opportunities!!!
Automatically built up in Google searches
Get normal search results & a sidebar of relevant Google+ posts in hashtag search
Interactions are highest on Instagram posts with 11+ hashtags
0 Hashtags
18% interactions per 1k followers
1 Hashtag
29% interactions per 1k followers
2 Hashtags
41% interactions per 1k followers
3 Hashtags
33% interactions per 1k followers
4 Hashtags
31% interactions per 1k followers
5 Hashtags
43% interactions per 1k followers
6 Hashtags
33% interactions per 1k followers
7 Hashtags
30% interactions per 1k followers
8 Hashtags
39.5% interactions per 1k followers
9 Hashtags
49.5% interactions per 1k followers
10 Hashtags
22% interactions per 1k followers
11 Hashtags
79.5% interactions per 1k followers
Thank YouConceptualized & Design By3i InfoCom
Phone : +4402032394636Email : [email protected] : www.3iinfo.co.uk
Source : www.searchenginejournal.com