The ROI in You: How Baby Boomers Can Cash in & Build New Entrepreneurial Business Careers
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Transcript of The ROI in You: How Baby Boomers Can Cash in & Build New Entrepreneurial Business Careers
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THE ROI IN YOU:HOW BABY BOOMERS CAN CASH IN & BUILD NEW ENTREPRENEURIAL BUSINESS CAREERS
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YOUR HOSTS TODAY
STEVE KINGPartner, Emergent Research
GENE ZAINOPresident & CEO
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STEVE KING
➤ PROMINENT RESEARCHER & CONSULTANT➤ RESEARCH FOCUSED ON:
• Growth of small business• Future of work• Independent work
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WEBINAR CONTROLS
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➤ SIGN-UP FOR THE SERIES!• Email [email protected] to be informed of the entire
series or to provide topic suggestions.
THE MBO WEBINAR SERIES
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➤ REVEAL NEW BOOMER DATA
➤ WHY ARE BOOMERS EMBRACING INDEPENDENT WORK
➤ BOOMER BUSINESS OPTIONS
AGENDA
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STATE OF INDEPENDENT WORKFORCE STUDY
➤ INAUGURAL RESEARCH REPORT• Conducted by Emergent Research in partnership with
Rockbridge Research• Took place during Summer 2011• 1,144 U.S. residents surveyed• 601 independent workers filled out qualitative surveys• Data weighted to reflect U.S. demographics
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Boomers represent 5 million (31%) of the 16 million
independent workers in America today.
Another 8 million Boomers show interest in going independent by
2013.
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5 MILLION BOOMER INDEPENDENTS
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REASONS FOR CHOOSING INDEPENDENCE
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THE CHALLENGES OF INDEPENDENCE
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Work/Life Flexibility
WHAT’S DRIVING THE SHIFT?
Desire to Stay Active
Lack of Job Options
Cheaper & Easier
Financial Need
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➤ TECHNOLOGY HAS MADE IT EASY➤ THE ABILITY TO LEVERAGE EXPERIENCE➤ RISE OF THE PROJECT ECONOMY
WHY NOW?
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BOOMERS & THE PROJECT ECONOMY
“Project based work often relies on diverse individuals that carry a unique level of expertise in a particular field. 77% of companies surveyed said that they use Independent Consultants because they need specialized skill-sets for projects.” – 2011 Aberdeen Research Report
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HOW DO YOU CAPTURE THE ROI IN YOU?
$
$$
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FINANCIAL CAPITAL – THE FUNDINGCash, banks, investors and ROI
INTELLECTUAL CAPITAL – THE IDEASThe plan and the guts
SOCIAL CAPITAL – THE RELATIONSHIPSThe people and community to sell to
$
THE CAPITAL NEEDED TO START A BUSINESS
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V
The Traditional Economy:Funding-Centric Businesses
The New Expert Economy:Service-Centric Businesses
Financial Capital Intellectual Capital Social Capital
CAPITAL ALLOCATION STIMULATES NEW BUSINESS MODELS
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BOOMER BUSINESS MODELS
Project Team
Broker
Independent Consultant
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INDEPENDENT CONSULTANT
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YOU AS BROKER
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BUILD PROJECT TEAM
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INDEPENDENT BOOMER STORIES
Ward ManneringVienna, Virginia
Jane ApplegateSharon, Vermont
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TAKE OUR QUIZ!Link will be sent via email with slides after webinar
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➤ EMAIL [email protected]
➤ VISIT OUR WEBSITEwww.mbopartners.com
➤ FOLLOW US ON TWITTER@mbopartners
➤ SIGN-UP FOR ADDITIONAL INFORMATION• Receive updates for upcoming webinars - email
[email protected]• Sign up for new Independent Consulting Brief at
WANT TO LEARN MORE?
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THANK YOU
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