THE PROFITABLE TRANSITION · 2020. 8. 24. · THE AUDIENCE ASSESSMENT TM WHO DO YOU SERVE? (LIST...

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Transcript of THE PROFITABLE TRANSITION · 2020. 8. 24. · THE AUDIENCE ASSESSMENT TM WHO DO YOU SERVE? (LIST...

  • THE PROFITABLE TRANSITIONTM

    TIME

    $

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  • THE UPGRADED BUSINESS MODELTM

    COMMUNITY

    CONT

    ENT COACHING

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  • THE AUDIENCE ASSESSMENTTMWHO DO YOU SERVE? (LIST ALL WHO COULD USE YOUR SERVICE)

    X Which would you prefer to serve? (Which one brings you most joy?)

    X Which are the most profitable? (Highlight those that would pay the most.)

    X Given what you currently offer, who would benefit the most? (Consider seriously who you could get results for the fastest.)

    X Circle those with the highest ratings. (Search the opportunity on LinkedIn.)

    NOW:

    MY BEST AUDIENCE IS:

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    THE ONE RESULT

    I WOULD GET THEM THAT RESULT BY:

    IF YOU COULD ONLY GET THEM ONE RESULT WHAT WOULD THEY WANT MOST?

    THE RESULTS I GET MY CLIENTS ARE:1.) W.H.T.

    2.) W.H.T.

    3.) W.H.T.

    4.) W.H.T.

    5.) W.H.T.

    6.) W.H.T.

    7.) W.H.T.

    8.) W.H.T.

    9.) W.H.T.

    10.) W.H.T.

    RATE YOUR RESULTSTM

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  • MINIMUM VIABLE MARKETINGTM

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  • YOUR PRODUCT SERVICE

    WHAT WHY

    (HOW)1 2 3 4PERSON

    A

    NEEDSOLUTION

    “THE ONE RESULT”

    (PROCESS)(WHO)

    (PROMISE)WANT

    PROBLEM: THE DILEMMA PROMISE: THE DESIRE

    THIN

    K &

    FEEL INTANGIBLE

    INTANGIBLE

    SEE

    & TO

    UC

    H TANGIBLE

    TANGIBLE

    BEFORE: AFTER:

    VEHICLE OF CHANGETM

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  • FAST TRACK FORMULATM

    [WHO ARE ‘THEY’ SPECIFICALLY]

    [WHAT IS THEIR #1 DILEMMA]

    [WHAT IS THE #1 OUTCOME YOU DELIVER?]

    [WHAT IS THE NAME OF YOUR SIGNATURE IP?]

    [HOW MUCH DO YOU CHARGE?]

    P:

    P:

    P:

    P:

    P:

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  • THE PRODUCTISE TO PROFIT PLANTM

    FRAMEWORK / PROGRAM / SYSTEM:

    1.) 2.) 3.)

    A.)

    KPI:

    A.)

    KPI:

    A.)

    KPI:

    B.)

    KPI:

    B.)

    KPI:

    B.)

    KPI:

    C.)

    KPI:

    C.)

    KPI:

    C.)

    KPI:

    SUPP

    ORT

    SUPP

    ORT

    SUPP

    ORT

    1 : M

    1 :

    1 : 1

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  • THE RESULTS RHYTHMSTM

    1 : 1 1 : M 1 :

    QUARTERLY

    MONTHLY

    WEEKLY

    DAILY

    FREQUENCY: HOW OFTEN FUNCTION:NAME OF

    DELIVERABLES FULLFILMENT:WHAT TECH IS

    NEEDED

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  • THE TECH STACKTM

    DELIVER MARKET SELL SUPPORT

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    https://zoom.us/https://www.loom.com/https://teachable.com/https://www.airsquirrels.com/reflectorhttps://www.gingerlabs.com/https://www.activecampaign.com/https://www.clickfunnels.com/https://acrobat.adobe.com/us/en/sign/features/e-sign-mobile-app.htmlhttps://www.paypal.com/https://www.facebook.com/groups/https://slack.com/https://www.whatsapp.com/https://www.voxer.com/

  • I help (Target Market) using the/an

    (Framework/System).

    It’s a whole new way for (Target Market) to

    achieve (Results/Promise) by overcoming

    common challenges such as (Common

    Intangible Challenges, Problems, Dilemmas)

    that often stop them from achieving

    (Common Tangible Results They Want).

    YOUR PROFITABLE PITCHTM

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