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GRANGER’S: PROVEN perform-ance leader in cleaners and wa-terproofing for footwear, outer-wear and gear. Advanced MirroredTechnology that’s EFFECTIVE,easy-to-use, TESTED SAFE for youand the environment. New high-ly concentrated G-Wash CleanerPlus, patented 2 in 1 Cleaner andWaterproofer, SunShield wash-inUPF helps clothing protect skinfrom harmful UV rays.

Fold-Flat Cups, Bowls & DishesLighter than titanium, saves space, guaranteed to last.New from Orikaso are the Big Bowl, Mug, Plate and SoloSet. Check out the fun After Dinner Game Set. Orikasowas featured on the Today show and in Time Magazine.Distributed by Axis Outdoor – www.axisoutdoor.com.Toll-free 800-335-0260 • OR Booth #’s 16011 & 59014

Buck/Whittaker X-Tract™

Introducing the new Buck/Whittaker X-Tract™ multi-tool with patent-pending, one-handed access andall the tools you really need right at your fingertips,literally: Pliers with wire cutters, can/bottle opener,Phillips and flat head screwdrivers, and workman-sized Buck blade. No more fumbling equals graceunder pressure.

ZONEZONEthe

BAFFIN MAKES THE BEST EXTREME WEATHERBOOTS IN THE WORLD, NO QUESTIONS ASKED!

New for 2007, Baffin is introducing the Women’sLotus, a fashion friendly bootseries with all the warmthand comfort of a traditionalBaffin boot.

SMARTUBE: Hydrationmade simple. Thisunique product allowsyou to turn standardbottled water contain-ers, sport drink bottlesand Nalgene bottles intoeffective hydration sys-tems. No need to fusswith trying to keep the

bladders of typical hydration systems clean and freeof bacteria. Inexpensive, $15.99 retail. Axis Outdoorwww.axisoutdoor.com • Toll-free 800-335-0260 OR Booth #’s 16011 & 59014

MOUNTAIN UTILITY Asolo’s newest category of fashionably insulatedactive winter products offer superb comfort andprotection against winter’s harshest conditions.Each model enjoys firm grip with its outsole, and theElysium adds a touch by integrating a neoprenecollar to contain warmth and prohibit snow anddebris from entering.

Axis Outdoor • Toll-free 800-335-0260www.axisoutdoor.com

OR Booth #’s 16011 & 59014

P O W E R E D B Y S N E W S ®

FEATURING THE FRESHEST HARDGOODS AND SOFTGOODS ON THE MARKET TODAY

There’s no place like the GearTrends® Product Zone to see and be seen. Featured in the 2007 Winter OutdoorGearTrends® magazine, these mini-product blurbs—granted, pay-to-play ones—offer a peek at what’s new

and what’s coming from leading industry companies during the winter trade show season.

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The world’s most extreme cold weather parka.The ultimate in cold weather performance, the SnowMantra is the warmest parka we make. The array of tech-nical features on this parka is unprecedented. Sure tokeep you warm in the absolute coldest places on earth,this parka has become the mainstay on the North Amer-ican continent and abroad. Ask anyone who knows™.

MSR’s premier snowshoes, the Lightning Ascents, boasta patent-pending Total Traction™ frame for unprece-dented 360˚ grip, Televator™ heel lifters to ease calfstrain on steep climbs, and easy-to-use step-on bind-ings that fit a variety of boots, yet they remain thelightest snowshoes in their class, with unrivaledperformance and usability. www.msrgear.com

Urban LineCity living comes with its own environmental hazards:rain, slush, snow, grit. That’s why we created our newPVC-free Urban line, a collection of functional, smart-looking bags, packs, and accessories that features thesame guaranteed protection that’s made SealLine theleader in the outdoor market for more than 20 years.www.seallinegear.com

UNNAOne of three Hilleberg tents to win American AlpineInstitute’s coveted Guides Choice Award, the Unna isa solo adventurer’s dream. Its fully freestanding de-sign makes it ideal for tough pitching conditions,while its spacious 27 ft2 offer plenty of room for youand your gear. And, like all Hilleberg models, it’s atrue all-season tent. www.hilleberg.com

KAITUMThe Hilleberg Kaitum gives new meaning to the term“light is right.” While weighing under 6 lbs, the Kai-tum also boasts two entrances, two vestibules anda spacious 32.3 ft2 interior that can easily accom-modate two 6-foot occupants. And, as with all Hille-berg models, it is a true all-season tent.

www.hilleberg.com

ToughSkin™The latest addition to Therm-a-Rest’s Trek & Travel™series, the rugged, puncture-resistant ToughSkin is lightand warm enough for everything from thru-hiking toexpedition use. Its multilayer construction offers supe-rior performance in challenging environments and, inthe unlikely event of a puncture, continues providingessential warmth and comfort. www.thermarest.com

MEN’SALPENTAL

ExOfficio’s travel sweaters utilize ideal fabrics to offerexcellent warmth and lightweight, easy-care conven-ience. They pack light in your luggage and look greateven after an extensive journey. The men’s Alpentalretails for $49 and features a snap tape closure andsecurity zip sleeve pocket for essentials.

HIGH WARMTHNO BULK

JANNUThe Hilleberg Jannu was designed to be the best two-person, all-season mountaineering assault tent onthe market. And it certainly has lived up to its designbrief on high peaks all over the world—including ona recent world-record 7 Summit adventure. Yet at only6 lbs, the Jannu is just as suitable for backpacking,ski touring or paddle trips. www.hilleberg.com

GoLite’s SastrugiJacket: The ultimateall-in-one winter outer-wear featuring HyLite™,a highly breathable,m ic ro f l e e c e - l i nedhybrid soft/storm shelltechnology. Featureslots of technical details

and a four-way-stretch, waterproof-breathable fabric.Ideal for alpinism, backcountry skiing, snowboardingand ice climbing, and stylish enough for a night down-town. Don’t miss the full line-up of men’s & women’sHyLite hybrid outerwear at O.R. Winter Market GoLite Booth # 23001.

LIGHTNINGASCENT™

Canada GooseSnow Mantra

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EDGE SKI CARRY SERIESWith the Edge, Double Edge and DoubleEdge Roller, skiers can finally board aplane at ease. The Edge Series featuresan extremely durable exterior toprevent skis from getting scraped, andis lined with silver waterproof tarpaulinto promote visibility. With reinforcedhaul handles and a removable shoulderstrap, traveling to distant powder hasnever been so convenient.

For touring experiences, a lightand extremely robust material isessential. The C2 Power Lock forwomen is of high quality andconsists of 100% Carbon, is super

light and has a reptile gripzone which is idealfor a lower grip! The magazine BERGSTEIGERawarded the KOMPERDELL C2 as the lightestpole at only 159g! KOMPERDELL’s C2 PowerLock for women was especially developed fortheir needs: smaller pack size, lighter, a slimwomen’s grip and modern design. New: PowerLock winter lock—the safest lock ever inwinter! Even at lowest temperatures andwearing gloves, the Power Lock adjustingsystem can be adjusted rapidly and safely –the pole is perfectly suitable for any tour inwinter 2007!

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KINeSYS PerformanceSunscreen introduces thenewest generation of Kid’s sun-screen. With the same oil andalcohol-free, water and sweat-resistant formula, KINeSYS nowoffers Kid’s Sunscreen Funscreen.This newest spray boasts thesame dermatologist recom-mended formula that has made

KINeSYS Performance Sunscreen the preferred sunprotection among active families. www.kinesys.com

The Katy is a bamboo-fabric skirt with an immediatetwist. Seemingly in motion at all times thanks tocurved panel construction that drops down below theknee, the Katy is made of Bambooya, an ultra-soft, finewale cord with slight stretch. Available in Cabernet,Coffee and Stucco ($64). www.hornytoad.com

Award-winning Inov-8 introduces the Roclite 318 GTX.Incorporating our latest technology, the Roclite 318GTX has all the ingredients to help you cope with thetoughest terrain in all conditions. One of the lightestweight, Gore-Tex XCR off-road running shoes on themarket today. Mother Nature look out!

Whisper lightand packed with

warmth, you’ll keepthis versatile 650-fill

goose down jacketclose at hand, from the first frost to the final thaw.Made with downproof, mini, ripstop, water-resistantnylon that keeps feathers in and weather out, thisjacket is the perfect layer under storm and soft shelljackets. Complete with its own stuff sack and aunique quilting pattern, this is the one down jacketyou will take with you to the ends of the earth.

Holey Soles is expanding the product line you alreadyenjoy with a new collection called “The Getaway.” Thislifestyle line will take our signature foam material tonew realms like never before. Ask us about our newEclipse Hat, our new Dreamerz sandals and, of course,the Getaway two-toned clog that will let you Getaway!

HORNY TOADKATY

ROCLITE 318 GTX

JET SIDE RELEASE (JSR) The new Jet Side Release (JSR) buckle is the latestinnovation in buckle technology and styling. The“Hugger” Ladderloc feature offers substantial fingeraccess. The “Full Flex” latching mechanism allowseasy release. And the wide arm openings allow amplefinger access.

The first fullywelded Gore-Tex

shell jacket.Constructed in new

all-stretch Gore-TexPerformance 3-layer

fabric, this technical shellis fully seam taped, with an attached gale force ERGhood with moldable brim, flash pass-through pocketfor internal access, internal mesh storage pocket, andlaser-drilled pack pockets. MSRP $450.

C2 POWER LOCKALPINIST X

JACKET

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Nikwax® Base Wash is a newproduct created specially forcleaning and deodorizing syn-thetic base-layer garments.This new innovation fromNikwax® is a gentle, biodegrad-able product formulated toclean and freshen technicalsynthetic base-layers, while en-hancing wicking and dryingproperties. For details, visitwww.nikwax.com or call800.563.3057.

Upon first glance, the Rogue’s distinct lines makean immediate impression. Not one to follow the estab-lished patterns or norms, this jacket will stand out ina crowd. Anchored by a range of technical features andrich colors, the Rogue is destined for acclaim.

It’s a cup, a shaker, a mixer, a measurer, an opportunityto share. The only thing it won’t do is break. It’s thelatest innovation from the company that’s conqueringthirst, one cup at a time.

Q FACTOR™ Spenco® Q Fac to r™Cushioning Insoles aredesigned specifically for awoman’s foot. Women areprone to certain injuriesbecause of an increasedquadriceps angle (Q-angle)compared to men (18degrees vs. 13 degrees). TheQ-Factor insole addresses awoman’s unique Q-angle with

targeted foot support to balanceand align the body, helping to reduce the risk ofinjury. www.spenco.com • (800) 877-3626

Designed to meet demand, the Zip-Top Tote Series is nowavailable in two additional styles: Quilted Zip-Top Toteand the Zip-Top Tote Deluxe. Both feature a stylish anddurable quilted exterior with removable shoulder strapand clear zip-top closure. A waterproof and abrasion-resistant rubber bottom ensures the Deluxe to be theultimate Zip-Top Tote option. (Both new styles areoffered in XS, S and M sizes.)

Working toward sustainability, the Day and Tour are thefirst technical lumbar packs to be designed of recycledfabrics. Approximately 10 plastic bottles are brokendown into yarn, then constructed into PET fabrics. Boththe Day and Tour are offered in Red, Black and Cobalt.Sustainable Performance, by Mountainsmith.

The best possible powdergear: a waterproof,

breathable one-piece withthe styling of a two-piece.

Visit Booth #250 to experience a revolution in

snowsport apparel.

The North FaceUnity Suit

THE FURIOJACKET™

is a workhorse fora l p i n e e x p l o i t s

demanding total stormproof protection. The light-weight, breathable 70D Gore-Tex® Paclite fabricsheds the elements and expels internal moisture.The rugged Gore-Tex® Pro Shell fabric adds criticalreinforcement to shoulders and arms. A fullyadjustable hood fits securely over a helmet, andTorsoFlo™ side zips offer ventilation when the goinggets tough. OR Booth #13011; (800) 421-2421

NALGENESHAKER

The Zip-Top ToteRevolution

Recycled Material Dayand Tour Lumbar Packs

SNEWS®

TRAINING CENTERHow-To-Sell ArticlesSales Technique ArticlesMystery Shoppers ...and More!!!

www.snewsnet.com/trainingcenterGO TO

The Rogue Parka (Women’s)

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Product Zone as compiled by and published in the GearTrends® 2007 Winter Outdoor magazine. The insider voices ofthe industry, SNEWS® and GearTrends® strive to be the industry standard for breaking news, investigations, trendreporting, business education and company/product information. For more information and to read past articles, visitwww.GearTrends.com and www.SNEWSnet.com.

The GearTrends® Product Zone may not be reproduced for redistribution of any kind, in whole or part, including forpromotional or sales purposes of any kind, to consumers or the trade, without the written consent of SNEWS® LLC.GearTrends® and SNEWS® offer article reprints for your company needs. Contact Gene Treacy for details and a quoteat Gene@geartrends.com or 865-675-2052. Reprints or photocopies produced by others are not authorized.

MANUFACTURERS, DISTRIBUTORS & SUPPLIERS!Wish your company’s products were in the GearTrends® ProductZone for the world to see? Use the Product Zone to promoteyour new products. Reach thousands of retail store owners,managers and staffers, as well as reps and other manufacturersvia the GearTrends® magazine. Plus, we’ll be sending the ProductZone electronically to non-show attendees who subscribe toSNEWS®, the insider trade news source for the outdoor market.

For details on how to advertise, contact Gene Treacy at theGearTrends® sales office: Gene@geartrends.com or 865-675-2052.

RETAILERS!Do your spring cleaning early! Do you have more stores, movedstores, new staff, etc.? Email us a list of addresses of currentstores and their managers so we can make our mailing list for theGearTrends® magazines even more accurate. Just drop a note tosnewsbox@snewsnet.com.

Sign me up! Free SNEWS®? You bet. Retail staffers who haveregular contact with the public can qualify for a free subscrip-tion to SNEWS®, the insider trade news source for the outdoormarket. To get more details on this and other offers, go towww.snewsnet.com/mysnews.

YOUR SUMMERRESERVATION AWAITS!

YOUR SUMMERRESERVATION AWAITS!

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Arc’Teryx Alpha LT Jacket

New & Improved Thinsulate™ Flex Insulation

Improved Thinsulate Flex insulation, engineered forlightweight outerwear and accessories that not onlymove with your every move, but also keep you warmwhen the temperature drops. Providing stretchable,flexible warmth and easy care, Thinsulate Flex insula-tion stretches 40% in all directions and recovers with-out wrinkling, tearing or compromising its superiorinsulation properties. Thinsulate Flex insulation offerseasy care, including warm water wash, tumble-dry lowheat or professionally dry-clean. Thinsulate Flex insu-lation meets active, outdoor consumers’ demands forhigh-tech, breathable, stretchable outerwear withoutcompromising easy care. OR BOOTH # 3975.

Like all Tilley Airflo Hats, the new Olive LTM6 has alifetime guarantee against wearing out, floats, repelsrain, won’t shrink, is crushable and comes with a four-page owner’s manual along with FREE insurance againsttheft or loss. OR Booth # 24049.

Our best-selling LTM6 isnow availablein Olive forSpring’ 07!

Arc’Teryx’s Alpha LT jacket is the tool of choice for thefast and light alpine crowd. Tough GORE-TEX® Pro Shellserves up full weather protection and is further enhancedby our technical features. Lightweight and supple, thisalpine-focused jacket features an improved Speed Hood,and the harness HemLock keeps the jacket hem fromrising above a climbing harness.