The Power Of Story
11
The Creative Company Building Community Around Your Brand Laura Gallagher
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Transcript of The Power Of Story
![Page 1: The Power Of Story](https://reader033.fdocuments.us/reader033/viewer/2022060108/55517bfcb4c905723b8b5578/html5/thumbnails/1.jpg)
The Creative CompanyBuilding Community Around Your Brand
Laura Gallagher
![Page 2: The Power Of Story](https://reader033.fdocuments.us/reader033/viewer/2022060108/55517bfcb4c905723b8b5578/html5/thumbnails/2.jpg)
The Power of Story
Yours, Mine & Ours
![Page 3: The Power Of Story](https://reader033.fdocuments.us/reader033/viewer/2022060108/55517bfcb4c905723b8b5578/html5/thumbnails/3.jpg)
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How we tell it now…
![Page 5: The Power Of Story](https://reader033.fdocuments.us/reader033/viewer/2022060108/55517bfcb4c905723b8b5578/html5/thumbnails/5.jpg)
Storytelling’s Impact on Net Worth
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Elements of a Great Story
• Make me care• What’s in it for me• It’s 2+2, not 4• Change is essential• Build anticipation• Maintain strong theme
![Page 7: The Power Of Story](https://reader033.fdocuments.us/reader033/viewer/2022060108/55517bfcb4c905723b8b5578/html5/thumbnails/7.jpg)
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Our System
![Page 11: The Power Of Story](https://reader033.fdocuments.us/reader033/viewer/2022060108/55517bfcb4c905723b8b5578/html5/thumbnails/11.jpg)
Connect with Us!Facebook
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Twitterwww.twitter.com/creativecompany
LinkedInwww.linkedin.com/in/gallagherlaura