The Power of Presentation “Get To the Message” · WILDER PRESENTATIONS The Power of...

WILDER PRESENTATIONS

The Power of Presentation“Get To the Message”

Claudyne [email protected]


Establish credibilityGain supportSpend least amount of time

Copyright 2010 © Wilder Presentations

Guidelines

Stop me to ask me questionsDo the exercises I ask you to doThink about how you can apply these ideas


Plan Your Connections

Develop: contentDevelop: contentDesign: slidesDeliver: unique style


Save Time & Focus Your Message

Fill OutPresentation Overview


Research Assay: Presentation OverviewPage 2 in your guidebookResearch Assay: Presentation OverviewPage 2 in your guidebook

Objective: Show my test results and get acceptance to move forward.2 key messages• One test worked while the other 4 did not.• I have new methods to perform future experiments.

Theme / story line: Planning other testing methods.I want the audience to• Say: At least you have some new methods to do additional

testing.• Do: Provide names of experts to advise me.• Feel: Neutral, because my explanations were clear about why

testing did not go as planned.Discussion questions• Who is the company expert on the type of testing I plan to do?




Do An Executive Summary


Conclusion Need to devise minimal invasive approach

Decision Priorities

• Long term result• Operative risk• Invasiveness• Simplicity of operative concept

Overview

Question Is thoracic myotomy viable?


Results

ConclusionsSurgical resection is safe• Cures benign tumor• Extends survival in malignant

tumors

77 patients underwent resection 2.6% mortality75% 10 year survival

What is the outcome of surgical resection in uncommon tumors?Question

Method Retrospective analysis of 90 patients with uncommon tracheal tumors

Overview


Harvard Medical International

Service Consult to move your hospital, educational center,key programs towards enhanced Excellence

CompetitiveEdge

Use the best evidence available in the world tohelp you

Focus on your needs and customize our worktowards those needs

Promise

Focus Creating World Class Health Care


Make Mentoring a Factor in PromotionsMake Mentoring a Factor in Promotions

• Mentoring evidence should be a factor in HMS promotion

• Individuals: Students and faculty • Mentorship: perpetuates process to succeeding

generations

• Promotion process: criteria based on excellence, learning models, and principles of "fairness"

• HMS: Teaching models in medicine and science

• Set up task force • Invite members on promotion committees to be part of

process

ServiceOr Idea

Immediate Benefits

Long-TermBenefits

Next Steps


List Present Situation HereList Present Situation Here

• Text

• Text

• Text

• Text

Key Problems

Solutions

Support Needed

Benefits


Is this a viable candidate for the pipeline?

• Unmet need you are trying to address –opportunity or problemContext

Why should I care?

• Most compelling data supporting your recommendationKey Data

What do Ineed to know?

• What are the benefits of doing what you recommend?Recommendation

What are you asking me to do?

Convince Executive Summary


• What is happening?• What are the unmet needs/challenges?• Why does this warrant an update?

• Most relevant findings & important studies• Progress so far

• Future direction of the field• Ongoing studies• Next steps

Name of Project/Study/Initiative Here

Context

Key Data

Future Direction

Inform Executive Summary


“Executive Summary Application”

Turn to page 5 in your guidebook5 minutes: Alone, create an executive summary





List 1 – 2 Stories /Examples To Share


Tell A Story or Give An Example

Before Plot Point After

Specific

Surprising

Simple


“STORY APPLICATION”

Turn to the person next to you and tell a “short”story using this framework2 minutes each for telling a story





List 2 – 3 Stories /Examples To Share

Choose A Format From Presentations in a Hurry CD


Use A Format

Research AssayRecommend a strategyConvince people of aproblem

Next Steps

Recommendation

Summary

Examples

2nd Agenda Item

1st Agenda Item

Executive Summary


NameDate

Presentation TitleResearch Assay


Executive Summary Executive Summary

• TextResearchFocus

• Expected?• Unexpected?

ResultsAchieved

• TextNextSteps


The Present & the FutureThe Present & the Future

Present SituationExplain the situation

Desired OutcomeExplain the desired outcome


Assay PurposeAssay Purpose

Why are we doing this assayThe background and results of the previous experimentThe advantages of this assay


Assay Design Setup: Plan 1Assay Design Setup: Plan 1

Details

2… Step

1… StepDetails

Details

4… Step

3… StepDetails



Details

2… Step

1… StepDetails

Details

4… Step

3… StepDetails


Put step here with deadline






Flow Chart Flow Chart


ResultsResults

Show charts and state the results clearlyInterpret the results, if appropriateDiscuss any unforeseen resultsMention any unanswered questions


Results 1 ImageResults 1 Image

Results Image Name• Details here about the

image

Add Image Here


Results 2 ImageResults 2 Image

Results Image Name• Details here about the

image

Add Image Here


Future WorkFuture Work

State what needs to be done based on the resultsDiscuss the intentions of the next assay


Your Questions & Comments


Final Summary (after answered all questions)Final Summary (after answered all questions)

List here the key findings of your work so far. Optional: List what you hope to find in the future with your next experiments.


Give a Second Conclusion

PresentTake

Questions2nd

Conclusion1st

Conclusion



Develop: content

Design: slidesDesign: slidesDeliver: unique style


Transactional Analysis: Parent, Adult & Child

Audience experiences the state you communicate by your…• Voice tone• Word choice• Body language• Slide designs• Non-verbal cues

Nurturing

Opinionated

Natural

Little Professor

Adapted

ParentOpinions

AdultFacts

ChildFeelings

Factual

Book to read: Born to Win byDorothy Jongeward


Your Messages Influence Your Behavior

What messages got you to where you are today? • Details• Working hard• Covering all the points

Nurturing

Opinionated

Natural

Little Professor

Adapted

Parent

Adult

Child

Factual


“Message Application”

Pick a particular type of presentation you give.What are the messages you tell yourself about how you have to develop and deliver this talk?Share with three people around you.Time: 3 minutes


Get To The Message… Quicker

Connect to AudienceProve OneselfRole Orientation

Synthesizedkey dataAll of itLevel of Detail

BillboardScientific paperStyle

Most important firstChronologicalSequence


Create Understandable Visuals

Words• Same word on a slide one time• No sentences

Titles • Put the key result in the title• Put the key number (s) from the graph

Readable• Type and size: Not all caps


Revenue($M)

Operating Income(% Revenue)

Red Financials

100

130

160

190

220

250

0

5

10

15

20

2005 2006 2007 20082005 2006 2007 2008

10%

14%17% 17%*

$150

$180 $186

$225


Neutral Color Financials

Operating Income(% Revenue)

10

17

14

0%

5%

10%

15%

20%

2002 2003 2004 2005E

17*

Revenue ($M)

150

186180

$100

$130

$160

$190

$220

$250

2002 2003 2004 2005E

225

2006: Wing Expansion


Corporate Barriers That Hamper Agility5

26%

13%

13%13%

12%

8%

7%

4%3%

1%

Overly centralized, slow, or complex decision-makingprocessPoor coordination and control of multiple initiatives inorganizationInconsistent communication of objectives, targetsBoundaries, real or imagined, that impede free flow ofinformation and ideas across the organizationUnclear accountabilityInsufficient employee skills, talentsRestrictive rules and processes related to operational,administrative activitiesManagers' lack of access to up-to-date performanceinformationIncompatible information systemsOther

* Macias-Lizaso, G, and Thiel, K. “Building A Nimble Organization: A McKinsey Global Survey.” The McKinsey Quarterly, Web exclusive, July 2006.

Copyright 2010 © Wilder Presentations©2007 HT&S, LLC. All rights reserved.

Reduce Barriers That Hamper Agility

13%Inconsistent communication of objectives, targets

13%Boundaries, real or imagined, that impede free flow of information and ideas

Unclear accountability 12%

26%Overly centralized, complex decision-making processes

13%Poor coordination and control of multiple initiatives in organization

* Macias-Lizaso, G, and Thiel, K. “Building A Nimble Organization: A McKinsey Global Survey.” The McKinsey Quarterly, Web exclusive, July 2006.


Get To The Message Process


Swallowing Quality Beyond 10 Years

Ellis – Myotomy Only

6Poor13Fair19Good19Excellent

Ellis FH Jr et al. Ten to 20-year clinical results after short esophagomyotomy without an antireflux procedure(modified Heller operation) for esophageal achalasia. Eur J Cardiothorac Surg. 1992;6:86-9.

Improved – 51 (90%) Not Improved – 6 (10%)


Ways You Can Practice Calming Your Nervousness Before & During A Talk

You have to breathe when you are talking in front of peopleToo many customer care issuesYou have to rehearse out loud at least one time. Try to rehearse at least two to three times.While you are waiting to present, take some deep breathsGet some people to listen to you as you rehearse. They can give you useful feedback.Be nice to yourself and encourage yourself as you speak

• Yes, you sound confident• Yes, you recuperated very well after that last question

When you tell stories, you relax and can use some emotionStories engage the audience and they like to then go tell others the story you may have toldDon’t say these comments to yourself

• I don’t know what I am talking about• I know I sound nervous and my voice cracks


Breathe

Self-Talk

Practice

Tell Stories

Relax and calm youEngage the audience

Before: Practice slow inhales and exhalesDuring: Take time to breathe and relax

Rehearse out loudGet people to listen

Before: Say positive comments to yourselfDuring: Say encouraging comments

Calm Yourself When Presenting

Math Placement Results: 100 Students

105105 112112 115115 125125Calculus

265Calculus

265AfricanAmericans 38 17638 1

Whites 1526 1121 27

923 23Asians 15 30

33Latinos 40 37 17

1818

3838

2020

5353

TransferableRemedial

82

80

47

62


Summary of HMI’s Approach

• Strategy• To foster collaboration between institutions and medical

professionals• Results

• Innovations in medical education and health care delivery to enhance the global community of medicine

• Key Focus Areas• Patient-centered health care• Medical education• Life sciences research


Summary of HMI’s Approach

StrategyTo foster collaboration between institutions and medical professionals

ResultsInnovations in medical education and health care delivery to enhance the global community of medicine

Key Focus Areas

Patient-centered health care

Medicaleducation

Life sciences research


Measurement of ADEs

• 0.2%: Incident Reports• 0.7%: Retrospective chart review• 3.8 %: Computer markers• 6.5%: Daily chart review with simulated

vol. Report• 10.0%: Combined computer and daily

chart review


% of Adverse Drug Events% of Adverse Drug Events

.2 Incident reports

.7 Retrospective chart review3.8 Computer markers6.5 Daily chart review with simulated vol. report10 Combined computer and daily chart review

Photo: Eye on Iceland http://www.eyeoniceland.com/


SSEC FormulaPage 16 Guidebook

SS show slide: silenceSS set contextEE explain chart or a number (s)CConclude with key message


Custom Show

Be Ready!

Slide showCustom showMake shows

5-60 minutes

3 PowerPoint Tips

F1Change Pace

Slide show viewPress F1Blank out screen etc.

Rehearse

Practice

Slide showRehearse timingsAfter—slide show>set up show>advance slides manually


Tell Them Something They Can’t See

Show then explain----right away

State in one sentence the overallmeaning of the chart

Add value to the phrase

Finish explanation looking at someone

Hold the pointer still


Communication Pyramid

Add ToAdd To$13 Projected

Convey Convey $20 Share

InterpretInterpretNew Strategic Alliance

Share VisionShare VisionDouble the Customers



Develop: contentDesign: slides

Deliver: unique styleDeliver: unique style


Connect Verbally & Non-Verbally

Connection

Voice

GesturesWalkSmile

EyesConvince Them

Posture


“DELIVERY APPLICATION”

Take your executive summary you createdFind a partnerPresent them to each otherTime: 2 minutes each

Say the header of each section before you go into the detailsPause between each sectionSee slide 9


Jackets Portray Authority

(John T. Malloy, New Women’s Dress for Success)

Dressing casually = without a jacket • Men lose some of their authority • Women lose most of theirs

“More than 80% of businesspeople assumed that women wearing jackets outranked those without.”


Tough Questions

Take a sip of water

Repeat or rephrase

Ask a question back

Stop, think, breathe, then talk

Create lead time with a phrase

Say less then ask, “Do you want more details now?”


Practice Pro-Active Success

Practice out loudPut yourself in a good moodPractice using technologyGet there early

“Tell me something I can’t see!!!”


Get To The Message Process


1.Know your

Laser message

4.Anticipate questions

3.Prepareless tomore

2.Chooselevel ofdetails


Establish credibilityGain supportSpend least amount of time

The Power of Presentation “Get To the Message” · WILDER PRESENTATIONS The Power of...

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