How to unlock your vast untapped potential for leadership and life

By Robert K. Cooper

THE OTHER 90%

The four keystones of

THE OTHER 90%

≠ s t a n d a r d i z e d g r o u p w o r k

= unique efforts of individuals

Mechanism – Ask 2 questions every week

1. What's the most exceptional thing you’ve done this week?2. What’s the most exceptional thing you will do next week?

Be an Original

One Good Mechanism Beats a Hundred Good Plans

learning and achivements

The Brain In the GutUse Your Brains: All Three of Them

The Brain In the HEARTThe Brain In the HEAD

No One Has to Lose for you to Win

F r e e Y o u r s e l f f r o m t h e t r a p o f c o n s t a n t

C o m p a r i s o n

Don’t Compete, ExcelWho are you when nobody else is Looking?

Know YourValuesRate YourKnow Others

Be Quick, Without Rushing.

At Every Energy Downturn, Stop rushing and Think Less.

T a k e S t r a t e g i c P a u s e s a n d E s s e n ti a l B r e a k s .

Start the Day Right – Without a Bang!

Emotions

Make Time for what you Love

Find Life I n t e r e s t s , Carry a Day Book.

Put a Dose of Extra Passion in Daily Routine

Launch that Rocket

Each of Us is G i ft e d in a Unique Way

Find your Natural Pattern for getting things done.

Find your Natural Talents and Define your Strengths

Emphasize Strengths, Manage Weakness.

Find new ways to Apply your strengths.

Weakness is different from Nontalent.

Keep Developing Hidden Talents into New Strengths.

Let your LifeSPEAK

Believe you can make a difference!

P R O M I S E W h a t y o u w i l l d o !

D o w h a t y o u P R O M I S E

Hold yourself responsible for your commitments and Efforts,Even when you can’t control the Outcome

Create a Long T ime Hor i zon

The Past’s Lessons

The Future’s Possibilities

The Present’s Action

Remembrance Current RealityAnd Today’s

Potential

Desired Results

Keep Glancing Ahead

Hope Irrationally

Bypass brains tendency to focus on n e g a ti v e a n d s m a l l

Shift from microscope to Telescope at least once a day

Die Young as Late as Possible

Genius is Childhood Recaptured

Apply your senses as if this is your Last Day

Have Fun as if you never have to GROW UP

Nerve

Make Adversity your AllyDevelop Skin of a Rhino and Soul of an Angel

Care as if Everything Depends on your Caring

Raise the banner where banner never flew

Test Your Spirit in the Lab