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Transcript of The Operating System for the Knowledge Economy © 2006 M·CAM Confidential Freedom to Operate...
© 2006 M·CAM Confidential The Operating System for the Knowledge EconomyThe Operating System for the Knowledge Economy
Freedom to OperateFreedom to OperateNavigating the Course in the Navigating the Course in the
Knowledge EconomyKnowledge Economy
WIPO Open Forum on the draft SPLTWIPO Open Forum on the draft SPLTMarch 2 2006March 2 2006
Dr. David E. Martin, CEO M·CAMDr. David E. Martin, CEO M·CAM
Fellow, Batten Institute, Darden Graduate School of Business Fellow, Batten Institute, Darden Graduate School of Business Administration, University of VirginiaAdministration, University of Virginia
© 2006 M·CAM Confidential The Operating System for the Knowledge EconomyThe Operating System for the Knowledge Economy
Currency Standard for the Currency Standard for the Knowledge EconomyKnowledge Economy
1815
1922
2006
© 2006 M·CAM
ConfidentialThe Operating System for the Knowledge EconomyThe Operating System for the Knowledge Economy
Basic Market FactorsBasic Market Factors
• Fundamental shift from traditional industrial assetsFundamental shift from traditional industrial assets– Insufficiency of current market risk rating and credit rating forces Insufficiency of current market risk rating and credit rating forces
inefficiencies in the capital marketsinefficiencies in the capital markets– Reliance on historical financials fails to predict future Reliance on historical financials fails to predict future
performanceperformance
• Policy, Business & Capital inefficienciesPolicy, Business & Capital inefficiencies– Industrial property designed for invention now used primarily for Industrial property designed for invention now used primarily for
defense and trade exploitationdefense and trade exploitation– Risks to global economy in the “unknowns” – often thought to be Risks to global economy in the “unknowns” – often thought to be
“unknowable”“unknowable”– Cost of capital rising as volatility forces reliance on equity rather Cost of capital rising as volatility forces reliance on equity rather
than more cost effective debt marketsthan more cost effective debt markets
• Accountability and Policy focus on quantity and temporal Accountability and Policy focus on quantity and temporal metrics while ignoring economic impactmetrics while ignoring economic impact
© 2006 M·CAM
ConfidentialThe Operating System for the Knowledge EconomyThe Operating System for the Knowledge Economy
Knowing Where to Look and Quality Knowing Where to Look and Quality of Analyteof Analyte
• Where:Where:– National or National or
International?International?– Patents, NPL, Patents, NPL,
Corporate Corporate Documents, TKDDocuments, TKD
• Quality:Quality:– What can be What can be
viewed may not viewed may not be equivalentbe equivalent
– How it can be How it can be viewed may be viewed may be restrictiverestrictive
© 2006 M·CAM
ConfidentialThe Operating System for the Knowledge EconomyThe Operating System for the Knowledge Economy
International EmpowermentInternational Empowerment
© 2006 M·CAM
ConfidentialThe Operating System for the Knowledge EconomyThe Operating System for the Knowledge Economy
Commercial Impact AssessmentCommercial Impact Assessment
© 2006 M·CAM
ConfidentialThe Operating System for the Knowledge EconomyThe Operating System for the Knowledge Economy
Actuarial vs. Historical ParadigmActuarial vs. Historical ParadigmRisk Management for the New EconomyRisk Management for the New Economy
“Blind Risk” Exposure
Known Obsolescence Rate
Terminal Risk
© 2006 M·CAM
ConfidentialThe Operating System for the Knowledge EconomyThe Operating System for the Knowledge Economy
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From Information to EnlightenmentFrom Information to Enlightenment
• Property is not only defined Property is not only defined by what you have but by by what you have but by dependencies and dependencies and interdependencies held by interdependencies held by othersothers
• Adverse rights can create Adverse rights can create “negative assets” where “negative assets” where risks outweigh benefitsrisks outweigh benefits
• Property derived from social Property derived from social contract must not be contract must not be breached by applicants or breached by applicants or granting agenciesgranting agencies
© 2006 M·CAM
ConfidentialThe Operating System for the Knowledge EconomyThe Operating System for the Knowledge Economy
Intangible Asset ClassesIntangible Asset Classes
• ContractsContracts
• Licensing StreamsLicensing Streams
• Sovereign Technology ProcurementSovereign Technology Procurement
• PatentsPatents
• Copyrights and Creative WorksCopyrights and Creative Works
• Franchises Franchises
• Secured debt, equity and related liensSecured debt, equity and related liens