The Open Connected TV (OCTV) project

2011/08/28

Connected TV: dream and reality

The dream Connected TV: the means to provide the much

sought-after convergence between traditional broadcast television and various new forms of video delivery

The realityThe largely proprietary implementations of

Connected TV impede the development of a promising new market of content, products, services and applications.

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The OCTV goalThe Open Connected TV (OCTV) project has the

goal to develop a technical specification and an industry-grade implementation (platform)

of OCTV that is based on international standards.

The OCTV Specification will enable the creation and the OCTV Platform will accelerate the development of a broad market of products, content, services and applications designed to enrich one-way TV services with interoperable multichannel two-way content access and delivery.

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The Open Connected TV specification

The Open Connected TV (OCTV) specification supports interactive rich media streaming services in a plurality of application domains, e.g. to enrich one-way TV services with support to interoperable multichannel two-way content access and delivery, interactive video service on mobile networks etc.

OCTV creates the conditions for the development of a global market for video services by providing a technical specification based on international standards and an industry-grade implementation of an Open Connected TV platform.

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DMP – goals and resultsThe Digital Media Project (DMP) was established on

1st December 2003 with the mission to

…promote continuing successful development, deployment and use of digital media that respect Creator and rights holders rights to exploit their worksEnd user wish to fully enjoy the benefits of digital media Various value-chain player interest to provide products

and services

DMP has specified an “Interoperable DRM Platform” byAdopting most MPEG-21 technologiesAdding a few that were missingMaking an OSS implementation (Chillout®)

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Interoperable DRM Platform (IDP)

specification v. 3.3# Title

1 Value-Chain Functions and Requirements

2 Architecture

3 Interoperable DRM Platform

4 Use Cases and Value Chains

5 Registration and Certification Authorities

6 Terminology

7 Reference Software

8 End-to-end Conformance

9 Mapping of Traditional Rights and Usages to the Digital Space

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IDP reference software

7

Devices

CoreP2P Media Framework Auxiliary

OS + Java platform + dependencies

CCD EUD CIDCPDLPD DMDTPD DID DoIDRVD

Chillout software

Libraries

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An extendeddigital media platform

Recent developments show that successful businesses can be built around proprietary ecosystems of services, content, devices and users

The Digital Media Project (DMP) envisions a world of end-to-end interoperable digital media value chains serving the needs of a large number of users

So far DMP’s focus has been the Digital Rights Management component of digital media value chains

It is time for DMP to extend its coverage by enabling interoperable digital media value chains

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A collaborative project for a digital media platform

Development of a commercial-grade implementation of an extended MPEG-M platform To speed up market friendly deployment of

advanced multimedia servicesTo be made available for exclusive use by DMP

members who have contributed to its development

P21-2: a digital media platform for the second decade of the 21st century

MPEG-M: a joint ISO/IEC/ITU standard called Multimedia Service Platform Technologies

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OCTV master planPlatform architecture and modules

List of software modules assigned to P21-2 members

Specification of development environmentOS/platformSoftware language(s)Project design toolsRepository

P21-2 project manager overseeing Master plan execution Integration of contributed modules

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OCTV IPR/1DMP members who wish to get a licence of the P21-

2 software shall become P21-2 members and develop an agreed amount of P21-2 software

Software modules developed by P21-2 members shall be assigned to DMP for free and integrated into the P21-2 platform

DMP shall License the P21-2 platform for free to P21-2 membersNot license the P21-2 platform to non-P21-2 members

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OCTV IPR/2DMP shall license the P21-2 software for free

according to a licence having the following as initial elementsP21-2 software modules may be used for

commercial purposesP21-2 software modules may be modifiedNo right to further license P21-2 software modules

other than to end userThe task of obtaining licences of any patents

relevant to the use of P21-2 software modules is the responsibility of P21-2 platform users

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OCTV IPR/3DMP licenses current P21-2 members all past

and current P21-2 releases

P21-2 members discontinuing their P21-2 membership will not be eligible for licenses of subsequent P21-2 releases but will retain the previously obtained licences

Upon decision of the itsGeneral Assembly DMP may help P21-2 members negotiate licensing terms for patents relevant to the use of P21-2 software modules

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The first OCTV steps (Guangzhou, Oct. 2010)

Use case adoptedUser selects contentResources may be protected or ad-supportedResources are streamed over DASHNo payment involved (yet)

Select technologies for P21-2MPEG-M parts 2 and 4Dynamic Adaptive Streaming over HTTP (DASH) for

transportNo service aggregation (yet)

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The 2nd OCTV steps - Daegu

Call for Participation issued

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The 3rd OCTV steps - Geneva

First draft of OCTV spec adopted

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The 4th OCTV steps - Torino

Second draft OCTV spec adopted

OCTV test bed adopted

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