The Next Evolution of Environmental Protection in California

Leonard E. RobinsonCal/EPA, Department of Toxic Substances Control

The California Green Chemistry InitiativeThe California Green Chemistry Initiative

The California Take It Back! PartnershipThe California Take It Back! Partnership

EnviroStorEnviroStor

DTSC Sting OperationsDTSC Sting Operations

Other Emerging IssuesOther Emerging Issues

California GreenCalifornia GreenChemistry InitiativeChemistry Initiative

California GreenCalifornia GreenChemistry InitiativeChemistry Initiative

What is Green Chemistry?What is Green Chemistry?

Consideration of public health andConsideration of public health andenvironmental effects of chemicals duringenvironmental effects of chemicals duringthe the designdesign of products and processes of products and processes

Creates a fundamentally new approach toCreates a fundamentally new approach toenvironmental protectionenvironmental protection

California GreenCalifornia GreenChemistry InitiativeChemistry Initiative

Moving towards a Cradle to Cradle frameworkMoving towards a Cradle to Cradle framework

Stimulating the Green Chemistry challenge Stimulating the Green Chemistry challenge

Identifying Toxics in Products by Design Identifying Toxics in Products by Design

Identifying Toxics in Products by AccidentIdentifying Toxics in Products by Accident

What are the 4 challenges?What are the 4 challenges?

California Take It BackCalifornia Take It BackPartnershipPartnership

California Take It BackCalifornia Take It BackPartnershipPartnership

California Take It BackCalifornia Take It BackPartnershipPartnership

What aWhat aBBrriigghhtt Idea! Idea!

EnergyEnergyEffficiencyEffficiency

EnvironmentalEnvironmentalProtectionProtection

Combining The MessageCombining The Message

RetailersRetailers

Current ModelCurrent Model

ManufacturersManufacturers

TransportersTransportersUtilitiesUtilities

ConsumersConsumers

State &State &LocalLocal

GovernmentGovernment

ChemicalChemicalIndustryIndustry

WholesalersWholesalers

TransportersTransporters

ResponsibilityResponsibility

RetailersRetailers

The Push-BackThe Push-Back

ManufacturersManufacturers

TransportersTransportersUtilitiesUtilities

ConsumersConsumers

State &State &LocalLocal

GovernmentGovernment

ChemicalChemicalIndustryIndustry

WholesalersWholesalers

TransportersTransporters

ResponsibilityResponsibility

RetailersRetailers

Product StewardshipProduct Stewardship

ManufacturersManufacturers

TransportersTransportersUtilitiesUtilities

ConsumersConsumers

State &State &LocalLocal

GovernmentGovernment

ChemicalChemicalIndustryIndustry

WholesalersWholesalers

TransportersTransporters

ResponsibilityResponsibility

California Take It BackCalifornia Take It BackPartnershipPartnership

FreeFreeLocalLocal

ConvenientConvenientFreeFree

California Take It BackCalifornia Take It BackPartnershipPartnership

SHOP

WORK

LIVE

PLAY

WORSHIP

Take It Back PartnersTake It Back Partners

Oscar the GrouchOscar the GrouchTIB! TIB! SpokesmuppetSpokesmuppet!!

Not in My Trash Not in My Trash CanPaignCanPaign

AMSEC LLC

Oscar the Grouch and the Oscar the Grouch and the ““Not in My Trash Not in My Trash CanPaignersCanPaigners”

Energy Efficiency Energy Efficiency & & Environmental Protection - Environmental Protection - What a What a bbrriigghhtt idea! idea!Sesame Workshop ®, Sesame Street ® and associated characters trademarks and design elements are owned and licensed by Sesame Workshop. ™/© 2008] Sesame Workshop. All Rights Reserved

WhatWhat’’s In Your Community?s In Your Community?

From the DTSC web site, clickFrom the DTSC web site, clickon the EnviroStor link or go to:on the EnviroStor link or go to:

www.envirostor.dtsc.ca.govwww.envirostor.dtsc.ca.gov

DTSCDTSCSting OperationsSting Operations

DTSCDTSCSting OperationsSting Operations

106 Arrests106 Arrests

Other Emerging IssuesOther Emerging Issues

Lead in JewelryLead in Jewelry

Toxics in PackagingToxics in Packaging

http://sustainablelifemedia.com/�