the new look of longs

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�� �� TOTAL VISUAL APPEAL –THE NEW LOOK OF LONGS ISSUE 3 / 2003 TOTAL VISUAL APPEAL –THE NEW LOOK OF LONGS BOB LONG RETIRES Plus HIPAA’S PRIVACY REGULATIONS NEW THINK SHRINK WBT

Transcript of the new look of longs

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TOTAL VISUALAPPEAL –THE NEWLOOK OF LONGS

ISSUE 3 / 2003

TOTAL VISUALAPPEAL –THE NEWLOOK OF LONGS

BOB LONG RETIRESPlusHIPAA’S PRIVACY REGULATIONS

NEW THINK SHRINK WBT

Warren Bryant

This has been an eventful, productive year! As I reflect back over the multiple projects and accomplishments we’ve made along the way, I continue to be amazed at the drive, dedication, and unending level of commitment our employees have

demonstrated at every level of our organization. While there is much work that lies ahead of us, I firmly believe that we have made considerable progress in moving Longssuccessfully forward!

So what did we accomplish? The exciting news is that virtually every area of the company was touched by changes in our organization, our processes, and the impact of new technologies. At the store level, registers were upgraded and new hand-held wireless technology was introduced in order to streamline the manner in which we update and order products. We also converted our merchandise replenishment software to a centralized, more efficient system. In our pharmacies, we successfully installed a new prescription processing application in record time. We also adapted new labor standards in order to optimize store productivity and service levels. And we rolled out a company-wide education program (HIPPA) which included new policies around the handling of patient health information.

Strategically, we made significant progress in strengthening our brand and becoming more competitive. We implemented price cuts on key items in our stores, improved our advertising and promotional events, and extended store hours in multiple market areas. We also continued the ongoing evaluation of our product mix by introducing new merchandise lines as well as new planograms, fixtures, and signage. In addition, we began a major push to remodel the physical appearance of our stores along with new products and services that will provide our customers with added excitement, convenience and value.

While all of these accomplishments were realized this year, it’s important to recognize that transforming and implementing even small changes takes a tremendous amount of planning and coordination. Each of the work teams that helped to create, test and roll out these improvements are to be commended as well as all of the employees who provided valuable feedback and applied the new systems.

It is through that same level of dedication and commitment that we have (and will continue) to successfully overcome challenges along the way. During this past year, I have seen multiple examples of how Longs employees effectively work together when faced with a problem or difficulty. It is through this type of teamwork, along with the sharing of ideas, strengths and experiences that will keep us moving forward in a positive direction.

During this busy holiday season, I want to take a moment to thank each of you for what you do to make our company successful. Whether it’s running a register, filling a prescription, or supporting our stores, each of us brings value to the organization and to the customers we serve on a daily basis. Together, we are making a difference and I am very excited about what we have accomplished!

Here’s to wishing you and your family the very happiest of holidays! Warren

FROM THE PRESIDENT

a letter

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CONTENTS

features4 Bob Long Retires

5 HIPAA’s Privacy

Regulations

6 New Think Shrink WBT

7 TVA – The New Look

of Longs

8 Health and Wellness ~

More Money in your

Pocket

8 What’s New in

Pharmacy ~ ADX

8 Safety Corner ~ Making

Safety a Priority

9 Staying Fit with the Help

of the Internet

9 New at the Office

10 Longs Connection

11 Promotions

12 Bells and Babes

15 Retirements

16 New Stores

Executive Editor: Linda Watt

Managing Editor: Linda Klink

Editor: Valerie Freeland

Assistant Editor: Vallery Kaberlein

Editorial Assistant: Drina Martin

Graphic Design/Production: Jason Ingram – Sigma Visual Communications GroupContributing Writers: Valerie Freeland, Vallery Kaberlein, Sandy Monsees and Julie Rodgers

Please address your correspondence to:

LONGSTODAY, 5065 Deer Valley Road, Antioch, CA 94531

or send through intercompany mail to:

LONGSTODAY, HR Development Department.

Printed on recycled and recyclable paper with soybean inks.

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“Most people can recall the first day

of their career. I can’t really, since I

was literally born into the business.

However, I can recall learning to

read, in part, from the Skaggs-Stone

catalog which was our primary

general merchandise source.”

– Bob Long, 1988

BOB LONG RetiresBob Long’s career with Longs started at a very early age. Bob was born one week after the first Longs store opened in May 1938, and since that time he has made a concerted effort never to be late for anything else.

From the very beginning, Bob played an integral role in the success of the company. At the ripe old age of 9 he held his first position as an Easter basket assembler at the Park Street store. At 12, you could say that he truly learned the business from the ground floor as an ‘assistant janitor’ at the Piedmont Avenue store. And at age 14, his primary role at his first Store Managers meeting, held at the Longs cabin in Lake Tahoe in 1952, was the assistant cook.

Bob continued his career path with the company working during the summers of 1954 and 1955 at #20-Honolulu. Bob started by working in the Housewares Department and also as the back-up bookkeeper. In 1959, while attending college, Bob spent his summer helping to open the #21-Ala Moana store in Hawaii while living across the street at the local YMCA. Since he was the most junior on the original three-person team, Bob was granted the honor of transporting water for the toilets until the plumbing could be installed.

After graduation from college and military leave, Bob returned to #21-Ala Moana as a Cosmetic Department Manager. He went on to become Assistant Manager of #23-Kahala when it opened in 1963. Bob was subsequently promoted to Store Manager of #20-Honolulu in 1965 and then returned to #21-Ala Moana as the Store Manager in 1967. In 1970, Bob returned to the mainland after getting married and was promoted to District Manager of the (then former) Northern California district.

In 1972, Bob was promoted to Vice President of Administration, and subsequently became Executive Vice President in 1973. He was named President of Longs Drugs in 1975 and soon after, was appointed Chief Executive Officer in 1977. It’s interesting to note that many changes occurred with Longs at that time. During the first part of his tenure, four of the five key executives who had helped to grow Longs since 1938 retired. Bob assembled the second generation of Longs leaders and prepared to move forward into the 70’s and 80’s. In 1991, Bob became CEO/Chairman of the Board, replacing his father, J.M. Long. Bob handed the title of CEO off to then President of Longs Drugs Steve Roath in 2001. Bob remained deeply committed to our operations, visiting as many stores as he possibly could. In 2002, he visited about half of the stores because, “After all, that’s where the action is…”

Throughout Bob’s leadership tenure, the company experienced many changes. Computers were tested and installed in stores and pharmacies, scanners were used for inventory, an Optical center was tested, and the last bullpen was removed from the stores. Longs employees adapted to many new programs, and in many cases, this led to new advances in the retailing industry. Longs grew from 84 stores to over 460 and the General Office building grew three times. Longs achieved new heights in sales moving from a landmark $1 billion in 1981 to $2 billion only 8 years later in 1989. In fact, in 2003, Chain Drug Review awarded Bob the Ronald L. Ziegler Lifetime Achievement Award for his vision and ability to position Longs as more than a typical drug store. His efforts helped to solidify Longs as one of the industry leaders in chain drug retailing.

In addition to his responsibilities at Longs, Bob joined the Board of the National Association of Chain Drug Stores in 1977 and served as Chairman in 1984-85. The organization awarded Bob the Sheldon W. Fantle Lifetime Achievement Award in 2000. This award recognizes exceptional lifetime accomplishments and contributions in the chain pharmacy industry. When presenting Bob with the award, NACDS President and CEO Craig Fuller said, “(Bob is) a man defined by his

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generosity and good will. Over the years, whether as a colleague, CEO, husband, or father, he has given his all to the people he holds near his heart.” After serving 23 years on the NACDS board, Bob resigned as an active Director and currently serves as an Honorary Director.

In addition to his industry contributions, Bob has lent his leadership talents to academic organizations. Bob served as a Regent at the University of the Pacific for 14 years until 1995, when he became an Honorary Regent. As a result of his efforts, he received an award from the Pacific Pharmacy Associates for his contributions to the Pharmacy and Health Sciences School and the University. While attending to his responsibilities with the University of the Pacific, he also served as a Trustee of Claremont McKenna College from 1997-2003.

Bob has also played a generous part in philanthropic organizations. Bob currently serves as President of the Vera M. Long Foundation, which focuses on selected women’s health and educational issues. Bob also continues to serve as the President of the Joseph M. Long Foundation. This foundation partners with Longs to support local and regional health, science, education, conservation, and community charities. He does this in the spirit of his father, J.M. Long who believed strongly in giving back to the local communities.

As of August 28, 2003 Bob officially retired from the company. He will continue, however, to maintain a position as Director on Longs’ Board of Directors. Through his many years of service with Longs, Bob has been a part of many changes that have successfully contributed to Longs being the industry leader that it is today. Bob once said that our success in facing change depends on two things: how well we respond to change and how we instigate change ourselves. In the winter 1994 company newsletter Bob wrote, “For the next year, the question is not, “Are we going to change?” The question is, “How are we going to change to make tomorrow better? I have the highest of confidence in all of us working together.”

Our sincerest thanks goes to Bob Long for all of his accomplishments and contributions that have helped make our company successful and for his unwavering commitment to the customer and Longs employees.

Bob, we will all miss you!

Note: Bob is looking forward to slowing down, but not out.

He will be visiting stores and employees when he can, and he

plans to celebrate Longs 75th anniversary with us in 2013.

This past year, our company, like the rest of the healthcare industry, had to hit the ground running to implement the sweeping Health Insurance Portability andAccountability Act or (HIPAA). As a recap, HIPAA protects patient privacy by

ensuring all medical information pertaining to a customer remains confidential. As a result, Longs had to analyze how we handle patient privacy and then create and adopt policies to meet HIPAA’s requirements. Working with many of the departments in the company, we:

• Devised and implemented a company-wide HIPAA training program• Signed contracts with our business partners who have access to protected information• Established privacy safeguards to prevent others from overhearing patient conversations in the pharmacy• Distributed a privacy notice to our customers explaining the new HIPAA regulations

While launching a program as large as this might have seemed challenging, I am proud to announce that we have completed a successful implementation of HIPAA at Longs Drugs! Many thanks goes to numerous employees at every level of the company (both store and corporate) who strived to implement all of the changes by the April 2003 deadline. This enormous effort was possible only because we worked together as a team to accomplish this goal!

In addition to the implementation of new practices, HIPAA regulations have also served to raise our collective level of consciousness regarding the importance of pro-tecting employee and patient health information. Whether your job requires you to work at the checkstand, in the pharmacy, in an office, or at a warehouse, everyone must continue to do his or her part to protect employee and patient confidentiality. After all, not only does this protection apply to our customers, but to all of you as well each time you or a family member visits your doctor or any other facility where health information is present.

Since HIPAA compliance will require an ongoing effort from all of us, it is very impor-tant that we ensure a continued level of education and awareness is maintained. Keep in mind that the consequences for not doing so are high, with very stiff penalties and fines that can be issued for non-compliance. Some specific actions you can take to make sure you are HIPAA compliant are:

• Make sure you have completed HIPAA training. As your job role changes you may be required to complete additional training. HIPAA training is available on Longs Intranet (just click on the Training/Manuals link and log into eLite for HIPAA training). If you should have any questions regarding HIPAA training, contact your manager.• Secure all employee and customer health information on an ongoing basis. That includes:

– Shielding health related materials so that others cannot read it – Ensuring that all employee or customer private or health information that needs to be disposed is placed in Corporate shredding receptacles – Speak quietly if working in a common work area – Lock any unattended workstations

In addition, a list of Frequently Asked Questions (FAQ’s) and answers regarding HIPAA can be found on the Longs Intranet Pharmacy Home Page, under the HIPAA link. If you need any more information, please call the “HIPAA Hotline” (925-210-6702), or send an e-mail to [email protected].

Again, thanks to all of you for helping us keep our company HIPAA compliant!

Another SuccessfulTeam Implementation at

Longs Drugs

Dave Fong, Group Vice President and Chief Privacy Officer

HIPAA’s Privacy Regulations

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A

Q

A

Q

A

Q

A

Q

New “Think Shrink” WBT released to the Stores!

We are here in the Longs web-based training (WBT) design factory, where the WBT developers are hard at

work creating interactive online courses that rival Pixar movies (well, maybe we’re exaggerating a little). In

their latest creation, the WBT team (which is a part of HR Development) teamed up with Asset Protection

to create Think Shrink. Think Shrink is a 15-20 minute course designed to raise awareness and teach

store employees actions they can take to help reduce the loss of money and merchandise in their stores.

Did You Know?

Check it out today! http://home.longs.com/training

Longs offers a variety of online coursesgeared towards developing specific job

skills and knowledge!

You can access the training modules bysimply signing on to .

See back page for some of ournewest course offerings

Our Longs Today reporters were able to catch up with this group and get the scoop on this HOT new web-based training course.

We have heard that the Think Shrink training is “like no other” online course. Can you explain this?

We decided that if every store employee was going to learn about shrink, we would make it an engaging way to learn about a topic that is very important to our company. The program blends important information with just the right amount of interactivity. It is also presented in a way that entices the viewer to want to learn more.

But we at Longs Today think all of your online training is interactive and engaging (not to mention informative). Can you give us some examples of what makes this one so different?

Thanks for the compliment! In this course we’ve included:

• Shrink-O-Vision – The Think Shrink WBT has video (a first for Longs)!

• Shrink-O-Meter – This patent pending device measures how much you learned about shrink throughout the course andgives you instant feedback.

• Think Shrink Matching Game – Allows you to practice the ways you can make a difference and reduce shrink in your store.

Wow! That sounds amazing! Is there anything else we should look forward to?

There is some really interesting information about Exception Based Reporting—XBR. This is a super-powerful tool designed to find “unusual” things happening at the registers and report them back to the manager. You’ll want to learn about that! There is also great information about the Network Hotline contact number that all employees can use to report any concern they may have regarding business conduct in their store.

Where can I take Think Shrink?

We’re glad you asked. You can log on from any Longs computer (using Internet Explorer) and click on “Log-in to eLITE”. Click on “Sign On” and type in your employee number. Select Think Shrink from the Course Catalog and you’re ready to GO!

EXTRA!! EXTRA!!READ ALL ABOUT IT!

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TVA

The

New Look of Longs

A trademark of shopping at Longs Drugs has always been neatness, cleanliness, and a pleas-ant shopping experience. While those qualities continue to be important, today’s consumers demand much more. As we know, retail is a highly competitive business and to continually keep and attract customers we must create an environment that is exciting as well as conve-nient, educational, and service friendly. Just as our product mix and services evolve, we must also continue to reevaluate the physical appearance of our stores and the image we project to our customers.

In response to these demands, several of our stores are undergoing a physical transforma-tion that is redefining the customer’s shopping experience. Three of our California stores (#70 Sunnyvale, #64 Livermore and #94 Bancroft) have recently experienced extensiveremodels. Referred to as “TVA” stores (for Total Visual Appeal), the changes include a dra-matic modification in interior color scheme, layout, and store fixtures. The overall “look and feel” is one that is visually inviting, includes a broader product mix and increased shopping conveniences for the customer. Longs currently has an aggressive plan to remodel approxi-mately 20 stores by the end of the fiscal year, and up to 40 stores annually going forward.

The changes that have been made to the TVA stores are extensive. For example, the Pharmacy department has been expanded and redefined as a “Wellness Center.” The new Wellness Centers include features that promote quick and easy drop-off/pick-up points for customer prescriptions along with a comfortable waiting area. Computerized kiosks are also available in the pharmacy which provide easily accessed health information. In addition, a newly expanded and updated vitamin section has been added in response to the continuing growth and interest in this product category.

As we know, today’s consumers are also interested in improving their appearance as well as their health. A new boutique-styled “Beauty Center” features an upscale selection of products along with comfortable seating and testing areas. Mirrors have also been installed throughout so that customers can “try on” products and feel confident about their selections.

Another prominent department is the addition of a large convenience food section which provides more options for our busy customers. A wide variety of both frozen and refrigerated foods and drinks are featured along with an expansive grocery section.

The remodel efforts also include a change in our typical store color scheme. Modern colors like spring green, patriot blue and estate beige have been worked into the store sales floor which projects a fresh, appealing environment. The new look also includes extensive sig-nage throughout which promotes an easy, convenient shopping experience.

In addition to the changes in physical appearance, the TVA stores also have fixtures that are designed to be both efficient and save time. For example, spring loaded product pushers keep products neat and faced, reducing the amount of time needed for straightening. New sign holders have also been designed that keep signs hanging straight and in place.

Overall, the new Longs is a premier showcase of design excellence and shopping conve-niences. It’s all about providing the customer with the most positive and pleasant shopping experience available with the same commitment to service and friendliness that Longs has built a reputation on for 65 years.

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health and

wellness

WANT MORE MONEY IN YOUR POCKET? DO YOU HAVE DAY CARE EXPENSES OR OUT-OF-POCKET HEALTH CARE EXPENSES?If you pay for either child or elder care (for a parent) you may want to consider the Dependent Care Flexible Spending Account (FSA). You can pay for eligible dependent care expenses on a tax-free basis, so you can really save money on taxes.

If you have predictable out-of-pocket health care expenses - such as deductibles or co-payments – for doctor visits, prescription drugs, over-the-counter medications, vision care services or dental care, the Health Care Flexible Spending Account (FSA) can also save you money on taxes.

Longs takes your FSA contribution from your salary before Federal, State and Social Security (FICA) taxes are withheld. This lowers the amount of your taxable pay, which means you pay less income tax. When you have eligible expenses, you file a claim to be reimbursed from your FSA. Since the payment to you is not taxed, the money stays tax-free!

Open enrollment material for both Day Care and Health Care Flexible Spending Accounts were sent to eligible employees in November with a January 1st effective date. Please refer to the enrollment packet you received for more details regarding this tax saving benefit!

LIFESTYLEIt takes more than an “apple a day” to live well in today’s hectic world. A healthy lifestyle requires that the body, mind and spirit work together. If one part is sick or stressed, the other parts suffer, often without our knowing it.

What’s also important is nutrition know-how. Nutrients play a vital role in human health. They help fight illness, repair wounds, and aid cells, bones, organs, and systems in functioning properly. Most of us rarely consider whether or not we’re getting all the vitamins and minerals we need. Nutrients in the body come mostly from the food we eat and are absorbed in the small intestine, and some are manufactured in the body.

Eating right and exercising at least three times a week, resting your mind and spirit, and getting variety in life all help you to become the best you can be. Participating in all of the above can help you control the inevitable stress in your life, keeping you alert and engaged in the world.

What’s New in Pharmacy - ADX!

Our company has just completed the swift execution and implementation of a new prescription processing system called ADX. The advantages encompassing ADX include software that is more reliable, easier to maintain, and meets the new federal require-ments that were imposed this year. Many teams from our corporate offices as well as all members of our Pharmacies are to be commended for the manner in which they were prepared to handle this major undertaking. As a result, all of our stores were converted over to ADX within a record two and a half months! Congratulations to all for the tremendous amount of work and effort that was involved and to all who participated in this important company project.

Making SafetyA Priority

Going through a significant life experience usually lasts forever in a person’s mind, especially if it was a situation that could have resulted in an injury. Unfortunately, safety awareness messages don’t always make that same kindof lasting impression. Safety awareness should be a continuous educational process, part of an organization’s culture, and a topic that is constantly reinforced.

In order to improve our business, one of the areas our company is focusing on is the safety of our most valuable asset–our employees. Safety needs to be a top priority in everything we do, every day. While it may be tempting to take shortcuts occasionally and put safety aside, we must constantly remind ourselves that doing so can put our own personal safety and the safety of others at risk. Statistics indicate that most accidents in the workplace are preventable and therefore we need to take the time to use best practices when it comes to working safely. That means that employees at all levels must be involved and committed to working towards an accident-free environment. In other words, we all must take the responsibility to talk and walk safety at every opportunity and to make it a priority with everything we do.

A good way to start supporting safety practices is to make sure fellow employees are using proper techniques when lifting, scanning, or using a ladder in the store. By following correct procedures, you will be helping in our crusade to prevent injuries in our company. Please make the effort and be committed to safety for you and your coworkers. We should all be role models for oneanother when it comes to working safely. LIVE SAFE!!

James Anderson, Field Safety Manager

James Anderson joined Longs in mid-October as our new Field Safety Manager. James is responsible for working to improve our company’s safety culture, which will include the continued training and guidance of our District Safety Coordinator team. James will focus on building and maintaining relationships with District and Store Management and will work hard to assist us in our efforts to reduce employee accident frequency and keep company costs down.

James’ most recent experience includes working as the Safety Director for a California school district in which he implemented successful risk management and safety programs. These programs resulted in saving hundreds of thousands of dollars in cost. James’ personal philosophy to having a good safety culture is,

continued on page 16

maintaining a healthy & nutritious

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WELCOME!NEW at the OFFICENEW at the OFFICERICK DREILING – Executive Vice President andChief Operations Officer

Rick Dreiling has joined Longs Drugs as Executive Vice President and Chief Operations Officer. Rick’s operational experience is extensive with a background that includes more than 33 years with Safeway stores. During his tenure at Safeway, Rick held a variety of management positions including Store Manager and District Manager in various operational divisions. Rick was promoted to President of Vons (a part of the Safeway family of companies) in 1998. Rick’s most recent position was that of Executive Vice-President of Safeway’s marketing, manufacturing, and distribution functions. Rick’s educational background includes a BA in Industrial Relations from Rockhurst University in Kansas City, Missouri.

PHYLLIS PROFFER – Director-Investorand Public Relations

Phyllis Proffer has recently joined Longs as Director of Investor and Public Relations. Phyllis’ work experience includes a retail background where she worked for ShopKo Stores, Inc. in Green Bay, Wisconsin and The May Department Stores Company in St. Louis, Missouri. Phyllis’ most recent position was that of Vice President-Investor Relations for Pioneer-Standard Electronics, Inc. Phyllis comes to Longs with an educational background that includes a Bachelor’s degree in journalism from Southern Illinois University. In addition, Phyllis has a Master’s degree in Communication from St. Louis University and an MBA from the Fuqua School of Business at Duke University.

STAYING FIT WITH THE HELP OF

THE INTERNETThere’s a new online program that makes it easier for adults and children to get active and stay fit. The interactive Web site, www.presidentschallenge.org, is billed as an easy, free and fun way to help Americans develop a regular physical activity routine. The online tool tracks a person’s progress towards earning Presidential awards for active lifestyles and physical fitness.

“We are making this powerful new tool available to all Americans. It can help people be healthy, active and fit for the rest of their lives. The www.presidentschallenge.org web site is for families, schools, businesses, organizations and individuals who want to be active or motivate others to become physically active for health, as well as for those who are already active,

to help them attain the highest possible fitness level,” Lynn Swann, chairman of the President’s Council on Physical Fitness and Sports, says in a news release.

Users log onto the site and select an age category – kids, teens, adults or seniors – and register as an individual or as part of a group. You then choose from more than 100 physical activities listed and begin tracking your daily efforts in a log.

You can work toward a Presidential Active Lifestyle Award by taking part in regular physical activity five days a week for six weeks. Adults should be active for at least 30 minutes of daily activity and children for at least 60 minutes each day.

Source: President’s Council on Physical Fitness and Sports, news release, July 2003

H B I U V F Y P Z V W X Q J A

T K K I O T W E V O E F C E L

L H G J E Z Q V H I C O Y T Z

A E B F R E T S I G E R R S T

E J A U W X R Q D C R J B E C

H S K B Q Y O B Q Z L P P R O

Q H S S R A L E D U E S S V L

X D A V C N M R L O N G S E T

R X Z W N E E G T B C X V E F

J Z B T R I N Q P S G T A G F

G H S E L W O E F O H B S P Z

K J I I C T S C R C U C O R G

V O N P V Q T R U R J P X B A

C G L A A P B R B U A C V B U

J O L Y C A W V J K G W A G L

ADX

BOB

DREILING

HEALTH

HIPPA

LONGS

REGISTER

SAFETY

SERVE

TVA

WARREN

WBT

Find the words listed below that appear in this issue of Longs Today. Words can appear in the grid – up, down, forward, backward, or diagonally.

word search8 LONGSTODAY 9ISSUE 3 | 2003

Longs Partners withUCSF Students

Longs Drugs is committed to providing educational support for local pharmacy students. We currently partner with the University of California-San Francisco to provide practical work experience through the Longs Formal Internship Program. This program began approximately three years ago and provides pharmacy students the opportunity to gain hands-on experience in a retail pharmacy setting. Pharmacy Managers act as mentors to the students and provide guidance through one-on-one interaction. This program assists pharmacy students in preparing for real-world work situations while giving them exposure to the career opportunities that Longs can provide.

On September 5, 2003, Longs pharmacy interns had the opportunity to update the Santa Clara / Peninsula Pharmacy Managers on new laws and regulations as well as information on the conversion of Prilosec to an OTC product. The presentation of this material was a fulfillment requirement of the internship program, which includes meeting guidelines of what is expected of a Longs Pharmacist.

L O N G Sconnectionconnection

L O N G S

Peninsula District 818 Program Participants (left to right)Elsa Wong RPh, Cath Trinh (Intern),Kerri Coates (Intern), Priscilla Woo (Intern),Alison Sredanovich RPh, Peter Kim (Rx Area Supervisor)

A Day at the Fair

On August 14, 2003, employees from Peninsula District 818 represented Longs at Senior’s Day at the San Mateo County Fair. The San Mateo County Fair provides an entire day of activities, entertainment, and exhibits geared specifically to adults 62 and older. Dennis Esaki, Pharmacy Manager;Cath Trinh, Pharmacy Intern; and Kerri Coates, Pharmacy Intern, shared the advantages of Longs Senior Savings Plan to attendees as well as answered questions about various medications.

A Day at the Fair, (left to right) Intern Kerri Coates,Dennis Esaki RPh, Intern Cath Trinh

Supporting the Fight AgainstBreast Cancer

Longs employees are participating in the Breast Cancer 3-Day walk. This fundraiser is a 60-mile long event held to honor and celebrate the lives of women effected by breast cancer. Various walks take place throughout the country and benefit the Susan G. Komen Breast Cancer Foundation and the National Philanthropic Trust Breast Cancer Fund. All net proceeds from the event are used to fund education, research, screening, and treatment specifically for breast cancer.

Monica Lisec, Pharmacist at Store #96-Vacaville, and Wayne Bushnell, Pharmacy Manager at Store #558-San Marcos have made a commitment this year to raise a minimum of $2,000 for this worthwhile cause. They also challenge all Longs employees to contribute or participate in this important event. Additional information can be found on-line atwww.breastcancer3day.org.

Longs #328 Yuba City Participates in “Walk for the Cure”

Family and friends joined employees at our#328-Yuba City store on October 19th insupport of the American Cancer Society’sMaking Strides Against Breast Cancer 5K Walk, which started at the west steps of theState Capitol Building in Sacramento. Together they were able to donate $350 to this veryworthy cause. Congratulations and thanks to all who participated!

left to right – (bottom) Gina Garza, Brenda Williams, Katie Belvin; (center) Sharan, Ranjit Uppal, Julie Clark; (top) Debbie Hayes, Christina May

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promotions

connectionCindy Gilpin – Pharmacy Area Supervisor #815 Contra Costa

Cindy began her career with Longs in 1994 as a staff pharmacist at #38-Fairfield. She later transferred to #369-Dixon where she was promoted to Pharmacy Manager in 1998. In 2001, she opened the #540-Green Valley store, and later went on to work at #96-Vacaville and #38-Fairfield.

In addition to her career with Longs, Cindy has played an active role as a mentor for both the University of the Pacific Mentor Program for first year pharmacy students and the University of the Pacific Externship Program for third year pharmacy students. She has spoken at numerous local health awareness seminars, including the Vacaville Council on Aging.

When she is not pursuing career interests, Cindy is an avid horse-woman who competes in dressage (a formal style of horse riding). She lives in Vacaville with her husband John and their two Golden Retrievers. In addition, she has two stepdaughters currently at-tending college in San Jose and Arcata that enjoy returning home often to visit.

Lucy Maehl – District Manager #816 North Delta

Lucy started her career at an early age with Longs at #66-Mountain View when she was 15 years old. She left Longs to pursue her education and then returned in 1983, after receiving a degree in Business Management with an emphasis in Personnel Management. Lucy resumed her career as a Management Trainee at #75-Santa Clara - Homestead and then in 1984, moved on to work at #47-Chico. Lucy then progressed through the management ranks and was promoted to Assistant Manager at #321-Paradise in 1992. In 2000, Lucy accepted the position of Store Manager for #158-Oroville where she remained until her recent promotion to District Manager.

Lucy currently lives with her husband Steve and two sons, Michael and Jeffrey. In her spare time, Lucy enjoys watching her sons par-ticipate in high school sports activities.

Afm N. HasanArnold L. WeislerChi T. TranCreg C. MacFarlaneDan T. McCoyDat T. NguyenDerek T. LuuGregory M. PellegriniHeather A. GochenourHooman MilaniIsaac Jacobs, Jr.Jeannette K. ReinaJennifer L. AddingtonJeremy A. SmithJohn C. ChauJoseph G. Yost III

Marjie E. HebertMayuko SawadaMonica T. LisecPaul KierpiecPeter G. WalshPo T. WongRichard K. MelcherRonald E. HopkinsSarkis BoghossianSheranjit HundalSwapna ChakrabartiThuy NguyenTracy A. HildahlTri H. HoangTrung V. Nguyen

Ann-Marie MichelArt HidalgoBill JeneveinBill SwiftBrent UridgeCande NelsonCarlos CastilloChe’ BartlettChris MiyamotoChuck AntonettiCraig CummingsCraig SteinhebelDaniel DekkerDaniel OliveiroDarrell GallegosDave BaveroDavid StraubDean CristDebbie ZumwaltDina HolmDoug KurtzEric NieceGary BrannonGary FreitasGeoff StegnerGeorge ZacchiaGilbert CornejoGino ManicciHeidi HoJeanie NaysmithJeff DiMartinoJim SchofieldJoe DeRocheJohn HunterJulien BlairJulita MaderaKarl WenselKathleen SimontonKen DavidKen GarciaLance AokiLaura McKinleyLauren AndersonLeo YenLouis RuelasLuis RodriguezLuis F. ZambranoMarc WilliamsMark ChausseeMark FernandesMark NortonMarty RodriguezMary EspejoMatt BasileMichael Cormode

Miguel VazquezMike AlexieffMike GilbertMike MorrellMike VargasNanci HankerdNate BrooksNeil BeckettPam WahlPat McKechniePatrick McAteePatty BradyPaul JeffriesPeter SehenukRita RalstonRobert WatsonRobin BacaRoger MorgansonRon BornsteinScott CousensScott EnglandSergio JimenezSheila BacaStephanie MooreSteve WoodTerri SmithTheo PappasTim RoyTodd JaronValarie Hollis

Store Manager Promotions – as of July 2003

Pharmacy Manager Promotions – as of July 2003

10 LONGSTODAY 11ISSUE 3 | 2003

GENERAL OFFICE

ABO Research Department

Olivia Christiana Leonard was born to Rhonda and Jim Leonard on July 24.

Risk Management / Safety - ABO

Annaliza and Teo Dumlao welcomed their son, Taylor James (TJ) Dumlao on September 30.

Southern Refill Center - #684 SRX

Veronica Gonzalez and Manuel Alatriste gave birth to their daughter Alyssa Monique on July 23.

Winona Lawson and Milo Alcala are the proud parents of daughter Emina Rose Alcala, born on August 9.

David and Debbie Camacho welcomed their son, Christian Carlos Camacho, on August 9.

802 SOUTH DELTA

109 Pacific Avenue

Debra Ernst and Jesse Thiboutot tied the knot on June 29.

118 Turlock / 543 Modesto South

Duncan (#118) and Kimberly Wong (#543) welcomed their new daughter, Chloe Noelle Wong, into their family on June 17.

896 Pharmacy D.O. / 551 Riverbank

Michelle Hammonds (#896) and Dan Corn (#551) were married earlier this year on March 3.

804 SANTA CLARA

75 Homestead

Shawn M and Ted T Trujillo welcomed their 7Lb, 6.4z daughter, Paloma V, into the world on June 22.

Robert Trigg and Mildred Triebeneck married on April 19.

Kaylee Marie Trigg was welcomed on June 10, 2002 by Mildred and Robert Trigg.

75 Homestead / 337 Almaden Valley

Antonio Valdez (#75) and Kimberly Clark (#337) were wed on September 4.

161 Milpitas

Libby Ramirez and Armando Lopez were wed on February 8 and on Auugust 19 they welcomed their daughter, Alyssa.

Joycelyn and Paul Oribello were married on April 19.

Mark and Marissa Brum wed on April 26.

229 Evergreen

Daisy Duong and Luan Le welcomed their daughter, Celine, on September 1.

262 Saratoga Avenue

Jennifer Jackson and Ryan Willems were wed on June 7.

Lisa and David Terry are the proud parents of daughter Haley Michelle Terry, born on May 30.

805 CENTRAL

41 Westlan / 391 Champlain

Daniel Dekker (#41) and Roxanne Zuniga (#391) were married on June 14.

141 Porterville

Gregg Waddle wed Jill Hefflefinger on August 23.

Amy and John Loomis are the proud parents of daughter, Sajara Janet, born on November 2, 2002

Branden and Tiffani Della welcomed their new daughter, Brooklyn Renee, on April 16.

181 Tulare

Shelby and Jeff Akin welcomed their daughter, Grace Mackencie, on July 2.

323 Porterville East

Rogelio and Marisol Martinez are the proud parents of daughter Ashley Areli Martinez born on June 19.

Robert Isheim said hello to his new parents, Irene and Robert Vail on August 19.

806 EAST L.A.

31 Baseline

Alexis Gloria Remus-Rodriguez, born on May 22, is the proud daughter of mom, Dana Rodriguez.

34 Del Rosa

On September 3rd, Daniel and Jennifer Williams welcomed their new daughter, Molly Renae, into the world.

196 Redlands / 313 Highland

Amy Foerster (#196) and Jessie Diaz (#313) were wed on July 5, 2003 in Mission Bay, San Diego.

311 Apple Valley

Christara O’Keefe and John Holtgrofe, both employees of Apple Valley, were married on June 14.

Bells and Babes Taylor James (TJ) DumlaoSeptember 30, 2003

12 LONGSTODAY 13ISSUE 3 | 2003

Travis Eacret and Ann Hallmark exchanged their wedding vows on June 21.

Victoria Jocelyn was greeted by her new parents, Melinda Godina and Michael Alcantar, on July 3.

Jason and Kari Mosher welcomed their daughter, Emma Raine, on March 30.

527 Studio City

Jose Manuel and Carmen Hernandez are the new parents of daughter, Tztlaly Hernandez, born March 13.

557 Santa Monica

Manuel and Shannon Snyder Oajaca are the proud parents of daughter, Lola Michelle, born on June 20.

807 L.A. WEST

102 Santa Barbara Weddings!

Natalie Richards and Paul Logsdon were married on July 26.

On July 26, Angelina Gauthier married John Vasquez.

412 Buellton

New parents, Steve and Sherry Gonzalez, welcomed their son, Quinn Allen Gonzalez, on April 14.

808 SAN DIEGO

310 La Jolla

Andria and Michael Stewart are the proud parents of son, Caiden William Stewart, born on January 22.

347 Pacific Beach

Kristin and Jim Piskor were happily married on August 30.

538 Pacific Beach II

Rachel Bretado and Khar Vun proudly gave birth to their daughter, Sophia SaVun on June 2.

809 HAWAII

20 Bishop

Wedding bells rang for Michelle Perbara on July 2 when she married Angelo Duschane.

Nancy Obrero and husband Richard welcomed their daughter, Ashbie, on July 7.

Makena Lawson, born July 17, is the new daughter of parents Janis and Jeff Lawson.

Nelson Ucol and Cherame gave birth to son, Skyler Blaze, on July 30.

20 Bishop / 29 Pearl City

Kathy (#20) and Ron (#29) Nomura are the proud parents of daughter, Kailee, born on August 26.

52 Downtown

Eric and Cindy Iverson gave birth to their son, Joseph, on June 5.

57 Kam

Jun and Armi Rhoda Lapitan welcomed their son, Ian, into the world on June 21.

Celeste Savannah Florenco, born on July 1, is the new daughter of Gyda Belle and Roy Florenco, Jr.

Van My Young-Lam and Chung Lam are the proud parents of Michael, born August 30.

60 Maui Mall

Debbie Fernandez wed Jeffrey Amaral on June 28.

Michelle and Randy Hillen are the proud parents of their son, Kapono Michael Hillen, born on May 23.

62 Kaneohe Bay Shopping Center

Colleen and Wayne Chun welcomed their new daughter, Kayla Akemi Munsee Chun, on June 5.

Alex Sakuma was welcomed by his new parents, Garrett and Terian Sakuma, on June 6.

Bridget Sylva gave birth to her son, Jacob Keith Dela Cuesta-Sylva on August 20.

104 Kailua Road

August 2nd was the wedding date for Leona Abella and Kanale Dela Cruz.

116 Manoa

Wendy Yamasaki and Douglas Herring were wed on June 21.

Shelly Arning and Michael Vogel exchanged wedding vows on August 16.

164 Kaimuki

Wedding bells rang for Jennifer Gushikuma and Alan Alvaro on August 16.

Haleigh Ka’ai welcomed her son, Kamaha’o Pa’apu Makanahiwa’ola Poaha-Ka’ai, on September 9.

237 Lahaina

Kasen Ho’opilimaulani Kenolio Gordon was welcomed into the world by Anela Kenolio on August 28.

Alexis Gloria Remus-RodriguezMay 22, 2003

Marijean Catherine LemayJuly 3, 2003

Evelynn Samara Reyes JoyaMarch 30, 2003

12 LONGSTODAY 13ISSUE 3 | 2003

254 Meheula Parkway

Shaquel Higa and Jayson Mariano were wed on August 21.

Shayana Baker-Komomua was greeted by her mom, Shannon Komomua, on January 4.

Brandy-Ann Yuh welcomed her daughter, Kiara-Ann Yuh-Senas, on January 24.

382 Moiliili

Angelica and James Pettus, Jr. were married on January 18.

Jolene and Bruce Akau exchanged wedding vows on August 30.

New parents, Ginny and Jon Yasutake, welcomed their son, Cael Takao Nakata, on June 19.

Jaren-Jeice Cachero was born to Jeremy Cachero and Ronalyn Rico on June 26.

383 Salt Lake

Olivia Gustafson and James Ronquilio were wed on July 25.

August 23rd was the wedding date for Michelle Rita and Wendal Yoda.

811 COAST

45 Capitola

Robert and Margarita Williams welcomed their son, Adrien Isaiah, on April 21.

The newest addition to Jackie and Lawrence Gose’s family is daughter Ashely Michelle born on July 8.

79 Monterey

Keily McNeil and Ralph Ward were wed on July 19.

812 FOOTHILL - RENO

178 - Prater Way

Wedding bells rang out for Bradley and Debra Baker on April 1.

535 Lincoln Hills – 291 Auburn Village

Telly Strika (#535) and Angela Herrill (#291) gave birth to their son, Gavin Vincent, on March 4.

535 Lincoln Hills – 488 Rocklin

Danielle (#535) and Shawn (#488) Doty welcomed their son, Dillion Lee, on May 12.

813 MOUNTAIN

271 Palmer

Shelly Whittle and Lee Soule were married on August 30.

410 HendersonTim and Janice Rose are the proud parents of son, Zachary Rose, born on May 29.

816 NORTH DELTA

158 Oroville

Joedy and Desiree Woodcock are the proud parents of son, Kyle James, born on June 9.

Richie and Tricia Sanchez welcomed their son, Dylan Jay, on September 4.

Tanner Michael proudly joined his parents, Michael and Jennifer Job, on August 29.

423 West Redding

Josie Salas and Alex Barajas were wed on July 12.

Del and Wendy Arredondo welcomed their daughter, Austin Marie, on August 5.

482 Arcata

Sabrina Peterson and Dave Williamson were married on August 16.

580 Red Bluff

Jason Bunn and Jade Perozzi were married on July 5.

Karina Leal wed Gabriel Aguilar on July 19.

817 L.A. CENTRAL

50 Rolling Hills

Emmari Pureza, weighing in at 6 pounds, 7 oz, began her new life with parents Marianne and Paul on September 3.

110 La Habra

Daniel and Anne Ress-Lemay welcomed their daughter, Marijean Catherine, on July 3.

818 PENINSULA

245 Foster City

Sharon Chan and Don Parodi were married on August 22.

Anthony and Michelle Ghilardi are the proud parents of daughter Giana Anne, born August 8.

429 – South Palo Alto

Evelynn Samara Reyes Joya was born to Nery Reyes and Judith Joya on March 30.

Romita Sevilla welcomed her son, Romic Marcel Sevilla, on May 28.

Peter (#260) and Alison (#429) Sredanovich gave birth to daughter, Mia Midori, on November 19, 2002.

819 PACIFIC NORTHWEST

437 Everett

August 16 was the wedding date for Katie Pishue and Ian Andrews.

439 Silverdale

Brian and Pegy Lowery greeted their daughter, Piper, on September 10.

445 Rainier

Love at first sight ended in a wedding for Wina Ka Nam Hui and Robert Wang Fung on September 20.

Romic Marcel Sevilla

May 28, 2003

Mia Midori SredanovichNovember 19, 2002

14 LONGSTODAY 15ISSUE 3 | 2003

retired >retired >DICK JOHNSTON - VP and District Manager of the North Delta District

Dick started his career with Longs in 1967 at the #39-North Santa Rosa store. Dick spent multiple years in the stores working as a Store Manager and also held the position of Area Manager for the Reno area stores. Dick was then promoted to North Delta District Manager and subsequently, added the role of Vice President. Throughout his career, Dick was a key contributor to multiple project efforts and committees as well as dedicated to the performance of our North Delta District stores.

On July 31st, Dick kicked off his retirement by attending a luncheon that was held in his honor. Attendees included several current and former Store Managers along with district personnel. Dick’s wife, two children, son-in-law, and grandson also attended the celebration.

Dick’s future plans now include spending more time with his family at home, traveling a bit, and continuing with his hobby of turning wood. Currently, many of his crafted wood pieces are displayed in galleries located in Reno and Chico as well as an antique mall in Santa Rosa. We wish Dick and his wife the very best as he enjoys his retirement years!

RETIREMENTS

We want to take this opportunity to recognize and thank several individuals who have recently retired with the company. Many have spent their entire working career with Longs and we are grateful for their many years of dedication and service to the company and to our communities. At this time, we would like to wish them the very best as they enjoy their retirement years or pursue other interests.

STORE MANAGERS RETIRED 7/1 THRU 10/15/03

Dick Johnston retired this past July after 35 years of service with the company.

James Zyniewski 41

Hal Martin 40Neil Wolfe 40Philip Gerace 40

James Alexander 39Robert Miller 39

Thomas LaBrie 38

Michael Carter 37Scott Stadler 37

Armen Majarian 36Lawrence Malloy 36Marshall Jones 36

Carl Curtis 35Lanny Marlatt 35Paul McGoldrick 35Rolland Laurin 35

Irving Witham Jr. 34Paul Bunyard 34Timothy Fitzmorris 34

Alfred Pyne 33Bruce Parbst 33

James Crownover 33

Dennis Devine 32James Waite 32Randy Hankins 32

Ron Wisman 31Ronald Louie 31

Daniel Thayer 30David Butterfield 30Philip Belhumeur 30

Larry Wells 29Ronald Robertson 29

David Kechloian 28Douglas Knodel 28Larry Miner 28Louis Schoeneman 28

Bruce Hunter 27Joseph Darr 27Raymond Pugh 27Silvia Garfield 27

Eric Jergentz 26Kerry Hylton 26

Michael Holm 26Michael Trementozzi 26Thomson Choy 26Wayne Rogers 26

Mark Burbrink 25

Melissa Clarke 24

Bruce Fahey 23William Mack 23

James Palmer 22John Jimenez 22Laura Claggett 22Patrick Kearney 22

Christopher Centeio 21Gregory Johnson 21Kirk Romanolo 21Nancy Wells 21

Douglas Midgley 20Michael Hughes 20Steve Adachi 20

ADDITIONALRETIREES YOS POSITION

Evelyn Yokoyama 35 Asst Store ManagerNita McPherson 25 Pharmacy TechinicianDon Watson 21 Manager-Order ProcessingEugene Kelly 20 Janitor

YOS YOS YOS

14 LONGSTODAY 15ISSUE 3 | 2003

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Prsrt Std

U.S. POSTAGE

PAID

Pleasanton, CA

Permit No. 284

Would you like to see you or your store mentioned inLongs Today?

It’s easy – send in the “Press Release” that is sent out with the flyer announcing the submission deadline or email [email protected].

If you are emailing your Longs Today submission please remember to send in the following information:

Weddings: send in employee name, store number, wedding date and spouse’s name.

Babies: send in parents’ names (identify employee), store number(s) and baby’s name and birthdate.

#017 Murrieta

District: East L.A.Opened: October 22, 2003Store Mgr: John WilsonRx Mgr: Matt Downs

#151 Santa Paula

District: L.A. WestOpened: October 17, 2003Store Mgr: Art HidalgoRx Mgr: Tim Connell

#143 Camarillo - Santa Rosa

District: L.A. WestOpened: October 1, 2003Store Mgr: Mike CormodeRx Mgr: Jerry Pond

#12 Indio

District: East L.A.Opened: August 27, 2003Store Mgr: Robin BacaRx Mgr: Arnold Weisler

#575 Palo Alto

District: PeninsulaOpened: August 13, 2003Store Mgr: Scott CousensRx Mgr: John Chau

#590 Sparks - Vista Blvd.

District: Foothill-RenoOpened: July 3, 2003Store Mgr: Jeff CarlingRx Mgr: Larry Barsamian

#587 Oakdale

District: South DeltaOpened: June 20, 2003Store Mgr: Howard HanesRx Mgr: Ron Hopkins

NEW

STO

RE O

PENI

NGS!

WE NOW HAVE 466 STORES!!!

“Let no task compromise your safety.” Our employees are our most valuable assets, and it’s important that we provide a safe environment for everyone.

James has extensive experience in company operations and brings a leadership approach to customer service and team development. In addition, James’ professional background includes over 20 years experience in Facilities and Maintenance, Human Resources, Military, and a staff position in the Senate California Legislature. James looks forward to meeting many of you in the coming months as he travels throughout the company.

continued from page 8 “Did You Know” continued from page 6

MS Word 97 Basics MS Word 97 Intermediate MS Word 2000 Basics MS Word 2000 Intermediate MS Excel 97 Basics MS Excel 2000 Basics Fire Extinguisher Safety Sexual Harassment: Understanding and Prevention (for management) Understanding Sexual Harassment (for all employees) Ergonet: A Training Guide for Health Office Work Get Yourself Through Change (Learning to apply new skills)

Here are some of our newest course offerings!

For a complete description of

Longs online course offerings and

intended audiences, please access

Longs eLITE intranet website.