The Making of a Blockbuster: Using Cinematic Techniques in eLearning

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eLearning Guild DevLearn 2008 Presentation: The Making of a Blockbuster: Using Cinematic Techniques in eLearning Also download pdf at multistorymedia.com/blockbuster All materials are for educational purposes only.

Transcript of The Making of a Blockbuster: Using Cinematic Techniques in eLearning

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What story does this house tell?What story does this house tell?

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A Picture is Worth 1,000 Words

by Phillip Sexton

Simple exercises to invigorate ideas of what a picture really could say.

http://www.amazon.com/gp/reader/1582974721/ref=sib_dp_pt#reader-link

http://www.amazon.com/Picture-Worth-1000-Words-Image-Driven/dp/1582974721

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1935-1943• Federal photographs taken were distributed by the agency to newspapers

and magazines to build support for the government’s New Deal rural programs.

Pictures with a Story to Tell

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Story?

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How can we tell better stories?How can we tell better stories?

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Can you identify a famous “story” in the media recently?

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Story BasicsStory Basics

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A story with visuals, motion,

sound???

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Cinematic Theory

The “Voice” of the storyteller (instructional designer). Applying media elements: motion, visual, audio, timing/presentation in a particular way to tell the story.

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Call up a friend…Call up a friend…

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Wheee! Movie Night!

I love movie night!

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Acting is all about honesty.

If you can fake that, you've got it

made.

George Burns

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I want to make people cry

even when they don't

understand my words.

Edith Piaf

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Every time I get a script it's a matter of trying to know

what I could do with it.

I see colors, imagery.

It has to have a smell.

It's like falling in love.

-Paul Newman

eLearning Guild Learning Solutions, Edge and Emotion What eLearning Programs are Missing, Oct. 27, 2008

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Throw things at them, hurl them off a cliff, or pull them into a dangerous love story, and they know that nothing will happen to them.  Use characters to tease and pull them along to their goals.

1. It’s for the audience.

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Particular uses of visuals, sound, motion, should involve knowing what emotions you want the audience to experience at a particular time. 

2. See, hear, motion the emotion.

A close-up will fill the screen with emotion, and pulling away to a wide angle shot will dissipate that emotion.  A sudden cut from wide to close-up will show a sudden surprise.  A strange angle will heighten the dramatic meaning. Give a visual perspective or camera view “through another’s eyes” to involve the audience. Montage, a sequencing technique in which a series of short shots

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3. A little less conversation, a little more action

Keep it conversational and short! You don’t have to tell everyone everything. Show a smile, disappointment…voice “inflections” in narration…a little sarcasm, humor, can help get the point across…

See blog.cathy-moore.com for ideas

Writing Ideas: http://blog.cathy-moore.com/?cat=9#SlideFrame_1

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4. Twists, Tension, and Timing

Have some things happen at once. Visuals move faster on screen to show tension…create pace.

Games…

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Chaotic sounds, unsettling, busy visual motion creates early tension, can’t hear…”something is wrong” feeling.

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THE BIRDS

(See YouTube)

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POV in courtroom; can’t “see” stranger but others can…seems mysterious, questionable; Close ups, Ingrid’s view after some drinks

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NOTORIOUS – Opening Scene

(YouTube Notorious Scene 1)

http://www.youtube.com/watch?v=n0wFV6D3-2E

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The next day

POV: Close up with drink; cut to strange angles sense dizziness

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NOTORIOUS (YouTube Scene 2)

http://www.youtube.com/watch?v=u3MJjoQivRM

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The Cameo

Early “Easter Egg”

Out of his 52 films, Hitchcock was a cameo in how many?

http://www.filmsite.org/hitchcockcameos.html

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eLearning

Cinematic Techniques

+

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eLearning “Episode”

Actors, audience follows characters, typically more polished. Characters present information, staged…

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http://multistorymedia.com/optimalprescribing/00_menu.html

Optimal Prescribing

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eLearning “Documentary”

YouTube style, personal, close face shots, personal perspective on a topic—what really happens, “on the ground”

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Museums on the Web - Best of the Webhttp://www.archimuse.com/mw2008/best/index.html

Stories - no video, pictures and the power of soundhttp://www.itvs.org/facetoface/intro.html

TED Wish – PangeaJehane Noujaim's wish:

I wish to bring the world together for one day a year through the power of film. http://www.pangeaday.org

http://www.6billionothers.org – video close ups“Portrait of contemporary mankind” – universal questions, what can we

learn from life’s difficulties….

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Flip Videos Created DevLearn Session 402 Get Hi-Fi from Lo-Fi

• http://www.youtube.com/watch?v=ADloRNFup4o• Actors• http://www.youtube.com/watch?

v=bmmNanoBLsw• “napkin style”• http://www.youtube.com/watch?v=Hi-Plzs5_JA• “Common craft” cut out style

Thanks to George Aston and Mark Chrisman!!!!