THE MAGAZINES OF NORTHEAST FLORIDA 2017 MEDIA KIT...In every issue, our affluent, educated and...
Transcript of THE MAGAZINES OF NORTHEAST FLORIDA 2017 MEDIA KIT...In every issue, our affluent, educated and...
2017 MEDIA KITTHE MAGAZINES OF NORTHEAST FLORIDA
1261 King St., Jacksonville, Florida 32204 | 904.389.3622 | JacksonvilleMag.com
33 YearsIN PRINT
WHAT MAKES JACKSONVILLE MAGAZINEUNIQUE IN THE MARKET?
OUR READERS
FOR MORE THAN 33 YEARS, Jacksonville Magazine has presented timely features andin-depth articles that capture the spirit and personality of life in Northeast Florida.
Readers rely on the Jacksonville brand for information to enhance their lifestyles while
getting the best out of what our city and region have to offer. In every issue, our affluent,
educated and engaged readers find information on the people, places and trends that
define our community.
7
27
33
123,265*
550,000+
Different Titles
Publications a Year
Years in the Market
Visitors to JacksonvilleMag.com
167,394*Readers Per Month
Publications Printed Annually
*Source: 2016 Media Audit
DEM
OGRA
PHIC
PRO
FILE
Gender
46%
43
FEMALE
MEAN AGE73%AGES 25-64
66%INCOME OVER $75,000
41% HAVE CHILDRENLIVING AT HOME
84%COLLEGE OR MORE
OF READERS KEEP THE MAGAZINE ONE MONTH OR LONGER
64%
73%
HOME OWNERS
53% INCOME OVER $100,000
$379,515AVG. HOME VALUE
54%MALE
NUMBERS TO KNOW
THE JACKSONVILLE MAGAZINE READER IS A
SOCIALLY INVOLVED, EDUCATED & AFFLUENTCONSUMER WHO RELIES ON THE PUBLICATION FORSHOPPING, DINING ANDLEISURE ACTIVITY ADVICE
NEWSSTANDSPublix, Fresh Market,
Whole Foods, etc.
3,000
HOTELS, CHAMBERSOF COMMERCE
5,000
SUBSCRIBERS12,000
PUBLIC PLACES includes sales & marketingevents, medical offices, etc.
3,000
JACKSONVILLE MAGAZINEMONTHLY
CIRCULATION
23,000
167,000 MONTHLY READERSDo you believe advertising influences your buying decision? YES 84%
Do you frequently purchase products or services from ads seen in Jacksonville Magazine? YES 70%
Jacksonville Magazine...
• Sells more copies of its magazines than any other local lifestyle publication
• Is sold via more newsstand locations throughout Northeast Florida than anyother local publication
• Distributes copies to more than a dozen of the region’s leading upscale resortsand hotels, both in-room and at concierge desks
• Distributes copies of all our publications at special events targeting a diverseand affluent demographic
READ
ERS
& DI
STRI
BUTI
ON
Targets three specific kinds of readers—affluent residents, newcomers to the region and visitors. Why? On average, these consumers spend more per day than any other
WHITE59.8%
LATINO11.1%
ASIAN4.3%
BLACK24.6%
ETHNICITYPROFILE
JACKSONVILLE MAGAZINE CELEBRATES THE
PEOPLE, BUSINESSES, CHARITIES & CULTURAL ORGANIZATIONSTHAT COMPRISE THE NORTHEAST FLORIDA LIFESTYLE
According to The Media Audit Winter 2016 Report, thereare 5,033 people in the Northeast Florida market with anannual household income of more than $1 million. 4,031READ JACKSONVILLE MAGAZINE.
REACH NORTHEAST FLORIDA’S MOST AFFLUENT AUDIENCE
LOCAL PUBLICATIONS AND HOW THEY MEASURE UPAnnual Household Income of $100,000 +
Source: The Media Audit
Numbers in parenthesis indicate the total persons in the market
WHY
ADV
ERTI
SE IN
JAC
KSON
VILL
E MAG
AZIN
EJACKSONVILLE MAGAZINE 57,292
JAX BUSINESS JOURNAL 34,497
904 MAGAZINE 34,424
HOME MAGAZINE 25,723
VOID MAGAZINE 17,355
ARBUS MAGAZINE 16,358
12,751MARKET VALUE OF HOME $1 MILLION+
44,013 DINED OUT 4+ TIMES IN THE PAST TWO WEEKS
25,271 AGE 18-34 WITH $100,000+ INCOME
(15,977)
12,751FLEW INTERNATIONALLY 1+ TIMES IN THE PAST TWO YEARS
(65,198)
20,048 MARKET VALUE OF HOME $500,000+
(54,118)
2,778OWN A PORSCHE
(4,181)
OUR INFLUENTIALREADERS ANDCLIENTS EXPECTAND APPRECIATE:
QUALITYCONSISTENCYVALUE
JANUARY TOP 50 RESTAURANTS
Public/Private School Guide
New Year, New You
Home Design Quarterly
Higher Education
YourHealth
FEBRUARY Guide to Staying Young
Heart Health & You
Women Empowered Advertorial Profiles
Valentine’s Day Gift & Dining Guides
Jacksonville Magazine’s Bride
MARCH FAMILY ISSUE
Top Teachers
Summer Camps Preview
Caring for Aging Parents
Home Design Quarterly
Jacksonville Magazine’s TasteKid’s Health Guide (MINI-MAG)
APRIL BEST LAWYERS
Best Lawyers Advertorial Profiles
Spring/Summer’s Best Festivals
Navigating Your Retirement Future
Cosmetic Surgery Q&As
Jacksonville Magazine’s Home Southeast Traveler (MINI-MAG)
MAY BEST IN JACKSONVILLE
Cosmetic & Skincare Update
Continuing Education
THE PLAYERS Championship
Senior Lifestyles
Mom/Dad/Grad Gift Guide
Ultimate Guide to THE PLAYERSYourHealth
JUNE BEST DOCTORS
Best Doctors Advertorial Profiles
Acute & Urgent Care Clinics
Home Design Quarterly
Summer Fun Guide
Essential St. Augustine Eats
JULY CITY GUIDE ANNUAL
Real Estate Buyer’s Guide
95 Things We Love About Jax
Northeast Florida’s Most Livable Neighborhoods
Five Star Home Professionals
Community & Builder Advertorial profiles
Summer Foods We Love
Senior Lifestyles
AUGUST PET GUIDE
Premier Veterinarians
Charitable Events Register & Celebration of Good Deeds
Public/Private School Guide
Higher Education
Shopping: Summer Steals!
Cosmetic & Skincare Update
Jacksonville Magazine’s BrideYourHealth
SEPTEMBER Jaguars Season Preview
Sports Medicine
Caring Chefs Program
Holiday Parties & Catering Guide
Magnet & Charter Schools
Jacksonville Magazine’s Home
OCTOBER WOMEN’S ISSUE
Fall Cultural Arts Calendar
Women’s Health ChampionsAdvertorial Profiles
Spas & Healing Retreats
FabuList Winners
Wealth Managers: Securing Your Financial Future
Pregnancy & Fertility
Jacksonville Magazine’s Taste
NOVEMBER BEST DENTISTS
Best Dentists Advertorial Profiles
Education Update
Diabetes Awareness Primer
Holiday Gift & Dining Guides
Home Design Quarterly: Fall Entertaining
YourHealth
DECEMBER HAPPY HOLIDAYS
Christmas in Northeast Florida
Cosmetic & Skincare Update
Best Gifts: $30 or Less
Holiday Gift & Dining Guides
Senior Lifestyles
IN EACH ISSUE:Arts & Culture, Health & Beauty, Travel, Dining, Home Profiles, Shopping & Style
RED designates a supplement publication. Forecast is subject to change 2017
EDIT
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L FOR
ECAS
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BEST OF AMELIA & ST. AUGUSTINE
FOOD & WINELOVER’S GUIDE
JACKSONVILLE MAGAZINE / 904 / BRIDE
2-PAGE SPREAD.......................................... (TRIM SIZE) 18" wide by 10 7/8" deep
FULL PAGE.................................................... (TRIM SIZE) 9" wide by 10 7/8" deep
2/3 PAGE (VERT.) ............................................................ 5 1/8" wide by 10" deep
1/2 PAGE (VERT.) ........................................................ 5 1/8" wide by 7 3/8" deep
1/2 PAGE (HORIZ.)...................................................... 7 7/8" wide by 4 7/8" deep
1/2 PAGE (VERT.) ...................................................... 3 7/8" wide by 9 1/2" deep* SHARE PAGES ONLY / MARKETPLACE
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1/4 PAGE (VERT.) ...................................................... 3 7/8" wide by 4 5/8" deep* SHARE PAGES ONLY / MARKETPLACE
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1/6 PAGE (HORIZ.) ...................................................... 5 1/8" wide by 2 3/8" deep
1/12 PAGE (SQ.) .......................................................... 2 1/2" wide by 2 1/4" deep
TASTE / HOME / PLAYERS GUIDE / YOURHEALTH
2-PAGE SPREAD.......................................... (TRIM SIZE) 14" wide by 9" deep
FULL PAGE .................................................... (TRIM SIZE) 7" wide by 9" deep
1/2 PAGE (HORIZ.) .................................................... 6" wide by 3 7/8" deep
1/4 PAGE ............................................................ 2 7/8" wide by 3 7/8" deep
1/6 PAGE PLAYERS GUIDE ONLY .............................. 1 7/8" wide by 3 7/8" deep
FULL PAGE ADS: Pull out bleed 1/8" past trim on all sides. Keep all live matter 1/4" inch inside trim edge.ADVE
RTIS
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JACKSONVILLE MAGAZINE 1x 3x 6x 12x
Spread $5435 $4890 $4600 $3950
Full 3425 3075 2915 2530
2/3 2875 2585 2450 2085
1/2 Island 2535 2280 2150 1850
1/2 1995 1785 1670 1450
1/3 1545 1380 1305 1125
1/6 920 840 785 680
1/12 n/a 300 270 220
PREMIUM POSITIONS 1x 3x 6x 12x
Back $5205 $4570 $4375 $3800
Inside Front 4270 3910 3705 3150
Inside Back 4105 3750 3560 3035
Page 3 3800 3400 3225 2785
Opposite TOC 3800 3400 3225 2785
• DIGITAL OPPORTUNITIES~ Banner Ad Placement
~ Social Media Marketing
~ Homepage Sponsorship
~ Rich Media Development
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Since its founding, Jacksonville Magazine has won more than 100 AWARDS from various
magazine associations, publishing and printing organizations and non-profit groups
The average magazine reader spends
43 minutes reading each issue
We are the only local magazine sold at
Jacksonville International Airport
Did You Know?
SPACE DEADLINE IS THE 10TH OF THE PRECEDING MONTH
DEADLINES
RATE
S &
DEAD
LINES
1261 King St., Jacksonville, Florida 32204 | 904.389.3622 | JacksonvilleMag.com
Photos from the Great Chefs Series
Jacksonville Magazine’s signature events blend our content with sponsorship opportunities that are tailored to meet our clients’ marketing objectives.
BEST RESTAURANTS BASHJanuaryThe year kicks off with our annual celebration of the city’s best restaurants and night spots.
GREAT CHEFS OF JACKSONVILLEMarchEight of the city’s top chefs compete dish-to-dish in a four-course meal and fundraiser at TPC Sawgrass.
OF JACKSONVILLENo. 6
A CULINARY COMPETITION AT TPC SAWGRASS
TICKETS @ JACKSONVILLEMAG.COM
TEAM CITY TEAM BEACHES
THURSDAY, MARCH 3, 2016
SAM EFRONTAVERNA
TOM GRAYMOXIE KITCHEN + COCKTAILS
WAYLON RIVERSBLACK SHEEP
SCOTTY SCHWARTZBULLBRIAR
MARVYN MIZELLTPC SAWGRASS
ED BALTZLEYPALM VALLEY FISH CAMP
JOSH AGANFLYING IGUANA
TREY HARTINGERMARKER 32
presented by JACKSONVILLE MAGAZINE
1/25/16 4:51 PM Page 94
JAX CREATES: A HANDMADE FESTIVALOctoberJax Mag’s inaugural celebration of local DIY culture debuts this fall.
BEST DOCTORSRECEPTIONJuneThe city’s leadingphysicians gatherto honor one another and cele-brate the region’sfirst-class health-care system.
JACKSONVILLEMAGAZINE’SFASHION PROJECTAprilAn evening of music,cocktails and fashion in celebration of localstyle and beauty.
JACKSONVILLE WHISKEY AFFAIRNovemberCocktails and culture combine in this autumnfundraiser, a celebrationof fine spirits, food, music and more.
GREAT CHEFS OF AMELIA ISLANDSeptemberTwo teams featuring Amelia’s topchefs square off at The Ritz-Carlton.
GREAT CHEFS OF ST. AUGUSTINEMaySpringtime culinary challenge featuresthe Oldest City’s leading chefs competing in a delicious fundraiser.
SIGN
ATUR
EEV
ENTS
SERI
ES
FAMILY FOODIE FAREFebruaryKids and their parents have a vote to name their favorite dishes
FOODIEFAMILYFAMILYFARE
OUR ANNUAL HAPPENINGS ARE NOT TO BE MISSED
NORTHEASTFLORIDA’S
MOST LOYALREADERS 33 YEARS
AND COUNTING
WITH
CONTROLLED AND
VERIFIED CIRCULATION JACKSONVILLEMAGAZINE IS TARGETED TO REACH UPSCALE RESIDENTS AND VISITORS
ONLIN
E CON
TENT
& S
PONS
ORSH
IPS
WEBSITEDisplay Ads: JacksonvilleMag.com is the destination for essential daily news on arts, events, food, style and city happenings! Gain immediate access to our digital audience with leaderboard and tile display ads placed in 30-day increments.
Sponsored Content: We are enhancing our digital opportunities to help clients become positioned as an industry leader using content similar to our own editorial. We help you develop a compelling headline and story about your business/offering.
Guidelines: • 30 days advance notice, perhaps longer depending on topic. • Photos must be supplied, usage at the discretion of the editor.
E-NEWSLETTERSJacksonville Magazine produces two e-newsletters: The Ticket is a twice-monthly guide to local happenings including concerts, special events and fundraisers. Food Chain is dedicated to Northeast Florida’s dining scene. From restaurants to food trucks to festivals—if it involvesgood eats, we’re talking about it. Sponsored contents, giveaways and other promotional opportunities are available.
904TIX.COMJacksonville’s only locally hosted online event ticketing window debuted in 2016, specializing infundraisers, festivals, concerts and special events.
JACKSONVILLE MAGAZINE’S DIGITAL PLATFORMSAlways on the pulse of what’s HOT in Northeast Florida.
SOCIAL MEDIA59,000 Followers & Growing!Reach our affluent and authentic Jacksonville audience withsponsored posts on Facebook, Twitter and Instagram. Yourmessage will become immediately viewable to our audienceand becomes amplified should other followers and friendsshare to their respective audiences.
TWITTER • 31,000+ @jacksonvillemagFACEBOOK • 13,000+ @jacksonvillemagazineINSTAGRAM • 15,000+ @jacksonvillemag
JACKSONVILLE MONTHLY
City regional lifestyle magazine for NortheastFlorida, including Amelia Island & St. Augustine
264,000 ANNUALLY
HOME2X A YEAR
Essential guide to homes, gardensand stylish living. Spring & Fall
30,000 ANNUALLY
MORE THAN
560,000PUBLICATIONS PRINTED
& DISTRIBUTED ANNUALLY
33 YEARS IN THE MARKET
ULTIMATE PLAYERS GUIDEANNUAL
The definitive guide to THE PLAYERS Championship PGA TOUR golf tounament
17,000 ANNUALLY
TASTE2X A YEAR
Menu, dining & entertainment resource. Spring & Fall
30,000 ANNUALLY
BRIDE2X A YEAR
The premier wedding publicationin the market. Spring & Fall
30,000 ANNUALLY
YOUR HEALTHQUARTERLY
Northeast Florida’s definitive guideto medical care & wellness
100,000 ANNUALLY
THE J
ACKS
ONVI
LLE M
AGAZ
INE B
RAND
904 QUARTERLY
Northeast Florida’s business & executive life authority
90,000 ANNUALLY