S P E C I F I C AT I O N

T H E LO N D O N T O W E R SI N B O U N D W6 9P J

The London Towers, one of the UK’s best digital advertising opportunities, deliver OOH’s biggest audience on the affluent west London Gateway to the A4/M4 corridor.

The A4/M4 connects central London to Heathrow Airport, the affluent suburbs of South West London and the home counties beyond. The Eastern end of the M4 corridor is also known as Silicon Valley and is home to a large number of technology companies. Portrait in format, this dynamic site is exceptional, reaching over 6.9m people every two weeks, from prestigious AB audiences to posh shoppers, from UK travelers to the most influential women in the country.

Rich with creative opportunity, this location offers brands the ability to execute two creatives simultaneously, allowing greater scope to push technological boundaries and create ultimate stand out.

C O L O U R M O D E

RGB ( true black = RO,GO,BO) - CMYK not accepted.

It is preferable to use bold and contrasting colours

with full shades as they look better on LED displays.

Large and legible fonts – minimum pixel height for

text 5 pixels No gradients

F I L E NA M E

Please label file with campaign name and panel

name: BRANDNAME_LONDONTOWERS.file

format

D E L I V E RY O F A RT W O R K

Email Digitalcreative@outdoorplus.co.uk (at least

four working days prior to in-charge)

C O N TAC T

For all enquires please contact:

marketing@outdoorplus.co.uk

D E M O G R A P H I C S

F O RT N I G H T LY IM P A C T S

6 , 4 9 2 , 0 0 05 8 %

A B C 1

S L O T D U R AT I O N1 0 S E C O N D S

L O O P L E N G T H5 0 S E C O N D S

R E S O L U T I O N6 4 0 X 9 6 0 P I X E L S

F I L E F O R M ATJ P E G

P R O D U C T I O NS TAT I C , L AY E R E D A N D

DY N A M I C D I G I TA L

I L L U M I N AT I O ND I G I TA L

3 3 %A B