Big & small ideas, campaigns, thoughts, pop culture updates and more… Curated by Genesis Burson-Marsteller Happy reading!

Volume 42/February 2015

A brand gears up to

announce a new launch,

and then knocks off its logo! Wait…

what?!

A simple reminder at

the right time can help make

a huge difference

Christmas is all about

spreading love and gifting your loved

ones, or then maybe

spending all the money just

on yourself!

What do you do when your

audience doesn’t have the time to

engage with you? Well you

make sure they can see

you

Ugly is the new beautiful. But leave it to the French to make it look

sexy

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