The Leading Educational Publication Meeting Mentor For Senior

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Meeting Mentor The Leading Educational Publication For Senior Corporate and Association Meeting and Event Professionals We know 2010 media budgets have been slashed. All the more reason to spend those precious marketing dollars in the only meeting publication that enables you to measure your return on investment. The quarterly Meeting Mentor is circulated to the proprietary database of ConferenceDirect, whose 300-person sales network books more than 2 million rooms and $400 million in room night revenue annually. In addition to those 9,000 active buyers, Meeting Mentor is also distrib- uted to the clients and prospects of Hinton & Grusich, a leading hotel representation firm, and the “Professional Planner Members” of the International Association of Exhibitions and Events (IAEE). In 2010, Meeting Mentor offers a measurable increase in your marketing ROI: • A 20% circulation increase to 12,000. • No increase in advertising rates. • The most targeted circulation of any meetings publication. • A content package directed by the industry’s foremost editor, Peter Shure. ConferenceDirect ® Books a Meeting Every 20 Minutes! For more information, contact Peter Shure, Publisher, (914) 478-0269, [email protected]. The Most Targeted Circulation…Superior Content…Affordable Cost. Corporate and Association Meetings Booked 2008 Size of Meetings Booked 2008 Corporate Association 53% 47% While other group publications offer names, Meeting Mentor gets your marketing message in front of buyers who, collectively, book one meeting every 20 minutes. 1000 or More Rooms 500 - 999 Rooms 25 - 499 Rooms 11% 12% 77% ConferenceDirect Meeting Profile Where Is Your Group Business Coming From?

Transcript of The Leading Educational Publication Meeting Mentor For Senior

Page 1: The Leading Educational Publication Meeting Mentor For Senior

Meeting MentorThe Leading Educational PublicationFor Senior Corporate and AssociationMeeting and Event Professionals

We know 2010 media budgets have been slashed. All the more reason to spend those precious marketing dollars in the only meeting publication that enables you to measure your return on investment.

The quarterly Meeting Mentor is circulated to the proprietary database of ConferenceDirect, whose 300-person sales network books more than 2 million rooms and $400 million in room night revenue annually. In addition to those 9,000 active buyers, Meeting Mentor is also distrib-uted to the clients and prospects of Hinton & Grusich, a leading hotel representation firm, and the “Professional Planner Members” of the International Association of Exhibitions and Events (IAEE).

In 2010, Meeting Mentor offers a measurable increase in your marketing ROI:

• A20%circulationincreaseto12,000.• Noincreaseinadvertisingrates.• Themosttargetedcirculationofanymeetingspublication.• Acontentpackagedirectedbytheindustry’sforemosteditor,PeterShure.

ConferenceDirect® Books a Meeting Every 20 Minutes!

Formoreinformation,contactPeterShure,Publisher,(914)478-0269,[email protected].

The Most Targeted Circulation…Superior Content…Affordable Cost.

Corporate and Association Meetings Booked 2008Size of Meetings Booked 2008

Corporate

Association53%47%

While other group publications offer names, Meeting Mentor gets your marketing message in front of buyers who, collectively, book one meeting every 20 minutes.

1000 or More Rooms

500 - 999 Rooms

25 - 499 Rooms

11%

12%

77%

ConferenceDirect Meeting Profile

Where Is Your Group Business Coming From?

Page 2: The Leading Educational Publication Meeting Mentor For Senior

Meeting MentorThe Leading Educational PublicationFor Senior Corporate and AssociationMeeting and Event Professionals

ConferenceDirectwasformedin1998withfouremployees.Adecadelater,morethan 300 ConferenceDirect “Associates” booked more than two million room nights, accounting for revenue in excess of $400 million.

The company offers site selection and contract negotiation; conference management; and registration and housing services.

“We are dedicated to saving our customers time and money by having the most professional Associates within the industry,” said ConferenceDirect President andCEOBrianStevens.“Ourgoal,”headded,“istoexceed expectations at every point of contact.”

ConferenceDirect Associates, who have an average of10years’industryexperience,receivecontinuoustraining and education. Many hold membership in the meetingindustry’sforemostprofessionalassociations.

“Everyorganizationaspiresto‘thoughtleadership,’”saidStevens.“Weareconstantlylookingforthenext

big idea, the latest cutting-edge technology, the system-wide process that will enable delivery of even better customer service at lower cost.”

In pursuit of that goal, ConferenceDirect recently announced an exclusive strategic alliance with Meeting Mentor, the leading educational publication for senior corporate and association meeting and event professionals. A companion ConferenceDirect Meeting Mentor Online e-newsletter will debut in February, 2010.

Formoreinformation,contactPeterShure,Publisher,(914)478-0269,[email protected].

Brian Stevens, President and CEO

About ConferenceDirect®

A leading worldwide provider of outsourced meeting planning services

Number of Meetings Booked

About Meeting Mentor

The quarterly Meeting Mentor is circulated to the propri-etary database of ConferenceDirect, whose 300-person sales network books more than 2 million rooms and $400 million in room night revenue annually. In addition to those 9,000 active buyers, Meeting Mentor is also distributed to the clients and prospects of Hinton & Grusich, a leading hotel representation firm, and the “Professional Planner Members” of the International Association of Exhibitions and Events (IAEE).

The first issue of ConferenceDirect Meeting Mentor will be published in March, 2010.

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Meeting MentorThe Leading Educational PublicationFor Senior Corporate and AssociationMeeting and Event Professionals

Print Advertising

Sizes&SpecificationsRequired Materials Please provide ad as a high resolution (300 dpi or higher) PDF/X-1a file saved in Adobe Acrobat at the size being printed. Provide 0.125” bleed where appropriate and make sure all artwork, fonts, and graphics are embedded in the file. A full color hard proof should accompany the ad file.Digital files on CD or DVD and an ad proof should be sent to:Dee Dee BandyBandy & Associates 350 Poplar Avenue Elmhurst,IL60126Phone:(630)359-4273Fax:(630)[email protected]

Formoreinformation,contactPeterShure,Publisher,(914)478-0269,[email protected].

1x 2x 4x

Half Page, 4-color $2,900 $2,730 $2,470

Full Page, 4-color $4,260 $4,000 $3,700

Spread, 4-color $6,390 $6,000 $5,550

Ad Rate (Net)

2010 Publishing Dates

Spring Edition: March 15 Ad Closing: February8Materials Deadline: February 15 Summer Edition: June7Ad Closing: May 3 Materials Deadline: May 10 Fall Edition: August26Supplement: The Resort Experience Ad Closing: July 10 Materials Deadline:July26

Winter Edition: November15Ad Closing: October 11 Materials Deadline: October18

For more information, contact: PeterShure,PublisherP.O.Box670Ardsley,NY10502Phone:(914)478-0269Fax:(914)[email protected]

For rate information on supplied inserts, contact PublisherPeterShure,[email protected]

Size: 8 1/2” x 11” Paper: 70 lb. coated stock

Size Width Depth

Full Page 7 1/2” 10”

Full Page Bleed 8 3/4” 11 1/4”

1/2 Vertical 4 3/4” 7 1/4”

1/2 Horizontal 7 1/8” 4 3/4”

1/2 Horizontal Bleed 8 3/4” 5 5/8”

1/2 Spread 17” 5 1/2”

1/2 Spread Bleed 17 1/4” 5 5/8”

2-page Spread Bleed 17 1/4” 11 1/4”

Mechanical Specifications

Safety:Keepalllivematter1/4”fromthetrim.Gutter: For spreads with headlines or type across the gutter,allow1/8”oneachsideforthegutter.

Page 4: The Leading Educational Publication Meeting Mentor For Senior

Meeting MentorThe Leading Educational PublicationFor Senior Corporate and AssociationMeeting and Event Professionals

Online Advertising

SizesandSpecifications

Meeting Mentor Website

Leaderboard (A)728x90pixelsMaximumfilesize:40KB Button (B)120x90 pixelsMaximumfilesize:20KB Box (C, D, E)180x150pixelsMaximumfilesize:30KB Text Ad (F)Maximum of 35 characters

E-mail materials (Format: JPG or GIF) to: Dee Dee Bandy, [email protected], (630) 359-4273

Leaderboard: 728 x 90 pixelsButton

120 x 90 pixels

Box:180 x 150 pixels

Text Ad35 Characters

Box:180 x 150 pixels

Box:180 x 150 pixels

Formoreinformation,contactPeterShure,Publisher,(914)478-0269,[email protected].

1x 3x 6x

Leaderboard $6,500 $5,000 $4,000

Button $4,000 $3,500 $3,000

180 x 150 Box $5,000 $4,000 $3,000

Sponsored $5,000 $4,000 $3,000 Text Ad

Rates

A B

F

C

D

E