The Impossible Brief / The Museum of Man

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rough a glass, darkly / e Museum of Man A d i t y a A n u p k u m a r

description

My entry to Saatchi's Impossible Brief question

Transcript of The Impossible Brief / The Museum of Man

Page 1: The Impossible Brief / The Museum of Man

rough a glass, darkly / e Museum of Man

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e idea •  Build the Museum of Man in Jerusalem •  It will be independent of the peace process •  It will be about the future, not the past

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e insight, the hypothesis •  Blood "ows through all our veins, it tells us we are alive •  It tells the story of humanity – of our humanity •  It tells the story of human legacy – what binds us to our past,

and sets us on our future paths •  Blood has been the epicenter of both incredible compassion and

incredible con"ict, throughout history

•  A blood-oath is just about the strongest form of pledge someone can make

•  It is something we would not readily break

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e execution •  e museum will accept one drop of blood from each other •  e giving of blood signi#es an oath •  An oath, to never partake in violence again •  It signi#es the belief that any blood that could have been shed in

ones’ name already has been, voluntarily – and that it has been shed in the name of peace, not war

•  e blood, and the names will be saved for posterity

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e hope •  e museum will be a landmark dedicated to the promise of

peace •  e hope is, that anyone, from anywhere in the World be able to

come to Jerusalem, and make their pledge •  at Jerusalem will no longer be a landmark of religion, but of a

fundamental belief in human goodness

•  It is not panacea to the Israeli-Palestinian con"ict, but it will certainly go a long way in making the World a little less violent, by creating the promises of a little more hope

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