The Importance of the User Experience

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User Experience

description

The difference between User Interface (UI) and User Experience (UX). Examples of good and bad UX.

Transcript of The Importance of the User Experience

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User Experience

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UI

UX

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User

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useful

desirable

valuable

usable

findable

credible

accessible

User Experience Honeycomb Diagram - Peter Morville

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“User experience is a priority that should,

in some way, find a home within the design of any

new media strategy.” !

Fast Company

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UX is all about reducing friction.

!

Andrew Fisher

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Reduce Friction

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89,100,000

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3%

Forrester, Lessons learned from 1,500 website user experience reviews

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Um…Cancel?

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Bad Examples

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Don’t Block Content

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Don’t use stock photos

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Don’t be stupid

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Good Examples

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Short & Sweet

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Intelligent

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Happy

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reduce friction

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User

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Good Experiences.

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@dbhurley


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