The Importance of the User Experience
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The difference between User Interface (UI) and User Experience (UX). Examples of good and bad UX.
Transcript of The Importance of the User Experience
User Experience
UI
UX
User
useful
desirable
valuable
usable
findable
credible
accessible
User Experience Honeycomb Diagram - Peter Morville
“User experience is a priority that should,
in some way, find a home within the design of any
new media strategy.” !
Fast Company
UX is all about reducing friction.
!
Andrew Fisher
Reduce Friction
89,100,000
3%
Forrester, Lessons learned from 1,500 website user experience reviews
Um…Cancel?
Bad Examples
Don’t Block Content
Don’t use stock photos
Don’t be stupid
Good Examples
Short & Sweet
Intelligent
Happy
reduce friction
User
Good Experiences.
@dbhurley
