The Importance of Fusion Skills in the Creative Industries: Steve McKevitt at TransFUSION
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Transcript of The Importance of Fusion Skills in the Creative Industries: Steve McKevitt at TransFUSION
The Importance of Fusion Skills in The Creative Industries
Steve McKevitt
4 December 2013
Steve McKevittChairman of Golden
Steve McKevittChairman of Golden
WriterStudent
‘I’d like to write a book.’
My CDIJournalism
MusicInternal Communications
Creative WritingVideo Games
Media (print and online)Digital Media Production
Public RelationsMarketingBranding
SalesGraphic Design
TV/Film ProductionEvent Management
ResearchBook Publishing
Burscough
PROJECT
Nike Football Replica Kit – Launch CampaignCOPYRIGHT 2011 GOLDEN® UK LTD.
ALL RIGHTS RESERVED.
PROJECT
PlayStation Vita - Press Pack ConceptsCOPYRIGHT 2011 GOLDEN® UK LTD.
ALL RIGHTS RESERVED.
MAKE YOURSELF.
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Would I recommend a career in the Creative Industries?
Yes, but...
‘I’d like to write a book.’
‘I’d like to have written a book.’
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Just because you enjoy being a consumer
doesn’t mean you’ll enjoy being a producer.
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It’s not really a place to express your creativity.
25
‘Being creative’ is often incredibly tedious.
Be prepared to make your own fun.
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50 hour weeks are the norm...
60+ hour weeks are not unusual
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Poorly paid at first...
... and for many people, forever.
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No job security.
Once you’re out of ideas you’re out of work
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Constant Rejection.
Only ever as good as your current job...... always looking for the next one.
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What people think they’ll be doing for a living and what they actually end up doing for a living
are usually completely different.
The Challenge for HE
What employers are looking for:
Divergent Thinkers Determination
TalentFusion Skills
The Challenge for HE
What we get at the moment:
Straight Line Thinkers Idealistic
QualificationsVertical Skills
Yes, but...
I’ve loved working in the Creative Industries
It’s been rewarding, challenging,interesting, exciting, fast-moving
and ever-changing...
... but it’s not what I thought it would be.
And it’s definitely not for everyone.