The Impact of Technology on Dementia Care Services

EMPOWERING PROVIDERS, PATIENTS & FAMILIES

|| Houston & South East Texas Chapter – 2011 Professional Conference

The Future is Social The Good…

and the Bad The Value You Add Tools to Monitor

What We’ll Talk About...

http://www.flickr.com/photos/khalidalbaih/5653817859/sizes/z/in/photostream/

Twitter: @jjlassberg#alzTexCon

Technology: The Future is Social?

http://www.flickr.com/photos/x-ray_delta_one/3928200642/sizes/o/in/photostream/

Technology: Distracts Us

http://www.flickr.com/photos/respres/3063165013/in/photostream/

Technology: Keeps Us Distanthttp://www.flickr.com/photos/juditk/4638497438/in/photostream/

Technology: Markets To Us

http://www.flickr.com/photos/rosauraochoa/3256031851/in/photostream/

Technology: Empowers Ushttp://www.flickr.com/photos/hamed/3638718039/in/photostream/

Technology: Inspires Ushttp://www.flickr.com/photos/hamed/3638718039/in/photostream/

Technology: Encourages Ushttp://www.flickr.com/photos/hamed/3638718039/in/photostream/

Technology: Connects Ushttp://www.flickr.com/photos/batega/1865482908/sizes/l/in/photostream/

It’s Not About the Gadgets…

It’s About the Connections

http://www.flickr.com/photos/49503019876@N01/1659321885/#

It’s About Conversations

It’s About Community

Allows and Empowers Humansto Connect in Meaningful Ways

Technology: The Future is Social!

Google Search: My Network Matters

WWW Goodness

http://www.flickr.com/photos/73645804@N00/440672445/

Facebook & Twitter

CareFlash

VolunteerSpot

ChipIn

… and the bad

http://www.flickr.com/photos/bredgur/1238463726/sizes/o/in/photostream/

Online Bullies

http://www.flickr.com/photos/pointshoot/2500644518/sizes/l/in/photostream/

58% of kids admit someone has said mean or hurtful things to them online – iSafe.org

Bad Information

Myth 4: Drinking out of aluminum cans or cooking in aluminum pots and pans can lead to Alzheimer’s disease. – alz.org

http://www.flickr.com/photos/marcoarment/3128247837/sizes/l/in/photostream/

Viruses, Infections, & Theft

http://www.flickr.com/photos/25414324@N02/2932863300/

Computer viruses cost U.S. businesses $55 Billion annually- http://www.technewsworld.com/story/69145.html

Spam, Scams, and all the like…

http://www.flickr.com/photos/63056612@N00/155554663/sizes/l/in/photostream/

In the year 2011, the estimated figure for spam messages is around seven trillion… spam cost US organizations alone more than $13 billion in 2007. - http://en.wikipedia.org/wiki/Spam_(electronic)

Privacy

http://www.flickr.com/photos/72341818@N00/4021613201/

“… what is a constant tension in our society, is that we trade information that our parents and our grandparents would have considered private, for fun, for convenience…” Frederick Lane author of "American Privacy"

What Can You Do

http://www.flickr.com/photos/dm-set/3435246555/in/photostream/

Someone You Admirehttp://www.flickr.com/photos/batega/1865482908/sizes/l/in/photostream/

http://www.flickr.com/photos/gi/127555697/sizes/o/in/photostream/

Most Admiral Trait / Characteristic

MARTIN LUTHER KING JR.

Passionate

January 15, 1929 – April 4, 1968

WONDER WOMAN

Protects

December 1941 - present

MOHANDAS GANDHI

Love

Oct 28, 1869 – Jan 30, 1948

Character Traithttp://www.flickr.com/photos/quacktaculous/3143079032/sizes/l/in/photostream/

What Can You Do

I BRING ________ TO THE WORLD.

What Can You Do

I BRING TO THE WORLD.PASSIONSAFETYLOVE

Personal Branding Age

“I BRING ________ TO THE WORLD.”

Regardless of age, regardless of position, regardless of the business we happen to

be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.

~ The Brand Called You - Tom Peters August 31, 1997

http://www.fastcompany.com/magazine/10/brandyou.html

Bring to the World: Online & Off

http://www.flickr.com/photos/mcgraths/3277839203/sizes/l/in/photostream/

Personal Branding

The Personal Brand Era requires you to defineand manage the following:

1. Story2. Creation3. Curation4. Distribution5. Monitoring6. Terms of Service

http://blog.chron.com/thelist/2009/10/the-personal-brand-era-cometh//

Monitoring

http://www.flickr.com/photos/mcgraths/3277839203/sizes/l/in/photostream/

Google Alerts

Monitor the Web for interesting new content About You About Your Work

http://www.google.com/alerts

Google Reader

Keep track of your favorite websites Stay up to date Simplify your

reading experience Discover new

content

http://www.google.com/reader

Twitter Search

Search, filter, and interact Filter

real-time information

http://www.search.twitter.com

HootSuite

Multiple Platforms Analytics &

Reports Monitor Your

Network Quick & Saved

Searches

http://www.hootsuit.com

To Review...

The Future is Social The Good…

and the Bad The Value You Add Tools to Monitor

http://www.flickr.com/photos/x-ray_delta_one/4737170949/sizes/z/in/photostream/

Tools will Come & Go

http://www.flickr.com/photos/hvargas/2114683166/sizes/m/in/photostream/

Tools will Come & Go

Focus on the Connections|| Houston & South East Texas Chapter – 2011 Professional Conference

http://www.flickr.com/photos/30971624@N00/2483188081/

JJ Lassberg, Schipul – The Web Marketing Companywww.schipul.comJJLassberg@schipul.com

http://www.flickr.com/photos/45581782@N00/2086641/

Blog: jjlassberg.comFacebook: jjlassberg

Twitter: jjlassbergFlickr: jjlassberg

Tumblr: jjlassberg

Questions?http://www.flickr.com/photos/30971624@N00/2483188081/