The ice cream lab icecream industry
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Transcript of The ice cream lab icecream industry
CEO- LIBU THOMAS
HR MANAGER- MANU MATHEW K
FINANCIAL MANAGER- ANUMOL KOSHY
MARKETING MANAGER- MONCY ROY
PRO- ANUJA THOMAS
BRANCH MANAGER- AJITH C
MANAGING DIRECTOR- JITHIN R
SALES MANAGER – ATHULYA P
ORGANISATION STRUCTURE
VISSION:
“ THE BEST PREMIUM ICE CREAM PLAYER”
MISSION:
“WE EXIST TO THRILL CUSTOMERS, DEFINE & LEAD MULTI BRANDING & BUILD POWERFUL BRAND IMAGE
VISSION, MISSION & OBJECTIEVES
OBJECTIEVES :
CREATING BRAND AWARENESS
EXPANSION OF BUSINESS
PROVIDING BETTER VALUE TO STAKE HOLDERS
BEST CUSTOMER CARE & SERVICE
DEMOGRAPHIC
All age group
Especially kids and couples
Higher and middle income group
Geographic
Malls
High foot traffic area
SEGMENTATION