THE GOLD ATELIER

Luca Santagati

CS 110-1

Prof. Marco Scaramastra

FC PORTO MOURINHO HOW TO MAKE PROFITRECENT SEASON EXCELRIVALRIES HONOURS PLAYERS

FC PORTO

Futebol Clube do Porto, also known as FC Porto or simply Porto, is a Portuguese sports club based in Porto. It is best known for its professional football team, which plays in the Primeira Liga, the top tier of the Portuguese football league system.

Mourinho's golden years (2001–2004)

José Mourinho led Porto to consecutive UEFA Cup and UEFA Champions League titles. With Mourinho, Porto lived the golden year in which they won everything

RECENT SEASONSeason Rank Pld W D L GS GA Pts

Top scorer(s) in league

Goals TP TL ST UCL UEL Other competitions

2004–05 2nd 34 17 11 6 39 26 62 Benni McCarthy

11 R32

Not held

W R16 –

UEFA Super Cup

RU

Intercontinental Cup

W

2005–06 1st 34 24 7 3 54 16 79 Lucho González

10 W – GS – –

2006–07 1st 30 22 3 5 65 20 69 Adriano 11 R64 W R16 – –

2007–08 1st 30 24 3 3 60 13 69[g] Lisandro López

24 RU R16 RU R16 – –

2008–09 1st 30 21 7 2 61 18 70Ernesto Farías

Lisandro López

10 W SF RU QF – –

2009–10 3rd 30 21 5 4 70 26 68 Radamel Falcao

25 W RU W R16 – –

2010–11 1st 30 27 3 0 73 16 84 Hulk 23 W R16 W – W –

2011–12 1st 30 23 6 1 69 19 75 Hulk 16 R32 SF W GS R32 UEFA Super Cup

RU

2012–13 1st 30 24 6 0 70 14 78 Jackson Martínez

28 R16 RU W R16 – –

2013–14 3rd 30 19 4 7 57 25 61 Jackson Martínez

20 SF SF W GS QF –

RIVALRIES

Porto's biggest rivalries are with the other big

three members and regular league title

contenders, Benfica and Sporting CP.

They stem from the historical, political,

economic and cultural clash between the

cities of Porto and Lisbon, where the other

two clubs are based.

HONOURSAs of the end of the 2013–14 season, Porto

had 74 official titles in senior football.

The most important competition won was the Champions League

PLAYERS

The most important players in FC Porto:

• Deco (2004)

• Radamel Falcao (2011)

• James Rodriguez (2013)

• Jackson Martinez (2015)

How to make profit?

• In the past years, FC Porto has made huge

profits selling players.

• Most of the time, the Market Value was

considerable lower than the price of which

FC Porto sold them.

How to make profit?

Since 2004, Fc Porto’s strategy was based on making profit buying football player and selling them in the best moment of their carrier.Despite that fact, Fc Porto do not have lost its competivity.

EXCEL FILES

Paulo Ferreira

Deco

Ricardo Carva

lho

Giourkas S

eitarid

is

Maniche

Diego RibasPepe

Anderson

Josè Bosin

gwa

Ricardo Q

uaresma

Aly Ciss

okho

Luch

o Gonza

les

Lisandro Lo

pez

Raul Meire

les

Bruno Alves

Radamel Falca

o

Alvaro Pereira

Fredy Guarin Hulk

Moutinho

James Rodrig

uez

Otamendi

Juan Iturbe

Fernando

MangalaDanilo

€ (10.000000)

€ -

€ 10.000000

€ 20.000000

€ 30.000000

€ 40.000000

€ 50.000000

Price Trend

Series1 Series2

EXCEL FILES

€ -

€ 5.000000

€ 10.000000

€ 15.000000

€ 20.000000

€ 25.000000

€ 30.000000

€ 35.000000

€ 40.000000

€ 45.000000

€ 50.000000

Trend based on VoM

Series1 Series2 Series3

EXCEL FILESScenario Summary

Current Values: Standard incr incr decr decr

Changing Cells:

100% 75% 100% 30%

300% 200% 300% 150%

Result Cells:

Paulo_Ferreira € 8.000000 € 6.000000 € 8.000000 € 5.000000

Deco € 32.000000 € 24.000000 € 32.000000 € 20.000000

Ricardo_Carvalho € - € - € - € -

Giourkas_Seitaridis € 12.000000 € 9.000000 € 12.000000 € 7.500000

Maniche € - € - € - € -

Diego_Ribas € 28.000000 € 21.000000 € 28.000000 € 17.500000

Pepe € 8.000000 € 6.000000 € 8.000000 € 5.000000

Anderson € 20.000000 € 15.000000 € 20.000000 € 12.500000

Josè_Bosingwa € 8.000000 € 6.000000 € 8.000000 € 5.000000

Ricardo_Quaresma € 24.000000 € 18.000000 € 24.000000 € 15.000000

Aly_Cissokho € 1.200000 € 0.900000 € 1.200000 € 0.750000

Lucho_Gonzales € 40.000000 € 30.000000 € 40.000000 € 25.000000

Lisandro_Lopez € 9.200000 € 6.900000 € 9.200000 € 5.750000

Raul_Meireles € - € - € - € -

Bruno_Alves € - € - € - € -

Radamel_Falcao € 21.720000 € 16.290000 € 21.720000 € 13.575000

Alvaro_Pereira € 26.000000 € 19.500000 € 26.000000 € 16.250000

Fredy_Guarin € 4.000000 € 3.000000 € 4.000000 € 2.500000

Hulk € 76.000000 € 57.000000 € 76.000000 € 47.500000

Moutinho € 44.000000 € 33.000000 € 44.000000 € 27.500000

James_Rodriguez € 29.400000 € 22.050000 € 29.400000 € 18.375000

Otamendi € 32.000000 € 24.000000 € 32.000000 € 20.000000

Juan_Iturbe € 17.000000 € 12.750000 € 17.000000 € 10.625000

Fernando € 2.880000 € 2.160000 € 2.880000 € 1.800000

Mangala € 26.000000 € 19.500000 € 26.000000 € 16.250000

Danilo € 52.000000 € 39.000000 € 52.000000 € 32.500000

The scenario analysis shows the

purchaising price would be if the

percentage increase or decrease.

With some data the percentage

shows how the selling price would

be equal or more