The Gloria Jean’s Coffees Story -...

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Commercial in Confidence © Gloria Jeans Coffees International Pty Ltd The Gloria Jean’s Coffees Story Nabi Saleh Executive Chairman Gloria Jean’s Coffees International

Transcript of The Gloria Jean’s Coffees Story -...

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The Gloria Jean’s Coffees Story

Nabi

SalehExecutive Chairman

Gloria Jean’s Coffees International

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Grew the business to $20 million before starting a company to roast, package and supply coffee to Australian supermarkets and the hospitality

industry

Nabi

Saleh’s

Journey

Arrived in Australia in 1973 and worked for many years in Papua New Guinea stabilising farms and building awareness of on PNG commodities

Commenced career as a trainee in commodities, coffee, tea and cocoa

It was now time for the Gloria Jean’s Coffees journey to begin in Australia

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Life is a journey. It’s all about doing what you enjoy.

You have to have a passion and love what you do –

enjoy not endure

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Our History …Originated in the USA in 1979

Gloria Jean Kvetko

opened the first Gloria Jean’s Coffees in a little town north of Chicago

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By 1986, with 11 stores, Gloria Jean began franchising.

In 1996, Nabi

Saleh

and Peter Irvine bought the MasterFranchise for Australia, opening their first store later that year

The US Gloria Jean’s model was a speciality

coffee store –

focus on giftware and ‘grab and go’

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In 1996 two coffee houses opened in Australia: Miranda and Eastgardens

Australian guests loved the coffee but not the US model. A successful reworking of the concept took place for the Australian market

Introduced Coffee University training program for our Franchise Partners and began the journey of educating our guests on the benefits and virtues of speciality

coffee

Focus on home market NSW establishing 50 coffee houses before taking the brand to Queensland, Victoria, Western Australia, Tasmania and South Australia

In 2002 we had over 100 stores in Australia

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Adversity is a challenge not an obstacle

In 2002 Gloria Jean’s Coffees faced its greatest challenge

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Accolades

Despite the fire –

Gloria Jean’s Coffees ranked BRW’s

fastest growing franchise in 2003

We remain one of only four franchises to be listed in the annual Fast Franchises List for eight consecutive years.

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Today we have opened more than 1000 coffee houses worldwide in 40 countries.

Australia acquired the International Rights in 2005 and recently acquired the USA (now 100% Australian).

By 2004, more than 200 coffee houses were opened every state and territory and Australia became theBrand’s largest market globally.

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Creating a business is a process –

with challenges as well as joy.

Believe in who you are and what you stand for.

Embrace the Vision.

Be the Leader you need to be.

Challenges are merely a test of our tenacity

The Learning from our early years…

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Commercial in Confidence ©Gloria Jeans Coffees International Pty LtdUAE

SOUTH AFRICA

IRELAND

HAWAII

NORTH AMERICA

AUSTRALIA

NEWZEALAND

KAZAKHSTANHUNGARYUKRAINE

TURKEYCYPRUS

JORDAN

SINGAPOREMALAYSIAINDONESIA

THAILAND PHILIPPINES

JAPAN

KOREA

ROMANIAFIJI

KUWAIT

MEXICO CHINA

Over 1,000 STORES IN 40 COUNTRIES

Presenter
Presentation Notes
As at June 10
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The Brand with Heart that delivers Globally, the World’s

Best Coffee House Experience

Positioning

Statement

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Coffee is our Hero

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Our Partnership with Rainforest Alliance

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Humanitarian –

With Heart Foundation

Cappuccino for a Cause 

50c from every cappuccino 

sold over one weekend to 

Opportunity International

$ 61,100 raised in 2009

Water for Water

All profits from sales of 

bottle water to water 

sanitation projects in the 

Philippines

Jeans  for Genes

No.1  retailer of  Jeans for 

Genes merchandise

Raised in $ 96,000 in 2009

With Heart Foundation

Donation Boxes

All donations go 

towards helping 

international and local 

causes including  

Compassion and 

Opportunity 

International

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2005

Franchisor of the Year

(Price Waterhouse Coopers Excellence in Franchising Awards at the

FCA Annual Conference)

2006

Franchise Award

(American Express Rewards for Excellence, National Retail Association)

2006

Supreme Reward for Best Retailer

(2006 American Express Rewards for Excellence, National Retail Association)

2006 International Franchisor of the Year (World Franchise Council)

2007

Franchisor of the Year –

Food Category (PWC Excellence in Franchising Awards at the FCA annual conference)

2008

Innovation Award

(MYOB Excellence in Franchising Awards)

2009 International Franchisor of the Year 2009 (FCA International Franchising Award)

2010 Excellence in Marketing Award (FCA Excellence in Franchising Awards)

2010 Merit Award International Franchising (FCA Excellence in Franchising Awards)

Our Trophy Cabinet : Recent Achievements

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The Journey ContinuesThe Lessons we have learned…

• A Vision, Mission and Values, embedded in the hearts and minds of every team member.

• Live the Vision, Serve the Vision and not just the organisation.

• Have a plan –

a life plan and a business plan.

• Take into consideration cash and capital. Do not spend what you do not have!

• Celebrate your victories but understand that life is a journey –

not a destination

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The Journey Continues

• Sow the seeds and have patience while waiting for the harvest.

• Listen to what your guests are telling you and serve their needs

• Build partnerships and relationships based on Values

• Think global, but act local. Make corporate social responsibility intrinsic to the business.

• Enjoy life and work to the fullest. We only get one chance at life.

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Thank you