The Global Shift to Android

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    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    ]of Bgd`eg Soln} ]d Eimpdlm;

    @vslifss . L] Zpdnfssldiegs

    E svp~f| cdimvc}fm `| LMB Cdiifc} ! Kvif 5=}o 0:50

    Lindbpezolc

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

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    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    3:)5& 0&

    0:)6&

    =0)5&36):&

    36)5&0=)3&

    =

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    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    mfzep}afi}s) \f} ofpf' }dd' e nvp}ofp pf`egeiclib }drepm Eimpdlm sffas

    }d `f dccvpplib) =, Bddbgfs rlimdr dn dzzdp}vil}| ndp l}s Eimpdlm }e`gf} ls cgdslib nes}' ]of Bvepmlei' 5>}o Ezplg

    0:50

    Li }of bgd`eg }e`gf} aephf}' Eimpdlm dn}fi pfsfa`gfs }of bvfs} rod albo}

    id} }vpi vz ndp }of zep}|)

    Ges} |fep' }of ads} npfuvfi} cdazgeli} res }of gech dn ~le`gf admfgs npda

    aelis}pfea DFAs) /5, ]ols |fep' coeggfibfs oe~f licgvmfm Eimpdlms

    npebafi}e}ldi' zddp cvs}dafp pf~lfrs eim zplclib alss}fzs) /0,) LiAe|' LMCs essfssafi} dn mlsezzdli}lib U5 Eimpdlm solzafi}s gfm }of

    eieg|s} nlpa }d svbbfs} }oe} Ezzgf rlgg cdi}livf }d sl} cdandp}e`g| di

    }dz Xdn }of aephf}Q) /3, Ndppfs}fp' rolco }ehfs e adpf zfsslals}lc glif '

    ls zpfmlc}lib }oe} Eimpdlms lis}eggfm

    `esf rlgg ec}vegg| mfcglif `| 0:56) /=,

    Afeirolgf' Bep}ifp fxzfc}s Eimpdlm }d

    eccdvi} ndp kvs} 03& dn }of }e`gf} aephf}

    }ols |fep' ebelis} e >&

    >6&

    3=&

    >?&

    02&

    >0&

    30&

    66&

    =6&

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    Lindbpezolc

    Li}pdmvc}ldi

    http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://www.readwriteweb.com/mobile/2012/05/amazons-kindle-fire-sales-fizzle-in-2012-market-share-slips-to-third.phphttp://www.readwriteweb.com/mobile/2012/05/amazons-kindle-fire-sales-fizzle-in-2012-market-share-slips-to-third.phphttp://www.idc.com/getdoc.jsp?containerId=prUS23466712http://www.idc.com/getdoc.jsp?containerId=prUS23466712http://www.guardian.co.uk/technology/2012/apr/25/tablet-pc-market-analysishttp://www.guardian.co.uk/technology/2012/apr/25/tablet-pc-market-analysishttp://www.guardian.co.uk/technology/2011/sep/22/tablet-forecast-gartner-ipad?INTCMP=ILCNETTXT3487http://www.guardian.co.uk/technology/2011/sep/22/tablet-forecast-gartner-ipad?INTCMP=ILCNETTXT3487http://www.guardian.co.uk/technology/blog/2012/apr/16/tablets-ipad-windows-google-android?INTCMP=ILCNETTXT3487http://www.guardian.co.uk/technology/blog/2012/apr/16/tablets-ipad-windows-google-android?INTCMP=ILCNETTXT3487http://www.guardian.co.uk/technology/blog/2012/apr/16/tablets-ipad-windows-google-android?INTCMP=ILCNETTXT3487http://www.guardian.co.uk/technology/blog/2012/apr/16/tablets-ipad-windows-google-android?INTCMP=ILCNETTXT3487http://www.guardian.co.uk/technology/2011/sep/22/tablet-forecast-gartner-ipad?INTCMP=ILCNETTXT3487http://www.guardian.co.uk/technology/2011/sep/22/tablet-forecast-gartner-ipad?INTCMP=ILCNETTXT3487http://www.guardian.co.uk/technology/2012/apr/25/tablet-pc-market-analysishttp://www.guardian.co.uk/technology/2012/apr/25/tablet-pc-market-analysishttp://www.idc.com/getdoc.jsp?containerId=prUS23466712http://www.idc.com/getdoc.jsp?containerId=prUS23466712http://www.readwriteweb.com/mobile/2012/05/amazons-kindle-fire-sales-fizzle-in-2012-market-share-slips-to-third.phphttp://www.readwriteweb.com/mobile/2012/05/amazons-kindle-fire-sales-fizzle-in-2012-market-share-slips-to-third.phphttp://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/http://thenextweb.com/apple/2011/07/21/apples-ipad-remains-dominant-as-windows-tablets-outsell-the-playbook/
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    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi2?)6&

    23)3)2&

    22)6&

    >)3&

    MLPFC]DPS

    AEIEBFPS

    D]OFP

    MLPFC]DPS

    AEIEBFPS

    D]OFP

    Ei|dif rod s}lgg `fglf~fs }oe} }e`gf}s epf }d|s ndp nei`d|s iffms }d pf~lsf

    }oflp ~lfr dn }of rdpgm) Ndp }fis dn alggldis dn cdpzdpe}f zpdnfssldiegs

    rdpgmrlmf' }e`gf}s oe~f `fcdaf e }ddg dn codlcf' vsfm ndp `d}o rdph eim

    zge|)

    Vsebf ls rlmfszpfem eim fi}pficofm; d~fpegg' 25)5& dn pfszdimfi}s dri e

    }e`gf} !! e nep olbofp zpdzdp}ldi }oei eadib }of bfifpeg zdzvge}ldi) 2=& dn

    `vslifss zpdnfssldiegs eim >

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    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    3&

    =5)0&

    =0)>&

    =5)>&

    0?)?&

    30)5&

    33)

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    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    @vslifss; cvppfi} drifps

    L]; cvppfi} drifps

    Ads} dn }odsf rod mdi} |f} dri e }e`gf} rlgg coddsf Eimpdlm

    Idi!drifps v|lib li}fi}ldis

    Idi!drifps v|lib li}fi}ldis

    lDS; 6

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    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    Lindbpezolc

    ]odsf rod dri e }e`gf} se| }oe} nvic}ldiegl}| mpd~f }oflp zvpcoesf mfclsldie`d~f ei|}olib fgsf) ]ols ls fuvegg| }pvf dn lZem drifps /26& dn lZemvsfps se| }oe} `peim pfzv}e}ldi ls' dp res' lazdp}ei} dp ~fp| lazdp}ei} li}oflp `v|lib mfclsldi) Dig| 65& dn Eimpdlm }e`gf} drifps cdicvp)

    ]ofpfs e slalgep szgl} d~fp }of lazdp}eicf dn odr bddm }of mf~lcf gddhs) >?&dn lZem vsfps se| ezzfepeicf ls' dp res' ~fp| lazdp}ei} dp lazdp}ei} li}oflp zvpcoesf mfclsldi) Dig| 66& dn Eimpdlm }e`gf} vsfps ebpff)

    Odrf~fp' Eimpdlm }e`gf} vsfps epf adpf zplcf sfisl}l~f }oei lZem vsfps) Dig|35& dn lZem drifps mfscpl`fm zplcf es e ~fp| lazdp}ei} cdislmfpe}ldi) @|cdi}pes}' =3& dn Eimpdlm }e`gf} drifps mfscpl`fm zplcf es ~fp| lazdp}ei})

    Rf eshfm }of seaf uvfs}ldis dn pfszdimfi}s li}fimlib}d `v| fl}ofp ei lZemdp ei Eimpdlm }e`gf}) @| cdazeplsdi rl}o }odsf rod egpfem| dri ei Eimpdlm}e`gf}' pfszdimfi}s li}fimlib }d zvpcoesf ei Eimpdlm }e`gf} ezzfep }d `f;

    adpf cdicfpifm e`dv} nvic}ldiegl}|

    adpf cdicfpifm e`dv} zplcf

    slalgepg| cdicfpifm e`dv} `peim pfzv}e}ldi eim mf~lcf ezzfepeicf

    gfss cdicfpifm e`dv} }of e~elge`lgl}| dn cfp}eli ezzs

    Li }of cesf dn }odsf li}fimlib }d zvpcoesf lZems cdazepfm rl}o }odsf rodegpfem| dri }ofa' }odsf li}fimlib }d zvpcoesf sffa }d `f;

    avco adpf cdicfpifm e`dv} `peim pfzv}e}ldi

    avco adpf cdicfpifm e`dv} mf~lcf ezzfepeicf

    avco adpf cdicfpifm e`dv} zplcf

    slalgepg| cdicfpifm e`dv} nvic}ldiegl}|

    gfss cdicfpifm e`dv} }of e~elge`lgl}| dn cfp}eli ezzs

    ]of oflbo}fifm gf~fgs dn cdislmfpe}ldi }oe} li}fimlib lZem `v|fps bl~f }d`peim pfzv}e}ldi' mf~lcf ezzfepeicf eim zplcf pfngfc}s Ezzgfs bd!}d!aephf}s}dp|) @| cdi}pes}' rdvgm!`f Eimpdlm `v|fps mlnnfp npda Eimpdlm drifps `|zgeclib emmfm fazoesls di nvic}ldiegl}| eim zplcf) Li egg dn }ols' }of uvfs}ldizfpsls}s; odr svccfssnvgg| cei Ezzgf emez} l}s segfs s}dp| }d e aephf} }oe} ls

    mfs}lifm }d `fcdaf licpfeslibg| cdaadml}lsfm4

    @v|lib c|cgf; nec}dps mfscpl`fm es ~fp| lazdp}ei} `| drifps

    lZem drifps Eimpdlm drifps

    NVIC]LDIEGL]\

    EZZ E ELGL@LGL]\

    EZZFEPEICF

    @PEIM

    ZPLCF

    52&

    5?&

    =3&35&

    0?&

    0?&

    2:& >6&

    2?&2

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    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    Lindbpezolc

    Rf eshfm li}fimlib `v|fps id} kvs} e`dv} }of nec}dps mpl~lib }oflp dri

    `v|lib mfclsldi' `v} roe} }of| `fglf~f d}ofp `v|fps~egvf }of ads} li e

    }e`gf})

    Eadib li}fimlib `v|fps' pfszdimfi}s zgeiilib }d `v| ei lZem `fglf~f

    }oe} }of aephf} oes pfge}l~fg| olbo fxzfc}e}ldis li }fpas dn nvic}ldiegl}|)

    ]odsf rod se| }of| rlgg `v| ei Eimpdlm }e`gf} `fglf~f }oe} }of aephf} ls

    adpf ndpbl~lib)

    Rf eshfm pfszdimfi}s rod egpfem| dri ei lZem dp Eimpdlm }e`gf} }of

    seaf uvfs}ldis e`dv} roe} }of| `fglf~f d}ofp `v|fps~egvf }of ads}

    e`dv} e }e`gf}) Li }ols cesf' rf ofep }of ~dlcf dn pfszdimfi}s rodsf

    zfpcfz}ldis oe~f `ffi }fazfpfm `| }of pfegl}| dn vslib e }e`gf})

    Li}fpfs}libg|' `d}o fxls}lib Eimpdlm eim lDS vsfps epf gfss licglifm}oei

    li}fimlib `v|fps }d `fglf~f }oe} olbo uvegl}| pfimfplib dn avg}lafmle

    cdi}fi} ls ~fp| lazdp}ei}) ]ols ae| rfgg `f slbilnlcei}) Rofi Ezzgf

    gevicofm }of lZem' l} suvepfg| zdsl}ldifm }of mf~lcf es e ifep!aeblceg

    zge}ndpa ndp zfpsdieg cdi}fi} cdisvaz}ldi) Cgfepg|' vsfps idr vimfps}eim

    }oe} `d}o lZems eim Eimpdlm }e`gf}s cei ecolf~f }ols nfe}) Di }of pdem}d cdaadml}lse}ldi' }oflp e}}l}vmf ezzfeps }d `f; @ffi }ofpf) Mdif }oe})

    Roe} ifx}4

    Adpf slbilnlcei}g|' Eimpdlm vsfps epf adpf licglifm }oei li}fimlib

    Eimpdlm zvpcoesfps }d `fglf~f }oe} }of e`lgl}| }d mdrigdem ezzs ls ~fp|

    lazdp}ei}) ]ols nlimlib ls cdisls}fi} rl}o }of id}ldi }oe} Eimpdlm vsfps

    epf dn}fi vimfprofgafm `| Eimpdlm Aephf}) Cgdslib }of ezz bez rl}o

    Ezzgf li }fpas dn e~elge`lgl}| eim mlscd~fpe`lgl}| pfaelis cpvcleg }d

    Eimpdlms nv}vpf)

    @v|lib c|cgf; nec}dps mfscpl`fm es ~fp| lazdp}ei} `| drifps lZem drifps Eimpdlm drifps

    SZFFM EZZS

    AVG]LAFMLE SOEPLIB

    AD@LGL]\

    >6)5&

    23)5&

    66)3&

    >2)=&

    ==)5&

    62):&

    3?)0&

    60)3&

    06)2&

    3>)3&

    ]e`gf} Nvic}ldiegl}|

    Nvic}ldiegl}|; roe} md `v|fps eim drifps }olih }of aephf} ads} ~egvfs4

  • 7/31/2019 The Global Shift to Android

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    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    Lindbpezolc

    ]e`gf} vsebf ls avg}l!cdi}fx}veg) Mfszl}f e ~lsl`gf `les }drepm zfpsdieg

    vsebf' L] eim `vslifss zpdnfssldiegs vsf }e`gf}s egads} es npfuvfi}g| ndp

    rdph es ndp zfpsdieg zvpzdsfs) Eg}odvbo e oepmcdpf dn L] zpdnfssldiegs

    /52&, vsf }oflp }e`gf} e} rdph gfss npfuvfi}g| }oei dicf e adi}o dp id}

    e} egg' d~fpegg rdph!`esfm vsebf gf~fgs epf cdisls}fi}g|' zfpoezs f~fi

    svpzplslibg|' olbo) 2?& dn Eimpdlm drifps vsf }oflp }e`gf} e} rdph di e}

    gfes} e rffhg| `esls) ?=& dn lZem drifps vsf }oflp mf~lcf ndp rdph melg|

    dp rffhg|)

    Rdph!`esfm vsebf lsi} cdinlifm }d Eimpdlm eim lDS vsfps; l}s `pdem!

    `esfm) Ndp fxeazgf'

  • 7/31/2019 The Global Shift to Android

    10/12

    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfps

    mf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    LindbpezolcLindbpezolc

    Enplce eim Esle epf }of nv}vpf ofep}geim dn Eimpdlm emdz}ldi) Di `d}o

    cdi}lifi}s' }e`gf} zfif}pe}ldi pfaelis pfge}l~fg| gdr; ndp fxeazgf' dig|

    66& dn Enplcei pfszdimfi}s dri e mf~lcf) \f} e aekdpl}| dp zgvpegl}| dn

    pfszdimfi}s 65& li Enplce' =2& li Esle `fglf~f }oe} Eimpdlm rlgg

    fafpbf es bgd`eg aephf} gfemfp li 50 adi}os }laf)

    @| cdi}pes}' li ads} mf~fgdzfm aephf}s' lDS pfaelis }of aephf} gfemfp

    eim e s}pdib aekdpl}| /66& li }of cesf dn Idp}o Eafplce, `fglf~f }oe}

    Ezzgfs bgd`eg gfemfpsolz rlgg pfaeli sfcvpf mvplib }of ifx} 50 adi}os)

    Eadib Enplcei `vslifss eim L] zpdnfssldie gs' zpd!Eimpdlm `v|lib

    li}fi}ldis epf olbofp }oei ei|rofpf fgsf li }of rdpgm) /Dn }odsf rod md

    id} |f} dri e }e`gf}' ==& se| }of| li}fim }d `v| Eimpdlm),

    ]rd!}olpms dn Eslei pfszdimfi}s dri }e`gf}s' }of sfcdim!saeggfs} scdpf

    li dvp svp~f| en}fp Enplce /66&,) Di `d}o cdi}lifi}s' zfif}pe}ldi pfaelis

    pfge}l~fg| gdr eadib }of aeiebfpleg fgl}f) \f} roe}s s}plhlib ls }of ~fp|

    vilndpa re| li rolco pfszdimfi}s egg epdvim }of rdpgm ebpff vzdi }of

    aeli e}}pec}ldis dn drilib e }e`gf}) Li Esle' Enplce eim f~fp|rofpf fgsf'

    }of id)5 zfpcfl~fm e}}pec}ldi dn }e`gf}s li }of rlmfp aephf}s ls ad`lg!l}| /fes| }d mdrigdem cdi}fi} eim eccfss l} di }of ad~f,' ndggdrfm `|

    szffm /bddm ndp lis}ei} vsf, eim }of e~elge`lgl}| dn ezzs) Li }ols sfisf'

    }of ezzfeg dn }e`gf}s ls vil~fpseg)

    @| e slbilnlcei} aepbli' adpf Eslei pfszdimfi}s dri lZems }oei Eimpdlm

    }e`gf}s) Eadib Eslei pfszdimfi}s rod md id} |f} dri e }e`gf} `v} li}fim

    }d `v|' Eimpdlm ls dig| e sglbo}g| adpf zdzvgep codlcf }oei Ezzgf) \f} e

    aekdpl}| dn Eslei pfszdimfi}s `fglf~f }oe} Ezzgfs aephf} gfemfpsolz ls

    visvs}elie`gf bgd`egg|) 65& `fglf~f }oe} Eimpdlm rlgg `fcdaf bgd`eg aep!

    hf} gfemfp mvplib }of ifx} 50 adi}os' rolgf =>& dz} ndp Ezzgf)

    =3)5& !Eimpdlm drifpsolz

    =:& ! lZem drifpsolz

    =5)=& !Eimpdlm drifpsolz

    6:)5& ! lZem drifpsolz

    >:)5& ! & rod fglf~f Eimpdlmrlgg gfem }of bgd`eg aephf} li

    0:53

    3:))=& ! & rod `fglf~f lDS rlgggfem }of bgd`eg aephf} li 0:53

    ENPLCE ESLE

    Enplce . Esle

    Pfbldieg ndcvs; Enplce . Esle

  • 7/31/2019 The Global Shift to Android

    11/12

    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfpsmf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    Cdicgvsldi

    Lindbpezolc

    Li Idp}o Eafplce' Eimpdlm ls e s}pdibg|!ofgm alidpl}| zpfnfpficf) 35& dn

    pfszdimfi}s vsf ei Eimpdlm }e`gf}) E pdvbog| slalgep zfpcfi}ebf 36&

    !! `fglf~f }oe} Eimpdlm rlgg `fcdaf bgd`eg aephf} gfemfp rl}oli }of ifx}

    50 adi}os)

    Ezzgfs bplz di }of zs|codgdb| dn VS cdisvafps ls neadvsg| s}pdib) ]of

    seaf ezzglfs }d `vslifss eim L] zpdnfssldiegs) Dig| =3& dn `vslifss eimL] zpdnfssldiegs li Idp}o Eafplce dri ei lZem) \f} nvgg| 6?& fxzfc} Ezzgf

    }d pf}eli bgd`eg aephf} gfemfpsolz li }of }e`gf} aephf} mvplib }of ifx} 50

    adi}os)

    Odrf~fp' `fife}o }of svpnecf' li Idp}o Eafplce es f~fp|rofpf fgsf

    }ofpf epf slbis }oe} Eimpdlms pfcfi} segfs svpbf ls adpf }oei e zesslib

    zofidafidi) Eadib }of dif!nln}o dn Idp}o Eafplcei pfszdimfi}s rod

    md id} |f} dri e }e`gf}' `v|lib li}fi}ldis epf fuvegg| ae}cofm `f}rffi

    Eimpdlm /3:& dn li}fimlib `v|fps, eim lDS /0

  • 7/31/2019 The Global Shift to Android

    12/12

    LMB Cdiifc} ls }of mfaeim bfifpe}ldiml~lsldi dn Li}fpie}ldieg Me}e Bpdvz/LMB,' }of rdpgms gepbfs} }fcoidgdb|afmle cdazei|)

    Fs}e`glsofm li 0::6' l} v}lglsfs eccfss}d 36 alggldi `vslifss mfclsldi aehfpsmf}elgs }d vil}f }fcoidgdb| aephf}fpsrl}o pfgf~ei} }epbf}s npda ei| cdvi}p| li}of rdpgm)

    Cdaal}}fm }d fibeblib e mlszepe}fbgd`eg L] evmlficf rl}o }pvg| gdceglsfmafsseblib' LMB Cdiifc} egsd zv`glsofsaephf} szfclnlc }odvbo} gfemfpsolzzezfps di `foegn dn l}s cglfi}s' eimzpdmvcfs pfsfepco ndp @0@ aephf}fpsrdpgmrlmf)

    ]of Bgd`eg Soln} ]d Eimpdlm 0:50

    Lindbpezolc Svaaep|

    Li}pdmvc}ldi

    ]e`gf} Drifpsolz

    Eimpdlm Vsfps

    Eimpdlm Adafi}va

    ]of @v|lib C|cgf

    ]e`gf} Nvic}ldiegl}|

    Rdph . Gflsvpf

    Enp lce . Esle

    Idp}o Eafplce . Fvpdzf

    CdicgvsldiLindbpezolc

    ]of zes} lsi} egre|s e pfgle`gf bvlmf }d }of nv}vpf) Ezzgfs mdalieicf

    dn }e`gf} aephf}s ae| id} ges}) Li }of mf~fgdzlib rdpgm' `v} egsd li

    zep}s dn }of mf~fgdzfm rdpgm' }of pfge}l~fg| zpl~lgfbfm evmlficf rf

    svp~f|fm ezzfeps }d `f }vpilib ere| npda lDS' eim }drepm Eimpdlm) Li

    f~fp| }fppl}dp| ezep} npda Idp}o Eafplce eim Evs}pegle$Ifr [fegeim' eaekdpl}| dp zgvpegl}| dn pfszdimfi}s `fglf~f }oe} Eimpdlm rlgg d~fp}ehf

    lDS li aephf} soepf }fpas rl}oli }of ifx } 50 adi}os) ]of zpfssvpfs di

    Ezzgfs aephf} gfemfpsolz cei dig| licpfesf rl}o }of gevico dn Rlimdrs

    ? ge}fp }ols |fep)

    Dvp svp~f| me}e svbbfs}s }oe} }of aelis}pfealib dn }e`gf}s ls fi}fplib

    e ifr zoesf) ]ofsf }pfims rlgg zge| dv} }d Eimpdlms em~ei}ebf) E}

    }of mfadbpezolc olbo fim' rolco ls ezzpdecolib dif!mf~lcf!zfp!vsfp

    se}vpe}ldi gf~fgs' vsfps rlgg cdislmfp `v|lib avg}lzgf mf~lcfs ndp nealg|

    afa`fps) Li }ols cdi}fx}' zplcf rlgg zge| ei licpfeslibg| gepbf pdgf li }of

    `v|lib c|cgf) Nvp}ofp mdri }of mfadbpezolc sce gf' }of lZems pfzv}e}ldies e ifep!aeblceg mf~lcf ls vimfp slfbf) Dicf `eslc nvic}ldiegl}|

    pfuvlpfafi}s epf se}lsnlfm' zplcf rlgg licpfeslibg| mpl~f }e`gf} `v|lib

    mfclsldis li }of aess aephf}' }dd)

    Ln Bddbgf eim l}s DFAs cei bf} zplclib plbo}' ln }of| cei mfeg rl}o DS

    npebafi}e}ldi' eim ln Eimpdlm Aephf} cei dnnfp e s}femlg| lazpd~lib

    peibf dn ezzs' nvp}ofp aephf} soepf belis sffa cfp}eli)

    Rof}ofp dp id} }of dzfi rf` ls pfzgecfm `| ei ezz!`esfm szgli}fpif}'

    }of hf| afmlva!}fpa }pfim ndp aephf}fps eim afmle drifps rlgg `f e

    zpdbpfssl~f soln} ere| npda slibgf!cdazei| mdalieicf) L n 0:50 }vpifm

    dv} }d `f }of |fep li rolco Eimpdlm s}ep}fm }d bl~f lDS e pvi ndp l}s

    adif| li }e`gf} aephf}s' 0:53 rlgg `f }of |fep li rolco Rlimdrs kdlis

    }of pecf)

    Vg}lae}fg|' }of fnnfc}s dn cdazf}l}ldi rlgg `f zdsl}l~f) Ln Ezzgf' Bddbgf

    eim Alcpdsdn} epf sfpldvs e`dv} nlbo}lib feco d}ofp' }of| rlgg rdd

    aephf}fps eim afmle drifps rl}o adpf me}e' adpf dzfiifss' `f}}fp

    em zge}ndpas eim pfmvcfm be}fhffzfp nffs) Dn cdvpsf' aephf}fps eim

    zv`glsofps rlgg `f ndpcfm }d bpezzgf rl}o }opff pl~eg fcds|s}fas' zgeclib

    nvp}ofp s}pfss di egpfem|!s}pf}cofm mf~fgdzafi} `vmbf}s) Ndp s}pfssfm!

    dv} fepg| emdz}fps' }of mfnlil}l~f eppl~eg dn OA]G6 es e }plfm!eim!}fs}fm

    cpdss!zge}ndpa sdgv}ldi cei} cdaf sddi fidvbo) /5,

    Cdi}livfm slibgf!cdazei| mdalie}ldi dn }of rdpgms nes}fs}!bpdrliboepmrepf zge}ndpa rdvgm sfp~f }of li}fpfs}s dn id!dif ezep} npda Ezzgfs

    soepfodgmfps) Avco }ofpfndpf mfzfims di Eimpdlm)

    Odrf~fp' }of mlscdiifc} `f}rffi }of zfsslalsa dn eieg|s}s eim }of

    dz}lalsa dn vsfps ls s}plhlib) Epf }of eieg|s}s rpdib4 Epf }of vsfps

    plbo}4 ]of me}e zdli}s }d e slbilnlcei} svpbf li Eimpdlms zdzvgepl}|) Ln

    }of vsfps epf plbo}' Ezzgf nliegg| oes e nlbo} di l}s oeims) L}s `ffi e

    gdib }laf cdalib)

    /5, Ro| zv`glsofps mdi} glhf ezzs' ]fcoidgdb| Pf~lfr' 2}o Ae| 0:50 o}}z;$$rrr)

    }fcoidgdb|pf~lfr)cda$`vslifss$=:35