The Gathering - Tony Hsieh - February 23, 2017
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Transcript of The Gathering - Tony Hsieh - February 23, 2017
![Page 1: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/1.jpg)
ZAPPOS.COM
DELIVERING HAPPINESS
DOWNTOWN PROJECT
![Page 2: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/2.jpg)
The Power of WOW
‘01 ‘02 ‘06‘03 ‘04 ‘05 ‘07‘00 ‘08
Gro
ss S
ale
s $
MM
$1,000
800
600
400
200
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THE #1 PRIORITY
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THE #1 PRIORITY
![Page 5: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/5.jpg)
CULTURETHE #1 PRIORITY
![Page 6: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/6.jpg)
CLOTHING, CUSTOMER SERVICE,
CULTURE
CULTURE
CUSTOMER EXPERIENCE
CLOTHING
![Page 7: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/7.jpg)
CLOTHING
![Page 8: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/8.jpg)
CUSTOMERSERVICE
![Page 9: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/9.jpg)
CULTURE
![Page 10: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/10.jpg)
CLOTHING, CUSTOMER SERVICE,
CULTURE
CULTURE
CUSTOMER EXPERIENCE
CLOTHING
![Page 11: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/11.jpg)
DELIVERING HAPPINESS
CUSTOMERS & EMPLOYEES
“People will forget what you said.
People will forget what you did.
But people will never forget
how you made them feel.”
-MAYA ANGELOU
![Page 12: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/12.jpg)
Clothing
Customer Service
Company Culture
“a great brand is… ______”
WHAT’S NEXT
DELIVERING HAPPINESS
![Page 13: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/13.jpg)
ZAPPOS.COM
http://media.glassdoor.com/m/7b/2c/00/f6/entrance-to-the-zappos-com-headquarter-office-in-henderson-nv-photo-by.jpg
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LAS VEGAS CITY HALL
http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
![Page 15: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/15.jpg)
LAS VEGAS CITY HALL
![Page 16: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/16.jpg)
LAS VEGAS CITY HALL
![Page 17: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/17.jpg)
APPLE
http://www.techzek.com/wp-content/uploads/2011/09/apple_campus-1.jpg
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NIKE
http://standardatl.com/home/wp-content/uploads/2010/07/Nike_Campus_Tour_01.jpg
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http://static.panoramio.com/photos/original/400729.jpg
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DOGGY DAY CARE
http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
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NYU CAMPUS
http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
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http://www.eatinglv.com/wordpress/wp-content/gallery/odettedowntown/chinatown-038-large.jpg
DOWNTOWN VEGASFREMONT EAST
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DOWNTOWN VEGASFREMONT EAST
http://www.lucyvegas.com/sites/default/files/griffin5.jpg
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DOWNTOWN VEGASFREMONT EAST
![Page 25: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/25.jpg)
http://roadjournals.viamagazine.com/wp-content/uploads/2011/05/The-Beat-Coffeehouse.jpg
DOWNTOWN VEGASFREMONT EAST
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DELIVERING HAPPINESS
WHAT’S NEXT?
Clothing
Customer Service
Company Culture
![Page 27: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/27.jpg)
DELIVERING HAPPINESS
WHAT’S NEXT?
Clothing
Customer Service
Company Culture
Community
![Page 28: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/28.jpg)
DOWNTOWN PROJECT
COLLISIONS
CO-LEARNINGCONNECTEDNESS
![Page 29: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/29.jpg)
DOWNTOWN PROJECT
$350M
$50M – Small businesses
$50M – Tech Startups
$50M – Education, Arts, Culture
$200M – Real Estate
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DOWNTOWN PROJECT
GOALS
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DOWNTOWN PROJECT
GOALS
• Live/Work/Play – Walking Distance
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DOWNTOWN PROJECT
GOALS
• Live/Work/Play – Walking Distance
• The Most Community-Focused
Large City in the World
![Page 33: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/33.jpg)
DOWNTOWN PROJECT
GOALS
• Live/Work/Play – Walking Distance
• The Most Community-Focused
Large City in the World
• The Co-Learning and Co-working
Capital of the World
![Page 34: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/34.jpg)
DOWNTOWN PROJECT
REFRAMING “COMMUNITY”
![Page 35: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/35.jpg)
DOWNTOWN PROJECT
REFRAMING “COMMUNITY”
• COLLISIONS
![Page 36: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/36.jpg)
DOWNTOWN PROJECT
REFRAMING “COMMUNITY”
• COLLISIONS
• CO-LEARNING
![Page 37: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/37.jpg)
DOWNTOWN PROJECT
REFRAMING “COMMUNITY”
• COLLISIONS
• CO-LEARNING
• CONNECTEDNESS
![Page 38: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/38.jpg)
DOWNTOWN PROJECT
REFRAMING “COMMUNITY”
• COLLISIONS
• CO-LEARNING
• CONNECTEDNESS
• DENSITY
![Page 39: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/39.jpg)
DOWNTOWN PROJECT
REFRAMING “COMMUNITY”
• COLLISIONS
• CO-LEARNING
• CONNECTEDNESS
• DENSITY
• DIVERSITY
![Page 40: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/40.jpg)
Accelerating
Collisions, Co-Learning, and Connectedness
THE BIG BET
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Accelerating
Collisions, Co-Learning, and Connectedness
…will lead to…
Happiness, Luckiness, Innovation, and
Productivity
THE BIG BET
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ROC
ROIVS
Instead of maximizing short-term ROI
(Return On Investment)…
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ROC
ROIVS
Instead of maximizing short-term ROI
(Return On Investment)…
We focus on maximizing long-term ROC
![Page 44: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/44.jpg)
ROC
ROIVS
Instead of maximizing short-term ROI
(Return On Investment)…
We focus on maximizing long-term ROC
(Return On Community)
![Page 45: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/45.jpg)
ROC
ROIVS
Instead of maximizing short-term ROI
(Return On Investment)…
We focus on maximizing long-term ROC
(Return On Community & Return on
Collisions)
![Page 46: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/46.jpg)
ROC & ROL
ROIVS
Instead of maximizing short-term ROI
(Return On Investment)…
We focus on maximizing long-term ROC
(Return On Community & Return on
Collisions)
and institutionalizing ROL
![Page 47: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/47.jpg)
ROC & ROL
Instead of maximizing short-term ROI
(Return On Investment)…
We focus on maximizing long-term ROC
(Return On Community & Return on
Collisions)
and institutionalizing ROL
(Return On Luck)
ROIVS
![Page 48: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/48.jpg)
ROC & ROL
Instead of maximizing short-term ROI
(Return On Investment)…
We focus on maximizing long-term ROC
(Return On Community & Return on
Collisions)
and institutionalizing ROL
(Return On Luck) – Accelerating Serendipity
ROIVS
![Page 49: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/49.jpg)
DOWNTOWN PROJECT
$350M
$50M – Small businesses
$50M – Tech Startups
$50M – Education, Arts, Culture
$200M – Real Estate
![Page 50: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/50.jpg)
$50M SMALL BUSINESS
![Page 51: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/51.jpg)
$50M SMALL BUSINESS
Criteria
![Page 52: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/52.jpg)
$50M SMALL BUSINESS
Criteria
Owner Operated - Passionate
![Page 53: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/53.jpg)
$50M SMALL BUSINESS
Criteria
Owner Operated - Passionate
Helps Promote Community & Collisions
![Page 54: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/54.jpg)
$50M SMALL BUSINESS
Criteria
Owner Operated - Passionate
Helps Promote Community & Collisions
Execution Ability
![Page 55: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/55.jpg)
$50M SMALL BUSINESS
Criteria
Owner Operated - Passionate
Helps Promote Community & Collisions
Execution Ability
Sustainable
![Page 56: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/56.jpg)
$50M SMALL BUSINESS
Criteria
Owner Operated - Passionate
Helps Promote Community & Collisions
Execution Ability
Sustainable
Unique or First or Best at Something
![Page 57: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/57.jpg)
$50M SMALL BUSINESS
Criteria
Owner Operated - Passionate
Helps Promote Community & Collisions
Execution Ability
Sustainable
Unique or First or Best at Something
Story-worthy
![Page 58: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/58.jpg)
NATALIE
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NATALIE
![Page 60: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/60.jpg)
NATALIE
![Page 61: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/61.jpg)
NATALIE
![Page 62: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/62.jpg)
NATALIE
![Page 63: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/63.jpg)
NATALIE
![Page 64: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/64.jpg)
SHIPPING CONTAINERS
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CONTAINER PARK
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CONTAINER PARK
![Page 67: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/67.jpg)
CONTAINER PARK
![Page 68: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/68.jpg)
CONTAINER PARK
![Page 69: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/69.jpg)
LVCK
![Page 70: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/70.jpg)
LVCK
![Page 71: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/71.jpg)
LVCK
![Page 72: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/72.jpg)
SHIPPING CONTAINERS
![Page 73: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/73.jpg)
$50M TECH STARTUPS
![Page 74: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/74.jpg)
$50M TECH STARTUPS
https://twitter.com/VegasKramer/status/330833896574951424/photo/1
![Page 75: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/75.jpg)
$50M TECH STARTUPS
![Page 76: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/76.jpg)
http://bostinno.com/wp-content/uploads/2011/10/startup-sign.png
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CITY AS A STARTUP
http://bostinno.com/wp-content/uploads/2011/10/startup-sign.png
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$50M EDUCATION, ARTS, CULTURE
http://bostinno.com/wp-content/uploads/2011/10/startup-sign.png
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$50M EDUCATION, ARTS, CULTURE
http://photos.lasvegassun.com/media/img/photos/2013/08/27/0827NinthBridge13_t653.JPG?214bc4f9d9bd7c08c7d0f6599bb3328710e01e7b
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$50M EDUCATION, ARTS, CULTURE
![Page 81: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/81.jpg)
$50M EDUCATION, ARTS, CULTURE
http://www.vegasnews.com/wp-content/uploads/3_2_12_burn_vegas_kabik-131-9-588.jpg
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$50M EDUCATION, ARTS, CULTURE
http://mikerossart.net/images/mikeross_enter.jpg
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$50M EDUCATION, ARTS, CULTURE
http://www.vegasnews.com/wp-content/uploads/3_2_12_burn_vegas_kabik-131-9-588.jpg
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Photo Credit: Daniel Park
![Page 85: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/85.jpg)
Photo Credit: Daniel Park
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LIFE IS BEAUTIFUL
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LIFE IS BEAUTIFUL
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LIFE IS BEAUTIFUL
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LIFE IS BEAUTIFUL
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LIFE IS BEAUTIFUL
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$200M REAL ESTATE
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Productivity and innovation per resident
increases by 15%
(But not true for companies)
Accelerate serendipity > Accelerate learning >
Accelerate productivity and innovation
WHEN CITIES DOUBLE IN SIZE
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1. Residential density of 100 residents/acre
2. Street-level activity for residents to collide
3. Culture of openness, collaboration,
creativity, and optimism
3 INGREDIENTS FOR
SERENDIPITY
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Maximize serendipitous interactions
Density in the office
Density in the city
Collisions vs. convenience
HOW TO ACCELERATE
LEARNING & INNOVATION
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LAS VEGAS CITY HALL
http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
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DIVERSITY + DENSITY
1. Zappos employees
2. Tech Startup Community
3. Small Business Community
4. Fashion Community
5. Art and Music Communities
6. Other Passion Communities
7. Local Residents
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What is the value of a resident that is out
and about in the neighborhood?
RETURN ON COLLISIONS
ROC
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What is the value of a resident that is out
and about in the neighborhood?
3-4 hours/day
RETURN ON COLLISIONS
ROC
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What is the value of a resident that is out
and about in the neighborhood?
3-4 hours/day
x 7 days/week
RETURN ON COLLISIONS
ROC
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What is the value of a resident that is out
and about in the neighborhood?
3-4 hours/day
x 7 days/week
x 40 weeks/year
RETURN ON COLLISIONS
ROC
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What is the value of a resident that is out
and about in the neighborhood?
3-4 hours/day
x 7 days/week
x 40 weeks/year
= 1000 “collisionable” hours/year
RETURN ON COLLISIONS
ROC
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JAKE – FLINT & TINDER
http://images.fastcompany.com/upload/inline-Made-In-The-USA-Flint-And-Tinder-Undies-And-You-Will-Love-It-
b.jpg
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JAKE – FLINT & TINDER
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FASHION INCUBATORSTITCH FACTORY
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FASHION INCUBATORSTITCH FACTORY
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What is the value of a purposeful visitor that
contributes to community?
RETURN ON COLLISIONS
ROC
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What is the value of a purposeful visitor that
contributes to community?
12 hours/day
RETURN ON COLLISIONS
ROC
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What is the value of a purposeful visitor that
contributes to community?
12 hours/day
x 7 days/week
RETURN ON COLLISIONS
ROC
![Page 109: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/109.jpg)
What is the value of a purposeful visitor that
contributes to community?
12 hours/day
x 7 days/week
x 12 weeks/year
RETURN ON COLLISIONS
ROC
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What is the value of a purposeful visitor that
contributes to community?
12 hours/day
x 7 days/week
x 12 weeks/year
= 1000 “collisionable” hours/year
RETURN ON COLLISIONS
ROC
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RETURN ON COLLISIONS
ROC
“SUBSCRIBE
” TO DTLV
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1. 100 residents per acre
2. Street-level activity for residents to
collide
3. Culture of openness, collaboration,
creativity, and optimism
RETURN ON COLLISIONS
ROC
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1. 100 residents per acre
2. Street-level activity for residents to
collide
3. Culture of openness, collaboration,
creativity, and optimism
RETURN ON COLLISIONS
ROC
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100,000
RETURN ON COLLISIONS
ROC
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100,000 “collisionable”
RETURN ON COLLISIONS
ROC
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100,000 “collisionable” community
RETURN ON COLLISIONS
ROC
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100,000 “collisionable” community hours
RETURN ON COLLISIONS
ROC
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100,000 “collisionable” community hours
per
RETURN ON COLLISIONS
ROC
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100,000 “collisionable” community hours
per acre
RETURN ON COLLISIONS
ROC
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100,000 “collisionable” community hours
per acre per
RETURN ON COLLISIONS
ROC
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100,000 “collisionable” community hours
per acre per year
RETURN ON COLLISIONS
ROC
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100,000 “collisionable” community hours
per acre per year
RETURN ON COLLISIONS
ROC
2.3 COLLISIONABLE
HOURS
PER SQUARE FOOT
PER YEAR
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Accelerate:
1. Collisions
2. Co-Learning
3. Connectedness
And everything else will fall into place…
(productivity, innovation, growth, happiness)
What will people say about downtown?
THE BIG BET
3 GUIDING PRINCIPLES
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ZAPPOS, DELIVERING HAPPINESS, DOWNTOWN PROJECT
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https://www.facebook.com/photo.php?fbid=533076913404671&set=a.429177383794625.90218.427192853993078
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50% OF HUMANS LIVE IN
CITIES
https://www.facebook.com/photo.php?fbid=533076913404671&set=a.429177383794625.90218.427192853993078
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75% WILL LIVE IN CITIES IN
OUR LIFETIME
https://www.facebook.com/photo.php?fbid=533076913404671&set=a.429177383794625.90218.427192853993078
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THE 4 MINUTE MILE
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THE 4 MINUTE MILE
![Page 131: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/131.jpg)
MORE INFO
For a copy of this presentation:
For more information:
www.downtownproject.com
![Page 132: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/132.jpg)
A GREAT
BRAND
is a story that never
stops unfolding.
![Page 133: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/133.jpg)
is a story that never
stops unfolding.
A GREAT
BRANDCOMPANY
![Page 134: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/134.jpg)
A GREAT
BRAND
COMPANYCITY
is a story that never
stops unfolding.
![Page 135: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/135.jpg)
A GREAT
BRAND
COMPANY
CITYCOMMUNITY
is a story that never
stops unfolding.
![Page 136: The Gathering - Tony Hsieh - February 23, 2017](https://reader034.fdocuments.us/reader034/viewer/2022051320/58e9eceb1a28ab9c208b51a7/html5/thumbnails/136.jpg)
MORE INFO
For a copy of this presentation:
For more information:
www.downtownproject.com