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The Gateh ouse - D esign & Print Consultancy
Brief To ra i se awareness of the creat ive and pr int
capab i l i t ies of the Robert Gordon Univers i ty ’ s
inhouse des ign and pr int consu l tancy -
The Gatehouse .
Solution A brochure h igh l ight ing The GateHouse ’s
expert i se in communicat ion , pass ion for introduc ing
new ideas and imagery , wi th a range of work both
corporate and non-corporate .
I l lus t rat ing the i r expert i se across a range of
graph ic media ; f rom brochures , annua l reports and
promot iona l l i terature to exh ib i t ion pro jects and
s ignage , and f rom new corporate and brand ident i ty
to packag ing .
A lso examples of new media inc lud ing enr iched pdf
f i les , pdf micros i tes and f lash f l ip-page documents .
Client The Examples here are f rom our current
c l ients ; i f you l i ke what you see and have a
requ i rement for des ign , advert i s ing , pr int or new
media get in touch and we’ l l see what we can do
for you .
Design is outstanding as a competitive weapon when it comes to visualising a business Strategy.
The Gatehouse - Design and Print Consultancys main office and operation is situated at the western end of the Garthdee Campus near Grays School of Art and The Treehouse Nursery. Tel: 01224 262945/7
The Gatehouse - Design & Print Consultancy at RGU is now offering a service at Riverside East; meaning that your high quality design, print and finishing requirements can be discussed with one of our team. Why not call in past Room N231, on floor 2 near the refectory to find out what we can do 4 you.
www.rgu.ac.uk/gandp
The Gatehouse - Design and Print Consultancys main office and operation is situated at the western end of the Garthdee Campus near Grays School of Art and The Treehouse Nursery. Tel: 01224 262945/7
The Gatehouse - Design & Print Consultancy at RGU is now offering a service at Riverside East; meaning that your high quality design, print and finishing requirements can be discussed with one of our team. Why not call in past Room N231, on floor 2 near the refectory to find out what we can do 4 you.
www.rgu.ac.uk/gandp
The Gatehouse - Design and Print Consultancys main office and operation is situated at the western end of the Garthdee Campus near Grays School of Art and The Treehouse Nursery. Tel: 01224 262945/7
The Gatehouse - Design & Print Consultancy at RGU is now offering a service at Riverside East; meaning that your high quality design, print and finishing requirements can be discussed with one of our team. Why not call in past Room N231, on floor 2 near the refectory to find out what we can do 4 you.
www.rgu.ac.uk/gandp
Brief To ra i se awareness of the creat ive and pr int
capab i l i t ies of the Robert Gordon Univers i ty ’ s
inhouse des ign and pr int consu l tancy - The
Gatehouse . and i t s presence at R ivers ide East .
Solution A range of d i s t inct ive s imple posters
I l lus t rat ing the i r expert i se across a range of
funct ions and the i r increased access ib i l i ty due toa
presence at R ivers ide East .
Client The Univers i ty .
The Gatehouse - Design and Print Consultancys main office and operation is situated at the western end of the Garthdee Campus near Grays School of Art and The Treehouse Nursery. Tel: 01224 262945/7
• onsite • online • in touch
The Gatehouse - Design & Print Consultancy at RGU is now offering a service at Riverside East; meaning that your high quality design, print and finishing requirements can be discussed with one of our team. Why not call in past Room N231, on floor 2 near the refectory to find out what we can do 4 you.
www.rgu.ac.uk/gandp
The Gatehouse - Design and Print Consultancys main office and operation is situated at the western end of the Garthdee Campus near Grays School of Art and The Treehouse Nursery. Tel: 01224 262945/7
CopyinGCopyinGCopyinGCopyinGCopyinGCopyinGCopyinGCopyinGCopyinG
The Gatehouse - Design & Print Consultancy at RGU is now offering a service at Riverside East; meaning that your high quality design, print and finishing requirements can be discussed with one of our team. Why not call in past Room N231, on floor 2 near the refectory to find out what we can do 4 you.
www.rgu.ac.uk/gandp
The Gatehouse - Design and Print Consultancys main office and operation is situated at the western end of the Garthdee Campus near Grays School of Art and The Treehouse Nursery. Tel: 01224 262945/7
The Gatehouse - Design & Print Consultancy at RGU is now offering a service at Riverside East; meaning that your high quality design, print and finishing requirements can be discussed with one of our team. Why not call in past Room N231, on floor 2 near the refectory to find out what we can do 4 you.
www.rgu.ac.uk/gandp
The Gatehouse - Design and Print Consultancys main office and operation is situated at the western end of the Garthdee Campus near Grays School of Art and The Treehouse Nursery. Tel: 01224 262945/7
The Gatehouse - Design & Print Consultancy at RGU is now offering a service at Riverside East; meaning that your high quality design, print and finishing requirements can be discussed with one of our team. Why not call in past Room N231, on floor 2 near the refectory to find out what we can do 4 you.
www.rgu.ac.uk/gandp
The Gatehouse - Design and Print Consultancys main office and operation is situated at the western end of the Garthdee Campus near Grays School of Art and The Treehouse Nursery. Tel: 01224 262945/7
The Gatehouse - Design & Print Consultancy at RGU is now offering a service at Riverside East; meaning that your high quality design, print and finishing requirements can be discussed with one of our team. Why not call in past Room N231, on floor 2 near the refectory to find out what we can do 4 you.
www.rgu.ac.uk/gandp
The Gatehouse - Design and Print Consultancys main office and operation is situated at the western end of the Garthdee Campus near Grays School of Art and The Treehouse Nursery. Tel: 01224 262945/7
• onsite • online • in touch
The Gatehouse - Design & Print Consultancy at RGU is now offering a service at Riverside East; meaning that your high quality design, print and finishing requirements can be discussed with one of our team. Why not call in past Room N231, on floor 2 near the refectory to find out what we can do 4 you.
www.rgu.ac.uk/gandp
Brief To refresh the RGU Undergraduate
Prospectus.
Solution We decided to t ry to get across the
Univers i ty ’s key messages in a more d i rect and
v isua l way by means of infograms.
A combinat ion of icon, photograph & key fact
in succ inct , v isua l , b i te-s ized chunks.
Somet imes, but not a lways, l inked by a common
theme or narrat ive thread.
Client RGU Market ing department , f a c u l t i e s a n d
s c h o o l s .
THE PROFESSIONAL UNIVERSITY | 77 | YOUR CAREER STARTS HERE
Design Student View…
It’s not all computer-based work; practical skills such as photography and print making are also
available as modules.
App development in conjunction with the School of Computing is also an option
Its great to get your hands dirty with print on some of the projects.
Every design still starts with my sketch-pad
50 S
hades of Grey anybody?
The course teaches you a diverse range of design and communication techniques together with real life briefs to work on. Group and larger work is also encouraged and these help strengthen your comms skills.
My wide angle goes everywhere
with me; the riverside campus
is stunning!
You can never have enough portable memory!
I’ve just started shooting film on a digital SLR camera-the
results are fantastic.
Brief To refresh the RGU Undergraduate
brochures.
Solution Cont inuing the theme of get t ing across
the Univers i ty ’s key messages in a more d i rect and
v isua l way by means of infograms, into the school
course brochures.
Client RGU Market ing department , f a c u l t i e s a n d
s c h o o l s .
.
Brief JDRF the type 1 diabetes char i ty approached
us after having seen some of our previous
commercia l work; they were looking for help to
make their annual fundrais ing gala bal l l i terature
more ref lect ive of the events qual i ty.
Solution We decided to ref lect the upmarket
nature of the event by tak ing a model on an
enchanted forest shoot. W ith the a id of some
fa i ry l ights and a b i t of tweaking in photoshop
we developed a number of enchant ing images.
Together wi th some very spec ia l paper s tocks we
helped to capture the character of the ba l l more
accurate ly and ra ise i ts prof i le .
We produced save the date cards, VIP inv i ta t ions,
ra f f le t ickets and the ga la programme.
Client JDRF is the type 1 d iabetes char i ty focused
on type 1 d iabetes, and is run by people wi th type
1, for people wi th type 1.
The JDRF Pres ident i s HRH The Duchess of
Rothesay, Cami l la , Duchess of Cornwal l .
.
Brief JDRF the type 1 diabetes char i ty approached us to help to make their 2013 annual fundrais ing gala bal ls in Aberdeen and Edinburgh l i terature more ref lect ive of the events qual i ty and theme; Shanghai.
Solution We decided to ref lect the upmarket
nature of the event by tak ing a c lassy upmarket
approach to the l i terature, together wi th some very
spec ia l paper s tocks.
The approach for the save the date inv i tes
incorporated the use of Chinese Opera Masks,
paper fo ld ing and fo i l b lock ing.
We produced save the date cards, VIP inv i ta t ions,
ra f f le t ickets , some panels and the ga la
programmes for both events.
Client JDRF i s the type 1 d iabetes char i ty focused
on type 1 d iabetes , and i s run by people wi th type
1 , for people wi th type 1 .
The JDRF Pres ident i s HRH The Duchess of
Rothesay , Cami l la , Duchess of Cornwal l .
Brief To produce high qual i ty Graduat ion
documents.
Solution Each year the graduat ion documents are
tweaked s l ight ly v isua l ly and somet imes one-
of f documents are produced; but the s tandard is
uni formly h igh.
We produce the t ickets , posters , leaf lets ,
programmmes, cer t i f icates and banners for
Graduat ion twice a year.
Client The Robert Gordon Univers i ty
Communicat ions Off ice .
Brief To produce high qual i ty dist inct ive banded
documents for The Lonach Gathering.
Solution We take h igh qual i ty photography at the
event each year which usua l ly informs or inspi res
the fo l lowing years theme and fee l .
We produce the t ickets , posters , leaf lets , car
passes and programmmes for the event ; as wel l as
photography.
Client The Lonach Commit tee. The Lonach
Highland and Fr iendly Soc iety was founded in 1823
by S i r Char les Forbes, 1st Baronet of Newe and
Edinglass ie (1773-1849). Membership i s drawn
f rom the inhabi tants of St rathdon, who cont inue to
fu l f i l the soc iety ’s or ig ina l miss ion of preserv ing
Highland dress , the Gael ic tongue, and “support ing
loya l , peacefu l , and manly conduct ; and the
promot ion of soc ia l and benevolent fee l ings among
the inhabi tants of the d is t r ic t . ”
Brief To produce a v ib rant , magaz ine- s ty le
journa l annua l l y to h i gh l i gh t va r ious research ,
bus iness and management in i t i a t i ves be ing
under taken by Aberdeen Bus iness Schoo l and a
w ide range o f s t ra teg i c par tners loca l l y , na t iona l l y
and in terna t iona l l y .
Solution A g lossy h i - impact approach was
taken to i l l u s t ra te the pub l i ca t ion . Spec ia l l y
commiss ioned photographs compl imented imagery
supp l ied by cont r ibutors .
Client Aberdeen Bus iness School ,
ROBERT GORDON UNIVERSITY .
The Human Resource [ HR ] Profession
What is the difference between an occupation and a profession? Debate on this topic often centres around the need for the latter to adhere to the concept of altruism which involves ‘self sacrifice’ and a ‘duty to follow a code of ethical behaviour’ (Gold & Bratton 2003). This emphasis on ethics is further reflected in Cheetham and Chivers’ (1998) Model of Professional Competence. In this model, four areas of competence are defined, namely, knowledge, function, behavioural and ethical; no one area is given prominence and they are all necessary skills for the able practitioner. Professional bodies recognise this by designing codes of conduct for their members.
One such body is the Chartered Institute of Personnel Development [ CIPD ]. Its code ‘covers professional standards of behaviour’ which requires members
to: provide specialist professional knowledge, advice and support in the management and development of people; enhance the reputation of the profession; continually update and refresh their skills and knowledge; exercise integrity, honesty, discipline and appropriate behavior; and to act within the law’ (CIPD, 2005). The HR practitioner, to be considered ‘professional’, must therefore adhere to all the above and this is by no means an easy task.
Responsibility of the HR Profession
Traditionally, professionals have had a duty to place the needs of their clients at the forefront of their considerations and this relationship has historically been unique. If human resource management is accepted as a profession, then it too should put the needs of their clients at the forefront. Nowadays many professionals - including HR practitioners - work for an organisation and depend on it for their salary. This could lead to contradictory and conflicting accountability issues for HR professionals, as the definition of client in today’s organization is not clear-cut. Are clients the employees, the Board of Directors, the shareholders or all of the above and more?
In recent years, the role of the HR professional has become more strategic in focus. In some cases, this is a sharp shift away from the traditional role of the Personnel Officer, looking after the welfare and interests of the workforce. This has involved a closer alignment with the management of an organisation, thus implying a different relationship with their traditional clients
MANAGEMENT, THEORY AND PRACTICE
ETHICS, PEOPLE AND THE HUMAN RESOURCE PROFESSIONMoira Bailey, Lecturer and Anne Stevenson, Senior Lecturer In Human Resource Management, Aberdeen Business School
of the workforce. In some ways, this may be considered to represent the first major ethical dilemma to affect the HR professional, as the needs of the workforce and the needs of the organisation are not always in harmony. Whilst this is a dilemma which faces all managers, for the HR professional, the problem is two-fold.
There is a wider role for HR professionals because they are often considered to be the guardians of ethical behaviour in the workplace. This means that they are responsible for not only their own ethical standards but also for the ethical standards of those working for the organisation. The latter includes the need to identify the types of ethical attitudes that are essential for the operation of the firm. However, these ethical standards need to be constantly reinforced through appropriate training and development and measured regularly to ensure that they are being maintained.
Thus, if HR managers are responsible for ensuring ethical behaviour in the organisation, who trains the HR professional in this area? Evidence gathered over the years suggests that this is an area which needs far more attention than it receives, as ethics may be only a minor part of the required education or training in human resource management. This two-fold role of the HR professional makes it a very important part of their work.
It is likely that HR staff receive their ethical education in the same way as everyone else; it is learned from parents, schools, the media and society. It can be considered to be the difference between actions which are perceived as acceptable and those perceived as unacceptable. The well – known problem is that often there is no definitive ‘right’ or ‘wrong’. For the HR professional, the right course of action for an employee may be wrong for the organisation and vice-versa. The existence of so many stakeholders and so many conflicting needs and requirements in an organisation cause regular ethical dilemmas.
The Role of Ethics in the HR Profession
Ethics are often overlooked as an area for personal development as the concept is difficult to define and even more difficult to measure. As Billington (2003) explains, everyone makes ethical decisions every day which will affect other people. In the workplace, the decisions of managers have an impact upon their employees and therefore every decision is important. Billington further considers that morals can be defined as the way a person sets out to achieve ethical standards and these will naturally vary due to the variety of life experiences of individuals. Yet an organisation has to ensure that its employees are all behaving in an ‘ethical’ way.
A useful way of determining the ethical stance of organisations was devised by Carroll (1990), who described organisations as moral, where decisions are made only after ethical considerations have been discussed; immoral, where organisations deliberately decide to adopt unethical behaviour; and amoral, where organisations do not consider the ethical implications of their actions. Amoral management can cause as much damage as immoral management. A well-known case is that of the powdered baby milk manufacturer which marketed and sold their products in a part of the world that had no safe water supplies and caused untold suffering to families. This was an amoral act with tragic consequences.
ABERDEEN BUSINESS JOURNAL6 7ABERDEEN BUSINESS JOURNAL
ABERDEEN BUSINESS JOURNAL
ISSUE 5
> THE DEAN’S VIEW
> DONALD TRUMP - Business Personality Interview
> ETHICS, PEOPLE AND THE HUMAN RESOURCE PROFESSION
> THE FUTURE OF FINANCIAL REPORTING
> RIDING THE RAPIDS THROUGH RECESSION
> PROFILE - STEWART SPENCE
> THE TALE OF AVC
> ENTREPRENEURSHIP IN A MULTINATIONAL COMPANY
- THE BP EXPERIENCE
> INTERNET RETAIL: THE DEVELOPMENT, GROWTH AND
FUTURE OF ONLINE SHOPPING
> LOCAL BUSINESS AND RECESSION SURVIVAL
> Alumni PROFILE - PHILIPPE WEHMEYER
> THE NEXT 10 YEARS FOR THE BUSINESS SCHOOL
the business incubatorconceptualise | realise | capitalise
Brief To i l lustrate the essence of the services
offered by the Business Incubator in a l ively, fresh
and vibrant manner, using var ious medium to
capture the attent ion of the target student audience.
Solution We needed to f ind and use interest ing
and unorthodox imagery to at t ract the target
aud iences at tent ion and get buy in .
We then embarked on a v i ra l market ing campaign ;
created a pop up banner to advert i se the
incubator ’ s serv ices to the new intake of s tudents
at Fresher ’ s fa i r , wi th an accompany ing webpage .
We produced a ser ies of min i cards wi th images
i l lus t rat ing the key serv ices of fered by the
incubator such as mentor ing , network ing , and
invest ing which doubled as unconvent iona l bus iness
cards and a game.
Client The Bus iness Incubator at
ROBERT GORDON UNIVERSITY he lps s tudents
and recent graduates to s tar t and grow success fu l
bus inesses .
Every year severa l hundred s tudents , f rom ar t
schoo l undergraduates to MBAs , t ake c l a s ses
in ent repreneursh ip . The incubator taps in to
the in teres t c rea ted by these courses and he lps
ind iv idua l s and teams turn the i r ideas in to
rea l bus inesses .
SERIOUS ABOUT SPORT AND ACTIVITY
Brief To revis i t the branding and l i terature for
RGU: SPORT; with a v iew to refreshing i t , making i t
more funct ional and more strategic.
Solution With compet i t ion in the hea l th and sport
sector qu i te aggress ive we needed to f ind our
c l ients USP.
S ince they d idn ’ t indu lge in any cosmet ic or spa
t reatments and seemed to at t ract a no-nonsense
type of customer ; we thought we had found an
interest ing s t rap l ine that conso l idated th i s .
Dynamic new imagery together wi th a c lean and
c lassy look and funct iona l i ty gave the c l ient ’ s
serv ices the new l i fe they were look ing for .
Client RGU:SPORT. An unsua l c l ient in that i t s
customers are pr imar i l y s tudents and s ta f f , but a l so
the loca l communi ty and some corporates . A l l o f
whom needed to be addressed by the market ing
co l la tera l .
SERIOUS ABOUT SPORT AND ACTIVITYGroup Exercise Timetable12th September - 18th December
Family and Children Activities and Memberships
SERIOUS ABOUT SPORT AND ACTIVITY
SERIOUS ABOUT SPORT AND ACTIVITYGeneral Activities
SERIOUS ABOUT SPORT AND ACTIVITY
SERIOUS ABOUT SPORT AND ACTIVITYMemberships
Brief To develop the l i terature for TRANSITION
EXTREME with a v iew to refreshing i t , making i t
more strategic and attract ing more investment in i t .
Solution Using a dynamic new font and imagery,
that complemented the exist ing branding and
working closely with the companys market ing staff
we produced a number of publ icat ions to encourage
investment and interest.
Client TRANSITION EXTREME i s an award
winn ing soc ia l enterpr i se that ass i s t s the young
people of Aberdeen Ci ty and Sh i re in mak ing the
d i f f i cu l t t rans i t ions f rom ch i ldhood to adu l thood;
by prov id ing a range of innovat ive sport ing ,
hea l th , employab i l i ty , d ivers ionary and educat iona l
opportun i t ies .
Brief To develop an ident i ty and a brand for
Aberdeens f i rst Art Fair.
Solution F luorescent ink and a s t r ik ing logo that
encapsu lated the c l ients ethos of ‘hav ing a f fordab le
ar t in the heart o f the c i ty ’ lead to an ident i ty that
was instant ly recogn isab le at a d i s tance wherever i t
appeared .
Client Gerry Muldoon at GM Events .
Brief To cont inue to develop the Aberdeen Art Fair
branding for the event.
Solution The c l ient expressed a wish to bui ld on
a cons is tent brand colour but cont inue to develop
innovat ive pr int l i terature.
We produced save the date cards, VIP inv i ta t ions,
s ignage, posters , leaf lets , advert is ing and
photography for the event.
Client GM Events . GM Events are respons ib le for
a number of h igh prof i le entrepreneur ia l events
in the north east (and further a f ie ld) . These have
inc luded ‘L ive on the Lawn’ at Crathes cast le ,
‘The Enchanted Cast le ’ a t Crathes Cast le and The
‘Aberdeen Art Fa i r ’ a t The Mus ic Ha l l .
Brief To cont inue and develop further the look
developed for the undergraduate degree show.
Solution The solut ion for the undergraduate
degree show was based around the degree show
being perceived as a TV show. This was further
developed in a s l ight ly dif ferent direct ion for the
Masters Degree Show; which took the old test cards
as inspirat ion.
Client Grays School of Art .
Brief To cont inue and develop further the look
developed for the undergraduate degree show.
Solution The solut ion for the undergraduate
degree show was based around a prest igious
marque highl ight ing the fact that Grays have been
‘Purveyors of Fine Creat ives for 125 Years’ .
This was further developed for the Masters Degree
Show into a s l ight ly dif ferent marque and pr inted
onto recycled, ut i l i tar ian card stock for a dif ferent
feel.
Client Grays School of Art .
Brief To produce d i f ferent language vers ions of an
internat iona l document for spec i f i c markets .
Solution The core document i s des igned and
proofed in Eng l i sh before be ing profess iona l ly
t rans la ted and set to f i t , in to the requ i red
languages . The trans la ted text i s then subst i tuted
for the Eng l i sh text and the job pr inted .
E lectron ic vers ions of the documents are then
p laced in an on l ine pdf l ibrary for easy access ,
enab led for download and pr int ing .
Client Internat iona l Of f ice , ROBERT
GORDON UNIVERSITY .
就业 前景
中国留学生指南 2011
专业大学 www.rgu.ac.uk/international
顶尖英国现代化大学2011 年泰晤士报和卫报排名
毕业生就业状况综合排名第二
ПерсПективы карьерного роста
сПравочник для российских студентов на 2011 г.
ПРОФЕССИОНАЛЬНЫЙ УНИВЕРСИТЕТ www.rgu.ac.uk/international
Лучший современный университет ВеликобританииРейтинги The Times и Guardian на 2011 г.
Второй университет по уровню занятости выпускников
罗伯特.戈顿大学的优势在于可提供实践性强、以职业为导向的课程,同时我们和各行各业也有着紧密的联系。 这一点可以保证我们的课程能满足雇主之需,并能保证我们的毕业生在专业市场上占有一席之地。
我们的许多课程都包括课程实践安排 – 例如,理学硕士人力资源管理课程提供为期五周的课程实践安排,在真实的公司做实实在在的工作; 理学硕士计算机技术:信息工程专业的学生可以申请为期一年的课程实践安排机会。
另外,罗伯特·戈顿大学的许多课程都得到专业机构认可,包括: 机械工程师协会、英国计算机协会 (BCS)、特许市场营销协会、英国特许采购与供应协会、英国人事发展特许协会、英国工商管理硕士协会 (AMBA),等等。
学士学位(荣誉学位)课程通常需四年完成。 研究生学位(硕士学位)课程通常需一年完成。
Garthdee 校园的最新建筑是投资 1,100 万英镑兴建的体育中心,该中心已成为学生的社交活动中心。 体育中心配备 25 米的游泳池、陡峭的攀岩壁和其他许多一流的设备。
罗伯特·戈顿大学分两个校园 - 您可能就读于阿伯丁核心区的市中心校园,也可能就读于近郊超现代化的 Garthdee 校园。 如需往返于两个校园之间,可以搭乘定时 Unilink 班车,只需 20 分钟车程。
每个校园都有图书馆,馆内藏书丰富,有图书、期刊、在线资料、电子资料以及影印和传真设备。 两个图书馆都是每周七天开放。 两处校园共有 2,500 多台联网计算机,可以上网、发送电子邮件、使用各类应用软件。 您还可以随时光顾位
于市中心的学生会,它是专门供学生进行交流的地方。 学生会于 2009 年重新翻修,是喝茶、品尝咖啡或其他饮品、听音乐、打台球或参加社团的理想之选,共设有 30 多个不同的俱乐部和社团协会。
НАУЧНО-ИССЛЕДОВАТЕЛЬСКИЕ РАБОТЫ
Стратегические приоритетыНаучно-исследовательская работа является стратегическим приоритетом Университета Роберта Гордона. В последние годы Университет удвоил финансирование научных исследований, которое он получает от спонсоров, в результате чего значительно увеличилось число студентов, проходящих курс послевузовского обучения для получения ученой степени.
Мы продолжаем наращивать усилия и развивать свои возможности в следующих ключевых областях:
Научно-исследовательская работа в Университете Роберта Гордона поддерживается предпринимательством. Возможности для проведения научных исследований существуют в каждой школе каждого из трех факультетов, при этом научная работа организована таким образом, чтобы внести вклад в каждую из ключевых областей.
У нас великолепная репутация в плане прикладных исследований, которая подкрепляется высоким уровнем деятельности по обмену знаниями в Университете. Университет Роберта Гордона занимает высшую строчку в приложении Times в обзоре, посвященном высшему образованию, среди университетов Великобритании по объему дохода, который Университет получает от бизнеса за консультации и коммерческую деятельность.
Кроме того, мы завоевали международную репутацию благодаря высокому уровню исследований, проведенных по многим темам, имеющих для нас приоритетное значение. В Университете Роберта Гордона мы создали динамичную среду без традиционных междисциплинарных академических барьеров. Это способствует развитию научно-исследовательских групп, работающих в нескольких дисциплинах. К тому же, это предоставляет огромные возможности для работы в современной интернациональной научной среде, в которой проведение исследований в рамках одной дисциплины становится редкостью.
Ученые степени Во всех трех школах университета существуют возможности для проведения исследований на получение степени магистра естественных наук (MSc), магистра исследовательской деятельности (MRes), магистра философии (MPhil) и доктора философии (PhD) как на условиях очной, так и заочной формы обучения. Помимо этого существует курс для получения степени доктора по определенной дисциплине. В настоящее время стоимость обучения иностранных студентов дневной формы обучения составляет от 10 050 до 12 200 фунтов стерлингов за 2010-11 учебный год, в зависимости от области исследований.
Brief To produce a bus iness card for an up and
coming portra i t ar t i s t s launch exh ib i t ion .
Solution We in i t ia l l y thought that us ing on ly one
image would not g ive potent ia l c l ients an idea of
the ar t i s t s range ; so we produced a concert ina
bus iness card incorporat ing a range of portra i t
s ty les on i t together wi th the ar t i s t s s tatement
for a launch exh ib i t ion .
Client MARK MOYNIHAN, the ar t i s t c l ient was so
p leased wi th the resu l t s he dec ided to cont inue the
theme on future vers ions of h i s bus iness cards .
Brief To produce a document which would he lp
in a fundra i s ing in i t ia t ive for the Univers i ty ’ s One
Campus Masterp lan .
Solution A modern ut i l i tar ian des ign wi th covers
pr inted onto an opaque p las t ic and wirobound
in two vers ions (a ‘ tas ter ’ document and a more
deta i led f inanc ia l document) were produced for a
number of h igh prof i le events .
Client Estates and Phys ica l Resources
Department , Deve lopment and Alumni
Department and F inance Department ,
ROBERT GORDON UNIVERSITY.
Brief To produce a look and theme for the annua l
boat race event .
Solution We have an annua l bra instorming
sess ion wi th s tudent rowers , and the PR f i rm
en l i s ted to get press coverage for the event .
We have cons i s tent ly produced eye-catch ing and
innovat ive concepts and imagery for th i s event over
the las t 10 years .
Client ABERDEEN ASSET MANAGEMENT but
a l so the two un ivers i t ies boat teams , and the PR
f i rm act ing for event .
Brief To produce a look and theme for the annua l
boat race event .
Solution We have an annua l bra instorming
sess ion wi th s tudent rowers , and the PR f i rm
en l i s ted to get press coverage for the event .
We have cons i s tent ly produced eye-catch ing and
innovat ive concepts and imagery for th i s event over
the las t 10 years .
Client ABERDEEN ASSET MANAGEMENT but
a l so the two un ivers i t ies boat teams , and the PR
f i rm act ing for event .
Brief To create a commemorat ive graduat ion
document which would ref lect the importance of the
ceremony and act as a keepsake for the graduate.
Solution A fo i l b locked fo lder , wi th ceremony
brochure and graduand l i s t brochure . We used
b lack to represent the graduat ion gowns and the
corporate purp le .
Client Communicat ions Of f ice , ROBERT
GORDON UNIVERSITY ,
Brief To create a brand ident i ty and market ing
mater ia l for The Inst i tute of Hea l th and Wel fare
Research re launch into the Univers i ty and loca l
bus iness communi t ies .
Solution We des igned a marque to embody the
three key themes which make up the Inst i tute -
Card iovascu lar & Metabol ic Disease , Env i ronmenta l
& Occupat iona l Hea l th , and Neurolog ica l & Menta l
Hea l th . These cou ld be used as a whole to
represent the Inst i tute or broken apart into three
d is t inct sect ions to s ign i fy each key theme.
For the promot iona l pack we created a fo lder
which holds the introduct ion book let and a su i te
of inserts . A fo lder was deemed as the most
su i tab le so lut ion as the f lex ib i l i ty would enab le new
in format ion to be added and updated at low cost
to the customer .
Client ROBERT GORDON UNIVERSITY , Ins t i tute
for Hea l th and Wel fare Research .
Neurological & Mental Health
Environmental & Occupational Health
Cardiovascular & Metabolic Dis-ease
Brief To create a look for the annua l degree show
appl icab le across a range of formats and media .
Solution Our research for the pro ject revea led
that i t was in fact the 125th ann iversary of the
school ; and i t was fe l t that th i s fact cou ld he lp
in form th i s years des ign .
The concept that the school ( l i ke a shop of
ant iqu i ty) had been a purveyor of f ine creat ives
( rather than food) for 125 years was deve loped
v i sua l l y and wi t t i l y app l ied across var ious media .
I t was fo i led b lack g loss onto matt b lack s tock for
the VIP inv i tes and show cata logue .
Client ROBERT GORDON UNIVERSITY ,
Gray ’ s School of Art
Brief To produce a document that both un i f ies
and d i f ferent ia tes between d i f ferent expert
communicators and the i r re levant sub jects .
Solution A transparent polypropy lene enve lope
with re ference cards on each expert ; co lour coded
for sub ject matter was fe l t to be a good pract ica l
so lut ion to the br ie f .
Client Communicatons Department ,
ROBERT GORDON UNIVERSITY .
Brief To crea te a v i sua l ident i t y for recyc l ing
on the RGU campus . The campa ign w i l l t a rget
s tudents and be l auched a t F reshers ’ Fa i r w i th a
s tand and webpage .
Solution We focused on creat ing a s t rong v i sua l
e lement which would be immediate ly assoc iated
wi th recyc l ing and the env i ronment . We used the
‘Keep Br i ta in T idy ’ campaign as a s tar t ing point
and deve loped the icon ic character to re f lect the
var ious facu l tys wi th in the Univers i ty .
Client Estates Department ,
ROBERT GORDON UNIVERSITY.
keeprgugreen
The university uses approximately 20 millionsheets of paper per year – equivalent to 3000 trees!
We have increased university recycling from 17% in early 2008 to
40% in 2010
17%40%
In an average month the University has approximately 55 tonnes of waste of which
is recycled
40%22 tonnes
(40%)
The Scottish Government wants to have
of all waste recycled by
www.zerowastescotland.org.uk
70%
2025
2
the faculty of health and social care
scott sutherland school of architecture gray’s school of artaberdeen business school RGU: SPORT
Brief To create a s t rong contemporary logo ; one
which was c lean and unc lut tered wi th which to
represent the company and i t s products .
A des ign that would not l imi t gender nor age
group; that cou ld be appl ied across a l l our products
whi l s t hav ing the capac i ty to d i f ferent ia te between
ranges .
Solution We researched ce l t i c mytho logy and
symbo l i sm favoured by the c l i en t and came to the
mutua l conc lus ion tha t ‘ the Tr ip le Sp i ra l ’ wh ich
has severa l i n terpreta t ions cou ld serve the bas i s o f
our des i gn .
Th is Cel t ic symbol i s be l ieved to represent the
be l ie f that a l l l i fe moved in cont inuous cyc les and
the be l ie f in the mind , the body and the sou l or
sp i r i t as inextr icab ly l inked e lements .
Together wi th the combin ing and l ink ing of
essent ia l ingred ients we thought the t r ip le sp i ra l
cou ld be seem to represent these va lues .
Client P U R E B A L M L t d i s a ser ie s o f product s
tha t w i l l pur i f y , c leanse and re f resh your body
and keep your consc ience c lear a s we l l . I t was
born out o f a ph i losophy o f sourc ing organ ic
and na tura l i ng red ient s for use in the i r product s ,
and a commitment to soc ia l respons ib i l i t y in the
product ion and supp ly o f both our ingred ient s
and conta iners .
I t i s extremely proud of i t s ‘Bott led in Torph ins ,
Scot land ’ tag l ine . And i t s prof i le and reputat ion
which are go ing f rom strength to s t rength .
AWAKEN ORIGINAL SOOTHEREVIVE SENSUAL
www.pureba lm.com
|
|
|
BAPURE LM
Brief To deve lop the PURE BALM brand ; putt ing
the symbol ic logo at the heart o f the market ing
co l la tera l
Solution We produced a range o f pos ter s and
market ing l i te ra ture for s tock i s t s and fa i r use .Client P U R E B A L M L t d i s a ser ie s o f product s
tha t w i l l pur i f y , c leanse and re f resh your body
and keep your consc ience c lear a s we l l . I t was
born out o f a ph i losophy o f sourc ing organ ic
and na tura l i ng red ient s for use in the i r product s ,
and a commitment to soc ia l respons ib i l i t y in the
product ion and supp ly o f both our ingred ient s
and conta iners .
PURE BALM
PURE BALMwww.purebalm.com
we don’t test
our organic
and natural
products on
animals - but
don’t let that
stop you…
PURE BALM
organic and natural
products for
the pure
of heart
and
mind
PURE BALMwww.purebalm.com
PURE BALM
PURE BALM
PURE BALM
Brief To update the su i te of Sa lamis serv ices . Solution We could have g iven the c l ient l i terature
reus ing the i r l ibrary of hard-hat , o i l r ig type images ;
but we fe l t there was an opportun i ty to make the i r
l i terature s tand-out in the i r marketp lace by tak ing a
la tera l route .
The image o f a dande l ion c lock be ing b lown in
the w ind seemed to imp ly decommiss ion ing in
an a t t rac t i ve memorab le image and th i s l ed to
us us ing s im i l a r l a te ra l imagery to i l l u s t ra te the i r
o ther serv i ces .
Client SALAMIS a company owned by the
Maersk Group.
The c l ient loved the so lut ion we came up with
and adopted the suggested imagery in a very
enthus ias t ic manner . The rebrand was adopted
across the company by both on and of f shore s ta f f ;
mak ing into such formats as screensavers and large
pr ints in the i r recept ions .
Brief To Produce a campaign of Hea l th & Sa fety
Posters for Sa lamis serv ices on and of f shore .
Solution The market at the t ime of th i s campaign
was saturated wi th sa fety posters of car toon men
in hard hats and jumpsu i ts . We went for a more
rea l i s t i c hard-h i t t ing approach based on deta i led
d i scuss ions wi th the c l ient about the reasons hea l th
and sa fety gu ide l ines aren ’ t fo l lowed.
We wrote the copy , took the photographs and
des igned the posters .
Client SALAMIS a company owned by the
Maersk Group.
Unbeknown to us the c l ient l i ked the campaign so
much i t entered i t in to a industry hea l th and sa fety
compet i t ion…and won .
health and safety is a state of mind
Des
igne
d an
d P
rinte
d by
The
Gat
ehou
se -
Des
ign
& P
rint
Con
sulta
ncy
at T
he R
ober
t G
ordo
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nive
rsity
Turning Your Back on good lifting practices at work could lead to reduced pleasure at home! Is this when the message of good lifting and posture finally clicks in?
LoveBrief To deve lop a logo which cou ld be appl ied
to a l l manner of company l i terature and a sub
branding and brochure for the i r h igh ly lucrat ive
wedding serv ice .
The des ign should re f lect the h i s tor ic s ty le of the
bu i ld ing and the hote l ’ s four s tar rat ing .
Solution We v is i ted the hote l tak ing photographs
of the hote l arch i tecture and interest ing inter iors
aspects . We then began to deve lop a co lour
pa let te in f luenced by the fabr ics and furn i ture
in the hote l a long wi th f lour i shes and p ictor ia l
e lements insp i red by our photography .
An e legant wedding brochure us ing the ‘Love
Norwood’ tag l ine was created on a du l l go ld
meta l l i c s tock wi th emboss ing and screenpr int ing .
We also proposed solutions to rat ional ise the random
variety of logos being used by the organisat ion.
Client NORWOOD HALL HOTEL i s s i tuated
at the gateway to Roya l Dees ide in an area of
outstand ing beauty . Eas i l y access ib le f rom a l l areas
of the Ci ty , th i s 19th Century four-s tar Mans ion
House i s set wi th in 7 acres of pr ivate woodland
and gardens yet i s on ly three mi les f rom the Ci ty
Centre . Norwood Hal l combines luxury wi th
modern fac i l i t ies whi l s t reta in ing the h i s tory and
ambiance of days gone by . The s tunn ing P i t fode ls
Su i te can cater for wedding ceremonies and
recept ions f rom 20 to 200 guests .
Your wedding day should be a day of...
love, laughter and happy ever afters
...the stunning dress, the sumptous wedding
breakfast and of course the perfect venue
hotel
Contact usNorwood Hall HotelGarthdee RoadCultsAberdeen AB15 9FX
telephone (01224) 868951
fax (01224) 269868
email [email protected]
www.norwood-hall.co.uk
Romance With roaring log fires, sweeping staircases and magnificent interior design, Norwoog Hall Hotel is the perfect venue for your special day. With perfect photograph settings to choose from such as the Georgian Bar with its graded wallpeper and many of the original features from the Victorian era if the stately Library with traditional rich wood panelling., you can be sure to have stunning lasting memories of your wedding day.
Ceremonies can be held in either the stunning Pitfodels suite or on the lawn and for the more intimate wedding, the elegant library can accommodate up to 20 guests.
Norwood hall has 36 en-suite bedrooms including deluxe junior suites, four poster rooms and superb original house rooms, which include all th eluxury and modern facilities of a four star hotel, whilst retaining the history and ambiance of days gone by.
Unique ambiance
The stunning Pitfodels Suite with floor to ceiling windows and patio doors leading onto the gardens is an ideal venue for your reception. Chandeliers illuminate the room whilst the tables superbly decorated; seat your guests for a wonderful banquet and outstanding service.
Accommodating up to 200 guests, the Pitfodels Suite has a private bar, stage for your band and a large dance floor to dance the night away!
Let our experienced staff create a romantic amiance where you and your friends and family will have a night to remember.
Fairytale reception
Situated at the gateway to Royal Deeside in an area of outstanding beauty, the cosmopolitan City of Aberdeen is steeped in history with a vast array of museums and art galleries as well as offering fantastic shopping and a vibrant nightlife scene.
Easily accessible from all areas of the City, this 19th Century four-star Mansion House is set within 7 acres of private woodland and gardens yet is only three miles from the City Centre.
Romantic Loction
Brief The br ie f was to update the company ’s
l i terature and des ign a logo which re f lected
i t ’ s bus iness .
Solution We immediate ly sought to ut i l i se the
fasc inat ing u l t rason ic , in f ra-red and other inspect ion
technology imagery that was part o f the company ’s
port fo l io ; they had not prev ious ly been at the
forefront of the i r l i terature .
The deve lopment of the logo and brochures
now made the company ’s products and serv ices
h igh ly v i s ib le .
The new look seemed obv ious to the c l ient in
h inds ight and was adopted across the i r l i terature
and on l ine range .
Client SOMOMATIC INNOVATIVE INSPECTION
TECHNOLOGIES. As the i r name suggests they use
new technology to inspect hardware , equ ipment
and locat ions .
Brief To create a company brochure and an
eyecatch ing mai l shot for Oleochem Pro ject
Management . The c l ient asked for a complete ly
f resh new look for the brochure us ing dynamic
techn ica l imagery .
Solution The i r current brochure was qu i te
outdated so we looked to g ive i t a complete
redes ign us ing c lean , contemporary imagery . Our
so lut ion took insp i rat ion f rom the per iod ic tab le
and i t ’ s c lean , factua l in format ion based inter face .
The idea for the mai l shot was to rea l i se the
above idea in three d imens ions and a l so produce
someth ing that embodied the company ’s products
and serv ices . Each rec ip ient was f ree to use the
s lot ted squares of the mai l shot to construct an
interest ing desktop model of the i r own creat ion
(each square i l lus t rat ing a key serv ice of ferd by
Oleochem) .
Client OLEOCHEM PROJECT MANAGEMENT
spec ia l i ses in prov id ing a comprehens ive range
of laboratory serv ices to the upstream and
downstream process industr ies that inc ludes
crude o i l , condensate , natura l gas , LNG, LPG and
petrochemica l s .
Brief To deve lop an annua l rev iew product ion
which re f lects the organ isat ions act iv i t ies and
in i t ia t ives for the academic year .
Solution A c lean , no-nonsense corporate des ign
was adopted for the publ icat ion .
Client Communicat ions Of f ice ,
ROBERT GORDON UNIVERSITY .
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University invites public to view plans for Garthdee campus
The University’s detailed planning application for a
34,000m2 development, which will cost £170 million, was
submitted to Aberdeen City Council in November 2009,
with a decision expected early in 2010.
The development will be connected to the existing Faculty
of Health and Social Care, which neighbours RGU: SPORT
and Aberdeen Business School.
The new development will see all of the University’s
academic activities located at the Garthdee Campus within
state-of-the-art teaching and learning facilities, including
a new library, as well as formal and informal learning and
social spaces for students. It will also allow staff and
students from different disciplines to benefit from co-
located inter-disciplinary working in a manner that has
previously not been possible with two separate locations.Ma
ster
The new development will see all of the University’s academic activities
located at the Garthdee Campus within state-of-the-art teaching and
learning facilities.
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Beating the drum for small businesses in the
North-east
The Centre for International Labour Market Studies at
Aberdeen Business School has been successful in obtaining
European Social Fund backing of £411,000 for its ‘Business
Skills for Growth’ project which will provide free business
training, especially for small, medium and social enterprises
in Aberdeen City and Shire.
The central objective of the project is to provide short
courses to improve SME business skills in specific areas. It
also presents an opportunity for Aberdeen Business School
to further its links with local businesses and develop a
training option for these enterprises which compliments
existing courses on offer, as well as being designed
specifically for those taking part.
Engineering students to benefit from scholarships
Students from the School of Engineering have been
awarded generous scholarships by several high-profile
organisations which include financial support, the
opportunity to undertake paid placements, and eligibility
to apply for a permanent position on successful
completion of the course.
Organisations involved include leading industry services
company Bureau Veritas, FMC Technologies, subsea
engineering and construction contractor Technip, and world-
leading offshore crane management, engineering and lifting
services contractor, Sparrows Offshore Services.
Market ForcesStudents to receive achievement awards from
local jeweller
Mr Sandy Menzies, an alumnus of the University who
recently launched the University’s graduation jewellery
collection, has introduced the Sandy Menzies Achievement
Awards.
The Awards recognise one student from each of the
University’s ten schools who has excelled academically or
overcome adversity to graduate. Every recipient receives
a piece of Sandy Menzies graduation jewellery and a
certificate for their efforts.
One recipient was nutrition student Elisabeth Deschamp
who demonstrated academic excellence at every stage in
her course.
David Imevbore, a graduate of the University who now owns his own African drumming business, ‘Afriquetone’ and David Gibbons-Wood, Director of the Centre for International Labour Market Studies.
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Appointment marks significant milestone for
new Energy Futures Research Centre
Professor Hicham Idriss has been appointed as Chair of
the new Energy Futures Research Centre, which will
conduct research into renewables and clean energy
resources with a view to developing future alternative
fuel supplies and sources.
Professor Idriss’ appointment marks a significant milestone
in the establishment of the facility that is jointly funded by
the University along with the University of Aberdeen and
Aberdeen City Council.
Formerly an Associate Professor at the Department of
Chemistry, University of Auckland, New Zealand, where
he was also a member of the Presidential Energy Panel
of the Royal Society of New Zealand, Professor Idriss
held previous positions in SABIC Industrial Complex
for Research and Development and at the universities
of Delaware and Illinois (Urbana) in the USA. He has
also worked with the 2007 Nobel Laureate in Chemistry,
Professor Gerhard Ertl, at the Fritz Haber Institute in Berlin.
Professor Idriss brings his internationally renowned
research expertise in catalysis and surface science, to his
role as Chair of the Centre. This will significantly
strengthen and complement the research capacities of
the two universities within the area of renewable energy
technologies.
Quantum leap for blood analysis research
A lecturer from the School of Pharmacy and Life Sciences
has developed an innovative sensor which could lead to
more effective identification of disease and development
of treatments.
Dr John Callan has developed an optical sensor which
could reduce the time and costs associated with identifying
abnormal events occurring within blood plasma.
Dr Callan’s work investigated quantum dots, a relatively
new class of fluorescent compounds which have superior
optical properties compared with organic dyes currently
used in optical sensors. By attaching a simple organic
receptor to the surface of a quantum dot, Dr Callan has
developed a sensor which can simultaneously detect
copper and iron thus potentially speeding
up diagnosis.
The research has been funded by a grant worth £210,500
from the Engineering and Physical Research Council, UK.
ChannelhanneRobert Gordon University was placed as 'The Top Modern University
for Research in Scotland' by the Research Assessment Exercise (RAE)
results in December 2008.
Brief To create an ident i ty more re f lect ive of
the profess iona l serv ices and coach ing of fered by
Martha S impson Coach ing .
Solution A le f t - f ie ld approach was encouraged
by the c l ient and Zen l i ke imagery was adopted
as be ing re f lect ive of the work/ l i fe ba lance and
ba lanc ing act , pr ior i t i sa t ion themes f rom the
br ie f ing d i scuss ion .
Client MARTHA SIMPSON COACHING.
C O A C H I N G
Brief To create a look and d is t inct ive brand for
the packag ing and promot ion of the Thomas Fraser
Record ings ; the acc la imed Shet land troubadour .
Solution A number of ‘ found ’ images of Thomas
Fraser , h i s fami ly and aspects of Burra and Shet land
were combined with newly shot ‘ texture ’ images to
g ive the fee l ing of authent ic i ty heard in the mus ic .
Client KARL SIMPSON, Thomas Fraser ’ s
grandson chose Mart in Parker , Sen ior Des igner
and Photographer at The Gatehouse to produce
the ongoing des igns and artwork for four of h i s
grandfathers a lbums of mus ic ; based on hav ing
worked with h im on un ivers i ty prospectuses .
The des igns are spun out onto CD and DVD
packag ing , l iner notes , promot iona l posters ,
bus iness cards and concert t i ckets and banners .
Brief To create a ser ies of hea l th and sa fety
posters for var ious in i t ia t ives .
Solution The pro jects invo lved copywr i t ing and
des ign to put across the var ious themes . Student
p lacements worked on the pro jects as wel l .
Client Occupat ional Health & Safety department ,
Human Resources , ROBERT GORDON
UNIVERSITY .
Debris from machinary, chemicals, blades and glass can cause damage to your eye sight. If you are working with machinary or fragmentary substances and Saftey glasses are not available then please see your course leader, Line manager or contact www.rgu.ac.uk/hr/healthsafety
You never know they might
be able to Stitch You Up
When working with Sharp blades, glass and heavy machinery please be aware of your fingers. If you feel that you need some training in any of these fields then please see your course leader, Line manager or contact www.rgu.ac.uk/hr/healthsafety
Sometimes
‘Killer heels’
only cripple
Wet floors, slippery surfaces or icy conditions
and high heels don’t mix. The seasonal weather
change will make it increasingly dangerous to
wear high heels. Play safe and wear sensible
shoes or boots on campus. For further information
go to www.rgu.ac.uk/hr/healthsafety
Sometimes ‘Killer heels’
only cripple
Wet floors, slippery surfaces or icy conditions and high heels don’t mix. The seasonal
weather change will make it increasingly dangerous to wear high heels. Play safe and
wear sensible shoes or boots on campus. For further information go to
www.rgu.ac.uk/hr/healthsafety
S o m e t i m e s ‘Killer heels’only cripple
Wet floors, slippery surfaces or icy conditions and high heels don’t mix. The seasonal
weather change will make it increasingly dangerous to wear high heels. Play safe and
wear sensible shoes or boots on campus. For further information go to
www.rgu.ac.uk/hr/healthsafety
Brief To create a l i ve ly , in terest ing ser ies of
un ivers i ty news let ters on an ongoing bas i s .
Solution The pro ject invo lved des ign and
photography for most i s sues ; he lp ing the
Communicat ions Department put across the var ious
newsworthy i s sues occurr ing across the campuses
and beyond.
Client Communicat ions Department ,
ROBERT GORDON UNIVERSITY .
Nexus Head of School of Nursing and Midwifery Retires
Teaching and Learning Feature
Celebrating Student Success
October Issue
C o n n e c t i n g t h e U n i v e r s i t y c o m m u n i t y
University Ventures Investment Fund finances first companyRobert Gordon University’s Ventures Investment Fund LP (the RGU Fund) has part-funded its first project. The Fund is the first dedicated private equity fund for investment in intellectual property in any modern university in the UK. Thanks to funding from organisations including the RGU Fund, B1 Medical Limited has completed a second round financing of £1.1m.
BI Medical Limited is the University’s orthopaedics development and commercialisation spin-out company. It is developing a range of innovative new orthopaedic devices based on intellectual property licensed from the founding institutions and has an ongoing pipeline agreement giving it access to future inventions.
The RGU Fund was established by Frontier IP, a subsidiary of asset management group,
Sigma Capital Group plc. Specialising in the commercialisation of university intellectual property, Frontier IP has committed £300,000 to the RGU Fund, with the University committing up to £800,000.
The RGU Fund aims to help accelerate the development of commercial opportunities emerging from the University’s research programmes, and the Fund has the first right to fianace any spin-out company across any of its faculties.
Petrochallenge ‘Riding the Rapids’Two very different high-profile events took place at Robert Gordon University in September.
Pupils from across the North-east of Scotland pitted their wits against each other at Petrochallenge 2009 on 1 and 2 September, as they fought to become successful oil and gas operators in the UK heat of the major international competition.
Pupils from 37 secondary schools in the area took part in The Oil & Gas Academy PetroChallenge, an online event which saw pupils around the world battle it out as oil barons.
Around 350 S5 and S6 students participated in the third annual two-day event. Formerly known as OilSim, the 2009 challenge has been re-launched by OPITO – The Oil & Gas Academy, in partnership with educational specialist Simprentis. The event was also delivered in partnership with Opito and Simprentis, with prizes including a Robert Gordon University knowledge prize, which was awarded at Offshore Europe.
The winning team was Aboyne Academy, who will go on to represent the UK in the international final in London. They will face
fierce competition from other finalists from schools around the globe including the Faroe Islands, Norway, Greenland, Denmark, the US and Canada, in the finals in London in January 2010.
Riding the RapidsThe second event took place as a result of a global research project commissioned by PSN and McGrigors LLP, by Aberdeen Business School, to examine how some companies continue to prosper despite these times of volatility and uncertainty.
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Continued on page 3
Nexus Furthering global connections
Student experience is top of the agenda
RGU excels in national league tables
JUNE Issue
C o n n e c t i n g t h e U n i v e r s i t y c o m m u n i t y
Staff and students got the chance to comment on the University’s revised Masterplan when it was unveiled at two events held at Garthdee and Schoolhill during May. Feedback was very positive, with a general consensus that the time spent in revisiting the original Masterplan had been worthwhile and the proposed plans for Garthdee were worthy of one of the best modern universities in the UK.
Masterplan 2009 gets thumbs up
Masterplan 2009, which will be submitted for planning permission this month, will see 34,000m2 of new buildings at Garthdee over a period of 10 years, with existing areas within Aberdeen Business School and the Faculty of Health and Social Care being modified for new use.
The decision to revisit the Masterplan was taken following feedback from staff and students in 2008 and the acquisition of an additional 50 acres of land on the south side of the River Dee. As a result, it was agreed that the University’s architects, Building Design Partnership, should review the project. This identified a number of benefits, including:
• A major entrance to the campus with all academic activity and student services consolidated within a short walking distance from what will be the heart of the University;
• Reduced disruption from construction to existing facilities;
• A shortened construction programme and economies in the construction costs;
• Reduced costs and disruption from moving staff out of existing buildings;
• A stunning view of the river from many of the new buildings.
Once planning permission has been approved, enabling work is expected to
start on site in early 2010, with phase 1 of the Masterplan construction programme scheduled to commence in September 2010.
Faculty of Health and Social Care Building
Artist’s impression of the proposed new site at Garthdee.
The proposed main entrance to the new build.
Nexus University confers Honorary Degree on Donald Trump
CORE wins prestigious national award
New Head of Gray’s School of Art appointed
Winter 2010/11
C o n n e c t i n g t h e U n i v e r s i t y c o m m u n i t y
Former Dublin City University President appointed as PrincipalThe University has appointed Professor Ferdinand von Prondzynski as its new Principal and Vice-Chancellor. Professor von Prondzynski succeeds Professor Mike Pittilo MBE, who passed away in February.
In June 2010 Professor von Prondzynski completed a 10-year term as President of Dublin City University (DCU).
Professor von Prondzynski graduated from Trinity College, Dublin, with a BA and an LLB in 1978, and attained a PhD in Law at the University of Cambridge in 1983.
He began his academic career in 1980 as a Lecturer in the School of Business Studies at Trinity College, Dublin, becoming a Fellow in 1987. A move to the University of Hull in 1991 saw Professor von Prondzynski take up posts as Professor of Law, Dean of the Law School, the Jean Monnet Professor of European Social Law and Dean of the Faculty of Social Sciences. He left Hull in 2000 to take up the Presidency of DCU.
During his time at DCU, Professor von Prondzynski led a number of strategic developments including a significant growth in research income (from about £3 million in 2000 to nearly £40 million in 2009), major campus investment and development, and positioning DCU as a major contributor to Ireland’s global knowledge economy and society. He initiated a number of major partnership projects with industry, and also the establishment of the DCU Ryan Academy for Entrepreneurship (funded by the late Ryanair founder, Dr Tony Ryan). As a result, DCU rose 21 places in the Times Higher Education World Rankings in two years (from 300 in 2007, to 279 in 2009).
He is an international authority on employment and commercial law, and is an active commentator on academic and social issues through the media, and his blog (universitydiary.wordpress.com) is now Ireland’s most widely read blog.
Commenting on his appointment, Professor von Prondzynski said, “I am delighted to be taking up this exciting appointment. Robert Gordon University has been one of higher education’s major success stories and is widely recognised for the excellence of its programmes and for its capacity to respond to the needs of students and of the wider society.”
Professor von Prondzynski will take up his post in March 2011.
Professor Ferdinand von Prondzynski
Sunday Times names University ‘Scottish University of the Year’The University has been awarded the accolade of Scottish University of the Year by The Sunday Times.
Published in September, the supplement commends the University’s excellent academic provision, consistently strong graduate employability levels and bold, strategic masterplan.
Continued on page 11
Nexus University continues success in league tables
Researcher commended by European Wound Management Association
New Head of Management appointed at Aberdeen Business School
Autumn 2010
C o n n e c t i n g t h e U n i v e r s i t y c o m m u n i t y
Art and design success at two prestigious showsThousands of people attended the University’s two high profile shows in June, beginning with the BP Fine Art and Design Awards which launched Gray’s Degree Show 2010.
The winners of this year’s BP Design Award and BP Fine Art Award were presented with specially commissioned trophies and a cheque for £500 each on 18 June at the opening night of the Show, sponsored by BP.
Tim Smith, Vice President Communications and External Affairs, BP Scotland, said, “BP was delighted to continue sponsorship of the Gray’s School of Art Degree Show for the seventh year. Once again we have been impressed by the creativity and quality of the students’ work. This made the judging for the BP Design Award and BP Fine Art Award both very difficult and very enjoyable.”
The BP Design Award was won by graphic design student Daniel Gear for his work on the debate about wind farm developments on Shetland. David produced a book and video programme illustrating the views of Shetlanders who are passionately involved in both sides of the debate. His aim was to engage people and keep the information objective and unbiased so Shetlanders could come to their own conclusions. Shetland Museum has requested his work for their archives.
The BP Fine Art Award was won by photographic and electronic media student Catherine Weir for her thought- provoking work on the construct of time
(L to R): BP’s Tim Smith with winning students Margaret Gray, Alexander Gordon, Jill Patterson, Daniel Gear and Catherine Weir.
and our technological society. The basis of her work was a quote from the Japanese writer and photographer Shuji Terayama that “People cannot see time, they can only see clocks”. Catherine’s work combines modern and obsolete technology such as a box brownie camera and candles, together with digital technology. Her exhibit included a candle clock, digital sun dial and a series of images of the universe captured on a box brownie.
In addition to the main prizes, Alexander Gordon was highly commended in the BP Fine Art category, and Jill Patterson and Margaret Gray were both commended in the BP Design Award. They each received a cheque for £250.
Continued on page 9
RGU claims victory in Universities Boat Race
The University’s Boat Club rowed their way to victory in the 14th Aberdeen Asset Management Universities Boat Race on Saturday 28 February with a personal best of 8:03.6 minutes.
The winning RGU team powered through 3.5km of chilling water with more than 5,440 agonising strokes, from Bridge of Dee to Aberdeen Boat Club, to reach the finishing line in Torry one length ahead of their Aberdeen University rivals. This marks the second time that RGU has successfully challenged its rivals in Scotland’s longest-running rowing race. The build up to the main race started at 1.30pm with the Second Universities’ Crew and Alumni boat races but both
of these races were won by teams from Aberdeen University. Those who rowed as part of the first crew and claimed victory for RGU on the day were: Feargal O’Shea, Rory O’Brien, Duncan Brown, Craig Majoribanks, Lucy Bonnamy, Ruth Donald, Kirsten Tolstyko, Judith Herbert and Rachel Brodie. Captain of RGU’s crew, Judith Herbert said: “I am so glad that we won the race! It took six months of organising and two months of
hard training and I am glad that it paid off for us in the end. After our disappointment last year, this has proved that our last win was not down to ‘luck’ and that we have a talented, high- performing club. I hope that this is the start of a long run of RGU victories in the Universities Boat Race!” Filippo Antoniazzi, Director of Sport at RGU added: “Winning the event for the second time in four years is a tremendous result and is testament to all the hard work that the crew and coaches have put in over a very difficult winter.”
Nexus Corporate visual identity update
University life enhanced by industry links
Reinforcing your data protection responsibilites
APRIL Issue
C o n n e c t i n g t h e U n i v e r s i t y c o m m u n i t y
Brief To update a media company ’s
corporate ident i ty .
Solution Using modern v ibrant co lours and
deve lop ing the new brand on f rom the prev ious
ident i ty ; e lements were deve loped to be appl ied
across a wide range of media inc lud ing veh ic le
l i very , e lectron ic media and pr int .
Client VISCOM VIDEO AND MULTIMEDIA
V I S COM [ABERDEEN] LIMITED 430 CLIFTON ROAD ABERDEEN AB24 4EJ TEL +44 (0) 1224 663500 FAX +44 (0) 1224 663520
R i t d O f f i S h l h i l l A b d A B 1 0 1 F R S t l d R i t d i S t l d N S C 1 3 6 9 5 5 V t N 6 0 5 0 0 9 9 7 1
Bruce MilneGeneral Manager/Head of Production
[email protected] tel: 0845 345 1987 mobile: 07974 572506
V I D E O & M U L T I M E D I A
Lesley DavidsonMarketing and Business Development
[email protected] tel: 0845 345 1987 mobile: 07818 090734
Elliot HornellCamera Operator / Editor
[email protected] tel: 0845 345 1987 mobile: 07974 431168
Ian McLachlanMultimedia Technician
[email protected] tel: 0845 345 1987
Jacqui BrownProject Co-ordinator/Graphic Designer
[email protected] tel: 0845 345 1987
Treena GilesSenior Administrator
[email protected] tel: 0845 345 1987
Julie VickersCompany Secretary/Financial Controller
[email protected] tel: 0845 345 1987
Elaine WalkerClerical Assistant
[email protected] tel: 0845 345 1987
Jane HallAssistant Producer
[email protected] tel: 0845 345 1987
V I D E O & M U L T I M E D I A V I D E O & M U L T I M E D I A
V I D E O & M U L T I M E D I A V I D E O & M U L T I M E D I AV I D E O & M U L T I M E D I A
V I D E O & M U L T I M E D I A V I D E O & M U L T I M E D I A V I D E O & M U L T I M E D I A
VISCOM [ABERDEEN] LIMITED 430 CLIFTON ROAD ABERDEEN AB24 4EJ TEL +44 (0) 1224 663500 FAX +44 (0) 1224 663520
RitdOffiShlhillAbdAB101FRStldRitdiStldNSC136955VtN605009971
V I S COM [ABERDEEN] LIMITED 430 CLIFTON ROAD ABERDEEN AB24 4EJ TEL +44 (0) 1224 663500 FAX +44 (0) 1224 663520
R i t d O f f i S h l h i l l A b d A B 1 0 1 F R S t l d R i t d i S t l d N S C 1 3 6 9 5 5 V t N 6 0 5 0 0 9 9 7 1
VISCOM [ABERDEEN] LIMITED 430 CLIFTON ROAD ABERDEEN AB24 4EJ TEL +44 (0) 1224 663500 FAX +44 (0) 1224 663520
RitdOffiShlhillAbdAB101FRStldRitdiStldNSC136955VtN605009971
V I S COM [ABERDEEN] LIMITED 430 CLIFTON ROAD ABERDEEN AB24 4EJ TEL +44 (0) 1224 663500 FAX +44 (0) 1224 663520
R i t d O f f i S h l h i l l A b d A B 1 0 1 F R S t l d R i t d i S t l d N S C 1 3 6 9 5 5 V t N 6 0 5 0 0 9 9 7 1
V I D E O & M U L T I M E D I A
V ISCOM
Brief To deve lop a d i s t inct ive look for one of the
Univers i ty ’ s bus iness deve lopment un i t s
Solution I t was fe l t that the market i s saturated
wi th l i terature conta in ing amer ican s ty le s tock
images . A more i l lus t rat ive approach was proposed ;
g iv ing a h igh ly d i s t inct ive look that was appl ied
across a range of media .
Client CREDO, ROBERT GORDON UNIVERSITY
Brief To produce a document that h igh l ights the
companies commitment to t ra inees and mentor ing .
Solution An i l lus t rat ive and photograph ic
approach was used , together wi th rea l - l i fe quotes
and photos of t ra inees and sta f f .
Client RAEBURN CHRISTIE CLARK & WALLACE
Brief To deve lop a look for the Univers i ty ’ s
a lumni and f r iends of the un ivers i ty magaz ine
Solution Bold , d i s t inct ive ed i tor ia l photography
was used on the covers and prominent ly
throughout the magaz ines .
Client Deve lopment and Alumni department
So much more than
just Coo’s
14 July 2012www.echtshow.co.uk
Brief Original ly approached to see i f we could help
them out with some print ing; we then offered some
solut ions to update their image and brand.
Solution We deve loped a logotype brand so lut ion
in two forms ; which have been enthus ias t ica l l y
adopted by a wide number of s takeholders .
Used together wi th s t r ik ing imagery th i s has he lped
increased at tendance at th i s part icu lar northeast
event .
Client The Echt Show Committee
So much more than just Coo’s
14 July 2012www.echtshow.co.uk
BRANDING - The ECHT show DESIGN & PRINT CONSULTANCYTHE GATEHOUSE
Using a utilitarian font, but not the ‘usual’ stencil font a distinctive look can be created.
Added flexibility of the brand can be achieved by having slightly different configurations of the words.
So much more than just Coo’s
14 July 2012www.echtshow.co.uk
Brief To deve lop logos for a range of c l ients , both
interna l and externa l .
Solution A di f ferent approach was taken in each
example i l lus t rated .Client VARIOUS
rgu fit for the future
bollocksto cancer
UNITECHSCOTLAND
C O A C H I N G
METe n t e r p r i s e s
Business SupportServices & it training
sonomatici n n o v a t i v e i n s p e c t i o n t e c h n o l o g i e s
Our order forms are available online at www.rgu.ac.uk/gandp or hardcopies from The Gatehouse reception.
If you would like any more information about our services or facilities,would like a tour of our premises or would like a meeting to discuss your requirements please don’t hesitate to get in touch.
administration contacts:Bill Walker, Print Manager x2944Neil Harrison, Business Administrator x2945Janice Wright, PT Business Administrator x2947design contacts:Martin Parker, Design Manager x2942Alison Allan, Studio Supervisor x2941Sheena Bowman, Designer x2941Jenny Ellis, Designer x2941Sarah Begg, Designer x2941Annmarie Riddell, PT Designer x2941print contacts:Raymond Irvine, Print Supervisor x2943Jon McMillan, Lithographer x2943Dave Russell, Lithographer x2943photocopying contacts:Lorne Kerr, Printing Assistant x2940Brenda Sutherland, Printing Assistant x2940binding contact:Mary Murray, Finisher x2940
The Gatehouse, Design & Print Consultancy,Garthdee Road, Aberdeen AB10 7AQT: 01224 262945 F: 01224 262949
www.rgu.ac.uk/gandp
more information