The Game is In KC

USA Host City Bid for the 2018/2022 FIFA World CupTM

The Heart of a continent,The Spirit of our nation,

Kansas City, the American City

USA Host City Bidfor the 2018/2022 FIFA World CupTM


The FIFA World CupTM

Held every 4 years, and lasting an entire month, the FIFA World CupTM is the world’s largest sporting event.

• 3.6 million people attended the 1994 FIFA World CupTM in the USA, an average of 69,000 per match - both numbers are still records.

• 3.4 million people attended the 2006 FIFA World CupTM in Germany, an average of 52,000 per match.

• South Africa, the 2010 host, projects an economic impact of $2.7 billion U.S.

More people watch the FIFA World CupTM than any other sporting event.• The 2006 FIFA World CupTM had cumulative viewer ship of over 26.3 billion

people in 214 countries vs 4.7 billion for the 2008 Beijing Olympic Games. (Sources: FIFA & Neilson)

• 715 million people watched the 2006 FIFA World CupTM Final.• Each of the 64 matches in 2006 received on average 858 hours of dedicated

coverage and drew an audience of 260 million viewers.


The FIFA World CupTM

204 countries compete over 3 years for the 32 places in the FIFA World CupTM.

Only 7 nations have won the World Cup in 18 tournaments since 1930.• Brazil (5), Italy (4), Germany (3), Argentina (2), Uruguay (2), England (1) & France (1).

South Africa will host the 2010 FIFA World CupTM, and Brazil will host the 2014 FIFA World CupTM.

The USA has again qualified for the 2010 World Cup, our 9th overall and 6th in a row – a streak only 6 other countries can match.

The best finishes for the USA were 3rd in 1930 and the final 8 in 2002.

9 other country bids are competing with the USA to host either the 2018 or 2022 FIFA World CupTM .• Australia, Belgium/Netherlands, England, Indonesia, Japan, Portugal/Spain, Qatar, Russia and South Korea


What’s Happening Now

U.S. Soccer (the national governing body for Soccer in the USA) is bidding to host either the 2018 or 2022 FIFA World CupTM.

Kansas City has been short-listed from over 50 US cities bidding to be one of the final 18 in the USA bid.

The final 18 USA bid cities will be chosen in December of this year.

FIFA will select the Host Country for both the 2018 and 2022 FIFA World CupsTM in December of 2010.

Kansas City has a VERY GOOD chance to be named a final USA bid city and the USA has a VERY GOOD chance to to host either the 2018 or 2022 FIFA World CupTM.


Our Competitors

26 other cities currently remain on the short-list with Kansas City competing to be named one of the 18 USA bid venues:

Houston,TXIndianapolis, INJacksonville, FLLos Angeles, CAMiami, FLNashville, TNNew York-New JerseyOakland, CAOrlando, FL

Atlanta, GABaltimore, MDBoston, MACharlotte, NCChicago, ILCleveland, OHDallas, TXDenver, CODetroit, MI

9 cities in red were World Cup USA 1994 Venues

Philadelphia, PAPhoenix-Glendale, AZSan Diego, CASan Francisco, CASeattle, WASt. Louis, MOTampa Bay, FLWashington, DC


Selection Process

U.S. Soccer began the almost two-year effort to host the FIFA World CupTM in early 2009. The process continues through December of 2010.

The selection process:• Apr, 2009 KC/Arrowhead 1 of 70 venues to submit its interest in bidding to U.S.

Soccer.• Jun, 2009 Kansas City selected to receive bid documents by U.S. Soccer.• Jul, 2009 Kansas City submitted its bid book to U.S. Soccer.• Aug, 2009 U.S. Soccer names Kansas City to short-list of 27 cities and 32 stadiums.• Nov, 2009 Short-listed cities make final presentations to U.S. Soccer.• Dec, 2009 U.S. Soccer selects 18 cities as U.S. Bid Cities.• May, 2010 U.S. Soccer submits bid to FIFA.• Aug, 2010 FIFA conducts inspection tours of all competing countries.• Dec, 2010 FIFA announces host countries for 2018 & 2022 FIFA World CupTM. • 5 years prior FIFA & Host Country select final host cities (2013 & 2017)


Importance to Kansas City

If the USA is selected to host the FIFA World CupTM, Kansas City will join other world-class cities as a host of FIFA World CupTM matches.

• Berlin, Buenos Aires, London, Madrid, Mexico City, Milan, Munich, New York, Paris, Rio de Janeiro, Rome, Seoul, Tokyo.

Hundreds of millions of people will watch each match, increasing global awareness of Kansas City beyond any other promotional vehicle.

• With an expected minimum of 4 matches per host city, and equal viewer-ship to the 2006 event, over 1 billion people around the world could be introduced to Kansas City.

The FIFA World CupTM generates a huge economic impact.• The economic impact study projects a FIFA World CupTM in the USA will

generate $300 - $500 million* in economic impact and generate 5,000 – 8,000 jobs in each venue city. (*In 2009 dollars)


The BIG-6: Why Kansas City is the ideal Host City for a FIFA World CupTM.

1. We have World-Class FacilitiesA newly renovated Arrowhead Stadium, state of the art modern training grounds, dynamic downtown hospitality & exhibition facilities. In short, almost every recent investment in public amenities helps our case.

2. We are a Soccer CityOver $50 million has been spent on soccer facilities in the past 3 years with another $200 million to come when the Wizards stadium and tournament fields complex breaks ground. KC is also home to over 30 collegiate soccer programs. Our boys and girls high school programs consistently win state championships both in MO & KS. At the youth level, we consistently rank within the top-5 nationally in participation rates.

3. We are in the Heart of our ContinentOur proximity to 55 million Americans within a 1-day drive ensures a festive celebration drawing visitors to KC from across America.

Why Kansas City?


The BIG-6: Why Kansas City is the ideal Host City for a FIFA World CupTM.

4. We are a Leader in SustainabilityThe exposure of the World Cup will allow us to highlight our strong foundation of sustainable initiatives, build upon them in the lead up to the tournament, then during the Cup, demonstrate to the world the Triple Bottom Line Benefits of our commitments, leaving a Legacy far beyond the world of sports.

5. We are a Sports-Mad RegionWe are passionate supporters of a wide variety of sports at the professional, collegiate, and youth levels and will fill Arrowhead Stadium with the most passionate fans for every World Cup game we host.

6. We are the American CityA glowing example of Midwest hospitality, the home of jazz and BBQ, featuring hard-working, down to earth people, our spirit exemplifies that which built our great country. We stand ready to share it with the world.

Why Kansas City?


Games would be played at the New Arrowhead Stadium

The Kansas City Venue


Proposed Team Team Base Camps & Training Sites:

Wizards New Stadium (Kansas City, KS) Swope Park Soccer Complex (Kansas City, MO)

Also: Kansas City Chiefs Training Camp (St. Joseph, MO)Mid-America Nazarene University Soccer Complex (Olathe, KS)Park University - Julian Field Soccer Stadium (Parkville, MO)University of Kansas - Jayhawk Soccer Complex (Lawrence, KS)



Proposed FIFA Fan Fest Locations:Liberty Memorial (North Lawn)Volker Park Sprint Center (3-D)



Proposed Special Events & Locations:Kauffman Center for the Performing Arts - FIFA Preliminary DrawArrowhead Stadium - FIFA Confederations CupBartle Hall - International Broadcast Center Bartle Hall Ballroom - FIFA CongressUnion Station - Transportation Hub and World Cup Museum



A Civic Request

Public support is one of the criteria used to select the final 18 USA cities.

The Kansas City Host City Bid City has launched a public signature drive.

Our goal is finish as the top-supported city by December 1st.

Our request to the Kansas City Blogging Community:Support the Kansas City bid and encourage your readership to sign the USA Bid site’s online petition at www.goUSAbid.com/kc


A Civic Request

“It is not often that citizens from every walk of life have the opportunity to play such an important role in bringing a world-class event to their city. This is one of those rare opportunities.”

- Kansas City Bid Co-Chairman Neal Patterson

The Game is In KC

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