The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing |...

35
The Future of Scientific Publishing Ye Lu Director of Editorial Project management, China Springer Springer Changsha April, 2010

Transcript of The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing |...

Page 1: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishingg

Ye LuDirector of Editorial Project management, China

SpringerSpringer

Changsha

April, 2010

Page 2: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 2

Q: How many print subscriptionQ: How many print subscription

my journal has?my journal has?

A:A: ……

Q: Why?Q: Why?

A: The world is changing fromA: The world is changing from

Print to Electronic.Print to Electronic.

Page 3: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 3

Trend 1:

Everything is digital

Page 4: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 4

Music is digital

1982

iTunes Store

2003MP31995

Internet1996

iPod20011982 20031995 1996 2001

1985 1990 1995 2000 2005 20101980

Source: Nielsen Soundscan, Wikipedia

Page 5: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 5

Movies are digital

1998

1985 1990 1995 2000 2005 20101980

Page 6: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 6

Books are digitalSpringerR k t B k iPh

2007

KindleSpringer

eBook program2006

Rocket eBook& Softbook

19982008

iPhone

12 million

downloads

1985 1990 1995 2000 2005 20101980

iPad2010

Page 7: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 7

Our customers are buying digital

Source: ARL Statistics

Page 8: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 8

Our audience is reading digital…

Page 9: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 9

Trend 2:

Google is everyone’severyone s homepage

Page 10: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 10

Google’s share of traffic by Springer siteGoogle s share of traffic by Springer site

65% 77% 79% 83%65% 77% 79% 83%

Page 11: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 11

Trend 3:

Everyone is a publisherpublisher

Page 12: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 12

People want to participate

3 000 000 83 400 000 328 947 2783,000,000 tweets per day

83,400,000 videos uploaded

328,947,278 edits made by users

Page 13: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 13

What is Springer doing to stay relevant?

Page 14: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 14

Digitize everything

1996 2004

146,000 articles/yr

“Digitize all journals going forward!”

1996

“Digitize all journals going backward!”

2004

1842Springer Verlag forward! backward!Springer-Verlag founded

Journals

1870 1880 1890 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 20001860 2010

2006 2009

Books1870 1880 1890 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 20001860 2010

“Digitize most books going forward!”

2006 2009

“Digitize all books going forward and a lot of books going backward!”forward! books going backward!

5,000 books/yr

Page 15: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 15

Innovate on core products

Books innovation Platform innovationJournals innovation

Page 16: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 16

Develop database publishing capability

Page 17: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 17

Develop value-added workflow tools

Page 18: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 18

Experiment with social media

280 Members

955 Members

Page 19: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 19

“Revolution then evolution” Derk Haank

Page 20: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 20

Revolution and evolution of STM publishing

20062006

1665

1996

Page 21: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 21

PDF, HTML, XML

S hSearch Engines

Online Library

XML EnginesEngines

PoDWikis, Blogs,

Web 2.0

Printed Books and Journals Metadata

Reference

PoD Web 2.0

y

Reference Linking / Cited-

ByLong Term

PreservationPreservation Semantic Technologies

Information K l d Pl fPrintInformation 

Service Knowledge Platform

Page 22: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 22

Q: How many print subscriptionQ: How many print subscription

j l h ?my journal has?

A: ……

Q: Why?

A: The world is changing.

Page 23: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 23

Library & Consortia Sales

400 Online deals

= =Online deals

8,000* Institutes 24,000 - 48,000**

=100 libraries

Individual Libraries

* Number extrapolated from analysis of part of our contracts database.

** Number based on our experience that each institution represents 3-6 libraries.

Page 24: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 24

Millions of Researchers in the worldMillions of Researchers in the world

are reading journals on SpringerLink

Page 25: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 25

…and they are distributed globally

24,559,266 visits 24,247 cities

30 days

Page 26: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 26

Springer eJournals Usage

SpringerLink Fulltext Article Downloads 2007–2009 (in mio.)

Page 27: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

COPE and CrossCheckCOPE and CrossCheck

Page 28: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 28

C.O.P.E – Committee on Publication Ethics

COPE provides a forum for editors of academic journals to discuss issues relatingCOPE provides a forum for editors of academic journals to discuss issues relating to the integrity of the work submitted to, or published in, their journals. Examples include conflicts of interest, falsification and fabrication of data, plagiarism, unethical experimentation, redundant publication and authorship disputes. COPE encourages its members to seek investigation into possible misconduct by universities, hospitals or other funders.

htt // bli ti thi / b thttp://publicationethics.org/about

Page 29: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 29

CrossCheck is a cross publisher service based on innovative businessCrossCheck is a cross-publisher service, based on innovative business agreements and licenses, that makes screening scholarly content for plagiarism feasible and effective

http://www.crossref.org/crosscheck.html

Page 30: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 30

Target Document Database of potentialsource documentssource documents

Page 31: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 31

Text “fingerprinting”

The quick brown fox jumped over the lazy red dog

The quick brown fox jumped over the lazy red dog

The q ick bro n fo j mped o er the la red dogThe quick brown fox jumped over the lazy red dog

The quick brown fox jumped over the lazy red dogq j p y g

The quick brown fox jumped over the lazy red dog

The quick brown fox jumped over the lazy red dog

The quick brown fox jumped over the lazy red dogThe quick brown fox jumped over the lazy red dog

Page 32: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 32

Plagiarism Detected

Text fingerprinting: a targetText fingerprinting: a target document broken into short, normalized substrings which are then compared against a databasethen compared against a database of pre-indexed documents; originality report i d b i d bissued - must be interpreted by a human being

Page 33: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

Springer Open AccessSpringer Open Access

Page 34: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

The Future of Scientific Publishing | Changsha, 2010 34

Springer is the largest OA publisher in the world.

• BioMed Central: 208 journals• Springer publishes 19 fully OA journals

Chi Lib f S i h t OA j l• Chinese Library of Science has two OA journals• Springer also provide Open ChoiceTM to authors

Page 35: The Future of Scientific Publishing 20100411 Future of...The Future of Scientific Publishing | Changsha, 2010 6 Books are digital RktB k Springer iPh 2007 Kindle eBook program 2006

Thank you!Thank you!