The Future of Personalised Education

Personalised educationFrom curriculum to career with cognitive systems

“A major difference between healthcare and education is that if 50 percent of the patients died that entered a hospital, they would close the hospital. In education, if 50 percent of kids drop out of a high school – to become the ‘living dead’ – they bring in the next class.”

- Michael Moe et al, Global Silicon Valley, ‘2020 Vision: A History of the Future’, Fall 2015

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Data-driven cognitive technologies will enable personalised education and improve outcomes for students, educators and administrators.

Ultimately, education experiences will be improved when data can accompany the student throughout their lifelong learning journey.

Personalised education: IBM’s Point of View

© 2016 IBM Corporation

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Student appetite for digital tools throughout education is strong – creating more memorable and engaging learning experiences and exciting possibilities for students and educators.

Pressure is created for education professionals who are not always ‘digital natives’. Schools experience many challenges adopting new technologies and few are making widespread use of advanced analytics.

A number of leading practices have been identified

Some educators are achieving good results deploying digital services but there are hundreds available. More help is needed.


Education is evolving and, despite challenges, new digital services are being embraced by educators

“The kids are very engaged with technology …. When they’re hands-on with a piece of technology, it sticks better using all modalities of learning.”

USA High School


Education is a journey for us all. Cognitive systems will act as a roadmap

Imagine the benefit to Cordelia that a cognitive education assistant could have in providing a truly personalised education experience which addresses her learning needs and informs her key choices along the path.

At each stage in her lifelong learning journey cognitive systems will increasingly play a role in unlocking potential and driving a seamless experience.

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Primary Secondary University Work

Meet Cordelia. As a young student she faces many choices and challenges. What if technology could improve her educational experience to the extent that it delivered something tailored for Cordelia, helping her attain higher outcomes and be better equipped for the world of work?


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Personalised learning has long been the goal for educators and a new form of (cognitive) technology could contribute significantly.

Cognitive systems can understand, reason and learn. They interact with humans naturally to interpret data, learning from every interaction.


Data-driven cognitive systems will enable personalised education and improve outcomes for all “With technology it is easier to send each student down a

different track. Once you do that, there are huge levels of possibilities. You are no longer restricted by just having one teacher teach 30 kids the same thing”

Digital services vendor


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Most countries have an electronic health record. Education could benefit from a similar idea.

Two scenarios exist – personal data to support lifelong learning and aggregated anonymised data for cognitive assistants to help educators choose the best options for a student.

Authenticity, context, privacy and security challenges need to be addressed – probably by governments. Once students see value they are more likely to share their data.


The education experience will be improved when data can accompany the student throughout their lifelong learning journey

“Deeply immersive interactive experiences with intelligent tutoring systems can transform how we learn”

Satya Nitta, Cognitive Sciences and Education, IBM Research


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Today’s millennial generation believe that man plus machine will be greater than either on their own.

98% of students we surveyed see the need to keep learning throughout their working lives. This pathway to career longevity will be focused on skills such as communication, leadership, teamwork, problem-solving, people management and critical thinking.


The world of work and education in 2056 is a reality for students entering the job market today

“In 40 years time I think skills in the workplace will revolve around the ability to be able to understand, use and have had experience with cognitive services. Employees will need to be able to adapt quickly to changing markets and job requirements, changing technology and the changing needs of clients.”

UK intern


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How do we see the journey from curriculum to career with cognitive systems?

Education as an industry and the educational professionals within it are being challenged by the storms of digital disruption to prove their relevance, to maximise value for stakeholders and find ways to reinvent.

Educators will need to evolve by embracing cognitive systems to deliver personalised learning and just-in-time pedagogy to drive improved outcomes for all. “The 21st-century learner will demand and deserve no less.”

…and so will Cordelia!


To learn more follow us on Twitter @IBMEducation #IBMFuturEd

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In this research we set out to find out how educators are using digital education services and cognitive systems to deliver personalised education. We wanted to cut through the industry hype and understand from early adopters how it worked in real life. What are the challenges, what can we learn from successful implementations and what are the results? What did vendors think was possible and what did students actually experience?

The paper is based on four research inputs: (i) In-depth interviews with 47 educational providers and 6 vendors in the USA, India, South Africa and the UK (ii) A survey of 126 IBM interns based in the UK (iii) Interviews with 3 IBM Watson partners focused on the education sector (iv) Social listening from over 150,000 tweets relating to conversations around education

To learn more follow us on Twitter @IBMEducation #IBMFuturEd


About the research

About the authors

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Mike King is the worldwide leader for the IBM Education Industry with responsibility for strategy, marketing and sales across schools and higher education. Mike can be contacted on LinkedIn and at [email protected].

Richard Cave is a Principal with IBM Market Development and Insights. He conducts primary research and develops insight into emerging business and technology trends for forward thinkers. Richard can be contacted at LinkedIn and at [email protected].

Mike Foden is a Consultant with IBM Market Development and Insights who has 20 years’ experience in market analysis across IT, retail and consumer behaviour. He currently specialises in emerging and strategic business and technology topics. Mike can be contacted at LinkedIn and at [email protected].

Matthew Stent leads IBM’s Market Development & Insights Digital Horizons team in Europe and has a long-held passion for championing market intelligence and insights within IBM. His past fields of expertise are broad, covering a variety of industries, geographic regions and technologies. Matthew can be contacted on twitter @mjstent and at [email protected].

Key Contributor: Katharine Frase

IBM, the IBM logo and ibm.com are trademarks or registered trademarks of International Business Machines Corporation in the United States, other countries, or both. Other company, product and service names may be trademarks or service marks of others.References in this publication to IBM products and services do not imply that IBM intends to make them available in all countries in which IBM operates.


© Copyright IBM Corporation 2016Produced in the United Kingdom

The Future of Personalised Education

Education

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