The Future of High-Carbon Assets The Triple Bottom Line: TBH ...
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CrimsonFinancier
The Future of High-Carbon
Assets
By Morgan Bui & Carolin
Schellhorn, Ph.D.
The Triple Bottom Line: TBH
about the TBL
By Robert A. Jankiewicz
Why People Should Embrace
Sustainable Investing
By Audrey Rusnak
Spring 2016
2
Editor-in-Chief
Lisa Aquino, 2016
Junior Editor
Bianca Luscher, 2018
President of the
Finance Society
Joseph Wutkowski, 2016
Contributors
Rachael Ranieri, 2016
Audrey Rusnak, 2016
Morgan Bui, 2017
Andrew Chirichella, 2017
Peter Golish, 2017
Michael Baldini, 2018
Robert Jankiewicz, 2018
Patrick Michael, 2018
Faculty
Contributor
Carolin Schellhorn, Ph. D.,
Department of Finance
Faculty Advisor
Carolin Schellhorn, Ph. D.,
Department of Finance
Letter from the Editor
Crimson Financier is an academic journal created and edit-ed by students at Saint Joseph’s University (SJU), a Jesuit institu-tion. This publication provides a platform for both students and faculty to publish their written works. Crimson Financier explores the next wave of financial and investing trends and connects them to Ignatian values. Cura personalis (care for the whole person) is more than a phrase written in an ancient language; it promotes the desire to live greater in all aspects of life, including business careers.
The Finance Society is proud to present the second issue of Crimson Financier. While the first issue of our publication fo-cused on the trend of impact investing, this issue highlights com-panies practicing impact investing and the effect on their triple bot-tom lines.
The articles within this issue will explore the meaning be-hind the triple bottom line and the reasons supporting stakeholder-focused strategies. It will also shed light on the sustainable pro-grams and efforts of various companies as well as various sus-tainable investment instruments that have arisen in recent years.
We are pleased to have Dr. Carolin Schellhorn from the SJU Department of Finance contribute another article to this is-sue. Dr. Schellhorn and 2015 Summer Scholar, Morgan Bui, dis-cuss the impact of the December 2015 Paris conference (COP21) in regards to climate change, sustainability and high-carbon as-sets.
Crimson Financier would like to take this opportunity to sin-cerely thank Dr. Schellhorn for her unwavering support in the pro-cess of creating this publication.
The encouragement of the Pedro Arrupe Center for Busi-ness Ethics has been unparalleled. We are grateful as the Arrupe Center continues to promote this journal and partner with us to sponsor events that educate students about sustainable investing. Congratulations to the Arrupe Center on 10 years of making ethics a priority for the Haub School of Business.
We also greatly appreciate the time and effort of each of the journal’s contributors. Creating a foundation for a new publica-tion is not an easy task, and Crimson Financier would not exist
without them. ♦
Lisa Aquino, 2016
Spring 2016
ISSUE 2
3
Title
The Case for Stakeholder Focused
Strategies
Stumbling Blocks on the Road to Sustainability
The Future of High-Carbon Assets
The Triple Bottom Line: TBH about the TBL
Starbucks’ Leading Role in Social Responsibility
i(x) Investments: A Socially Conscious Berkshire Hathaway
The Business Cycle and the Possible Effects of
Sustainable Finance and Impact Investing
Goldman Sachs: A Pioneer in the Social Impact Bond
Green Money: Green Earth
Why People Should Embrace Sustainable Investing
Rick Alexander of B Lab Visits Saint Joseph’s University
Global Jesuit Case Series Announcement
References
Table of Contents
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4
The Case for Stakeholder Focused Strategies Andrew Chirichella & Peter Golish, 2017
The traditional belief and culture of publicly owned com-
panies is to drive shareholder value up as much as possible, with a
tendency to focus on short term profits. This has led to an explosion
in shareholder value which has helped drive the wealth of people
who are heavily invested in publicly traded equities.
Stakeholder Theory
However, there are more groups of people, besides the
shareholders, that can benefit from a company’s success. They are
the stakeholders, which include groups such as the customers, em-
ployees, local economy and even the shareholders; pretty much
anyone affected by that company and the decisions that they
make. When a company looks to increase stakeholder value, it is
applying the stakeholder theory to its strategies.
The stakeholder theory is that a company that manages
its stakeholder relationships effectively will have a longer life span
and have better performance compared to companies that do
not engage their stakeholders effectively. To put it in simpler terms,
the more that firms factor in all of the people and groups affected
by a corporate strategy or decision, the greater their long term
profits will be.
Companies should implement certain strategies that will
help to manage stakeholder relationships. Making a commitment
to monitoring stakeholder interests allows a company to ensure that
they are keeping track of the kinds of strategies that stakeholders
would like the company to follow. They should develop strategies to
deal with the concerns of stakeholders and make the interests and
concerns into manageable strategies that can be implemented.
The Purpose of Stakeholder Strategy
A way to entice people to follow this strategy initially is to
promote it as a huge part of impact investing, the triple bottom
line, and part of corporate social responsibility. Without the stake-
holder strategy, it is impossible to really follow any of these princi-
ples. As Jack Springman wrote in his Harvard Business Review Article
about the stakeholder strategy, “No system can thrive if one mem-
ber group continually benefits at the expense of others.”1
Using this strategy also leads to more sustainable business
strategies and even lowers the potential risks for companies, such
as environmental risks and interest rate risks. This leads to safer in-
vestments for both the company and the areas and people affect-
ed by a firm’s decisions.
Benefits
According to Michael Porter of HBR, while critics may not
like the idea of no longer maximizing short term profits, focusing on
all stakeholders will cause a maximization of profits in the long run.1
Along with the possibility of maximizing long run profits, a
firm that applies a focused stakeholder strategy will also be able to
implement social
change much quicker
and more effectively.
Firms will be able to
help solve many social
issues like poverty and
income inequality.
This can also
lead to healthier fami-
lies, reduce employee
absences, encourage
more environmentally
friendly investments,
and improve production to become more efficient.
The (Triple) Bottom Line
While it may be a common strategy for firms simply to fo-
cus on shareholder value above all else, many companies are
changing their strategies, such as Deutsche Bank and Coca Cola. If
these major companies have analyzed the benefits and costs of a
focused stakeholder decision-making strategy and proceed to use
it, then many more firms are likely to closely follow suit, making it
something that could be extremely beneficial for the world and
businesses as a whole. ♦
According to Michael
Porter of HBR, while
critics may not like the idea
of no longer maximizing
short term profits, focusing
on all stakeholders will
cause a maximization of
profits in the long run.
5
Stumbling Blocks on the Road to Sustainability Lisa Aquino, 2016
Few would argue against the theory behind impact invest-
ing. After all, who would have issues with the growth of philanthropy,
sustainability and an overall better world?
Then, what is the problem? Why isn’t everyone enthusiastic
about impact investing? The answer is simple enough: execution.
Like all things in their relative infancy, impact investing still
has some hurdles to overcome. According to Kevin Starr of the Stan-
ford Social Innovation Review, impact investing is in trouble for a
handful of reasons. Starr claims that impact investors will not receive
the market rate of return for a long time due to the nature of the
investments.1 It is generally difficult to make money from unsubsi-
dized “rural livelihoods,
basic health care, basic
education solutions,
clean water” and other
solutions that “meet the
fundamental needs of
the poor.”1 There are
impact businesses that
generate profits but not
necessarily large im-
pact, and businesses
that generate the most
impact while managing
to lose the least amount
of money (yet still lose
money). Additionally,
some investors assume
that the existence of a
revenue stream signals
future revenue growth,
and therefore profit
growth.1
With the focus
on profit and returns,
the presence of inves-
tors can drive organiza-
tions away from their missions. Starr argues that the demands of
investors can influence an impact business to shift away from its
target population toward a more affluent market. Once the busi-
ness achieves stable figures, it can return its focus to the target pop-
ulation. However, the numbers do not often hit the trigger mark.1
With all of these roadblocks, how can one effectively sup-
port impact companies? Starr believes that investors should worry
more about the level of impact the companies achieve as op-
posed to profit because “[i]n the real world of the poor, real
change still means step-
ping up with money that
you don’t expect to get
back, while demanding
maximum returns in the
form of impact.”1
On the other
hand, maybe the answer
does not lie with the investor, but with the companies themselves.
Impact Makers is a social-impact IT consulting firm based in Rich-
mond, VA and operates
under a hybrid business
structure. It is a registered
B Corporation that is
owned by two public
charities: The Community
Foundation Serving Rich-
mond and Central Virgin-
ia (TCF) and Virginia
Community Capital
(VCC). TCF and VCC
both supply funds that
support charities and
invest in companies with
social missions, but this
structure means that Im-
pact Makers handed
over all its equity to the
Richmond community.
With 70% of its equity held
by TCF and 30% by VCC,
Impact Makers receives
funds from these two
charities and focuses on
delivering its “pro bono
consulting services to
local nonprofit organizations.”2 This structure allows business profits
to directly benefit local charitable nonprofits, which in turn benefit
the community. The business model manages to accomplish this
goal and even simultaneously meets market returns.2
Although impact investing has its pros and cons, no one
ever said creating impact would be easy. Impact investors and
companies might have to get a little creative, but there is hope for
the future of sustainability. ♦
On the other hand, maybe
the answer does not lie with
the investor, but with the
companies themselves.
6
The Future of High-Carbon Assets Morgan Bui ’17, Board of Trustees Scholar and 2015 Summer Scholar Carolin Schellhorn, Ph.D., Department of Finance
Introduction
The climate-negotiating parties in Paris in December
2015 (COP21) created an agreement strong enough to lead ob-
servers to believe it may serve as a market signal that the world
will decarbonize significantly over the next couple of decades.
Whether global decarbonization will be sufficient to keep the
global temperature increase below two degrees Celsius by mid-
century is currently unknown, but it has become a possibility. Ad-
herence to a carbon budget consistent with the Paris agreement
means that the coal, oil and natural gas sectors will be able to use
only a fraction of their currently identified reserves. As a result, their
assets and related industries are worth less than currently record-
ed, thus creating concerns about the existence of a “carbon
bubble.” Our investigation, as part of a summer scholar’s project,
focused on the reasons that assets associated with the fossil fuel
industry are at risk of becoming “stranded,” which means that
they may lose market value or turn into liabilities before the ends
of their expected economic lives. We discovered two likely areas
of origin for these risks to the stability of our economic and finan-
cial systems: corporate governance blind spots and climate
change.
Corporate Governance Blind Spots and Climate Change
Until about the mid1970s, there was no single pur-
pose associated with the corporate form of enterprise
ownership. It was whatever the shareholders and their
representatives considered relevant and included, among
other things, the provision of benefits to employees, the
community or the larger society. This changed with the
free-market framework introduced by Milton Friedman and
other Chicago economists who asserted that the overrid-
ing goal of corporate managers should be the creation of
shareholder wealth measured as the dollar value of equity
a s d e t e r -
mined in the
s tock mar -
ket. The fo-
cus on mon-
etary value
a b o v e a l l
else diverted
a t t e n t i o n
from qualita-
tive and oth-
er quantitative measures associated with value creation,
such as measures of human and animal health and well-
being, pollution and greenhouse gas emissions.
Among the four greenhouse gases emitted by
human activities, the largest in quantity by far is carbon
dioxide. For the first time in recorded history, this gas has
reached a level of 400 parts per million (ppm) in the at-
mosphere up from 280 ppm in pre-industrial times. If busi-
ness continues as usual, it may reach 450 ppm in a couple
of decades. At current carbon dioxide levels, climate
change has already been documented as a contributing
factor in changing global average temperatures,
droughts, floods, heavier storms and extreme weather,
leading to changes in ecosystems including oceans that
threaten food supplies and livelihoods. The four economic
sectors that emit the most carbon are energy and electric-
ity, agriculture and forestry, industry, and transportation.
Any efforts to decarbonize the economy would have to
focus first on these sectors.
Given the gravity of what is at stake for humanity,
civilizations, and our ecosystems, one would have ex-
pected that coordinated climate change mitigation and
adaptation would have become the top cultural priorities
as soon as the science had become publicly available.
Yet governments are acting hesitantly and sporadically.
Corporations also in the agriculture, food, and energy sec-
tors continue their focus on short-term shareholder wealth
creation measured in dollar amounts at the expense of our
atmosphere and ecosystems. As the realization is sinking in
that we, as a global society, are going to pay a price that
could be disturbingly high, some market participants have
begun to assess the risks to our asset values and to the sta-
bility of our economic and financial systems.
Given the gravity of what is at
stake for humanity, civilizations,
and our ecosystems, one would
have expected that coordinated
climate change mitigation and
adaptation would have become
the top cultural priorities as soon
as the science had become publicly
available.
7
The Risks
There are obvious physical risks associated with extreme
energy exploration and production in difficult locations such as
the deep oceans and the Arctic. The BP Gulf oil spill of 2010 is a
relatively recent example. In the face of increasing opposition
from conservation and native groups, companies operate in an
unpredictable regulatory environment. And in the age of social
networking, there are significant reputational risks associated with
energy production that is harming our ecosystems and the atmos-
phere, especially as the millennials mature and move into posi-
tions of responsibility. As renewable energy sources are becoming
increasingly available and energy producers worldwide respond,
large fluctuations in the market prices of oil and gas make it al-
most impossible to assess the eventual profitability of new fossil
fuel projects with any accuracy. All of these risks combine to cre-
ate financial risks that are very difficult to assess and manage.
Moody’s In-
vestor Service has re-
cently addressed this
issue with two reports
published in November
a n d De c e m be r o f
2015, respectively. Of
86 sectors analyzed, 11
sectors with around $2
trillion in rated debt are
c l a s s i f i e d a s
“immediate, elevated
r i sk” or “emerging,
elevated risk” in terms
of their credit exposure
to environmental is-
sues. Moody’s inter-
prets this as “material
credit impacts” that these sectors are experiencing now or that
are expected to arise in the next three to five years. At about the
same time, the Carbon Tracker Initiative estimated that about $2
trillion of capital expenditures in the coal, oil and gas sectors need
to be forestalled over the next ten years, if we are to have a
chance of staying within a carbon budget that may limit a global
temperature increase to about two degrees Celsius by mid-
century. The international agreement forged by the recent con-
ference (COP21) in Paris in December 2015 provides, at a mini-
mum, global support for federal and municipal regulatory action
to help advance a large-scale decarbonization of our economy.
Opportunities and the Way Forward
How do we respond to these unprecedented busi-
ness and societal challenges in a responsible way? A first
step is to acknowledge the situation, become informed,
and discuss possible solutions by engaging with business
managers, investors, consumers, donors, scientists and poli-
ticians. Several opportunities for an effective effort to
meet these challenges exist, but a constructive way for-
ward requires informed collaboration and consensus on
how to proceed. There are currently several issues that
require resolution, such as: Can we stay within our carbon
budget by switching to all renewable sources of energy, or
must we rely on nuclear power as well? As responsible
investors, should we shun all nuclear power and/or fossil
fuel assets, or should we select the “best-in-class” or ex-
clude “worst-in-class?” Should we engage with compa-
nies in which we invest, or become politically active and
demand bi-partisan action on climate change? Should
we ask for the removal of subsidies that are becoming in-
creasingly difficult to justify for fossil fuels? Should we ask
for carbon pricing in the form of a (potentially revenue-
neutral) carbon tax?
Guidance and initiatives to address these and
related issues abound.
An interesting organiza-
tion, for instance, is the
Carbon Pricing Leader-
ship group consisting of
government and busi-
ness leaders who are
collaborating to devel-
o p c a r b o n p r i c i n g
methods and practices.
Strong academic lead-
ers, providing research
and educational pro-
gram support, include
the University of Ox-
ford’s Smith School of
Enterprise and the Environment, and the University of Cam-
bridge’s Institute for Sustainability Leadership. Last but not
least, Goldman Sachs, Mercer and BlackRock are among
several institutional investors who have begun to assess
climate change risks and consider them in their asset allo-
cation decisions. The sooner more of us become informed
and involved in the transition to a low-carbon economy,
the more smoothly this transition is likely to unfold, and the
better the outcome is likely to be for the triple-bottom line
of businesses and asset portfolios as well as for our well-
being as individuals, families, and communities. ♦
How do we respond to these
unprecedented business and
societal challenges in a
responsible way?
8
The Triple Bottom Line: TBH about the TBL Robert A. Jankiewicz, 2018
Whether through our own observations or through the
lessons taught in our business schools, we know that business mod-
els worldwide have evolved astoundingly. Companies are con-
stantly trying to figure out ways to increase sales and cut expenses
in order to add an extra digit to that one number on the bottom of
the income statement. It’s true, the bottom line can sometimes be
a strong determinant of a company’s performance but let’s face it,
there is more to a company’s profitability than simply the digits be-
hind the dollar sign.
In the mid-1990s, John Elkington, the founder of SustainA-
bility, created the idea of “the triple bottom line,” or TBL for short.2
The TBL is an accounting framework that shifts the concept of profit-
ability to include social and environmental impact, which can be
summarized using what is known as the “three Ps”: Profit, People,
and Planet.3 Each of these three pillars should be considered as
separate “accounts” that can be used
to measure profitability.3 Essentially,
companies should not only be con-
cerned with the monetary profit they
earn, but also take into account the
impact that their businesses have on the
environment and any stakeholders that
can be affected by their actions.3
So, what is the big deal about
the triple bottom line anyway? Why
should companies be concerned with
it? First, one of the main reasons organizations should embrace
that TBL is due to corporate social responsibility.3 Other than raising
shareholder value, businesses have a commitment to acting in a
manner that can positively impact the quality of life in communities
where they operate.1 Additionally, following the TBL framework
offers companies competitive advantages and bona fide reputa-
tions.3 The benefits that arise from the TBL can impact companies
from both internal and external standpoints. For example, an exter-
nal benefit could be the creation or expansion of new markets,
especially since the positive characteristics of the triple bottom line
can be highly attractive to a diversified group of consumers.3 More
importantly, from an internal perspective, when companies follow
the “People” pillar, they will be able to reap the benefits of employ-
ee retention and engagement, leading to improved productivity.3
Overall, it is obvious that the triple bottom line can have
very important effects on businesses, but
sometimes difficulty arises in trying to
measure the positive outcomes of the
three pillars in terms of cash.2 Despite this
slight impediment, there are still many
rewards that come from the triple bottom
line. Therefore, the act of simply under-
standing and trying to improve the impact
that organizations have on society and
the environment truly places companies in
a position for sustainable profitability. ♦
Essentially, companies should not
only be concerned with the
monetary profit they earn, but
also take into account the impact
that their businesses have on the
environment and any
stakeholders that can be affected
by their actions.
9
Sustainable investing not only involves environmental
improvement as the primary goal; it also involves social good.
Companies are turning to sustainable investing programs that
benefit society as well. Starbucks has taken up the torch as one of
these companies. It started what is known as the “College
Achievement Plan.” The program began recently in June 2014.
Aiming to encourage the pursuits of young college dreamers who
are hoping to achieve the “American Dream,” Starbucks wants its
employees to never give up on their hearts’ desires and greatest
a m bi t i on s .
With about
70% of the
employees
being stu-
dents, Star-
bucks under-
stands that
sadly only
about half of
the college students in world will actually finish their academic
aspirations.5 Financial distress and the daunting and tiring aspects
of life can sometimes hinder them from being able to focus entire-
ly on what they want to do. As a result, Starbucks has made edu-
cation a primary investment.
So, how did Starbucks take on this rather altruistic en-
deavor, knowing that it would have to allocate a huge chunk of
money towards this plan in order to make it a success? Well, un-
fortunately, the downside is that
this program can only be found
at Arizona State University. Star-
bucks chose this college be-
cause it believed it was the only
university that shared its vision
and fully supported the compa-
ny’s goal to give every student a
high-quality education, within
reason. This college wears its gold
sticker as the most innovative
school in the country, according
to the News & World Report.5 It
also has the reputation of serving
as 5th in the United States to educate and develop graduates
who are best-qualified for and prepared for their career choices.
Arizona State University stands out with its higher-educational
goals, resilient drive for innovation, and strong belief in the free-
dom to pursue dreams and passions.
How can someone be a part of this program? Well, the
company provides the tools needed through the College Plan
Welcome Tool, which introduces any hopeful applicant to this
program. The second step is to apply to Arizona State University
and meet the acceptance criteria. Once accepted, Starbucks
employees are encouraged to speak to a counselor who will
guide them as they face the formidable reality of paying for the
ridiculously high cost of college. Students can choose any course
of study they want, any class they want to take. They immediately
receive an upfront scholarship that partially pays for tuition costs.
Financial aid advisors, like any other college, are there to assist
with applying for FAFSA, grants, or any other type of financial aid.
The beauty of this program is that each time a student completes
21 credits, he or she is reimbursed for the full cost of the tuition and
any mandatory fees, including any additional credits he or she
may have earned—as long as he or she stays enrolled and is on
the road to graduation, of course. Another cool aspect is that this
reimbursement appears right in the student’s paycheck, which I’m
sure is extremely self-gratifying after working hard and spending
hours studying and serving drinks to customers.
Originally, only partial scholarships and the sheer oppor-
tunity of higher education was made available to freshmen and
sophomores. Juniors and seniors have always been rewarded with
full tuition reimbursements for their hard work and dedication.3
Conveniently, the program allows students to transfer to ASU and
take advantage of the program at any point in time, even if they
want to spend the first two years at a different college and then
transfer to take advantage of the full tuition reimbursement. This
program was extended to freshmen and sophomores in April 2015
and has proven to be a huge
success.
The “College Achieve-
ment Plan” is specially made
available in the United States only,
and for a very good reason. Mil-
lennials and the generation be-
hind are part of a new wave of
people who start and never finish
their education due to skyrocket-
ing costs that turn into an over-
whelmingly huge pile of debt. This
debt overshadows every dream
and prevents many students from ever achieving their ambitions,
forcing them to relinquish their aspirations and the lives they de-
sire. This inequality that is occurring in the United States is a huge
problem, the next financial bubble, and Starbucks is making a
statement with this program. This problem is the biggest challenge
young people face, and graduating with debt and student loans
to pay off only hinders them from moving out, having more mon-
ey in their pockets, and following their career goals.
With about 70% of the employees
being students, Starbucks
understands that sadly only
about half of the college students
in world will actually finish their
academic aspirations.
Starbucks’ Leading Role in Social Responsibility
Audrey Rusnak, 2016
10
Starbucks values work/life balance, family, aca-
demics and learning, skills development, and financial sta-
bility—all values that young students hold near and dear to
their hearts as well. ASU is there to help facilitate this
change.
The program has soared. Starbucks has a goal of
reaching 25,000 graduates by 2025, and it is already off to
an incredible start. As of October
2015, more than 4,000 students
have enrolled through Starbucks
and the number of enrollees is only
expected to grow.2 More than 200
graduates are projected to earn
degrees in May 2016. In November
2015, Starbucks announced that it
will honor military men and women
who have served or are currently
serving by offering them free tuition. Not only that, but Star-
bucks is also willing to offer free tuition to their spouses and
children. As of this announcement, it has already hired 5,500
military men and women and their spouses and plans to
reach 10,000 by 2018.6 Starbucks’ chief executive chairman
made the statement that the company views offering a
helping hand to military men and women as an important
moral responsibility of the nation.1 Instead of simply offering
words of thanks, Starbucks is taking action and directly im-
pacting their lives in a positive way and rewarding them for
their sacrifices. Most people share the belief that military
men and women should be rewarded in some way. This
aspect of the program epitomizes the altruistic intentions of
impact investing and serves as one
example of how it promotes social
responsibility and corporate govern-
ance.
With goals of limiting stu-
dent loan debt and reaching out to
military men and women, Starbucks
has taken the wheel in delivering
palpable results through sustainable
investing. Will Starbucks partner with other universities to
help bring about this social change? I’m hoping that other
colleges will see the benefits that the “College Achieve-
ment Plan” reaps and join Starbucks in making an influential
difference in society. ♦
In November 2015, Starbucks
announced that it will
honor military men and
women who have served or are
currently serving by offering
them free tuition.
11
i(x) Investments: A Socially Conscious
Berkshire Hathaway Lisa Aquino, 2016
Most people are familiar with the name Berkshire Hath-
away, or with one of its many holdings. This conglomerate earns
its money by holding complete and partial stakes in attractive
operating businesses and stocks. According to Chairman and
CEO Warren Buffett, Berkshire Hathaway is structured to maxim-
ize long-term capital growth by allowing the tax-free movement
of large sums of money from one business
to another within the conglomerate.2
Well, what if there were a social-
ly responsible version of Buffett’s Berkshire
Hathaway?
That is exactly what Warren Buf-
fett’s grandson, Howard W. Buffett, is
building with co-founder, Trevor Neilson. i(x) Investments mimics
Berkshire Hathaway’s structure, but the similarities end there. This
firm’s name reflects its goal to invest in companies that are work-
ing on sustainable and environmental issues. People who see “i
(x)” usually think back to their math classes…and occasionally
shudder. Regardless of a person’s reaction to the subject of
mathematics, an equation is exactly what this firm wants people
to picture when they hear its name. An equation is also a ques-
tion, and the question that i(x) Investments believes everyone
should consider is whether or not they
will use their investments to leave an impact on the world and
change it for the better.
i(x) Investments “invests in the pillars of human needs…
in a multi-strategy investment approach
throughout the entire capital structure.”1
Potential ventures for i(x) tend to be in
their early stages, undervalued, and likely
to exhibit hyper-growth. In addition to
i(x)’s “expertise in creating and measuring
social impact,” these potential compa-
nies receive the benefit of total reinvest-
ment, unlike with Berkshire Hathaway.1 i(x)
Investments believes that this structure is the most effective
method for impact investing, as opposed to the “finite life cy-
cle” and returns-driven mentality of funds.1
With a long-term focus, i(x)’s goal is to improve world
issues through sustained impact investing while also ushering in a
new potential for capitalism. With the combination of millennial
values and a financially successful bloodline, it would come as
no surprise if Howard W. Buffett succeeds in changing the face
of investing. ♦
What if there were a socially
responsible version of Warren
Buffett’s Berkshire Hathaway?
12
The Business Cycle and the Possible Effects of
Sustainable Finance and Impact Investing Patrick Michael, 2018
What is the Business Cycle?
What do economic expansions and recessions have in
common? They must both end. My thought to this commonality is,
why? Why do expansions have to end and why do recessions
have to start?
The process of having many expansions and recessions
in a cyclical entity is called the business cycle. The National Bu-
reau of Economic Research (NBER) states that the economic busi-
ness cycle is a series of expansions and recessions that occur over
many years.1 The average economic expansion lasts about fifty-
eight months and the average recession lasts only an average of
eleven months. If this is the case, why have we not been able to
eliminate the negative side of the business cycle?
While NBER does not give a definitive answer for why
recessions happen, it does give its best educated guess. It is gen-
erally accepted by economists that, “There is a clear pattern of
excessive speculative activity evident in latter stages of economic
expansion.”2 What are these speculative
activities that cause recessions? In the
recession of 2001, the cause was the
overvaluation and speculation of many
technology companies during the dot-
com boom. In addition to the dot-com
bust, the Great Recession of 2007 was
caused by the unsustainable speculation
involving the U.S. housing market. If the
two recessions in recent memory were
caused by the same basic mistake, why do we, as rational
investors, repeat our missteps?
Why Sustainable Finance and Impact Investing are
the Answer
The ultimate goal of most individuals and firms within
the world’s financial structure is to generate immediate profit
while sustaining long-term growth. Of course there are a few
exceptions, but not many would say that making money now
and making money for many years to come is a bad thing.
Sustainable finance is an avenue many companies are elect-
ing to take in order to cut costs, create a better public im-
age, and increase their revenue all while attracting a new
type of investor, the Impact Investor. This new breed of inves-
tors is not only concerned with its ultimate return, but also in
the sustainability and moral standing in which its returns are
achieved. This is not to say that these investors expect lower
returns for their selectivity, when in fact, they should expect
the same percentage returns as non-Impact Investors. Im-
pact Investing can help keep firms accountable for when
they are financially irresponsible, financially unsustainable, or fi-
nancially immoral. For example, let’s say a firm wants to cut cost,
so it decides to outsource most of its manufacturing jobs to other
countries. Outsourcing in itself is not immoral or financially irrespon-
sible and can actually be a smart business decision in certain cas-
es. It would be an issue for an Impact Investor, however, if this firm
in question did not pay its outsourced workers fair wages for their
work. This lower labor cost would give the investor a greater return
but would actually be against the moral code of the Impact In-
vestor. So instead of the firm paying its workers unfair wages, it is
forced to cut costs in some other way. These cost savings have to
be achieved in a way that is not socially or environmentally harm-
ful. The lowering of costs will likely lead to better and more effi-
cient production, which would give Impact Investors a larger re-
turn on their investment. Imagine if every company had to take
into account the social and environmental implications of its busi-
ness practices. Many would be forced to find a different source of
revenue. They would have to use meth-
ods that generate profit without the need
to destroy the environment or pay their
workers sixty cents an hour. I believe that
if there are real ramifications (less capital
from investors) for companies that per-
form business practices that are detri-
mental to society or our planet, we would
see a healthier, more stable, and sustain-
able economy. ♦
Sustainable finance is an avenue
many companies are electing to
take in order to cut costs, create
a better public image, and
increase their revenue all while
attracting a new type of
investor, the Impact Investor.
13
Goldman Sachs: A Pioneer in the
Social Impact Bond Michael Baldini, 2018
[Goldman Sachs] was a pio-
neer in impact investing
with the creation of its
“social impact bond”....
Goldman Sachs Cares
As most people already know, Goldman Sachs is one of
the most historically influential investment banks and one of the top
valued brands in the world. However, did you know that Goldman
Sachs is not only improving its financial bottom line, but the social
and environmental bottom line, which benefits the lives of others? It
was a pioneer in impact investing with the creation of its “social
impact bond,” which continues to serve as a unique financial tool
to leverage private capital to support social programs in necessi-
tous communities.
What Is a Social Impact Bond
and How Does It Work1
At the heart of the social
impact bond are the social chal-
lenges that federal, state and city
governments face. Due to the
amount of social challenges,
budgets might be too tight to cov-
er all of them adequately. These
governments will turn to social im-
pact bonds to help relieve the
strict budget constraints due to the
various conflicts in the communi-
ties. Therefore, private investors
step up to loan the money, which
finances the costs and funds the
service provider’s program. The
overall goal of the Goldman Sachs
social impact bond is to enable this
private-public partnership to deliv-
er proactive social programs to
underprivileged living communities. If Goldman Sachs meets this
goal through measurable evaluation, the government pays private
investors back. It helps the community by making a difference in
the quality of life for the citizens, the government by addressing a
policy priority and achieving long-term savings, and the investors by
providing returns.
Early Childhood Education2
Alongside J.B. Pritzker and the United Way of Salt Lake,
Goldman Sachs created the first ever social impact bond for the
financing of early childhood education in 2013. This partnership
committed around $7 million to finance a high quality preschool
program in Utah that focuses on increasing academic achieve-
ment and school preparedness for at risk children aged 3 and 4
years old. This program also opened 600 more slots for students who
were subjected to a school district that did not have the funds to
expand classrooms. Data released in 2015 shows that the social
impact bond was a major success because fewer children needed
special education or remedial pro-
grams, which in result saved the school
districts a significant amount of money.
In addition, these students signify much
promise and receive an early start to
their school careers. Investors were paid
as well which made it the first social
impact bond in the country that yielded
a return.
“This is an issue of national concern. People all over the country are
really talking about the importance of our early childhood educa-
tion yet, we’re all in a moment in
time where there are really dimin-
ished government resources to be
able to fund those programs.”
– Andi Phillips of the Urban Invest-
ment Group at Goldman Sachs2
Urban Progress3
The Brooklyn Navy once
stood as the US Navy’s greatest
shipyard, housing some of our na-
tion’s most honored naval ships
and employing around 70,000
workers. However, through a peri-
od of disuse from the 1970s to the
early 1980s the shipyard rotted
away and employment numbers
dropped to around 10,000 workers.
Thus, Goldman Sachs pledged to
rejuvenate the shipyard through a
series of investments in 2012. These investments not only preserved
the historic infrastructure of the site, but also introduced innovative
and sustainable business practices. The project led to a $7.3 million
New Markets Tax Credit equity investment by Goldman Sachs,
which resulted in changing three vacant buildings into a modern
industrial facility.
The investment has also yielded an extra 215,000 square
feet of construction space, which will house Crye Precision, a de-
signer and manufacturer of uniforms for all branches of the U.S.
Military. Another main tenant that is being housed under the addi-
tional space is a project called Macro Sea, a lab for manufactur-
ing, prototyping and 3-D printing.
This commitment has resulted in job creation for low in-
come earners in an area that has been punctuated with unem-
ployment and poverty. Goldman Sachs sought to bring a new
home for industrial growth and did so successfully through the so-
cial impact bond, which created 6,400 jobs and created an annual
economic impact of $2 billion.4 ♦
[Goldman Sachs]
was a pioneer in
impact investing
with the creation of
its “social impact
bond.”
14
Green Money: Green Earth
Rachael Ranieri, 2016
Due to the
issuance of green
bonds, both the pub-
lic and private sector
worlds have collided.
This specific type of
asset class is a confla-
tion of fixed income securities and sustainability efforts. Besides
investing in a triple-A rated fixed income product, investors are
able to contribute toward environmental solutions.
Within the past ten years, our world has endured dev-
astating natural disasters. Many argue that these occurrences
are a direct effect of climate change. This vast, beautiful plan-
et requires viable efforts toward stewardship. Comprehensive
efforts toward energy efficiency, prevention of greenhouse
gas emissions, and investment in new
technology will further enhance envi-
ronmental sustainability.
Luckily, the innovative nature
of green bonds allows clean energy
initiatives to tap into the capital mar-
kets. This asset class has tremendous
potential to provide the capital that is
needed to work towards sustainability.
The funds generated from the issuance
of green bonds are allocated to envi-
ronmental projects. Since the World
Bank issued the first green bond in
2008, the demand for this instrument
has not caught much resistance. In
2014, $36.6 billion of these debt instru-
ments were issued, more than triple the
amount in 2013.5
In addition to its uniqueness,
this security is fundamentally structured
to provide a financial and social yield.
According to the World Bank, one of its
green bond-funded projects is improv-
ing energy efficiency in factories in
China and is expected to cut green-
house gases by 4 million tons a year.2
The ability to quantify a sustainability
project’s net impact, such as the
amount of green-
house gas reduction,
could be one of the
components creating
a tailwind behind
green bonds. This
asset class has not
only provided funding for sustainability projects, but it has also
sparked dialogue about the need for climate solutions. The
pressures of rising global temperatures and extreme weather
patterns have a compounding effect on developing coun-
tries. The aggregate impact of climate change put a devel-
oping country’s GDP, food, and water supply in harm’s way.
Through this asset class, more capital will hopefully be readily
available to work toward preserving our planet. ♦
Luckily, the innovative nature of green bonds allows clean
energy initiatives to tap into the capital markets.
15
To many potential and experienced
investors, sustainable investing still merely means
risky business. Not only is it a concept that has
only recently been planted in people’s minds
and newly discussed, but the enigmatic idea of
investing this way also constitutes uncharted wa-
ters. Environmental change and social good
primarily fuel the fire of sustainable investing, but
many fear they might get burned by the flames
of risk and potential loss.
People argue that sustainable investing
is too much of a risk, a waste of money, and
quite frankly not as good of a deal or much of a
guarantee compared to
other investments. So, why
should they embrace this
concept and partake in this
venture? There are many
reasons why individuals and
businesses together should
jump on this bandwagon
that are more than just long-
term financial rewards.
For individual inves-
tors, sustainable investing is more of a risk than it is
to corporate leaders. Their futures are potentially
on the line. Addressing one of the primary con-
cerns about impact investing, the Global Impact
Investing Network, or GIIN, has taken the lead on
educating people who are interested in putting
their money towards a good cause. GIIN pro-
vides people with the resources necessary to
research and make decisions regarding incorpo-
rating funds that promote environmental change
or social responsibility into their portfolios. Be-
cause of growing interest, organizations and
companies are giving people what they need in
order to engage in this increasingly ubiquitous
trend.
Businesses should engage in sustainable
investing practices for a myriad of reasons, all of
which encompass a single one: people demand
and expect businesses and corporations to be
socially responsible. As a trend, sustainability con-
tinues to surface into daily lives, and people are
becoming more and more attentive to environ-
mental and social changes and needs. As a re-
sult, many people, especially millennials, look to
invest in companies that support sustainable
practices and work to implement sustainable
change. About 85% of employees want to work
for companies that support
charities and nonprofits,
and/or that value improving
the environment or creating
social good.9 If companies
want to make a profit, they
need to assimilate sustaina-
bility into their business strat-
egies to even draw consum-
er demand. When most
people look for jobs, they
are seeking positions with companies that are
sustainable and socially responsible. Studies have
shown that corporate social responsibility im-
pacts how companies’ employees thrive in terms
of their productivity and morale, and influences
whether or not they will stay with their compa-
nies. If companies want the best talent, they
need to have these values to attract and keep
the talent. Essentially, being socially responsible
constitutes the key to success, serves as a cata-
lyst for opportunity and innovation and gives
companies a competitive advantage. In the
end, social responsibility allows businesses to es-
tablish long-term growth and advancement.
About 85% of employees
want to work for
companies that support
charities and nonprofits,
and/or that value
improving the
environment or creating
social good.9
Why People Should Embrace Sustainable Investing Audrey Rusnak, 2016
16
Millennials lead the way in
impact investing.
Individuals and businesses both know that the demographical
transitions taking place have a major impact on investing trends as well.
Millennials lead the way in impact investing. This generation took impact
investing by the reins and rode with it. In terms of savings, millennials and
future generations will have to rely more on their own investments and re-
tirement funds and less on Social Security. Millennials care most about the
type of ends their means will create. With global warming on the rise, social
issues being in the spotlight, and sustainability and philanthropy being hot
topics, millennials want the money they invest to not only produce strong
financial returns, but also want go towards a good cause. This frame of
mind controls how they think as well as the decisions they make. Millennials
hope to influence future generations, impress upon them this form of think-
ing and emphasize its importance. Millennials are currently earning college
degrees, embarking on their careers, and looking for ways to finance their
futures. So this method of investing, where one can earn strong returns while
simultaneously making a positive impact, is extremely important to them.
Because it lacks a tangible long-term track record, impact invest-
ing often means taking a leap of faith. However, with the right resources,
coupled with people’s increased interest and participation, impact invest-
ing will continue to grow and boom as people’s returns are maximized. Tak-
ing an increased interest in environmental change and corporate govern-
ance strategies that positively benefit society will ensure investors that their
investments will be worth it, both financially and societally. Since sustainable
investing is the way of the future and the hottest rising trend in investments,
it’s good to strike the iron while it’s hot. ♦
17
Rick Alexander of B Lab Visits Saint Joseph’s University
During the Fall 2015 semester, the Pedro Arrupe Cen-
ter for Business Ethics, Department of Finance, Financial Plan-
ning and Wealth Management Society, and Finance Society
all pulled together to present a guest speaker. On Thursday,
December 3, 2015, Saint Joseph’s University students and facul-
ty had the pleasure of listening to Rick Alexander’s lecture on
Impact Investing.
Mr. Alexander is the Head of Legal Policy at B Lab,
which is a nonprofit organization that takes measures to foster
sustainable and good business. B Lab certifies businesses that
meet a rigorous level of social, environmental, and legal re-
quirements. Once satisfying the high standards, these business-
es are known as B Corporations. The name “B Corporation”
alone informs the public of the business’s affiliation.
B Lab also takes on the daunting task of developing
ways to measure a business’s impact as it does profits. The ob-
stacles related to impact measurement typically revolve
around the fact that profits are inherently numerical, while the
impact of a business on the environment and society is not.
Examples of methods B Lab already utilizes to begin circum-
venting these obstacles include B Impact Assessment and B
Analytics.
With his impressive background in the impact invest-
ing field, Mr. Alexander’s impact investing lecture was informa-
tive and offered a rare behind-the-scenes insight. It was an
honor to distribute the first ever issue of Crimson Financier dur-
ing this event. Thank you to Rick Alexander for agreeing to
speak to our fellow Hawks. ♦
With his impressive background in the
impact investing field, Mr.
Alexander’s impact investing lecture was
informative and offered a rare behind-the-
scenes insight.
Above: Rick Alexander
Left to Right:
Dr. Carolin Schellhorn,
Dr. Ronald Dufresne,
Lisa Aquino, Joseph
Wutkowski, Associate
Dean Vana Zervanos,
Rick Alexander, Dean
Joseph DiAngelo, Dr.
David Steingard, Dr.
Rajneesh Sharma
18
Global Jesuit Case Series Announcement
We are excited to announce our partnership
with the Global Jesuit Case Series (GJCS). The GJCS is
a network of individuals across the globe that uses
Jesuit tradition and values to shape the next genera-
tion of leaders through unique case studies and its
annual Inner Compass magazine.
At the end of the Fall 2015 semester, members
of the GJCS met with faculty and students from the
Pedro Arrupe Center for Business Ethics and the Fi-
nance Society. The GJCS recognized Saint Joseph’s
University for the work it has been doing to incorpo-
rate business ethics in all fields.
The fact that Crimson Financier is a student-
run organization impressed the GJCS representatives,
who offered to post the Fall 2015 issue, as well as any
future issues, on the GJCS website. They can be
viewed at http://www.gjcs.org/crimson-financier.
We at Crimson Financier are thankful for this
opportunity and extend our gratitude to the repre-
sentatives of the Global Jesuit Case Series for coming
to Saint Joseph’s University. We greatly appreciate
Dr. Brent Smith, Dr. David Steingard and Dr. Carolin
Schellhorn’s work in helping facilitate this meeting.
Crimson Financier looks forward to growing
this relationship with the Global Jesuit Case Series. ♦
We are excited to announce our partnership
with the Global Jesuit Case Series.
19
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