The Evolution of Travel Blogging TBEX 2013 Keynote

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The Evolution of Travel Blogging Dave and Deb of The Planet D @theplanetd

description

Dave and Deb from The Planet D's keynote presentation at TBEX 2013. Talking about the evolution of Travel Blogging at the worlds largest travel writing and tourism conference in Toronto, Canada.

Transcript of The Evolution of Travel Blogging TBEX 2013 Keynote

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The Evolution of Travel Blogging

Dave and Deb of The Planet D

@theplanetd

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The Way it Was....

2010 2011 2012 2013

Number of Travel Bloggers

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You are the Luckiest People

in the World4

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In the Beginning

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2012/2013

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Companies & DMO’s Invest in Bloggers

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Companies Commit to Bloggers

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Leveraging Social Media

Twi$er Facebook Instagram Photo  Contest Pinterest

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Evolution of the Press Trip

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Bloggers Took Action

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Travel BloggingTrends

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Multiple Mediums

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Different Markets

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Travelers Putting Trust in Bloggers

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Consulting

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From..

0Consul:ng Content  Produc:on

Tours

Self-­‐Publishing Sponsorship

Social  Media

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Travelers Becoming More Mobile

+

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Vacations in your own Backyard

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Adventure TravelSome sort of Physical Activity

Some sort of Connection with NatureAn Immersion in Culture

ATTA:

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Social Media and Travel

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The Future of Travel Blogging

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The Future of Travel Blogging

Video Bloggers

Online TV Travel ShowsPageviews vs Audience

New Media & Traditional Media will Merge

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The Future of Travel Blogging

Long Reads (2000-7000 words)

Companies will use Bloggers for Content ProductionTravel Talk Shows

Micro Blogging

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The Future of Travel Blogging

Travel Blogger Designed Suites

Reality Blogging

Google + topples Facebook

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Be Creative

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You are the Luckiest Peoplein the World!

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Thank  You

www.theplanetd.com @theplanetd