THE EVENT MANAGER

Explain the role of an event managerList skills and competencies that an event

manager must develop

Objectives

The Event Manager

concernAUDIENC

E

Clients, bosses, financiers, and a host of others who may have a stake in the

event

Main

Others

task

Information GatheringConcept DevelopmentPlanningCoordinatingEvaluation

Catering managerConference managerDirector of eventsEvent coordinatorConference plannerConference planning managerConference services managerConvention services managerDirector of conference servicesEvent producerMeeting professionalSpecial event directorSpecial event planner

Event Manager also known as

Job Description1. Meet clients to determine objectives and requirements for the planned

event2. Plan and develop programs, itineraries, budgets, and services according to

the client’s requirements3. Coordinate with the organizing committee and sponsors to plan scope and

format of events, to establish and monitor budgets, or to review administrative procedures and event progress

4. Draft specifications and select suppliers for events requirements such as venue, accommodation, transportation, facilities, and equipment, catering, signage, displays, printing, event security, entertainment, and other special needs

5. Monitor event activities to ensure conformity to plan, compliance with venue regulations and local laws, and resolution of any problem

6. Check event bills for accuracy, and approve payment.

knowledge

• Process in planning, staging and evaluating an event• Principles and processes for providing customer services•Administrative and clerical procedures and systems•Marketing strategy and tactics•Business and management principles

1. Interview the head of the special events or events management department of a hotel. Ask about their new scope of work, and their services now vary from that of their previous banquet department.

Assignments

2. Search the Internet for job descriptions for the following event management positions:

Catering directorConvention service managerFestival committee chairmanPolitical campaign managerBazaar managerWedding plannerFund-raising event managerUniversity event managerA.Compare and contrast job summaries for

these positions. Which job responsibility is common for all? How do these positions differ?

B.What background and experience are typically required for the position?

C.From a and b above, what personal traits and skills must you develop to prepare yourself for a job as an manager?