The Digital ParentNJASA’s Techspo 2014

Alicia (Discepola) Mackall

Educational Technology SpecialistMillville Public SchoolsTwitter: @AliciaMackall

Session Site: tinyurl.com/techspo2014

#DigitalParent

First Things First… Backchannel: Twitter #DigitalParent This presentation and additional

resources are available at tinyurl.com/techspo2014

#DigitalParent

Let’s Consider… Who’s your audience?o Internet accesso Language barriers

Difference in delivery based on importance Accessibility Legality Ownership/ responsibility

#DigitalParent

Website Ease of use, simple navigation, quick links Powerful search function Design Content (current, complete)o Calendar

Interactivity, encourage communication Additional considerations: site accessibility,

multiple languages, responsibility…

#DigitalParent

Accessibility

#DigitalParent

AChecker

WAVE

Language

#DigitalParent

Create an audio

version of

your site

Translate a site to over30 languages

Internet Access

#DigitalParent

Open lab in district Partner with local library/ community center Promote affordable Internet options

App Most relevant links Ease of use

#DigitalParent

2 Way Communication Solicit data from your families, survey parents

Multiple ways for parents to provide feedback and communicate

Evaluate current forms of communication Ongoing transparency

#DigitalParent

Dedicated number for parents Voicemail transcript Call forwarding

#DigitalParent

Text Messaging

#DigitalParent

Celly Remind 101 School Messenger Kiku Text Sendhub

Social Networking Social networking is top Internet activity

#DigitalParent

#DigitalParent

Know Your Audience

social media

1.Facebook2.Instagram3.Twitter4.Snapchat

1.Facebook2.Twitter3.Pinterest4.Instagram

Twitter Official account Hashtag Make regular

Storify available

Photo credit: @drgentile_mps

#DigitalParent

Facebook Remains most used social network Promote important info

#DigitalParent

Blog

#DigitalParent

Instagram

#DigitalParent

Photo Sharing

#DigitalParent

Social Bookmarking Pinterest

• Board for press coverage• Helpful resources

#DigitalParent

Videos Student taught tutorials, lessons Announcements, special events

#DigitalParent

In Your FaceSkype/ Facetime/ Google Hangout Parent Teacher Conferences In class lessons Meetings

#DigitalParent

Live Streaming Performing arts, sports, special

events Parent/ teacher committee

meetings

#DigitalParent

Parent Portals Gradebooks Additional Sites Tutorial videos, step-by-step guides,

training sessions, students can teach

#DigitalParent

Promote School(s) Brand your district/ school Tell your story Advertise events, opportunities

#DigitalParent

Take Control Paint the picture

#DigitalParent

more to think aboutWe like our info…

Consistent Convenient Visual Quick

#DigitalParent

Learn from Others

#DigitalParent

Remember

#DigitalParent

Make parents partnerso Two-way communication

Multiple forms of communication- all current and complete

Session Sitetinyurl.com/Techspo2014

Twitter@AliciaMackall