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Transcript of The Dbriefs Technology Executive series presents: The Postdigital Enterprise: Harnessing Change,...
The Dbriefs Technology Executive series presents:
The Postdigital Enterprise:
Harnessing Change,
Managing Disruption
Suketu Gandhi, Principal, Deloitte Consulting LLP
Bill Briggs, Deputy CTO, Director, Deloitte Consulting LLP
December 1, 2011
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Release for answers to polling questions
Copyright © 2011 Deloitte Development LLC. All rights reserved.
What is the postdigital enterprise?
The five postdigital domains
What this means for your enterprise
Question and answer
Agenda
What is the postdigital enterprise?
Copyright © 2011 Deloitte Development LLC. All rights reserved.
How we got here
11,000 BC 3000 BC 1 AD 1870 1985 2005 2008 2009
…but the tools for conducting business have dramatically evolved.
1990
Engagement
Loyalty
$’s
Basic human behavior has not fundamentally changed...
Learning Validating Deciding Using Committing
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Evolution of the postdigital enterprise The enterprise has evolved over the past two decades
Uninformed
Homogenous
Informed
Segmented
Connected
Personalized
Real time
User-centric
Automated
Digitized
Optimized
Manual
Specialization
Processes-focused
Functional model
IT-focused
Interdisciplinary
Collaboration-focused
Omnichannel Multichannel Single channel
Brand and supply
driven
Brand and customer
access driven
Customer and social
network driven
Customer
Type
Process
Organization
Channel
Market
Condition
Digital Postdigital Industrial
Plan based
replenishment
Transaction based
replenishment
Intention based
replenishment
Market
Approach
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Which executive is most visibly sponsoring initiatives
around postdigital?
CEO
COO
CIO
LOB/Function lead(s)
None of the above
Don’t know / Not applicable
Poll question #1
Copyright © 2011 Deloitte Development LLC. All rights reserved.
New technology forces driving innovation
Information
Explosion
Transparency
Velocity of
Change
Technology strategy = business strategy
Consumerization
Hyper-availability
Security & Compliance Pressures
Copyright © 2011 Deloitte Development LLC. All rights reserved.
The convergence of five disruptive technologies is changing the way
businesses must respond to individuals’ needs and expectations
Harness postdigital technologies to evolve
Cloud
Deconstruct organizational
silos; empower
collaborative networks
Un-tether your enterprise;
empower users where
business actually occurs
Move from descriptive to
predictive and prescriptive
Move past the static
ecosystem; empower the
dynamic value chain
Analytics Social Business
Mobility
Cyber Intelligence
The greatest value lies at the intersection points of the PDE domains.
For example, combining cloud and analytics to yield insight as a service.
Credentials-based access
control and management
Digital identity;
digital persona protection Defense-in-depth and
cyber threat intelligence
Copyright © 2011 Deloitte Development LLC. All rights reserved.
The CIO as a revolutionary
Strategic Plan
Roadmap
Should provide clarity
to a cohesive
postdigital strategy
combining business
and technology
considerations
Talent/Skills
The IT organization
should have increased
depth in both business
and technical skills
Investment Shift
A greater portion of
the portfolio should
be allocated to
postdigital innovation
The CIO is uniquely positioned to lead the evolution, moving beyond
being a steward or a strategist to help lead the postdigital era
There are 3 major requirements for the Revolutionary Postdigital CIO
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Which topic do you feel has the greatest opportunity to
positively impact your business strategy?
Mobility
Social business
Cloud
Analytics
Cyber intelligence
Don’t know / Not applicable
Poll question #2
The five postdigital domains
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Growth of Data Volumes: Doubling
every 18 months
Unstructured Data: Driven by social
networks
Predictive and Prescriptive Analysis:
Future-looking
Competing on Analytics: Strategic
cornerstone of the enterprise
Analytics Technology and deep modeling techniques applied to identify
business performance opportunities in exploding data volumes
(Unstructured)
Data
Explosion
Real-Time
Analysis Hindsight
to Foresight
Key Considerations
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Growth of
Converged
Devices
Anywhere, anytime business innovation enablement
Mobile App Growth: Internal and B2B
applications
Converged Devices: Fast growing area
of computing
Decisions for the Enterprise: Platforms,
maintenance, internal capabilities
Managing the Environment: Mobile
environment security and governance
Taking
Enterprise
Mobile
In-House
vs. Third
Party
Mobility
Key Considerations
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Connecting human networks for information, decisions, and
action
Collaboration &
Communication
Transactional
Opportunities
Informational
Capabilities
Internal &
External Exposure
Social business
Key Considerations
Moving Beyond Social Networks:
Enterprise connectivity and expectations
Power of People Networks: Leverage
shared passion
Driving Results: Internal and external
stakeholders
Implications for the Enterprise: Bottom-up
collaboration and information sharing
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Evolution from capacity clouds based on isolated workloads to
capability clouds delivering higher-order, finished services
Workload in the Cloud: Edge functions
move to the cloud en masse
Business Beyond Technology: A
convincing business case is needed
Progression of Vendors: Sophisticated
offerings (e.g., logistics, security)
Future of Clouds: Higher order business
functions in the cloud
Capacity vs.
Capability Cloud
Implications Making the
Case
for Cloud
Cloud computing
Key Considerations
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Prepare, predict, prevent, and protect through cyber security,
cyber forensics, cyber analytics, and cyber logistics
Cyber
Security
Cyber
Logistics Cyber
Analytics
Cyber intelligence
Changing Regulation: Increasingly
complex global compliance requirements
Detection vs. Prevention: Stay ahead of
emerging threats
Evolving Threats: Increasing cost of
breaches, diversity, and speed of threats
Threat Management and Triage: Know
“how” and “from where” attacks originate
Key Considerations
Cyber
Forensics
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Which postdigital domain is currently the most mature in
your organization?
Mobility
Social business
Cloud
Analytics
Cyber intelligence
Don’t know / Not applicable
Poll question #3
What this means for your enterprise
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Disruption will require process redesigns Redesign operational processes to evolve, respond, and stay relevant
Same Thing, New Way
Postdigital Veneer
New Service
Offerings
Example – a unidirectional
social media campaign
Example – product development
through crowd-sourced R&D
Breakout Capabilities
Postdigital Disruption
Enable Enterprise
Capabilities
New Operating
Models
New Business
Models
Enhance Current
Operations
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New expectations can affect operations The postdigital ecosystem extends beyond customers and employees
New IT
Concerns and
Considerations
Employees,
Partners,
Vendors
Pundits,
Bloggers,
Competitors
Consumers,
Ambassadors,
Fans
Potential
Customers
/ Investors
Postdigital
Strategy
The postdigital ecosystem
is borderless and limitless,
extending far beyond the
traditional four walls of
your business
Cyber Intelligence
Analytics Mobility
Social Business
Cloud
Postdigital Operating Ecosystem
Postdigital personae
transcend enterprise,
organizational, and
personal boundaries
Copyright © 2011 Deloitte Development LLC. All rights reserved.
User engagement and user empowerment Effective postdigital efforts will be driven by user engagement
Crowd-
sourced
R&D
Boundless
user
environment
Understand
Individuals
Design User-
System
Interaction
Conceptualize
Solutions
Evaluate and
Refine
Prototypes
Execute
Solution
Interaction
Design
User Interface
Design
User Research
Usability and
Analytics
Unstructured
live data
Anytime,
anywhere
access
Expanded
Ecosystem
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Postdigital scenarios
As consumers adopt connective technology, they build and
participate in interconnected 24 / 7 networks
This provides the opportunity for convenient and constant access
to information
A global consumer products company reported that it has radically
reduced its operational costs (by close to $1 BB) by
‒ Streamlining critical workflows throughout its global organization
‒ Empowering its managers to make better and faster decisions
with access to real-time social analytics and enterprise data
Large companies with complex organizational structures are
looking for ways to enable their teams to collaborate more
effectively on critical work streams to remove institutional
roadblocks, accelerate innovation, and increase time to decision
One of the most remarkable case studies is in the consumer retail
market with a large electronics retailer
The Connected
Consumer
The Engaged
Enterprise
The Empowered
Manager
Disrupt or be disrupted Evolve to stay relevant as expectations, needs, and behaviors change
A slow response invites disruption Evolve now, and you can
disrupt and grow
Static businesses will be unable to meet new desires and expectations
Postdigital Enterprises will evolve to harness disruptive technologies
A movie rental company
failed to heed to customers’
changing appetite for direct,
instant digital fulfillment
Consumer electronics
retailer failed to
transform workforce
from traditional
salesmen to engaging
customer service
advocates
Innovative car rental service
channeled social technologies
to provide customers the
desired high-touch merchant
experience at a low cost
Home improvement retailer
empowers employees with
collaboration tools to share
ideas and leading practices
Online shoe retailer disrupted
the industry by using mobile and
social technology to provide the
flexibility that customers desire
Copyright © 2011 Deloitte Development LLC. All rights reserved.
What is the main factor that will keep you from realizing the
potential of postdigital?
Security/privacy compliance
We are too consumed with “keeping the lights on”
Fragmented investments across the business
Organizational inertia (cultural resistance to change)
Postdigital is not a current priority
Don’t know / Not applicable
Poll question #4
Copyright © 2011 Deloitte Development LLC. All rights reserved.
Final thoughts
Shift organizational focus
Prioritize consumers, employees,
and partners
Un-tether your enterprise
Postdigital business is not bound
by physical space
Augment traditional research
Access direct insight
Harness speed and flexibility
Think big; start small; scale fast
Deconstruct organizational silos
Sanction collaborative networks
Move past the static ecosystem
Empower the dynamic value chain
Question and Answer
Join us January 5 at 2 PM ET as our Technology Executives series presents: Visualization and Geospatial Solutions: The Future of Business Intelligence?
Copyright © 2011 Deloitte Development LLC. All rights reserved.
CPE certificates are now available
for immediate download.
Click the Request CPE link in the
lower right hand corner of the
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Copyright © 2011 Deloitte Development LLC. All rights reserved.
Suketu Gandhi
Principal, Deloitte Consulting LLP
312-486-3590
Bill Briggs
Director, Deloitte Consulting LLP
816-802-7350
Contact info
Copyright © 2011 Deloitte Development LLC. All rights reserved.
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Copyright © 2011 Deloitte Development LLC. All rights reserved.
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