COMPANY PROFILECreative Trends Ltd is a subsidiary of The Ikann People.

Member of the Advertising Association of Ghana, AAG.

Creative Trends was nominated for the Loeries Awards 2013 in South Africa.

OBJECTIVE

• A brief overview of Creative Trends• Our Portfolio• Events Managed• Creatives

PORTFOLIO

• Advertising and Public Relations• Events Management• Marketing• Publishing• Tourism (for conference participants)

CLIENTS

CLIENTS

The following slides are photographs of selected PROJECTS we have undertaken over the years

PROJECTS(Business Summit)

• Activities• Managed the entire event

• Conception and implementation• Handled media, guests, print, souvenirs and

promotion

• 2014The African SME Summit is a yearly forum to

discuss, promote, incubate, and expand the SME sector on the African continent.

PROJECTS(Healthcare)• 2013

AstraZeneca “Enidaso” Healthcare Initiative on breast cancer Launch and branding

Activities• Managed the entire event

• Handled media, public relations, print, guests and promotion

PROJECTS(Healthcare)

• 2012Pfizer “SMA” Launch

Activities• Managed the entire event

• Nationwide launch (4 regions)• Conception and implementation

• Handled media, guests, print and promotion• Rebranding

PROJECTS(Healthcare)

• 2012Adcock Ingram Ghana Launch

Activities• Managed the entire event

• Conception and implementation• Handled media, guests, print, souvenirs and

promotion

PROJECTS(Non Governmental Organizations)

• 2013John Agyekum Kufuor Foundation

Lecture SeriesActivities

• Managed the entire event• Handled public relations, sponsorship, media,

print, high end guests and promotion

Hon. Dr. Ngozi Okonjo-Iweala

H.E. John A. KufuorEx- President of the Republic of Ghana

Dr. Trevor ManuelHead of National Planning Commission,

Republic of South Africa

PROJECTS(Non Governmental Organisations)

• 2010International Society of Pharmacovigilance,

ISoPActivities

• Managed the entire event• Printing of Book of Abstracts, Event Brochure and

10th Commemorative Magazine• Hosted high level dignitaries

• Handled conference registration fees• Managed the press, guests and media

PROJECTS

• Savings and Loans Awards• African Regulatory Conference• 1st Maghreb Regulatory Conference• IYL 2015• Values Driven Nation

OTHER CREATIVES

Posters

Newspaper Adverts

Billboards Souvenirs

Posters

• Desktop Publishing

OTHER CREATIVES

Events Ads

Roll Up / Pull Up Banners

Event Brochures

Dinner Vouchers

• Desktop Publishing

SOME MEDIA CAMPAIGNS • Radio Campaigns on some selected radio

stations Ayrton Drugsa. Nationwide campaigns on 14 radio stations over 6

months.b. Television campaigns on GTV and TV3c. Product audit for 30 products (Prescription and non-

prescription drugs)Cedar Point Chemistd. Nationwide campaign on 6 radio stations e. Television campaign on Metro TV, TV3 and GTVColina Insurancef. Joy FM (Accra) – 6monthsg. Radio BAR (Brong Ahafo) – 3monthsh. Nhyira FM – 6 months

SOME SAMPLE CREATIVES• Radio Commercials and Jingles

Colina Insurance JingleJet2 Inhaler (Cedar Point Chemist)Bella/Carvo/Panacin/Samalin (Ayrton Drug)Aminoplus and Ambrolite(Spintex Chemists)Volta Catch (Tropo Farms)Sinapi Aba (Phoenix Insurance)

SOME SAMPLE CREATIVES

• Television Commercials and documentaries

Anglican University College documentaryAyrton Drug documentary for Initial Public Offer (IPO)Adcock Ingram advert for Citro SodaUse of Nadia Buari as brand ambassador for Astymin (TV, Radio and Billboard productions)

CREATIVE TRENDS VALUE PROPOSITION

• Flexible credit terms for our clients• Building relationships between the client and

supplier• Pre-financing projects• Discounts to our clients• Good customer service• Professionalism in work execution• Offering of advice on general marketing strategies• On time delivery of jobs

CONCLUSION

As with all businesses we engage in, we at Creative Trends are personally committed to making them a success, and look forward to

a productive partnership with you.