The Co-Creative Business Evolution @ World Usability Day 2014
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Transcript of The Co-Creative Business Evolution @ World Usability Day 2014
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THE CO-CREATIVE BUSINESS EVOLUTION Die Learning Journeys für die kollektive Co-Kreativität von Designern, Entwicklern, Kunden und Usern
www.co-creative-business-evolution
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Ilona Koglin Content-Strategin und Projekt-Facilitatorin aus Hamburg
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Manuela Bosch Projekt- und Marken-Designerin Sowie Facilitatorin aus Berlin
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Gemeinsam trainieren wir mit Teams in co-creativen Learning-Journeys alltagstaugliche Praktiken für
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BEFORE WE START
LET'S ENERGIZE!!!
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LET'S FOCUS
Genieße 30 Sekunden Stille
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LET'S FIGURE OUT
Projekte scheitern meistens am Geld...
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LET'S FIGURE OUT
Projekte scheitern meistens am Kunden...
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LET'S FIGURE OUT
Projekte scheitern meistens am Engagement...
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WIR BEHAUPTEN
Projekte scheitern nie am Geld, sondern immer
nur am Engagement...
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Individuum
Engagement entsteht durch die Motivation des Einzelnen…
Umwelt
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Individuum Umwelt
… und gedeiht durch das Feedback der Umwelt
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Theorie
Praxis
Engagement entsteht, wenn wir gemeinsam weiterkommen...
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… indem wir schnell und oft scheitern Und viel lernen!
Theorie
Praxis
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Individuum Umwelt
Theorie
Praxis
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Individuum Umwelt
Theorie
Praxis Quelle: Dragon Dreaming Project Design
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Individuum Umwelt
Theorie
Praxis
25 %
25 %
25 %
25 %
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Individuum Umwelt
Theorie
Praxis
50 %
50 %
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Energie
Zeit
Wie verlaufen Projekte?
Träumen Planen Handeln Feiern
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Engagement
Zeit
Wie verlaufen Projekte?
Träumen Planen Handeln Feiern
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Individuum Umwelt
Theorie
Praxis
Projektkreisläufe sind fraktal!
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Engagement
Zeit
Wie verlaufen Veränderungen?
Träumen Planen Handeln Feiern
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FEIERN
• Feedback
• Persönliches
• Auswertung TRÄUMEN
• Bewusstsein
• Motivation
• Ideen
Feiern & Träumen
Individuum
Theorie
Praxis
25%
25%
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Briefings, in denen sich alle wieder finden.
Reiseziele der co-kreativen Learning Journey
Meetings, die Energie geben.
Feedback-Schleifen, die glücklich machen.
Konflikte, von denen alle profitieren.
Projektarbeit, die süchtig macht.
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Individuum Umwelt
Theorie
Praxis
? % ? %
? % ? %
Reality-Check???
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FRAGEN ZU IHRER CO-KREATIVEN REISE? Dann mailen Sie uns an [email protected] Oder rufen Sie an: Manuela Bosch: 030 / 58882404 Ilona Koglin: 040 / 210 18 79 WEITERE INFOS UNTER www.co-creative-business-evolution.de